ADM serves Car Dealers, Automotive Marketing Pros and Internet Sales Managers
Added by Gary Weinberg on June 21, 2010 at 9:17am — No Comments
A patent was awarded to Google in May that many are calling the Reasonable Surfer Patent. The patent was filed six years ago and granted on May 11, 2010.
I question the relevance of the patent since so much has changed in the past 6 years in regards to Google search and…Continue
Added by Ralph Paglia on June 18, 2010 at 6:30pm — No Comments
We have all heard coaches tell golfers to "follow through" with their swing, or pitchers to "follow through" when pitching. But how many
managers say to themselves to watch their "follow through?"…
Added by Glenn Pasch on June 18, 2010 at 5:05pm — No Comments
Added by John Wingle on June 18, 2010 at 12:30pm — No Comments
I am fortunate to have friends that are truly committed to helping me succeed in life and no one better exemplifies that better than Rick Ivone my trainer. In addition to being a true go-giver and an encouragement for my business, Rick has helped me to:
What would you rather do?
A. perform at a higher level (ie: close more deals or generate more gross profit) from your current opportunities to do business.
B. generate more opportunities to do business.
For me, the answer is obvious. Unfortunately, many of the dealer contacts I’ve been making don’t seem to respond as well to offers of methods for doing better with what they have as they do methods for generating more traffic. Why is…Continue
Added by Roy Kirchner on June 17, 2010 at 12:37pm — No Comments
Whether you're in Billings, Montana (a market with 107,420 TV households) or Boston, Massachusetts (the seventh largest media market in the country with more than 2.4…Continue
Added by Blue Dog Productions on June 17, 2010 at 6:11am — No Comments
First and foremost, it is critical for your dealership to set up standardized rules and guidelines for your employees to abide by when engaging in social networks.…Continue
Please give me your input!!
We are trying to start up a BDC team slowly!
Right now we just hired an employee to handel the Service calls. She is calling recall customers and people who havn't come in for their first service.
I am trying to set up a pay plan and I am also trying to set up goals.
We are a small dealership in East Texas so please keep that in mind.
Added by Ric McCoy on June 16, 2010 at 8:02am — No Comments
Something else that has often struck me in vehicle retail are the “forensic vendors”, all providing CSI-like “after the sale was prevented” information. Recorded calls that show how badly the call was bungled. CRM reports that list who wasn’t called back for the last three days. And the latest, Reputation Management reports that show you how much folks have already disliked you.…Continue
Added by Who's Calling on June 14, 2010 at 1:16pm — No Comments
Added by Blue Dog Productions on June 14, 2010 at 12:30pm — No Comments
When was the last time you worked with a manager and said, “that person is a great leader”? Early in my career, I can honestly say I learned more about what kind of leader I didn’t want to be rather than the kind I do want to be. Unfortunately, I found myself learning and practicing management traits of those poor leaders. It wasn’t until someone cared about me enough to tell me “you’re a prick to people at times” that I realized I needed to do something about…Continue
It's no wonder that car dealers are often confused at the myriad of digital marketing tools and solutions that are offered to them. Every time I open a trade publication I see a new vendor offering Automotive SEO, Chat, Video Optimization, Social Media and SEM software that claim to make their digital marketing efforts more effective.
As PCG Digital Marketing has expanded its own offerings to car dealers, none…