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All ADM Member Blog Posts (10,849)


Influencer
First Google Goes Offline With Direct Mail, Now Facebook!

  It was January, 2011 when I first wrote about how $220 Billion Global King Kong GOOGLE goes offline with direct mail. Now, $100 Billion Global King Kong Jr FACEBOOK followed suit.



The thing that amazes me most is all the naysayers that continue to place …

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Added by Todd Vowell on April 25, 2012 at 10:00am — 5 Comments

3 ‘Must’ Benefits of Mobile CRM

Mobile CRM is in-dealership CRM functionality on your mobile phone. It’s designed to help you and your staff put more deals on the sales board, wherever opportunities arise.

 

Whether on the lot, at the local Starbuck's or kids soccer game, with Mobile CRM you and your team are connected to…

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Added by Kurt Kubicki on April 24, 2012 at 11:46am — 5 Comments


Influencer
Dude, Where’s My Car?

I n the 2000 movie “Dude, Where’s My Car?” it was pretty amusing to watch Ashton Kutcher stumble around looking for his lost car. But if you’re a dealer and that’s your salesperson stumbling around on a lot while a customer is impatiently waiting, the inability to find a car is not so…

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Added by Mike Esposito on April 24, 2012 at 11:30am — No Comments


Influencer
Build Loyalty with Five Metrics: #2—Sales-to-Service Conversion

Dealerships with the most effective loyalty programs drive results in five key areas: marketing responsiveness, sales-to-service conversion, service visitation, retail member spend and member repurchase intent.

 

This is the second blog in a five-part series where I explain how loyalty programs improve each of these metrics. Last week I touched on…

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Added by Mike Gorun on April 24, 2012 at 11:03am — No Comments


Influencer
4 Deeezzz and Spring Cleaning

Spring Cleaning? Ya, me too. If you haven’t taken a look at your work area lately, step back and take it all in.



See that pile of papers on your desk? And those spare parts you were saving for the factory in the corner…how long have they been…

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Added by Leonard Buchholz on April 24, 2012 at 7:00am — No Comments

Target Email Marketing - GeoMailers

GeoMailers is your one-stop shop for Automotive Email Marketing. I'd highly suggest you take advantage of their Targeted Email Marketing Services for your next sales campaign.

You can target by demographic (such as household income, gender, age, etc) as well as Geo-Target by the consumers home zip code. With over 200 million consumers nationwide, you're sure to find enough car buyers in your backyard.…

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Added by Craig Salas on April 24, 2012 at 7:00am — No Comments


Influencer
CarFinance Capital Extends National Footprint: Opens Texas Office

 Company continues nationwide expansion; over $100 million in loan fundings in first year; over 1,500 dealership customers

 

 

Irvine, CA April 24, 2012 – CarFinance Capital LLC (http://www.carfinancecapital.com), a specialized provider of non-prime financing services for auto dealers, today announced the opening of a new office in Fort Worth, Texas, which is…

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Added by Crystal Hartwell on April 24, 2012 at 6:31am — No Comments


Influencer
Look for the YES!

Look for the "Yes!"--as "no" can find you without any help!

Do you often find yourself locking on to what is wrong about something rather than what is right?  Both wrong and right are good to consider, certainly--however, what are you looking for?  A way to say "yes" or…

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Added by Keith Shetterly on April 23, 2012 at 7:30pm — 2 Comments


Influencer
NJ Infiniti | Learn about the all-New Infiniti JX35 | New Jersey Infiniti Dealer | Douglas Infiniti Summit NJ



Need more comparison information on the all-New 2013 Infiniti JX35?? 

*Just click; http://www.Infiniti-JX.info

Douglas Infiniti proudly introduces the all-new 2013 Infiniti JX35. Infinitis first Luxury Cross-over with a…

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Added by Ken Beam on April 23, 2012 at 4:00pm — 1 Comment


Influencer
Auto/Mate Dealership Systems Recognized with a “Top Workplaces” Award by the Albany Times-Union

CLIFTON PARK, N.Y. – April 23, 2012 – Auto/Mate Dealership Systems (http://www.automate.com) announced today that the company has been recognized with a “Top Workplaces in the Capital Region” award by the Albany Times-Union newspaper. Auto/Mate was featured in a write-up announcing the awards in the Sunday, April 22nd edition of the Times-Union.

