Automotive Digital Marketing ProCom

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

Loading... Be Patient!

All ADM Member Blog Posts (8,949)

An Industry First Mobile App

Every segment of the automotive industry is online. Some have been slower to adapt than others, but it is pretty safe to say everyone is online in one way or another. Companies are searching and finding new ways to serve customers through technology and improved systems.

The auto transport segment is no…

Continue

Added by Patti Swanson on March 13, 2011 at 7:53am — No Comments

Leadership In Our Industry

You know for last few months I have been hearing a lot about leadership in our industry, about education and how there needs to be more of both, I ABSOLUTELY AGREE!



I met up with Bill Playford at SWSXi (South By Southwest Interactive) for those not familiar with the acronym. We talked about this very thing. I found myself getting very excited…

Continue

Added by Larry Bruce on March 13, 2011 at 7:04am — 13 Comments

Which Social Sites are Best for What Outcome?

Earlier today I found this image/story on Mashable and thought this was a great graphic that gives some solid insight into social media marketing and what various sites are good for.

 

If the image is too difficult to read click here for the story.

 …

Continue

Added by Scott Falcone on March 11, 2011 at 2:30pm — 1 Comment

YouTube Marketing Tips for Auto Dealers

As of February 2011, YouTube has 490 million unique visitors per month worldwide. The average YouTube user visits the site 14 times per month, spending an average of 25 minutes on the site each time. And these numbers are only for the YouTube website itself and don’t include all those embedded YouTube videos that are all over the place, in blogs, viewed on smartphones, etc.

We know that YouTube can be an important medium to increase SEO, to share content and to receive feedback on…

Continue

Added by Paul Potratz on March 11, 2011 at 12:12pm — 2 Comments

Digital Dealer Update: More speakers & a REALLY fun promotion!

Hi ADM members!

 

Some exciting news and updates about the 10th Digital Dealer Conference & Exposition!

 

We've added some great new speakers and confirmed a bunch more! Check out our speakers page for all the details!

We're particularly excited about adding Jimmy Vee and Travis…

Continue

Added by Arnold Tijerina on March 11, 2011 at 10:30am — No Comments

AdAgencyOnline.Net Reviews Automotive Digital Mastery Club For Automotive Advertising Agencies

 
Listen to internet radio with Phil Zelinger on Blog Talk Radio

 

Philip Zelinger, the President of Ad Agency Online L.L.C. and host of an automotive advertising resource portal http://AdAgencyOnline.Net, reviewed a new auto industry social networking club…

Continue

Added by Philip Zelinger on March 11, 2011 at 8:41am — No Comments

Are you the human equivalent of junk-mail?

Success stories are amazingly powerful tools to help prospects understand the value of doing business with your dealership.These stories should be carefully written into your appointment-setting scripts. In my opinion have every single appointment setter think about a few of their own stories and have them write their own success stories down and fine tune the rest. Sales motivation and sales success stories are always considered as one of the most amazing tools and certainly have the POWER to… Continue

Added by Lizelle Landino on March 10, 2011 at 5:14pm — No Comments

Google Boost: Simplified Pay-Per-Click for Busy Auto Dealers



Ideally, an auto dealership should be running a pay-per-click campaign through Google AdWords, but what if you just don't have the staff or the time to manage an AdWords campaign? Google now offers a simplified option called Google Boost through Google Places in which you can basically "set it and forget it." Unfortunately, this platform is only available in certain markets but…

Continue

Added by Paul Potratz on March 10, 2011 at 2:35pm — 2 Comments

Three German Proverbs for Three Common Automotive Marketing Scenarios



Volker Jaekel, Digital Marketing Ambassador for ADP Digital Marketing

As a German “elder” of the automotive industry, I decided to use my beloved German proverbs to illustrate common scenarios auto industry Internet…

Continue

Added by Cobalt on March 10, 2011 at 2:11pm — No Comments

Extinction Event Sale! This Weekend!!

