Professional Community for Car Dealers, Automotive Marketers and Sales Managers
I'm prepping for a big strategy meeting with a dealer group. So I decide to verify my hunch that there is big opportunity in training the call handlers for better Appointment Set, CSI, Retention and all that good stuff. I decide to listen to a bunch of calls from some of the top performing dealerships in the country, to help identify the skill differences and training opportunities.
Then it hit me......How could I have missed this for so long??
Added by Ken Beam on September 24, 2011 at 3:26pm — No Comments
Facebook has redesigned the news feed (again!) and officially launched a ticker in the right-hand side of the screen.
Users have been seeing both of these changes in beta test versions in recent weeks, but today they go live across the site.
While the news feed and ticker at first seem like duplicates of one another, the…Continue
Added by Timothy Martell on September 24, 2011 at 12:18pm — No Comments
Want to make more sales or maybe just sound smarter? Then learn which words make lots of people--from your peers, to your bosses, to your CUSTOMERS--cringe. Spoken or written, these words lose you sales!
Irregardless. It's a common word now that is most often misused as a synonym for…Continue
I've been profoundly impacted by a free book called "Winning the Zero Moment of Truth" by Jim Lecinski. As a result of reading this book, I have created training materials, online…Continue
Added by Tom Kain on September 22, 2011 at 11:47pm — No Comments
There’s been a lot of talk recently about the death of the Internet Department and the birth of the digital dealer. I certainly agree with this in principle as the Internet and digital technology have essentially become part and parcel to most retail industries. However in car dealerships, at least, there are issues that can’t be glossed over or treated lightly. These are issues of implementation.…
Added by Tom Gorham on September 22, 2011 at 5:47pm — No Comments
Mark Zuckerberg and others announce revolutionary and supercool changes to Facebook.
According to Zuck in his introduction to the keynote:
Added by Joseph Little on September 22, 2011 at 12:46pm — No Comments
OK.... here it is.... the vast majority (and I know you may be the exception!) of talented Sales Reps, and Sales Managers flat out suck on Sales Calls. Don't throw rocks at me yet....
The most common successful Sales Rep is a great influencer.... super at helping customers make good choices and delivering units. In fact, if it weren't for the common disease we seem to share (and I come from the floor), A.D.D., we would all be lawyers. If it weren't for our other common…Continue
Last week I was busy leading a class of new salespeople through our 21st Century Sales Program(c) and as with all of my classes, one or two students always emerge as leaders but, not always the ones you'd think. There are the ones who are eager to participate, but they aren't necessarily the leaders. Others seem to know the answers to all the questions, but that may not mean leadership.
The ones that stand out are often in the background. But, if you recognize them, you…Continue
Baseball is America’s game. It provides thrills, strategy, suspense, heroics and athleticism all in one.
As of the writing of this article, (September 22, 2011) the batting average for ALL Major League players stand at .255.
That translates into 255 hits for…Continue
Added by Jim Kristoff on September 22, 2011 at 4:41am — No Comments
What is your opinion of Rick Santorum's demand that Google remove the offensive definition of his name that sits on page one, position one, ahead of the "real" result for a search of his name?
The biggest lies are those we tell ourselves, personally and in business. We’re going to look at a few here that we, owning or working at dealerships, tell ourselves--and that cost us profits every day.
The Internet is Killing Our Business. The lesson of the Internet for car…Continue
Added by Keith Shetterly on September 21, 2011 at 4:30pm — No Comments
VinSolutions, a leading provider of automotive dealership software, is growing its Sales Team and needs a Territory Manager for the North East and Mid East regions of the United States. This is a great opportunity to put your sales and communication skills to work. Daily, you will be prospecting for new business and helping close sales with dealerships. Previous sales experience to automotive dealerships is highly desired or experience in the automotive industry is a plus. As the…Continue
Added by Joseph Little on September 21, 2011 at 12:15pm — No Comments
Added by Paul Potratz on September 21, 2011 at 11:32am — No Comments
If I wanted someone to just take my order and deliver, I would go to a fast food drive thru. When I go to have my car serviced, I want service. I believe that service advisors are more than just order takers or the message delivery system between a consumer and a technician. Think about it? An advisor according to …Continue
Added by Stephanie Young on September 21, 2011 at 9:30am — No Comments
Silicon Valley Pioneer Marc Andreessen to Join Glam Media’s Board of Directors
Acquisition Will Create One of the Largest Social Media Content Companies with over 240 Million Users & 100,000 Publishers —Creating the First Paid, Owned & Earned Media Platforms for…Continue
As an e-Commerce guy, what would make my life easier when looking for specific data and news? How can I find short, to-the-point information when writing my next dealer blog post about model XYZ? And last but not least, who is actually talking about our cars, the automotive industry and/or our dealership right now?
These are the questions that inspired this post on the 15 free tools I use to monitor the social media sphere.…Continue
Added by VJ on September 21, 2011 at 7:03am — No Comments
AutoDealerTarget is a unique provider of digital marketing solutions for automobile dealers. After careful planning and preparation, AutoDealerTarget has just announced the release of their Conquest Email Program.
Added by John Miller on September 21, 2011 at 7:00am — No Comments
Added by Ralph Paglia on September 21, 2011 at 6:45am — No Comments