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All ADM Member Blog Posts (10,244)

ADM Members - Is AutoTrader Your Secret Santa?


Have you been able to quantify how much Autotrader,, or other third party classified websites contribute to your dealership's ability to sell more cars?  


Have you questioned the importance of alternative classified websites like Craigslist or Ebay?…


Added by Brian Pasch on December 22, 2011 at 5:14am — 17 Comments

twitter advanced search

Added by Used Car Ricky on December 21, 2011 at 11:50am — 1 Comment

TrueCar - Who is responsible for personal information? Are the authorities missing the point?

I profess to being one of the "lurkers" who mostly skims these automotive blogs to stay on top of today's automotive news and catch up on the latest and greatest vendor offerings. Today I am making an exception and making this post to highlight that this issue is VERY TECHNICAL. Maybe too technical for the automotive, state and national authorities that are currently getting involved. Based on posts from our friends Jim, Ralph and the like, I am seeing advertising and improper sales (bird…


Added by David T. Gould on December 21, 2011 at 6:27am — 2 Comments

For Those of Us Not on ADM.... SMH

Do you remember the scene from Titanic where the band played as the ship sank?

Some Dealers continue to repeat the same mistakes in marketing and advertising over and over again, which haven't worked in years. Sales decline or stagnate yet they continue to play the music as…


Added by Chris Justice on December 20, 2011 at 7:17pm — No Comments

Top 20 Google Search Engine Advertisers of 2011

Google's 20 Largest U.S. Search Advertisers of 2011

Over the…


Added by Ralph Paglia on December 20, 2011 at 6:00pm — No Comments

AutoData and Chrome combine forces - Now known as Chrome Data Solutions

DealerTrack and Internet Brands Form Joint Venture to Provide Industry Leading Data Solutions to the Automotive Market



Added by Daymond Decker on December 20, 2011 at 3:30pm — 6 Comments

An AskPatty Christmas Tale...

An AskPatty Christmas Tale...

'Twas the night before Christmas, and at the North Pole

Old Santa was pacing a path through the snow

On his rosy cheeks he now wore a frown;

His new fancy sleigh had just broken down.

It had heating and air, GPS, leather seats,

and a 200 Reindeer-Power Five…


Added by Jody DeVere on December 20, 2011 at 12:06pm — No Comments

Maximize Revenue Opportunities During the Busiest Week of the Year

The week between Christmas and New Year’s is a busy time of year for many auto dealers. It can be challenging for salespeople to keep up with all the showroom traffic, but that’s no excuse to let extra revenue opportunities fall through the cracks! While the customer is still engaged at the sales desk is the perfect time for a salesperson to boost revenue with the following programs:

Pre-Paid Maintenance Program: What…


Added by Mike Gorun on December 20, 2011 at 10:35am — No Comments

re:member group Selected to Develop Loyalty Program for OpenRoad Auto Group

Good morning all,

I wanted to share some great news coming out of our camp. OpenRoad Auto Group in Vancouver recently acquired the re:member group as their loyalty marketing firm.

Here's a link to the press release, for those interested.

There wasn't a news page I could post this on, but I really…


Added by Will Michaelson on December 20, 2011 at 9:56am — No Comments

Would you like to read my blog now? How about now? Now??

It used to be as a Dealer principle or manager; you would consider yourself lucky to have a salesperson willing to make an outbound sales call, and even luckier still, if the sales person actually asked for an appointment. I have filled out hundreds and hundreds of Internet forms over the past year, and have noticed a new breed of salesperson. This eager, yet untrained, salesperson gladly picks up the phone, confidently dials a number and charges though that call with little or no…


Added by Melissa Roberts on December 20, 2011 at 9:39am — 3 Comments

Stop Being A Faceless Machine, Humanize The Way You Do Business

The faceless machine. We build it, hoping they will come but then realize that we are competing on price with other faceless machines. We're doing it to ourselves, we move further and further away from high touch, hoping for a quantity of interactions. The sad truth about that is, the consumer your trying to lure in, is looking for…


Added by David Johnson on December 20, 2011 at 8:00am — 3 Comments

Goodbye Saab

Well, another automaker falls to the mighty sword of bankrupcy court.  Kudos to GM for not finding a way to save this once proud & profitable little brand that they slowly and painfully destoyed over their years of inept stewardship (I am hoping my sarcasm rings clear) to the point where going out of business made more sense then selling it.