Extinction Event Sale!  Every Weekend in 2011!!  With some dealers, that’s the business they are in, and they don’t even know it.  And they need to adapt to instead survive!  Here’s what I mean:

Extinction?  Scientists say the fossil record of bones indicates several sudden mass…

Continue

Added by Keith Shetterly on March 10, 2011 at 12:30pm — 2 Comments

US Online Advertising Market to Reach $50B in 2011

US Online Advertising Market to Reach $50B in 2011



The US online advertising market will reach $50.3 billion in revenue by 2011, more than doubling 2007 levels and growing 24% annually (CAGR), as brands increase their online ad spend and publishers improve ad targeting, inventory and yield management, according…

Continue

Added by Ralph Paglia on March 10, 2011 at 12:22pm — No Comments

SCREENCRAFTERS AWARDED PATENT FOR 1st PARTY LEADS SYSTEM

Boutique Technology Firm Secures Important Digital Marketing Rights

 

Fairhope, AL, March 9, 2011 — ScreenCrafters, a top provider of First Party Leads for automotive dealers and many other industries, announced today that the United States Patent and Trademark Office (USPTO) awarded the veteran, boutique technology firm a patent for their highly successful lead generation and delivery system. The system, sometimes…

Continue

Added by Keith Shetterly on March 10, 2011 at 10:36am — 4 Comments

Creating An Email List: Lead Nurturing

Creating an opt-in email list is as foreign to the auto industry as driving on the left side of the road but there is a place for it and in this post I'm going to share with you both the why and the how. On your dealer site the end goal is to turn surfers into leads, to get some sort of contact information whether it be an email address, a phone…

Continue

Added by David Johnson on March 10, 2011 at 10:00am — No Comments

Just Announced! Digital Dealer Workshops to precede the 10th Digital Dealer Conference & Exposition

Hi ADM members!

 

I have some exciting news to announce. The 10th Digital Dealer® Conference & Exposition has just announced an OFFICIAL add-on to the conference.

 

The Digital Dealer® Workshops is an one-day intensive workshop immediately preceding the 10th Digital Dealer® Conference & Exposition to assist dealers and…

Continue

Added by Arnold Tijerina on March 10, 2011 at 6:00am — No Comments

Fashionistas shot on sight

 

How do you get over 87,000 fans on Facebook and more than 26,000 followers on Twitter almost overnight?

Take it to the streets!

That’s what the IMG Fashion people and some high profile fashion bloggers did as part of the 2011 Mercedes-Benz Fashion Week publicity program…

Continue

Added by charles bayer on March 9, 2011 at 4:18pm — No Comments

Warning Fraudulent Ratings Detected

This is merely a warning to the automotive marketing industry to be careful with assisting dealers with posting ratings. We have just sent out this email to all the dealerships on our system.

 

"MyDealerReport.com has just detected and flagged over 500 fraudulent ratings.  Check your report to see if your ratings were included. Fraud will not be tolerated and will be punished by being flagged so users can see the…

Continue

Added by Vincent Peckham on March 9, 2011 at 10:39am — 16 Comments

What I love about the car business. A tale of a man that just can never have enough :)

http://www.dealeretraining.com

http://www.linkedin.com/in/stansher83

http://dealeretraining.tumblr.com/

 

Why do I love the car business?

 

Why do I never stop being the best that I can be?

 

Why do I go through the ups and downs of the…

Continue

Added by Stan Sher on March 9, 2011 at 7:49am — 5 Comments

Search Behavior Shines Spotlight on Organic Results

Paid search ads tend to be overlooked…

Continue

Added by TERRY GIBSON on March 9, 2011 at 7:21am — 2 Comments

Looking for a great place to Service your VW at in Union County New Jersey? Volkswagen Service Center Union County NJ

Photobucket  





Created by



Ken Beam

Digital Marketing Director




Douglas Volkswagen…



Continue

Added by Ken Beam on March 9, 2011 at 5:41am — No Comments

AC Funding

 





AC Funding

 



If you have a customer that scores a 620 and wants to buy a 2004 pickup with 114k miles on it we can get you 72 months.

 

If you have a customer that scores a 0 but has a home and some job time, that would be us.  We fund up to 120% and have rates as low as 4% for better scoring customers.  No dealer agreement, after the approval we FedEx you a check.  Contact me and I will send you…

Continue

Added by Alan Ault on March 8, 2011 at 4:14pm — No Comments

ADM Blog Topics by Tags

Monthly Archives

2014

2013

2012

2011

2010

2009

2008

2007

1999

ADMPC is a Network for Car Dealers, Automotive Marketing, Advertising and Management Pros sharing Digital Strategies and Execution Tactics.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

 

Google Automotive Network Targeted Placement Ads

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

© 2014   Created by Ralph Paglia.

ADM Badges  |  Report an Issue  |  Terms of Service