Automotive Digital Marketing ProCom

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

Loading... Be Patient!

All ADM Member Blog Posts (9,801)

The 17 Most Powerful Social Media Tools for Your Dealership

ActivEngage was recently honored to have its CEO and Co-Founder Todd Smith featured as akeynote presenter as the Ignite! Dealer Summit. Todd’s workshop highlighted more than 17 easy to use and powerful online tools and …

Continue

Added by Justin Braun on September 19, 2011 at 9:00am — 6 Comments

Digital Dealer Speakers | Nicki Allen from Classic Chrysler Jeep Dodge Ram Mazda

Digital Dealer Speakers | Nicki Allen from Classic Chrysler Jeep Dodge Ram Mazda | Listen Up Kool Aid Drinkers

 

Nicki Allen, Operations at…

Continue

Added by Joseph Little on September 19, 2011 at 7:00am — No Comments

Google Goes to Washington

 

On Sept 21, Eric Schmidt of Google will be testifying in front of the Senate Judiciary Committee Subcommittee on Antitrust, Competition Policy and Consumer Rights. For those interested here is a list of the witnesses who will also be testifying...notice Yelp will be there to talk about why Google is…

Continue

Added by Scott Falcone on September 19, 2011 at 7:00am — 6 Comments

Automobile Industry - NOT the Most Hated!!

Notice the Automobile Industry finished out of the top 10... a good thing. Not surprising the Federal Government is at the top of the list. The Computer Industry and the Internet Industry received a lot of love - #1 and #3. Maybe if dealerships were more "Tech savvy" and "Digital" with how they did business or communicated, customers would like them more... hmmmm. Maybe I'll spend some time working on that idea.…

Continue

Added by Scott Falcone on September 18, 2011 at 9:00am — 6 Comments

The Day the Internet Stood Still

I don’t know whether GoogleBots suspending a dealer's Google Places (GPs), or incorrectly merging their GPs, or automatically creating dealer GPs that the dealers don’t know about, qualifies for this dramatic article title (also the title of my new movie script!) or…

Continue

Added by Keith Shetterly on September 17, 2011 at 12:00pm — 4 Comments

From the trenches - Where's the value of video?

More than 8 years of content is uploaded to YouTube every day.  That's more video content in one month than the three major US networks created in 60 years.  YouTube is owned by Google, and Google is attaching "search" relevance to video.  The following chart from SearchMetrics illustrates the most recent trends in search showing that video is dominating every other catagory.  Dealership marketing would fall under "Shopping".…

Continue

Added by Tom Gorham on September 16, 2011 at 12:00pm — 5 Comments

Site Not Ranking Well? Check With Google

If you aren't happy with the way your dealership website is performing in terms of search engine results (and you aren't violating Google's webmaster guidelines), you can ask Google to "reconsider" your site.  Essentially, you can ask Google to take a look at your site to see if it was manually marked as spam.

 

Over the years, Google has improved this process to make it more transparent.  After submitting a site, Google will let the webmaster know that they received the…

Continue

Added by Ali Amirrezvani on September 16, 2011 at 6:32am — No Comments

Time Is Money

At the end of the day we are all here to grow our businesses and make money. There is something that all people should know, especially people in the sales community. In life there are very few things you can't ge back. If you lose money, you can make it back. If your house burns down, you can get it back. If he/she leaves you... you could get them back (if you want them at all).However, one thing you can't get back is TIME. Even Bill Gates can't buy one second ago.

Added by Michael Alesandrini on September 15, 2011 at 8:00pm — No Comments

Who Would You Take A Bullet For?

That's a tough question.  It can put many people on the spot and get others thinking, perhaps to reeavluate life's priorities.  Maybe, as we end the week, this is a bit to tough a topic even for those who participate.  For those of us who served in the military, the answer is as simple as we do it for our country.  Now that we're civilians, perhaps the answer changed.  At this point in my life, the list is short - My father and mother, my son and daughter, my two brothers, and my best friend…

Continue

Added by John Fuhrman on September 15, 2011 at 6:30pm — No Comments

What is your Succession Plan?

If dealerships truly turns into the “Internet  Car Lots”, what would your strategy be?As of right now your staff, appearance of your store, service within, staff training etc.has an enormous affect on your business and influences your potential customers.…

Continue

Added by Lizelle Landino on September 15, 2011 at 4:46pm — No Comments

AOA Accessories Midyear Trend Report: Electronics Continue as Profit-leader...

