Professional Community for Car Dealers, Automotive Marketers and Sales Managers
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If you want to hug trees and save…Continue
JD Rucker Calls Out Ralph Paglia!! Its On Like Donkey Kong LOL! Internet Sales 20…Continue
Your dealership is a physical store. You sell actual cars and trucks, and other products and services such as parts and customization items, accessories, and routine maintenance plans. You even provide extended warranty options for new and previous buyer. What if someone told you that you could provide just about all of these same services online? What if you were also told that you could reach people across the country, and no longer be limited to your local market?
Added by Dmitriy Goroshin on October 18, 2012 at 4:41pm — No Comments
Added by David Johnson on October 18, 2012 at 4:30pm — No Comments
It's a question that is raised from time to time, particularly by sales managers and internet managers. Should employees, in particular the sales team, be allowed to connect with their customers through Facebook and other social media sites? It's not a question of whether or not they should encourage their customers to like…Continue
Does Your Dealership Have a Reputation Management Strategy? (editor's comment)
Written by Mary Kelly Gaebel - …
These days a lot of businesses are trying to decide if they should handle their own SEO or hire a company to do it for them. In today’s economy everyone is trying to save money but when it comes to SEO sometimes when you think you’re saving money you could really be losing money. Handling your own automotive SEO can be a difficult undertaking so you have to ask…Continue
Added by Timothy Martell on October 18, 2012 at 6:00am — No Comments
For more information contact:
Added by Arnold Tijerina on October 18, 2012 at 5:42am — No Comments
"The Car Sales Simulator®"
Take A Test Drive on the Car Sales Simulator…
Added by Steve Munyan on October 17, 2012 at 9:00pm — No Comments
The number of Facebook fans your dealership can claim is an important number... Right? The customer behind each "Like" your…Continue
I vividly remember a conversation I had with Wikimotive's Tim Martell back in 2008. Even four and a half years later, the conversation has remained in my mind. We were discussing the rise of social media. We both agreed that Facebook would be the big thing, but…Continue
When I heard ActivEngage CEO Todd Smith jokingly call David Kain “the Silver Fox,” I thought the nickname was merely an offhand reference to his shock of alabaster hair. But the more I watched and spoke to David, the more I realized that his silvery mane disguised a man with a clever mind…Continue
Added by Stephen Jackson on October 17, 2012 at 1:30pm — No Comments
So I am working on various digital marketing efforts for this dealership and I decided to do some research to see what photo sharing sites have the best benefits. I mean I know Flickr to be the best but it has been a while since I last researched. I figured photobucket , shutterfly, and others would have similar results. Well I came up with a nice comparison that shows Flickr to be the ultimate site hands down.…Continue
Added by Patric Timmermans on October 17, 2012 at 1:28pm — No Comments
BMW Lets Drivers Out Of Leases
Another Example Of Lease Flexibility Benefiting Car Makers
BMW announced recently a program effective through the end of October that enables its lease customers to skip certain payments in an effort to boost sales of its new or certified used cars. BMW hopes to entice lease drivers by relaxing the strict policies of a lease contract.
Swapalease.com believes this latest…Continue
Added by John Sternal on October 17, 2012 at 1:06pm — No Comments
Autoline Discusses State Of The Used Car Market
Check out this week's edition of Autoline with John McElroy, where the current state of the used-car market is discussed. Guests included Steve Finlay of Ward's Auto, Ron MacEachern of The Suburban Collection and Ricky Beggs, Managing Editor of Black Book. Important topics discussed included the impact older-model trade-ins are having on franchise dealers, and their ability to…Continue
Added by John Sternal on October 17, 2012 at 12:55pm — No Comments
To Dealers in the New Jersey, New York, Pennsylvania or Connecticut;
Specifically; Honda, Kia, Hyundai, Toyota, Nissan, BMW, GMC Dealers.
If you would like to take your website to a totally different level unlike that of any website vendor advertising on ADM?? If so, you need to contact me directly at email@example.com & I will put you in touch with a company…Continue
This is the third in a series of blogs I’ve been writing on metrics: in my last blog we discussed the average percentage of sales in dealerships that can be attributed to Internet leads. This week, I’d like to talk about average front-end gross per vehicle.
In a recent survey we conducted, we asked dealerships representing all types of makes…Continue
It kinda seems like the car business has turned into the "leads" business.
Dealers now spend more money on digital advertising than on any other advertising medium.
If you're not buying leads directly from the factory and the giant lead providers, then you're trying to bring in more traffic to your website in the hope visitors will call, click, message, chat or do almost anything to raise their hand and say "look at me, I'm a potential buyer" - a…
We all want to manage our online presence, especially when it comes to search engine optimization. Unfortunately, due to the very nature of backlinks, it’s often out of our control. Until…Continue
Added by Timothy Martell on October 17, 2012 at 7:00am — No Comments