I can remember that hippo shaped Saab many years ago, with that transmission you had to press down to get it into reverse.  Quirky? Yep. But…


Added by Jeff Silverman on December 19, 2011 at 2:02pm — 1 Comment

Holidays are a time for giving!!!

The holiday season is a great time to combine “giving” and your dealerships social media presence!


While I am sure you and your dealership have your own charities that you give to during the holidays, a sure fire way to expand your social media footprint is to contribute…


Added by Jim Kristoff on December 19, 2011 at 1:53pm — No Comments

Is Google a Greedy Corporation?


Is Google’s Advertising Destroying the Sanctity of Search Results?

by David Jackson, 12/18/2011


I recently read an interesting blog by David Jackson, who has long stated that Google's constant algorythm changes were "deliver the most relevant and useful search results possible."  He's no…


Added by Tom Gorham on December 19, 2011 at 9:30am — No Comments

Facebook; Latest 15 Facts and Figures – Infographic

The Latest 15 Facts and Figures on Facebook – Plus Infographic


Added by Ralph Paglia on December 18, 2011 at 2:00pm — 1 Comment

NJ VW | Douglas Volkswagen Customer has great experience picking up New VW Tiguan in Summit NJ - Bloopers included in this one

Jaclyn and Kim Tredo from Bayonne NJ had a great time picking up Jaclyn`s

brand New Tiguan from Bob Cerza at Douglas Volkswagen in Summit NJ!

Turn up your speakers, sit back, Click-the-Pic and enjoy this one!

JaclynTredo.jpg  …

Added by Ken Beam on December 17, 2011 at 8:13am — No Comments


I was challenged by Grant Cardone via Facebook about a few things to do with my stance on TrueCar, one of the challenges being whether I had reached out  to TrueCar about my concerns. I had not—but I thought about it, and so I did!  I emailed…

Added by Keith Shetterly on December 16, 2011 at 12:30pm — 17 Comments

Are Your Technology Vendors Providing Good Value?

In a recent survey that Auto/Mate conducted, we asked 160 auto dealer general managers and senior managers about the perceived value they were getting from their dealership management system (DMS) vendors.

The exact question was, “On a scale of 1-5, rate the overall value of your DMS (does the amount you pay seem the right amount for overall functionality, customer service and training?)”

The disparity in the answers was surprising. A couple of vendors had fewer than 10% of…


Added by Mike Esposito on December 16, 2011 at 7:58am — No Comments

Ten Tips for creating an Eye catching Show Vehicle using Accessories

With every cul-de-sac lit up like Rockefeller Center, millions of sales papers advertising $3 dollar flat screen TVs at Wal-Mart (slight exaggeration), and ginormous inflatable snowmen in every mall parking lot, consumers are distracted. The biggest shopping season is in full swing and it’s easy for your dealership to get lost in the holiday shuffle. In order to compete you must take a lesson from the big retail giants like Macy’s and Bloomingdale’s. Ever wonder why they spend so much energy…


Added by Ashley Poag on December 15, 2011 at 12:59pm — No Comments

Toyota of Braintree's Automotive Accessory Sales with Insignia

Toyota of Braintreen Leading New England Region

toyota of braintree logo Leveraging Insignia's accessories sales solution Toyota of Braintree, leads their region in accessory sales. Watch the videos below to learn how your dealership can generate realistic revenue immediately!

"This year we will reach a million and a…


Added by Ashley Poag on December 15, 2011 at 12:12pm — No Comments

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