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All ADM Member Blog Posts (14,027)


Influencer
MaxTradeIn Expands into Nashville, Moline, Champaign and Terre Haute and Surpasses $155 Million in Consumer Offers

INDIANAPOLIS (December 6, 2013)  MaxTradeIn™, the free online marketplace that gives car owners the ability to trade in or…

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Added by Rachel Boyle on December 11, 2013 at 10:54am — No Comments


Influencer
Fast and Furious Social Media

Right now social media is such a hot topic that it seems like it is the cure-all to all marketing woes. Unfortunately, that simply isn’t reality. Like any other marketing effort, social media takes strategy, day-to-day contribution, and an overall investment. However, if you follow simple guidelines and remain consistent, social media can benefit your dealership on many levels.



Consider implementing the following points into your social media strategy to foster…

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Added by Rebecca Ward on December 11, 2013 at 10:30am — No Comments


Influencer
Custom 2014 RAM ProMaster 1500 Vans by Salerno Duane Commercial Trucks

Salerno Duane Commercial Trucks - 2014 Ram ProMaster Vans IN STOCK!

 

The Italian Workhorses - 2014 Ram ProMaster 1500, 2500 and 3500 Cargo Vans are Fully Customizable to all of your needs. Unlike most commercial vans on the market, these are fwd which makes them much easier to…

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Added by Jonathan Morales on December 11, 2013 at 8:00am — No Comments

You Are the CEO

Are you the CEO of your company? If you’re a sales person, and you answered no to this question, think again. To be successful you must have a CEO mentality. All successful sales people view themselves as a business within a business. Never forget that the company you work for writes and signs your check, but you fill in the numbers. Always take responsibility for everything. You are the CEO.

 

What does a CEO do?

First of all, a CEO designs a marketing…

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Added by Mark Tewart on December 11, 2013 at 7:52am — No Comments


Influencer
What Hurts Your Social Posts? Turns Out, Spelling Matters

SPelling Social Media

What determines social media success? There are a lot of factors, and every single one is important. Of course we always talk about what kind of content your audience is expecting and the best ways to deliver that content across all platforms, but sometimes we have to delve a little deeper than that to succeed. That is why…

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Added by Erin Ryan on December 11, 2013 at 6:46am — No Comments

Trash-talking Musical Loving Company Twitter Account Is Genius

The folks over at DiGiorno Pizza seem to have given someone their Twitter password and said, “Go for it!” They are engaging people in the Twitter-verse in ways that would make many companies cringe. I’m fairly certain that football fans are in their target demographic so it makes complete sense that they are engaging football fans – both real and fantasy. However, they aren’t just talking to them about stats or complimenting great performances. They seem to have an affinity for trash…

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Added by sara callahan on December 11, 2013 at 5:29am — No Comments

Goldilocks and SEO

Goldilocks SEO

SEO is a game of increments. If you take any one technique to the extreme, you can ruin the effectiveness. Not just the effectiveness of that one technique either, but your entire campaign. You need to play it smart and move slowly, accepting that—while their are certain aspects of SEO you can move fast and loud on—the majority of …

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Added by Timothy Martell on December 10, 2013 at 8:25pm — No Comments


Influencer
Bed Bugs in the Work Place is Very Common! Bed Bug Heat Treatment in NJ is the way to go!

Best Bed Bug Heat Treatment in NJ, NYC and CT area!

Back in Sept 2013, the NYC Health Department in Long Island reported that their facility had been infested with bed bugs. How ironic? Regardless of the location, bed bugs is a growing epidemic because one bed bug can create over 13,000 bed bugs in 6 months.

Read more here: …

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Added by Jonathan Morales on December 10, 2013 at 6:00pm — No Comments


Influencer
Google’s Impact on Automotive's Search Is Going To Change Drastically

Google’s Impact on Automotive's Search Is Going To Change Drastically

Will You Prepare or Play Catch Up? (Part 1)…

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Added by Chris Hill on December 10, 2013 at 5:00pm — 16 Comments

The True Cost of Doing SEO, or Not

There is one simple truth that must be recognized by all dealers. That is that the Internet plays a major role in how today’s automotive consumers research and purchase vehicles. Never before in the history of auto sales has there been a faster, more efficient way to get your brand in front…

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Added by Michael Cirillo on December 10, 2013 at 1:06pm — No Comments


Influencer
2014 Enrollment

A lot of changes have occurred in health care over the past year, which has yielded to confusion on both the employer and employee side. With the upcoming 2014 open enrollment, both sides must be educated about health care reform and the options available to them. As an employer, where do you start?

