Professional Community for Car Dealers, Automotive Marketers and Sales Managers
Added by Adam Ross on July 5, 2011 at 2:50pm — No Comments
Panic sets in....wait.....wait....wait....
Now rest easy because these popular product by Google will be…Continue
Added by Brian Pasch on July 5, 2011 at 1:30pm — No Comments
(Originally published on Dealer magazine)
It amazes me how many dealerships judge their Facebook marketing efforts success by the number of fans they have. People are in awe of that dealership that managed to get 15,000 fans to their Facebook page. Some vendors sell the fact that they…Continue
In the past 9 months, there has been more changes to search marketing and social media than any other period of time I can remember. It is truly a special time for online marketing professionals as we invest to stay ahead of the learning curve for our clients.
In many markets the competition…Continue
Added by Brian Pasch on July 5, 2011 at 11:30am — No Comments
Auto Dealerships are now scrambling to use Facebook and other social media sites to gain a competitive advantage. In the rush to be the most connected and the most responsive, some dealers lose sight of the real power of social media. They focus on inflated Facebook fan counts and numbers of Twitter followers rather than on creating new, lasting relationships with individual customers.
So how do you do this?
Here are three…Continue
During a sales meeting, the question of why the company no longer has a stock pile of tri-fold brochures to hand out to potential clients came up. I scratched my head and looked puzzled, since we have not used a single tri-fold brochure in over a year. As a company, we moved away from outdated marketing tools and adopted high tech and interactive tools to meet the requests of our…Continue
Added by Stephanie Young on July 5, 2011 at 8:00am — No Comments
There are forks in the road in everyone’s lives. The pathway we choose when faced with at fork can sometimes dramatically alter our journey. I stood at one of those forks when I was invited to participate with The Landmark Forum. I heard about the cult rumors about this organization, but…Continue
Added by Stephanie Young on July 5, 2011 at 7:00am — No Comments
From all of us at Douglas Volkswagen
Happy 4th of July
to all of you ADM`ers out there!
Hope you have a
wonderful, safe, fun…
Added by Ken Beam on July 4, 2011 at 8:35am — No Comments
It is not the policies and procedures that define an organization but purpose, not initiatives but inspiration, not mandates but the mission, and not management but…Continue
Added by Paul Potratz on July 3, 2011 at 9:30am — No Comments
Watch Ken Beam show this gorgeous 2008 Mini Cooper S at Douglas Volkswagen in Summit New Jersey. As Union County New Jersey`s Select VW Certified Pre-Owned Dealership, we always have an excellent selection of clean, low mileage Certified Volkswagens in stock! To learn more about Douglas Volkswagen Certified Pre-Owned Volkswagen please watch…
Added by Ken Beam on July 3, 2011 at 7:33am — No Comments
Added by Ken Beam on July 1, 2011 at 7:41pm — No Comments
Google Analytics Benchmarking News…
Added by Ralph Paglia on July 1, 2011 at 5:30pm — No Comments
Earlier this week, Google caused a stir when it launched Google+, the new social sharing service that’s currently available only to those lucky members who receive an invitation. Unlike other social sharing sites, Facebook being the first that comes to mind, the all-new Google+ begs its users to practice sharing decorum.
First Things First
Whether or not you have received an invitation to Google+ -- it’s the only way to use the service, and due to the high…Continue
After two years of struggling and scratching, there is a glimmer of light at the end of the tunnel for the automotive industry as the Seven Horsemen of the Recovery have been spotted in cities and towns across the United States. Below is a brief description of each of the Seven Horsemen of the…Continue
Added by Stephanie Young on July 1, 2011 at 10:30am — No Comments
As an invited guest to the NAS Pensacola National Naval Aviation Museum, I had the honor of attending the "winging" of a group of young aviators. Rear Admiral Mark Vance was the guest speaker to address this assembly of recently graduated Navy and Marine aviators with a welcome to the fleet speech. I found myself feeling like I too was being given a "charge to order on the…