Professional Community for Car Dealers, Automotive Marketers and Sales Managers
Added by Ralph Paglia on September 12, 2011 at 8:00am — No Comments
A few highlights include:
This report is a must read!
CLIFTON PARK, N.Y. – September 12, 2011 – Auto/Mate Dealership Systems (http://www.automate.com) announced today the addition of a Service Pricing Guide module into its dealership management system’s (DMS) Service System. Service Pricing Guides, better known as SPG’s, allow service department employees to quickly produce accurate estimates for both labor and parts for prospective service…Continue
Added by Holly Forsberg on September 12, 2011 at 5:25am — No Comments
I think that most people would agree that Google Places has been a bit of a challenge for business owners from the standpoint that there are constant changes, no real contacts at Google to talk to, and difficult and slow processes for verifications and updates to a Places page. Even Google has said that they are trying to do a better job of…Continue
Watch Ken Beam show this gorgeous 2008 VW Beetle Convertible at Douglas Volkswagen in Summit New Jersey.
As Somerset County New Jersey`s Select VW Certified Pre-Owned Dealership, we always have an excellent selection of clean, low mileage Certified…
Added by Ken Beam on September 10, 2011 at 2:46pm — No Comments
Made you click from the title or the picture, didn't I? Well, this article is about Pay-Per-Click (PPC), but a short story first to explain my point: When I had my entertainment company ten years ago, we always laughed at the long-standing joke that naming a band “Free Beer!” would make all the honky-tonk signs read…Continue
All too often what we think are strategies are mere tactics and are driven by technology vendors want to sell us. I put together this 2.5 day class for our clients and perspective clients on Strategies to help them better define their own strategy online & off.
This is a 2hr version of a 2.5 day class.
Added by Larry Bruce on September 10, 2011 at 8:30am — No Comments
I am not sure if anyone else has seen the new Kia Commercial for the 2012 Soul. The Hamsters are back, this time spawning dance battles with alien robots to LMFAO's "Party Rock Anthem" in an effort to "Share some Soul", the title of Kia's new campaign. Now while I love all of the things listed, Hamsters and…Continue
Added by Paul Potratz on September 9, 2011 at 11:30am — No Comments
Added by Ralph Paglia on September 9, 2011 at 10:39am — No Comments
(Originally published on Dealer magazine)
Back in June, I broke news on a case that involved a BMW dealership firing a salesperson for posting critical comments about the dealership and pictures of an accident that…
Added by Arnold Tijerina on September 9, 2011 at 6:41am — No Comments
Edmunds.com Launches Inventory Search Tool for Used Car Shoppers and Dealers Nationwide
SANTA MONICA, Calif. —…
Google has just bought Zagat, a company that provides ratings and reviews of restaurants, entertainment venues, and travel locations. Known primarily for their yearly restaurant book guides, they have been doing quite well with their online subscription based site and community.
Added by Ali Amirrezvani on September 8, 2011 at 12:16pm — No Comments
I was once the bride of an enlisted sailor, who during the course of our marriage made the transition from enlisted to officer by finishing his college education. Once he had become an officer; he tackled the challenge of completing flight school to become a Naval Aviator. When he graduated from flight school and to represent his accomplishments, I had a pewter tankard engraved with…Continue
Be very careful about giving anyone at your dealership admin access for your Facebook page.
So warns Sophos. The security company pointed out today that anyone you give admin rights to could delete the page creator from the list of administrators.
While Sophos implies that Facebook would do well to add another security layer to the addition and deletion of page administrators, we think that’s unnecessary. Current admins need to…Continue
Added by Joseph Little on September 8, 2011 at 6:30am — No Comments
Google is at it again. According to the Google Operating System Blog, an unofficial source of news and tips about Google, the search engine giant will soon be launching Google Trusted Stores. This new service is designed to make it "easy for online shoppers to identify stores that provide an excellent online shopping experience."
At the beginning of the month, DrivingSales.com posted an entry from an internet sales manager who deserves our support.
As you may already know, ZAG markets a rock-bottom-priced, build-it-your-way car buying service that delivers a members-only (or employees-only), guaranteed-low-price benefit for participants with USAA, NRA, Geico, Bank of America, Consumer…Continue
Added by Joshua Michael Friedman on September 6, 2011 at 9:43pm — No Comments