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All ADM Member Blog Posts (8,949)

What Is Your Mix Of Traditional and Digital Advertising Investments?

As I conduct training seminars and webinars for the automotive industry, I often ask dealers what is their current mix between traditional automotive advertising and digital automotive advertising. What is your mix?



In the traditional advertising category I would add radio, TV, print publications, newspaper, printed yellow pages, billboards, and direct mail costs. In the digital… Continue

Added by Brian Pasch on February 20, 2011 at 5:30am — No Comments

How the Auto Industry is Embracing Social Media





It is crystal clear that the automotive industry is embracing social media as fast or faster than any other vertical market out there. From manufacturers to dealers and every step along the way to get us behind the wheel, every level of the industry is rapidly deploying amazing social media campaigns.



My good friend… Continue

Added by J.D. Rucker on February 18, 2011 at 9:38pm — 4 Comments

Presidents` Day Super Sales Event at Douglas Infiniti! Discounted 2011 Infinitis in Summit NJ! Presidents` Day NJ Infiniti Sale!





*Smart Phone Users click here to view this Special EBlast



Hello Bridgewater/Denville/Morristown NJ Infiniti Fans! We`ve just kicked off our Huge Presidents Day Infiniti Sales Event & you are cordially invited! We`re going to be making incredible deals from now tru February 28th!



If…
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Added by Ken Beam on February 18, 2011 at 6:30pm — No Comments

5 Reasons Dealerships Need a Social Media Manager

Car dealers in Southern California (and probably everywhere else) are asking themselves whether or not they need a Social Media manager. Many are noticing the popularity of Social networks and it was all the rage at NADA2011. The problem is they don’t know… Continue

Added by Kathi Kruse on February 18, 2011 at 1:00pm — No Comments

A Free Phone Skills Training Doc . . .

Hi, thought I'd add value by sharing my "Thanks For Calling" phone training document here (link below).  If it doesn't stand alone enough to be clear, please email me here.  I hope it's useful!

 

Thanks,

 

Keith

Thanks%20For%20Calling%21.pdf

Added by Keith Shetterly on February 18, 2011 at 11:15am — No Comments

Important Social Media News From Around the Web

Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

Added by TERRY GIBSON on February 18, 2011 at 10:32am — No Comments

Jim Rohn R.I.P.

A Personal Message From Buy Mail Direct Inc CEO, Todd Vowell



Jim Rohn Jim Rohn - (Sept 17, 1930 - Dec 5, 2009)



I have been pacing for 2 hours this morning contemplating, should I or shouldn't I send a special email tribute out to pay respect to one of the people who effected…

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Added by Todd Vowell on February 18, 2011 at 10:17am — No Comments

AutoSuccess Feb 2011

http://issuu.com/autosuccess/docs/as.feb11.pdf

Added by TERRY GIBSON on February 18, 2011 at 9:27am — No Comments

The SEO RAPPER!

Not only is this a worthy beat, but possibly the best SEO 101 Summary I've heard.  Enjoy...PLAYA!

http://www.youtube.com/watch?v=fnSJBpB_OKQ

 

 

 

 

Added by Terrence Gordon on February 18, 2011 at 8:00am — 1 Comment

Sales in Charge of Marketing Loses Money--So Why is it that Way at Your Dealership?

If your dealership still has sales in charge of the marketing department, you’re absolutely losing money via sales—because sales departments do NOT understand the modern marketing function.  In the old days, sales managers worked the newspaper ads a couple of times a week and made commercials—sometimes of…

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Added by Keith Shetterly on February 18, 2011 at 7:00am — 4 Comments

Car Dealers Go Crazy - Go Wiki

The largest Wiki website for the automotive industry is located at http://www.CarDealerWiki.org and its amazing to see what innovative dealers are doing to leverage this platform.

In this post there is also a special section for Fiat Dealers, so read on.  You'll be pleased with the tips on marketing your new Fiat…

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Added by Brian Pasch on February 18, 2011 at 4:30am — 1 Comment

How To Use Social Media to Tick Off Your Customers

What’s worse: to not have a presence on social media or to have one that does more harm than good?

Neither is an option for dealers in 2011. You have to have a social media presence with a bare minimum of Twitter and Facebook. Your presence must be active. It doesn’t have to be super-strong or…

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Added by J.D. Rucker on February 17, 2011 at 11:57pm — 1 Comment

Here Is How You Can Get More People To Click On Your Links And Come To Your Site…



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Added by TERRY GIBSON on February 17, 2011 at 4:11pm — No Comments

Revolutionary Social Media

Social media has been featured a lot lately in the headlines but not as we might have suspected, either as an advertising tool or because a celebrity reveled some shocking personal information.   No instead it is being credited with helping spread freedom of speech and creating revolution.



Recent events in Egypt have proved without a shadow of a doubt that social media reaches far beyond entertainment and advertising.  In the past traditional media was the only way to infuse public… Continue

Added by Paul Potratz on February 17, 2011 at 2:10pm — No Comments

Presidents` Day Super Sales Event at Douglas Volkswagen! Discounted 2013 VW`s!



Please call Dan Beckelman Internet Specialist at 908-277-3300 x 244 for more details or to

schedule an appointment. Be sure to let him know that you received our Presidents` Day

EBt too.



Thank you.



Visit us at www.DouglasVW.com & www.VWHotDeals.com





    …

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Added by Ken Beam on February 17, 2011 at 2:00pm — No Comments

The BlackHole of Lost Internet Sales

Who Services Internet Sales Leads When Your Internet Salespeople are Busy with Customers?

 …

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Added by Keith Shetterly on February 17, 2011 at 12:00pm — 2 Comments

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