Professional Community for Car Dealers, Automotive Marketers and Sales Managers
A few days ago on a group on Facebook called,…Continue
Added by Stan Sher on July 20, 2011 at 12:20pm — No Comments
In his blog post for L2T Media, John highlights 6 of the main dealer website provider crimes again search marketing followed by 6 of the biggest advantages that a digital agency can offer.
A lot of our clients have been tempted by the promise of one-stop shopping from their dealer website providers. A website, paid search campaign and SEO services from one…
Added by Jack Thornburg on July 20, 2011 at 12:07pm — No Comments
In addition to rolling out Google+ and the Google +1 button, Google has also recently rolled out a new version of Google Analytics. Google Analytics 5 includes a complete user interface re-design which allows users to create multiple dashboards, more easily search across multiple accounts, create custom reports (and goals), and Analytics Intelligence, a tool that allows for automatic alerts.
One of the more exciting new features of Google Analytics 5 is the ability to track…Continue
Added by Ali Amirrezvani on July 20, 2011 at 7:20am — No Comments
Social Networking has transformed from a way that college kids could keep in touch to a main stream tool for capitalism. Social Media is one of the newest tools available to the global economy as more and more businesses are adopting Social Media Marketing Plans. With an audience of over 500 million users, Social Media has become the platform for engaging with clients and prospects on a…Continue
Added by Stephanie Young on July 20, 2011 at 7:00am — No Comments
This is great insight on how mobile dealer sites are driving traffic faster than their desktop counterparts- http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=154279
Added by Mike Brodeur on July 20, 2011 at 6:11am — No Comments
The 11th Digital Dealer Conference & Exposition is excited to announce that our keynote speaker will be Erik Qualman, best-selling author of "Socialnomics"!
Erik Qualman has recently advised/given keynotes with the following: Coach, Facebook, UGG Australia, Starbucks,…Continue
Added by Dmitriy Goroshin on July 19, 2011 at 11:33am — No Comments
Jim Ziegler, National Featured Columnist Expands His Media Reach to Auto Dealers
Atlanta, GA: After 14 years as a featured auto industry national columnist, Jim Ziegler is taking his widely read articles to new and…Continue
Added by Ralph Paglia on July 19, 2011 at 11:00am — No Comments
As a sales manager, I hosted a daily sales meeting like every good sales manager should. Like all good salespeople do, the sales team would come to the meeting with their list of “should-haves” and “could-haves” if only “blah-blah” was true. This would often take the wind right out of my…Continue
Added by Stephanie Young on July 19, 2011 at 6:30am — No Comments
I'm in the process of writing a position paper on OEM Internet advertising and website polices and I need your help to make the article effective in achieving its goals.
Can you email me the latest Internet advertising and website guidelines for your franchise.
I need this information to document the policies that each OEM has in place so that I can accurately comment on the policies.
Your assistance is greatly appreciated. Please email the…Continue
Added by Brian Pasch on July 18, 2011 at 9:30pm — No Comments
If you've been wondering if Google+ can give Facebook a run for the money, the New York Times has an opinion and it has a lot to do with privacy.
Read more here... A Facebook warning call: NYT says Google+ gets privacy right" http://www.zdnet.com/blog/google/a-facebook-warning-call-nyt-says-google-gets-privacy-right/3138?tag=nl.e550
Added by Tom Gorham on July 18, 2011 at 4:30pm — No Comments
Added by Ralph Paglia on July 18, 2011 at 3:25pm — No Comments
Last week I wrote a post about Google Local Portal in Portland, available on DealerOn’s blog. If you’ve already read it, you might have seen mention of Google's new service for businesses: Google Offers. Google Offers appears to be similar to Groupon and other discount offering services -- it allows you, as a small business owner, to get your business "in…Continue
Added by Ali Amirrezvani on July 18, 2011 at 2:22pm — No Comments
It was about five months ago that I wrote this blog, "…Continue
Added by Stan Sher on July 18, 2011 at 1:51pm — No Comments
Added by Ralph Paglia on July 18, 2011 at 1:38pm — No Comments
Facebook Advertising Revenue Grows 281% in 2011Continue
Added by Ralph Paglia on July 18, 2011 at 1:30pm — No Comments
If your dealership is not doing retargeting to drive traffic to your conversion pages and the rest of your website, you should be using this incredible tool to build brand awareness and drive people back to your site. Take your automotive marketing up a notch with a retargeting strategy to maximize your…Continue
Added by Paul Potratz on July 18, 2011 at 12:23pm — No Comments
Auto/Mate Integrates New Service Merchandising Module into its DMS; Increases Fixed Ops Efficiency for Auto Dealers
CLIFTON PARK, N.Y. – July 18, 2011 – Auto/Mate Dealership Systems (http://www.automate.com) announced today the release of a new Service Merchandising module for its dealership management system (DMS). The new module consolidates all service merchandising functions…Continue
Added by Holly Forsberg on July 18, 2011 at 10:01am — No Comments
Added by Joseph Little on July 18, 2011 at 8:18am — No Comments