 “Our goal…

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Added by Holly Forsberg on April 23, 2012 at 12:34pm — No Comments

Automotive Email Marketing

GeoMailers Automotive Targeted Email Marketing Services have the best ROI of all forms of marketing. With a database of over 200 million opt in consumer email list, GeoMailers gives you direct access to your buyers.

You cant target by zip code as well as demographics (age, income, etc). If that wasn't powerful enough, you can also target by make / model.

Go to: www.GeoMailers.com

Added by Craig Salas on April 23, 2012 at 11:49am — No Comments


Influencer
Are You Afraid To Inspect Your Dealership Phone Processes?

When you read the title of this article, did you immediately say, "No?"  Did you say to yourself, "Of course we inspect our phone processes Brian!  We mystery shop our stores to keep them on their toes."  

 

If you are inspecting calls on a regular basis internally, that is fantastic.  However, most internal dealership employees assigned the task of mystery shopping calls or phone logs do not inspect…

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Added by Brian Pasch on April 22, 2012 at 6:07am — No Comments

Dealerships: It's Time to Go Mobile!

Our research indicates that in a 25 mile radius from your store, over 65,000 people are downloading around 175,000 + mobile apps per day, across popular platforms such as the iPhone, iPad, and Android.

Dealership branding apps represent a very low percentage of the total app market share, suggesting that…

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Added by Dmitriy Goroshin on April 21, 2012 at 12:55pm — No Comments


Influencer
The Process Is The Prize

The Process Is The Prize!

   

 

Studies show that the average salesperson is into negotiations within 3 minutes of saying hello.  Three minutes and they're talking numbers and hoping to close a deal.  What's amazing is, I heard that exact statistic when I went to my first sales training seminar in 1980.  So, nothing has really changed in over 30 years. 

 

Think about it this way.  Some of you have been reading this newsletter since it began.  That being the…

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Added by John Fuhrman on April 21, 2012 at 2:54am — No Comments


Influencer
Are You Taking Facebook Too Seriously?

I like Facebook. It’s a nice place to check up on my friends, and see what’s going on that day.  I also check Twitter occasionally. Social Media is a great way to share pictures and news pertinent to me, but there’s one thing I don’t go on these sites for, and that’s to be sold…

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Added by Will Michaelson on April 20, 2012 at 3:00pm — 15 Comments


Influencer
Dealership Marketing Machines: What You Need to Know About Ad Technology 'Stacks'

Your Marketing Machine: What You Need to Know About Ad Tech 'Stacks'

Weigh Convenience of One-Stop Shopping Against Your Biz's Need for Innovation and Agility

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Added by Ralph Paglia on April 20, 2012 at 2:30pm — No Comments

Car specialists agree that women can influence auto sales up to 85% making car manufactures and dealers willing to pay big bucks to read a woman's mind....well now they can.  Pinterest, the largest g…

Car specialists agree that women can influence auto sales up to 85% making car manufactures and dealers willing to pay big bucks to read a woman's mind....well now they can.  Pinterest, the largest growing and most…
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Added by Francie Finn on April 20, 2012 at 2:08pm — 3 Comments

Honda is Having it's Pinterest and Eating it Too!

A new campaign that urges top pinners to stop wasting their life already and get outside...…
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Added by Francie Finn on April 20, 2012 at 2:03pm — 1 Comment


Influencer
Tracy Myers Presenting a Keynote at the Automotive Boot Camp May15th-17th

First Class Educators is excited to have Tracy Myers presenting a keynote at the Automotive Boot Camp on Wednesday May 16th at the Monte Carlo Hotel in Las Vegas.  

Tracy has presented at one of our events in the past and always knows how to energize and engage the audience. 

We look forward to seeing you there! 

Added by Carrie Hemphill on April 20, 2012 at 11:05am — No Comments

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