Buying a car is much easier than it was ten years ago. Information that was…
Professional Community for Car Dealers, Automotive Marketers and Sales Managers
In today’s market it is imperative for dealers to optimize their online marketing strategy. Video Search Engine Optimization (VSEO) is one of the most effective means of generating the highest possible volume of quality traffic to your web site.
Dealerships like Napleton’s Palm Beach Acura, in West Palm Beach, Florida, recently implemented a digital marketing platform to…Continue
Added by Ralph Paglia on October 4, 2011 at 11:07am — No Comments
Team Velocity Marketing Case Study
Cerritos Dodge Chrysler Jeep in Cerritos, CA, has been a successful part of the Browning Automotive Group for the last 25 years. Lately their sales and service activity is soaring with sales up 75%, 50% over the same period in 2010; and vehicles serviced increasing 410%, with ROs for vehicles in Cerritos’ primary…Continue
Added by Ralph Paglia on October 4, 2011 at 11:02am — No Comments
Added by Ralph Paglia on October 4, 2011 at 11:00am — No Comments
The Group Cars Auto Program is the Industry’s first buying program to provide group buying power; instant pre-negotiated pricing at the site of the vehicle with the best dealers and best processes. Group Cars is the voice of Car Buyers united to save time and hassle when purchasing a vehicle. We believe everyone should get a great deal and have a great experience buying a car; you do not have to be affiliated with a membership based club or organization to receive the Group…Continue
Added by Ralph Paglia on October 4, 2011 at 10:44am — No Comments
FOR IMMEDIATE RELEASE
Los Angeles, CA and Las Vegas, NV October 4, 2011 --Interactive Marketing And Consulting Services (IM@CS) is pleased to announce the fourth edition…
Added by Gary May on October 4, 2011 at 12:23am — No Comments
The best investment is absolutely free… Yet Priceless!
You owe You!!!
Let us not forget the reason we entered this “Industry” to begin with!!!
To “Earn our Worth” “Control our Destiny” “ Financial Freedom”
“Gain our Independence” “Change Your Life” “Unlimited Earning Potential”
The best “SALES…
Added by Jason McIntosh "Jmac" on October 3, 2011 at 9:00pm — No Comments
About a year ago, PCG Digital Marketing coined a term PODScore to help businesses understand how much “brand leakage” happened in a simple search for their name online. (you can find more about PODscore at www.podscore.org) We had a business type their company name into search and then count the number of listings they controlled. The result, through the PODscore formula, gave you a very simple numerical value of how well they dominated page one in…Continue
Added by Glenn Pasch on October 3, 2011 at 6:07pm — No Comments
Sweepstakes, contests, and giveaways have become increasingly popular among dealerships. These promotions can be a great way to get word out about your company, increase your social media presence and develop leads. However, entry into a poorly considered sweepstakes or contest can be a trap for the unwary dealer. These promotions are governed by a variety of federal and state laws as well as social networking sites’ terms of service. The FTC receives thousands of complaints from consumers…Continue
Added by Jim Radogna on October 3, 2011 at 5:55pm — No Comments
I recently wrote about how important it is to keep the NAP (name, address, phone number) the same across all local listing sites. Typically this isn't a problem, but if your dealership wants to use tracking numbers for auto dealer website, you usually won't be able to keep your NAP the same across the board.
Added by Ali Amirrezvani on October 3, 2011 at 10:00am — No Comments
It’s what every customer wants, to be satisfied! The point became very evident to me one day during a recent business trip.
On my way to visit a client, I found myself at the Atlanta airport searching for a quick bite to eat. I jumped in line at a Sbarro, ready to order a slice of pizza. There were several people in front of me and I noticed things were not moving very quickly. The pizzeria was staffed with four people, but only…Continue
Added by Jerry Thibeau on October 3, 2011 at 9:15am — No Comments
Have you ever noticed that the type of vehicle that a person buys reflects their character or lifestyle?
People buy certain vehicles for a reason!
People buy pickup trucks for work or play….and maybe a little of both!
People buy minivans mostly because they have…Continue
Added by Jim Kristoff on October 3, 2011 at 9:13am — No Comments
Subject Matter Experts connected to the ADMC platform will now get direct compensation for assisting dealers through the site. Contact Ken Gibson for details. Ken will be available also at Digital Dealer Conference in Vegas.
Added by Ken Gibson on October 3, 2011 at 7:45am — No Comments
This is exactly what local franchise dealers need from their manufacturers. They need a message to fight back against independent…Continue
Added by Brian Pasch on October 3, 2011 at 7:00am — No Comments
Added by Ralph Paglia on October 3, 2011 at 1:22am — No Comments
Added by Ralph Paglia on October 3, 2011 at 1:20am — No Comments
Added by Ralph Paglia on October 3, 2011 at 1:18am — No Comments
Added by Ralph Paglia on October 3, 2011 at 1:15am — No Comments