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All ADM Member Blog Posts (10,859)

7 Tech decisions that make you Say HMMM!

When you read a lot you come across a wide range of articles and information that raises an eyebrow and makes you say "hmmmmm".

Queue the music video

This is a short list of 7 Decisions made by Technology companies that make me say "Hmmmm." There will be more, and feel free to add your own. As a note, these are not in order of importance, and while the actual numbers or dates may be off -- the points are still the same. I'm blogging, not submitting a…

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Added by Todd Katcher on May 15, 2012 at 9:30am — No Comments


Influencer
Foursquare- Tips on Playing the Game for Your Dealership

This past weekend my brother was in town visiting and the moment he walked into any store or bar he exclaimed, “Oh! I gotta check-in on Foursqaure!  There might be deals!”  According to an Empathica survey, one in three consumers recently followed through with a recommendation…

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Added by Ketty Colom on May 15, 2012 at 6:26am — 10 Comments


Influencer
Things I Learned About Customer Loyalty From Spinal Tap





One of my favorite movies of all time is “Spinal Tap”.  It’s a classic.  People remember it, even though it was filmed 20 years ago.  Lines are quoted, songs are hummed, and people have parties dedicated to it.  I can quote nearly every line of the movie.   Not a great movie, by any stretch of the imagination, but it’s one of the most beloved films of all time.

Turns…

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Added by Tim Clemens on May 14, 2012 at 2:21pm — No Comments


Influencer
The Difference Between A Professional And An AMatuer

As we reach the mid year time, many of us make decisions.  Some even make commitments to change certain aspects of their life and their profession.  Unfortunately, far too many change absolutely nothing because they believe that their career is subject to the mercy of the markets.  They boast about how they were a top producer during the market high points, and continue doing the same things they did when customers simply showed up with checkbooks in hand.

     Case in point.  A good…

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Added by John Fuhrman on May 14, 2012 at 7:30am — No Comments

CAR-Research XRM Adds New “Prospecting the Household” Feature to CRM; Helps Auto Dealers Use CRM to Capture More Sales

Houston, Texas, May 14, 2012 -- CAR-Research XRM, a single-source CRM solution uniquely branded as; “XRM, Exceeding CRM”, today announced the addition of a new “Prospecting the Household” feature to its CRM that helps auto dealers unearth a…

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Added by Kurt Kubicki on May 14, 2012 at 5:00am — No Comments

Transparency is Not a Dirty Word

Shortly after I began writing this post, an article popped up on my Google Alerts about another dealer group, accused of deceptive marketing by their state attorney general’s office, having to pony up a six-figure settlement. Not surprising at all, I’m used to seeing these types of articles on a…

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Added by Jim Radogna on May 12, 2012 at 9:00pm — 21 Comments


Influencer
Automotive Workshops Coming to New Jersey on June 12th

First Class Educators has announced a NJ date in the 2012
 Pit Stop Marketing tour. The Pit Stop automotive marketing conferences offer hands on workshops, demonstrations and thought provoking dialogue by marketing experts, trainers and vendors to help dealers operate more…

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Added by Brian Pasch on May 11, 2012 at 6:00pm — No Comments


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Sad News: Auto legend Carroll Shelby, father of Cobra, Dies in Dallas

Today is a Sad Day for the Automotive Industry and the World of Automotive Enthusiasts... Carroll Shelby has passed away at the age of 89 in Dallas, Texas.…

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Added by Ralph Paglia on May 11, 2012 at 1:30pm — 3 Comments


Influencer
Social Media Content; Best Days and Times for Car Dealers to Post

Optimal Times for Car Dealer and OEM Link Posting Differ Across Social Networks

When car dealers and automotive marketers are looking to achieve high click counts, the optimal time to post is…

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Added by Ralph Paglia on May 11, 2012 at 12:30pm — 6 Comments

Looking for a GREAT BDC Manager

The last few years have been great for us. Our dealerships LOVE the internet. When things started to look bad we decided it was time for a change. We knew that embracing the internet and marketing our dealership online was the only way to make sure that we could continue growing. With the help of several guys like Brian Pasch, Ralph Paglia, Sean Wolfington, Dave Boice and many others, we have been able to create a very dominant presence online for Brickell Honda, Brickell Buick GMC and our…

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Added by Alex Andreus on May 11, 2012 at 8:38am — No Comments


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Top 10 Blog Posts for the 2nd Week of May

The most trusted name in live chat brings the best blog posts and auto news stories right to you! We monitor industry trends and the auto dealer  community every week to bring you the top ten automotive stories from around the globe. This weekly edition - a creepy looking six-legged car, Mitt Romney takes credit for the auto industry, the Kentucky Derby, and a…

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Added by Ketty Colom on May 11, 2012 at 6:26am — No Comments

You have a Beautiful Dealership…Now what?

You have spent hundreds of thousands of dollars to build or beautify your dealership.  Your advertising budget equals or exceeds that amount.  Your inventory has been posted online, and there are plenty of choices for potential customers to make a great selection.  CSI scores have never been higher at the dealership than they are right now!

So why are your salespeople standing around wondering why there are not any customers to sell a vehicle to?  Is there grumbling going on in the…

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Added by James Schaefer on May 10, 2012 at 7:02pm — No Comments


Influencer
Online Advertising Growth - Because It Works!

Online Ad Revenues Hit Record $31.7B in 2011, Surpass Cable TV

Internet advertising revenues reached a record $31.74 billion in 2011, representing a 21.9% increase from $26.04 billion in 2010, …

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Added by Richard J Bustillo on May 10, 2012 at 3:45pm — No Comments


Influencer
HOW to get over YOUR Sales Slump

HOW to get over YOUR  Sales  Slump

Action Plan

Sooner or later, every salesperson experiences a down period of sales results. These periods are normal and to be expected.  Look, you have been down this road—but you sure can’t afford to stay in a funk.  Here are some hints to fill the bank back up!  

               They are:

1.         An attitude slump.         2.     …

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Added by Dave Kemp, the Automotivator on May 10, 2012 at 2:42pm — No Comments


Influencer
Auto Industry Marketers Lack Confidence in Complex Digital Marketing Abilities

Automotive Marketing Professionals Lack Confidence in Complex Digital Marketing Abilities

Most automotive marketers are not yet confident in their…

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Added by Ralph Paglia on May 10, 2012 at 1:00pm — 4 Comments


Influencer
ActivEngage Supports Bags of Hope

ActivEngage donated $900 to Bags of Hope and their Children’s FEED & READ program. There were 15 kids that were on the waiting list for the rest of the school year, but now thanks to ActivEngage, they no longer have to wait!  This weekly program delivers food care packages and books to children who demonstrate daily hunger due to homelessness or severe poverty. These children…

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Added by Ketty Colom on May 10, 2012 at 11:00am — No Comments


Influencer
The Time Has Come: An Automotive Data Warehouse To Provide Executive Insights

To all Dealer Principals or General Managers reading this post, "Are you tired of having a dozen+ stand alone reports to review each month?  Are you challenged to know how to leverage vendor reports to make business decisions?"

How many reports are generated each month by dealership vendor partners? My…

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Added by Brian Pasch on May 10, 2012 at 9:00am — 1 Comment


Influencer
Are Your Dealership Emails Mobile Ready? They Need to Be…

Your dealership customers aren't just using their mobile devices to find your car dealer website, they are also using them to read the emails you send.  A recent report from the marketing agency Knotice found that more than 27 percent of emails were opened on a mobile device during the second half of 2011.  This is a 36 percent gain from the end of 2010.

 …

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Added by Ali Amirrezvani on May 10, 2012 at 7:52am — No Comments

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