Automotive Digital Marketing ProCom

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

Loading... Be Patient!

All ADM Member Blog Posts (11,456)


Influencer
Yes, QR Codes Do Work

See our QR Code in action. Scan the above QR Code to visit our Digital Dealer 13 site.

QR codes are all the rage, but do they…

Continue

Added by CDK Global on October 3, 2012 at 3:30pm — 4 Comments


Influencer
How to Post an Amazing Piece of Content on Social Media Properly in 4 Minutes or Less

There are tools. Tools are great if used properly. The biggest challenge with tools is that they can be turned into a crutch that actually takes away from the exposure of the post. In other words, you can "tool yourself out of the message" by overusing them or by using them improperly.

Today's webinar was…

Continue

Added by J.D. Rucker on October 3, 2012 at 3:00pm — 15 Comments


Influencer
Tip: Dealerships reviews requested as close to the actual date of business as possible

Special thanks to ADM contributor Rob Fontano from for his comment on why Yelp and other networks have slapped dealerships with removal of so many good and honest reviews overnight.



Rob said it best…

Continue

Added by Jerry Hart on October 3, 2012 at 9:30am — 1 Comment


Influencer
Bing and Yahoo SEO

We have all seen the recent commercials Bing has launched claiming to be a better search engine than Google by offering blind tests to pedestrians around San Francisco, right?

 

Whether you fancy…

Continue

Added by Ketty Colom on October 3, 2012 at 8:00am — 7 Comments


Influencer
DealerOn Does Digital Dealer

The 13th Digital Dealer Conference & Exposition is fast approaching - just 3weeks left!

 

Not only is DealerOn a Title Sponsor, we will also have a booth (#1211), and many of us will be speaking as well!  Going to be a busy, busy few days for the DealerOn group.

 

Here are the sessions we are going to be presenting:

 

"Double Your Fixed…

Continue

Added by Ali Amirrezvani on October 3, 2012 at 7:38am — No Comments

The Truth About 3rd Party Lead Source Providers, Aggregators, Online Classifieds

The Truth About 3rd Party Lead Source Providers, Aggregators and Online Classifieds

 

I hear all the time that…

Continue

Added by Sean V. Bradley on October 3, 2012 at 7:30am — No Comments


Influencer
ClickMotive Acquisition By DealerTrack Is Just The Tip Of The Iceberg

Clickmotive bought by Dealertrack

DealerTrack's announcement that they acquired ClickMotive for 48.9 million in cash came as no surprise to me.  It was not a surprise because I  had insider information.  Quite the contrary. I have been predicting that the marketplace would have to consolidate based…

Continue

Added by Brian Pasch on October 2, 2012 at 10:00pm — No Comments

DealerTrack Acquires ClickMotive for $56.55 Million in Cash and Deferred Payout

DealerTrack Announces the Acquisition of ClickMotive

 

LAKE SUCCESS, N.Y. -- DealerTrack (Nasdaq: TRAK) today announced the acquisition of ClickMotive LP, a leading…
Continue

Added by Ralph Paglia on October 2, 2012 at 5:30pm — No Comments

Does Your Dealership Log Every Floor “Up”?

Tracking Traffic Is Crucial to Car Dealership Sales Success

by Adam Ross, Managing Director, Infinite Prospects, Inc.

also found on

 …

Continue

Added by Adam Ross on October 2, 2012 at 12:30pm — 3 Comments


Influencer
GM Puts $4.2 Billion Price Tag on Customer Loyalty: What’s It Worth to Your Dealership?

General Motors recently announced a customer loyalty initiative to increase its customer retention rates from 52% to 58%. The car manufacturer has assigned a concrete value for every percentage point of improvement in customer retention rates: $700 million. If GM achieves their goal of 58% customer retention, it will add $4.2 billion in annual revenue to the bottom line.

Six percentage points may not sound like a lot, but 52% is the industry’s average and 58% would put GM in the same…

Continue

Added by Mike Gorun on October 2, 2012 at 11:40am — No Comments

How Your Team Is Torn Apart By Five Words

“That is not my job.”

Your dealership, like any business, has a mission. It might be to sell the most cars in the region. Maybe you’re focused on retention through your service department or simply providing the best dealership shopping experience for your customers. Whatever your business…

Continue

Added by Stephen Jackson on October 2, 2012 at 11:30am — No Comments


Influencer
AutoNation's Digital Push

I read this article yesterday, AutoNation is stepping up their game...

