Automotive Digital Marketing ProCom

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

Loading... Be Patient!

All ADM Member Blog Posts (10,446)


Influencer
Why There Will Never Be One Social Network to Rule Them All

Why There Will Never Be One Social Network to Rule Them All

Jeff Tinsley Written by…

Continue

Added by Ralph Paglia on March 13, 2012 at 3:30pm — No Comments

Stop Losing Sales! Discover the Power of Live Chat [Ebook]

In the ActivEngage blog, and in much of our other content, we describe the power of automotive live chat has to transform…

Continue

Added by Justin Braun on March 13, 2012 at 6:30am — No Comments

Digital Marketing Department for Auto Dealers... Can it Pay Off?

I wrote this blog post (CLICK THIS LINK) almost 2 years ago on ADM, "We need to Re-Position and Re-Name The Internet Department," on AutomotiveDigitalMarketing.com, but the subject matter is more relevant than ever. An "Internet Sales department" will, sadly, no longer be sufficient for car dealerships going forward. That day is coming sooner rather than later.…

Continue

Added by Adam Ross on March 12, 2012 at 5:00pm — No Comments


Influencer
Yelp Ads Are Not A Rip-Off, You Pay To Seal The Deal

Yelp Ads Are Not A Rip-Off, You Pay To Seal The Deal

Written by Josh Constine…

Continue

Added by Ralph Paglia on March 12, 2012 at 3:00pm — No Comments

Google Places is your de facto social media -- is it fair game?

Have you been following the story online this past weekend about the generous tip left by Peyton Manning at the Raleigh, NC, restaurant Angus Barn the previous weekend, and the server who posted the receipt online?

Here's a recap:

http://www.12newsnow.com/story/17130695/peyton-manning-leaves-big-tip-server-fired-for-posting-photo

And, as you can imagine,…

Continue

Added by Joshua Michael Friedman on March 12, 2012 at 1:00pm — No Comments

Appealing to female car buyers, Part I by Insignia Group

Appealing to female car buyers, Part I by Insignia Group

''The reason women become so successful is we're interested in treating women right when they come in. I don't mean to sound stereotypical, but women have so much more empathy for customers.''

Kitty Van Bortel, owner of Van Bortel Subaru and Van Bortel Ford (source:…

Continue

Added by Ashley Poag on March 12, 2012 at 12:25pm — No Comments

Women – All or Nothing

four on the floor blog

Ladies' night at the local bar includes free drinks for the ladies.

What's the intention?

Where the women go, the men will follow – and the men will pay. ladies drink free

Ladies' Day at the car wash where all women receive $2 off their extreme wash.

The next day is Men's Day.

Does anyone see these efforts as "misguided"?

In a bar, the women are being used as…

Continue

Added by Todd Katcher on March 12, 2012 at 12:16pm — No Comments


Influencer
Just Say No to The Next Superhero

Our colleague Stan Sher wrote a pretty good tear on the issue of searching for the Next Internet Manager to blame for sales failures.  I have to say I agree with his…

Continue

Added by Keith Shetterly on March 12, 2012 at 6:30am — 14 Comments


Influencer
Google Says How Long It Takes For Updates To Places

Google Says How Long It Takes For Updates To Places/Maps Listings

 - Written by

Continue

Added by Ralph Paglia on March 11, 2012 at 11:00am — 2 Comments


Influencer
Vendors Wanted!

Dealers United, the service I co-founded with Jesse Biter, is currently registering vendors to participate in future members’ only deals.



While vendor registration is not required, it is the only way to ensure your company is invited to take part in deals for products…

Continue

Added by Matt Buchanan on March 10, 2012 at 10:30am — 2 Comments

Matt & Vanessa Don't Hate Me…

But you couldn’t be more wrong about microsites!

 

I have had a few dealers reach out to me lately on Microsites being a bad idea and even one of the largest industry providers asking me if…

Continue

Added by Larry Bruce on March 10, 2012 at 9:30am — 23 Comments

Knowing Your Phone Process and Your Customer's Experience

The Dealer Principle, Executive Staff and Department Managers are mired in daily tasks more than ever as our industry recovers---most have downsized dramatically in reaction to the recent struggles and find the leadership team is now required to do 150% or more of the duties they once did.



Concurrently, automotive Sales and Service customers have continued down the path of "Choosing" their providers from a safe distance. The internet remains the…

Continue

Added by Chip King on March 10, 2012 at 6:23am — 2 Comments

10 Popular Car Accessories among the Customization Generation

10 Popular Car Accessories among the Customization Generation

Young people are excited about accessories and car brands are taking note. Hyundai Motor America recently announced that they…

Continue

Added by Ashley Poag on March 9, 2012 at 10:40am — No Comments

How Dealers Can Leverage YouTube to Sell Accessories

Courtesy of Insignia’s Guest Blogger: Jason Lancaster President of Spork Marketing, LLC

With the ability to reach almost half of the…

Continue

Added by Ashley Poag on March 9, 2012 at 9:00am — No Comments


Influencer
What is Google+

My son Simon shared this with me on Google+.  It is a slideshow created by Gideon Rosenblatt for his blog "Alchemy of Change".  I really liked his analysis of Google's direction in relationship to Facebook and other social media.  What do you think?

 

 …

Continue

Added by Tom Gorham on March 9, 2012 at 7:30am — No Comments


Influencer
When A Social Strategy Creates A Powerful Search Strategy - Google+

If you are looking for ways to bring your search marketing strategy to the next level, one of the strongest opportunities will be to show your employees how to expand their social connections that Google can see.  

 

Why…

Continue

Added by Brian Pasch on March 8, 2012 at 8:03pm — 1 Comment


Influencer
Ralph Paglia Has Social Media Kred

I learned about this new social media influence measurement tool from Mike Correra at DCH Honda of Gardena (California)...

Ralph Paglia's Kred Score:

Added by Ralph Paglia on March 8, 2012 at 5:00pm — 1 Comment


Influencer
The easiest way to measure your website and digital marketing effectiveness

Hey I just figured out the easiest way to measure your digital effectiveness would you like to know? Pay attention because the solution is so simple and you don't have to spend anymore money, or learn how to use any new tools.

Ok here it is......SHUT IT ALL OFF! Yep that's right I said it pull the plug cancel all vendors, A/T, cars.com and turn off your websites. Now that i have your attention I am being extremely sarcastic however I do think many of us in this business have sat through a… Continue

Added by Matthew Smolik on March 8, 2012 at 4:07am — 3 Comments

ADM Blog Topics by Tags

Monthly Archives

2016

2015

2014

2013

2012

2011

2010

2009

2008

2007

1999

ADMPC is a Network for Car Dealers, Automotive Marketing, Advertising and Management Pros sharing Digital Strategies and Execution Tactics.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

Onsite/Offsite Combination ADM Consulting & Coaching
Select the maximum amount you want to pay each month
$ USD
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

 

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

Top 5 Automotive Marketing Forum Discussions - 30 Days

1. Sales Trainer

Posted by JoAnna on January 12, 2016

Share the Best Content w/AutoMarketing Community

Google Automotive Network Targeted Placement Ads

© 2016   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service