Consider the following to ease your way into 2014 open enrollment:

  1. Review your coverage.  Every year you should review your current policy against your…
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Added by Rebecca Ward on December 10, 2013 at 10:30am — No Comments

Don’t Reinvent Yourself

How Often Should Your Advertising Messages Change?



► How Consistent Is Your Content?

► When Should You Update Website Sliders?

► How Long Should Campaigns Run?

► When Do You Need A New Commercial?



Do you have the type of personality that you feel you must always be changing your marketing strategy for it to work? To build your brand you need to convey a consistent message with content that is recognizable across multiple platforms. That's this week on…

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Added by Paul Potratz on December 10, 2013 at 9:10am — 1 Comment

Coming Soon? The Affordable Car Act

Is it plausible to believe that in the not too distant future, we as consumers may only have four or five different cars to choose from?  Imagine for a moment that all the fine automobiles that manufacturer’s produce today are no longer for sale at a dealership down the street.  The Government today has determined those vehicles are now unsafe, too expensive or just plain subpar.  You didn’t know your vehicle was wrong for you – thankfully, our Government was there to let us know our…

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Added by Eric Hinkle on December 10, 2013 at 9:01am — No Comments


Influencer
Wearable Tech Accelerates Into The Auto Industry

Wearable Tech Accelerates Into The Auto Industry

From glasses, to watches to clothing, wearable technology is the next wave of our digital world interweaving with our automotive lives.

Technology truly succeeds when it helps us make a process or way of life more productive and beneficial and the future holds a huge market…

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Added by Josh Knutson on December 10, 2013 at 8:31am — No Comments

DMEautomotive Unveils Driver Connect 2.5: New, “Moment-It-Happens” App Offers Mobile Wallet Support, ‘Vehicle in Service /Vehicle Ready’ Notifications, and Much More

“Third Wave” dealer-branded mobile app leads the mobile revolution for auto dealers, bringing their customers closer than ever before by providing a mobile platform for customer service and increased sales

 

Daytona Beach, FL – December 10, 2013 – DMEautomotive (DMEa), the science-inspired, results-based automotive marketing leader, today launched Driver Connect 2.5, an innovative upgrade to its leading…

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Added by Crystal Hartwell on December 10, 2013 at 7:39am — No Comments

Be Your Own Customer

How easy is it to do business with your business? How easy is it to get help? …resolve a problem? …answer a question? The answer to those questions is probably that you don’t know because you’ve never tried to do any of those things.

Want a real report card on how your staff is doing? Try being your own…

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Added by Al Mosher on December 10, 2013 at 5:19am — 1 Comment

Google Updates PageRank

It seemed that Google had all but given up on keeping PageRank up to date.

In the past year, it had only been updated a single time, back in February of 2013. Well, the long PageRank drought it now over, because as an early Christmas present, Google has updated PageRank across the web. Let's take a look at how the new PageRank landscape…

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Added by Timothy Martell on December 9, 2013 at 4:30pm — 5 Comments

Google +Post Ads Take the Social Network Out Onto the Web

The next age of advertising is right around the corner. With Google's announcement of…

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Added by J.D. Rucker on December 9, 2013 at 1:54pm — 1 Comment

Changes Occur During Conventional Softness in Smaller Vehicle Values

Hello and welcome to this week’s Used Car Market Report from Ricky Beggs and Black Book. The Thanksgiving holiday and Black Friday are well behind us and we have had a full week of retail and wholesale activity to…

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Added by John Sternal on December 9, 2013 at 1:21pm — No Comments

Live Chat lets you HOLD THEIR HAND while they shop

What if shoppers walked onto your lot and asked you to hold their hand through the car buying process? Wouldn’t that make things easier? It would certainly be easier than getting by the 'just shopping' and 'no thank you for help' responses. You could direct them through your business, show them the inventory that interests them most, schedule a service appointment, or address any…

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Added by Big Tom LaPointe on December 9, 2013 at 10:00am — No Comments

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