AOA Accessories Midyear Trend Report: Electronics Continue as Profit-leader, Protection Gains Momentum, Factory Performance Revs Up  

 

Auto dealers continue to generate profits from accessory sales with average gross margins of 47% and average net profit margins of 32.8%, according to izmocars report 

 

SAN FRANCISCO, September 15, 2011 -- izmocars (…

Continue

Added by Crystal Hartwell on September 15, 2011 at 11:00am — No Comments

"Free", Like Freedom, Ain't Free!

Google Places.  Facebook.  Twitter.  Foursquare.  Etc.  All free.  Car dealers have to love that price, right?

My caution is not about whether to use these services, as YOU MUST USE THEM.  It’s not an option any longer—it’s just a matter of when you can get to using them with the attention they deserve for the…

Continue

Added by Keith Shetterly on September 15, 2011 at 9:30am — No Comments

NJ Infiniti | 2008 G35X NJ | Douglas Infiniti | PreOwned Infiniti Cars NJ | New Jersey Infiniti

 

Lakeshore-08-G35X-ClickThis.jpg
 
 
 
 
 
 
 
 
 
 …
Continue

Added by Ken Beam on September 15, 2011 at 8:15am — No Comments

How Nineteen Patriots Made a Difference in the Auto Industry

It is not my job, it is my duty to be inspired and inspire others.  Since my early twenties, I have said final farewells to nineteen brave patriots, heroes and friends.  Each paid the price for freedom before the rigors of life made them old and gray.  These are nineteen friends that I had planned to grow old with, but instead I honor their sacrifice to trade in their future as an…

Continue

Added by Stephanie Young on September 15, 2011 at 7:00am — 4 Comments

Sales People are Valuable

I have had the pleasure of attending sales meetings all over Michigan, Ohio and Indiana.  It makes me MAD to see how sales people are treated in general.  They don't feel good about themselves anymore! I entered the car business in 1990 and it was FUN then.   We have to start rebuilding our image, our self worth and our value.  Bottom line is without SalesPeople this country doesn't exist.

 

Please view this APPRECIATION VIDEO...

 

It says it…

Continue

Added by Bernie Cason on September 14, 2011 at 6:28pm — No Comments

Facebook announces new Subscribe button

Today, Facebook announced their new "Subscribe" button that will allow users to see all updates, most updates, or just important updates from other users in their Newsfeed.  It will even allow, if you choose, non-friends to receive your updates.  I think this could have big implications for business pages.  What do you think?

Read more at http://bit.ly/ne55Ze or read the announcement at http://on.fb.me/oeW27c

Added by Tom Gorham on September 14, 2011 at 5:30pm — No Comments

NJ Infiniti | 2008 Infiniti EX35 NJ | Douglas Infiniti | Summit NJ | Infiniti of New Jersey | Bridgewater NJ

 



 2008-DarkCurrant-EX35-1.gif
 DarkCurrant-08-EX35-ClickTh.jpg

 2008 Infiniti EX35…

Continue

Added by Ken Beam on September 14, 2011 at 5:08pm — No Comments

Google's aquisition of Zagat - What are the implications

User-generated content, customer reviews, Social Media.  Google has been snapping up properties or generating their own along these lines for some time now.  Zagat is restaurant reviews but this aquisition brings Google into the world of publishing.  What's their plan?  Will it affect the car industry eventually.  Read this interesting article by Rebecca Lieb at iMedia Connection.. http://www.imediaconnection.com/content/29963.asp

Added by Tom Gorham on September 14, 2011 at 10:09am — No Comments

Three Ideals For Social Marketing Success, Part 3

Inboth parts 1 and 2 of the Three Ideals For Social Marketing Success, I mentioned that success in social media boils down to three things:

 

  1. The Development Of Relationships,…
Continue

Added by David Johnson on September 14, 2011 at 6:30am — 1 Comment

ADM Blog Topics by Tags

Monthly Archives

2015

2014

2013

2012

2011

2010

2009

2008

2007

1999

ADMPC is a Network for Car Dealers, Automotive Marketing, Advertising and Management Pros sharing Digital Strategies and Execution Tactics.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

Onsite/Offsite Combination ADM Consulting & Coaching
Select the maximum amount you want to pay each month
$ USD
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

 

Google Automotive Network Targeted Placement Ads

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

Share the Best Content w/AutoMarketing Community

© 2015   Created by Ralph Paglia.

ADM Badges  |  Report an Issue  |  Terms of Service