ADM serves Car Dealers, Automotive Marketing Pros and Internet Sales Managers
“Business Promotion” is major part of any businesses.Several marketing channels and business promotion are available on the market,but which one is best in terms of cost and good methodology to reach maximum number of people?Today I am going stretch some facts about “guest blogging” which is a effective online marketing channel, with zero investment.
Basically two types of guest blogging are used A]Use guest blogger to your…Continue
The Challenge: The automotive industry is recovering from the most massive business contraction in its history. While the playing field…
Added by Shannon Page on January 8, 2011 at 9:29pm — No Comments
Added by Ralph Paglia on January 8, 2011 at 2:30pm — No Comments
“The only thing you’ll will need is crowd control”
That was the tag line I used when I first started “Outside The Box Marketing” in 1997, that business was a direct mail marketing company for…Continue
Added by Ralph Paglia on January 7, 2011 at 9:30am — No Comments
How much of your dealership’s advertising budget goes into promoting your Service Department? Often times it seems that Car Dealers put so much time into getting the Front End ready for Lights, Camera and Action that the Back End gets neglected. Promoting your Service and Parts Center as well as the Body Shop is a healthy way to keep Car Buyers coming into your Service Bay even after their warranty is up.
Consider the age of the average vehicle on the road in your market. All of…Continue
Added by Paul Potratz on January 7, 2011 at 8:28am — No Comments
OK, so here it is. Our web developer showed me our new site in August. It was slick, it was clean, great graphics and I loved that it was not the same web site as EVERY other car dealer on the web. He tells me he has this new program, called WIX, and he can make great looking sites. So, he builds it.
Then I start to read up on it. Wix (As I am sure you all know by know) is 100% Flash.
I start complaining that Google cant find me, and my web guy tells me its…
As a former car salesman and special finance manager, I find that the dishonesty that has overtaken the business is very unsettling.…Continue
In order to build an automotive dealer’sonline presence, there are a handful of points to consider. A recent blog on buildingyour dealership’s online presence highlighted such tips as engagement,reach and choice as valuable techniques in establishing that…Continue
Added by Stacy Mueller on January 6, 2011 at 12:23pm — No Comments
It seems like every time I turn around I hear someone say. “There’s an app for that!”
I would be hard pressed to find 5 other words that so acutely articulate the trend of advertising and marketing today. People are in motion, they are latching on to social media websites like there is no tomorrow. All of these statistics are out there and you can no longer ignore the fact that there is a new way to be advertising and integrating your marketing. The question…Continue
Added by AutoQueen Christine on January 6, 2011 at 9:47am — No Comments
Added by Ralph Paglia on January 6, 2011 at 7:00am — No Comments
Added by Ralph Paglia on January 6, 2011 at 12:30am — No Comments
AdAgencyOnline.Net, a nationally recognized automotive advertising resource / networking portal, will be reviewing a new cutting edge technology vendor -- VehSmart -- on the portal's blog talk radio station WAAOL, All Automotive Advertising News All The Time. VehSmart is introducing a fully integrated asset management and…Continue
Added by Philip Zelinger on January 5, 2011 at 1:28pm — No Comments
It has been suggested that we start an #automarketing tweet chat. So as is my fashion I just went ahead and did it.
Please join us every Wednesday 12pm to 1pm CST (Central Time) for #AutoMarketing Tweet Chat. This is your chance to engage with some of the most talented and…Continue
When it comes to setting up sales goals for your car dealership, there is no magic equation.
Some dealers use prior sales data, consider any changes in personnel and then make a reasonable guess as to how many vehicles they should sell the next month. …Continue
Added by Stacy Mueller on January 4, 2011 at 3:11pm — No Comments
Added by Donna Barradale on January 4, 2011 at 5:30am — No Comments
Added by Ken Beam on January 3, 2011 at 2:30pm — No Comments
Added by Aj Maida on January 3, 2011 at 10:27am — No Comments
Social media is good for a lot of things: building relationships, finding and spreading news, marketing, a good laugh, keeping up with your friends and family and a host of other things, but there is another aspect of social media that most businesses aren't using. In fact I could argue and you could argue that it's the most powerful part of social…Continue