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Incentives Management

Do you believe having new vehicle incentives on your website's inventory page is helpful? If they're current & automatically updated, by VIN, would that generate + leads / sales for your dealership?

If you could add incentives to your site, would you? What benefits do you see? What drawbacks? Does this create / improve trust between you, your dealership and your customers? If the application was smart enough to display the better deal - Factory…


Added by Gregg Henton on November 9, 2010 at 12:03pm — 2 Comments

AdAgencyOnline.Net Reviews TK Carsites For Automotive Advertising Agencies Focused On Internet Based Marketing

AdAgencyOnline.Net, an automotive advertising resource / networking portal supported by a national network of independent automotive advertising agencies, will be reviewing TK Carsites on their blog talk radio station WAAOL, All Automotive Advertising News All The Time. Philip Zelinger, the President of Ad Agency Online,…


Added by Philip Zelinger on November 9, 2010 at 7:44am — No Comments


This is the month to

Give Thanks!

With Thanksgiving celebrated in October in Canada and in November in the US, ‘tis the season for giving thanks.

Even though times are tough for many people, there are still certainly many blessings and good fortune to be thankful for this year. Whether your family, your health, your prosperity or your job tops your list, be sure to take a moment to extend your thanks to your clients and customers for their business and… Continue

Added by SUSAN HAIR on November 9, 2010 at 6:55am — No Comments

Clean Your House: Taking Advantage of Google's Change to Places and SEO

Last week we did an emergency webinar regarding the recent changes at Google. This webinar was scheduled for 40 minutes plus questions and ended up stretching to nearly 2 hours because of the tremendous opportunity dealers have right now as a result.

We decided to break each one down into instructional videos about how dealers can take action immediately to make it all happen as quickly as possible for them. This is the first in the series and focuses on "Cleaning Your House" at Google… Continue

Added by J.D. Rucker on November 8, 2010 at 5:10pm — No Comments

Greeting from Google... You've Been Exposed!!!

Until now organic results on Google were divided; website listings stood alone under a few sponsored links, and Google Business Listings and customer reviews were conveniently distanced from your organic placement, a convenient “buffer zone” between organic listings and business listings/customer reviews. Now Google has changed the rules and search results now provide your prospective customer with a snapshot that could help or hinder your website performance; whether it helps or hinders all…


Added by Camille Forte on November 8, 2010 at 4:14pm — No Comments

AdAgencyOnline.Net Reviews WomenCertified® For Automotive Advertising Agencies On Automotive Advertising Experts Blog Talk Radio Show

Philip Zelinger, the President of Ad Agency Online, L.L.C. and the host of the automotive advertising resource / networking portal http://AdAgencyOnline.Net, will be reviewing WomenCertified® on the portal's blog talk radio station -- WAAOL, All Automotive Advertising News All The Time. Philip will be interviewing the President/C.E.O. of…


Added by Philip Zelinger on November 8, 2010 at 1:27pm — 1 Comment

Facebook Expands Automotive Advertising Opportunities with Deals

Facebook already offers a wealth of opportunity for car dealerships to promote their offers with Ads. Now, Facebook is adding a new advertising feature called Deals, integrating with Facebook…


Added by Paul Potratz on November 8, 2010 at 1:09pm — No Comments


This is the month to Shift Into High Gear on Service!

Long lines, picked over selection, harried employees, tired associates – those are the expectations many shoppers have this time of year, no matter where they shop. And the added pressure to buy during the holiday season can be a major turnoff, as shoppers know that sales associates are often under pressure to meet end-of-year sales goals. GET CERTIFIED! SUSAN HAIR 561-309-7078

No wonder some people really have to work… Continue

Added by SUSAN HAIR on November 8, 2010 at 6:00am — No Comments


WomenCertified® receives positive feedback from satisfied customers

A satisfied customer gives a positive testimonial about WomenCertified dealership Rivershore Chrysler in Kamloops, Canada


PRLog (Press Release) – Dec 06, 2010 – WomenCertified® is a training and certification program designed to help businesses achieve higher standards of sales and customer service for their customers.

According to founder Delia Passi, tailoring… Continue

Added by SUSAN HAIR on November 8, 2010 at 6:00am — No Comments

izmocars Releases AddOnAuto 3.0: Faster, Better, and Generating Millions of Dollars in Accessories Sales for Dealers

SAN FRANCISCO, Nov. 4: izmocars (, a leading Internet business solutions provider for the auto retailing industry, today released AOA 3.0, a

completely upgraded version of AddOnAuto (AOA), the dealership accessories

solution that is generating millions of dollars in accessories sales gains each

month for dealerships across the country.

The AOA 3.0…


Added by Mike Martinez on November 8, 2010 at 5:52am — No Comments

Uncharted waters

Tomorrow, Monday November 8th My Internet Department (Me and Adam, #2) will be taking on another Managerial type Internet Employee. He has strength I don't. I wonder if we will be able to work together, and if we will make a good team.

Production will need to double. Myself, I'm convinced Internet is where Auto sales is headed. I think the Social Media thing is going to be so big. I've got my Youtube page up and running, and a Camcorder designed to make uploading to media sights super… Continue

Added by Gillon S. Johannson on November 7, 2010 at 6:47pm — No Comments

Research Equals Results

In the world of Professional sports, teams…


Added by Bryan Armstrong on November 7, 2010 at 12:00pm — 8 Comments

Clearing up a few things; Random Access Websites and Conversion Rates

For the past 2 days I have been in debate on dealerrefresh about online marketing numbers and conversion. It appears that my comments on what a website should convert at have…


Added by Larry Bruce on November 7, 2010 at 7:00am — 10 Comments

You Can’t Fix It If You Don’t Measure It

If your sales staff told you that they had a 50% closing ratio, would you take their word for it? I suspect not – you would probably track all of their opportunities to determine the true percentage. Most dealerships measure a vast number of items on a daily basis. After all, you can’t manage what you don’t measure, right?

How about the level of compliance and ethical behavior in your dealership? Is that something you measure or do you just take everyone’s word for it? Have you… Continue

Added by Jim Radogna on November 6, 2010 at 5:23pm — No Comments

Do you know of anybody dropping AutoTrader all together? Let's talk about it.....

I get an email today from a dealer friend of mine today and he ask;

Do you know of anybody dropping AutoTrader all together?

It’s ungodly expensive and we just haven’t seen the results.

My first response from the top of my head is, Yes there…


Added by Tim Jennings on November 6, 2010 at 1:00pm — 19 Comments

Most Visited Auto Professional Network LinkedIn Poll Results


Added by Ralph Paglia on November 6, 2010 at 11:30am — No Comments

Just a reminder from Douglas Volkswagen

Stop by Service on Saturday between 9 and 4 & we`ll reset that clock in your car

for you & perform a FREE Safety Inspection.

Would you like to visit our site? Click the picture above.

Where else? Only at Douglas

Douglas Volkswagen

491 Morris Ave.

Summit NJ…

Added by Ken Beam on November 5, 2010 at 7:03pm — No Comments

Automotive Advertising Experts - Review Of DealerFire For Automotive Advertising Agencies

Automotive Advertising Experts invites automotive advertising insiders

to share best practices for automotive advertising agencies. Philip

Zelinger, the President of Ad Agency Online, LLC and the host of an

automotive advertising resource portal -- http://AdAgencyOnline.Net --

hosts the show with invited guests to discuss cutting edge automotive

advertising applications for automotive advertising agencies.

Today's… Continue

Added by Matthew Cole on November 5, 2010 at 12:34pm — 1 Comment

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