AutoNation's big digital push…

Continue

Added by Ashley Lopez on October 2, 2012 at 9:00am — 16 Comments


Influencer
Jared Hamilton Interviews TrueCar Chairman and CEO Onstage at 2012 DrivingSales Executive Summit

Scott Painter appears exclusively at October event for one-on-one discussion on industry innovation and dealer pain points with DrivingSales CEO

 

SALT LAKE CITY, UT – October 2, 2012 – DrivingSales today announced that Scott Painter, Chairman and CEO of TrueCar, Inc., will take center stage for a one-on-one interview with DrivingSales CEO Jared Hamilton at the 4th annual…

Continue

Added by Crystal Hartwell on October 2, 2012 at 7:42am — No Comments


Influencer
DMEa/WardsAuto Webinar Shares Tips on How to Increase Customer-Pay Service Revenue

Webinar on October 9th at 2 p.m. EDT shares key insight into generating more customer pay dollars from current and next generation consumers

 

 

Daytona Beach, FL – October 2, 2012 – DMEautomotive (DMEa), the science-inspired, results-based automotive marketing leader, announces its upcoming webinar hosted with WardsAuto on October…

Continue

Added by Crystal Hartwell on October 2, 2012 at 7:06am — No Comments


Influencer
BREAKING NEWS: DealerTrack Aqcuires Clickmotive

(originally published on b/c)

ACQUISITION STRENGTHENS DEALERTRACK’S DIGITAL INTERACTIVE MARKETING OFFERINGS FOR AUTOMOTIVE RETAILERS

LAKE SUCCESS, N.Y., Oct. 2, 2012 /PRNewswire/ – DealerTrack (Nasdaq: TRAK) today announced the …

Continue

Added by Arnold Tijerina on October 2, 2012 at 5:25am — No Comments


Influencer
Goal setting for Automotive Salespeople

Goal setting for Automotive Salespeople

15AUG

Goal setting for Automotive Salespeople

All too often in the Automotive world, we let our salespeople fend for themselves every month. There are not enough dealerships, managers or salespeople that sit down…

Continue

Added by Jim Kristoff on October 2, 2012 at 4:04am — 5 Comments


Influencer
ARE YOU WILLING TO TAKE ONE MORE STEP?

 

What was your September like?  Or how do the year-to-date numbers look?  How is the sales force working out?  How many are left?  How is inventory?  Do you have enough of the right stuff?  How did you feel reading your last aged unit report?      

Those questions could have good answers or bad answers.  The future depends on what you're ready to do regardless of the answer.  This also applies to your entire operation.  How you answer the tough questions determine how you fare…

Continue

Added by John Fuhrman on October 2, 2012 at 3:29am — No Comments


Influencer
A Must Read for Auto Sales Professionals

Mark Tewart is one of the best resources and trainers in the business and in his book he generously shares some solid practices to help sales professionals attain their goals.…

Continue

Added by Mark Dubis on October 1, 2012 at 6:23pm — 1 Comment


Influencer
DealerSocket - Apple Honda Riverhead NY Case Study

http://www.dealersocket.com/public/pdf/casestudies/apple_honda_wins_automotive_internet_sales.pdf

Apple Honda Wins automotive internet sales Dealership of the Month Using DealerSocket CRM

Eric Nichols serves as Internet sales manager for Apple Honda in Long Island, NY. A month before Nichols…

Continue

Added by Stan Sher on October 1, 2012 at 5:00pm — No Comments


Influencer
For Immediate Release

October 1, 2012 - New York, NY  Major NY Publisher Announces New Auto Sales Book - John Wiley & Son, the oldest professional publisher in the United States has announced another edition to add to it's highly successful "Dummies" franchise.  The "Dummies" books have sold millions of copies on a variety of subjects from technology to small business.  Their highly recognizable yellow and black covers are instantly recognizable and mean that the selected authors were…

Continue

Added by John Fuhrman on October 1, 2012 at 2:15pm — No Comments

ADM Blog Topics by Tags

Monthly Archives

2017

2016

2015

2014

2013

2012

2011

2010

2009

2008

2007

1999

ADMPC is a Network for Car Dealers, Automotive Marketing, Advertising and Management Pros sharing Digital Strategies and Execution Tactics.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

Onsite/Offsite Combination ADM Consulting & Coaching
Select the maximum amount you want to pay each month
$ USD
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

 

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

Top 5 Automotive Marketing Forum Discussions - 30 Days

1. Seeking Expert Answers

Posted by Ian Wittig on December 16, 2016

5. Washing fastness Tester

Posted by Sheikh MOnirh on January 15, 2017

Share the Best Content w/AutoMarketing Community

Google Automotive Network Targeted Placement Ads

© 2017   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service