Professional Community for Car Dealers, Automotive Marketers and Sales Managers
I'm sure by the time I'm finished writing this blog post it will feel more like a rant than my usual posts.
Yesterday I found myself explaining to 2 different vendors and the dealership they are doing business with how their products work. This isn't the first time this has happened, I get calls from dealers in a regular basis looking for help or insight on how the technology they're paying for actually works. Yesterday's discussion came out of a request that…Continue
I am so excited to announce that Jerry Petrotto has joined the DealerOn family as our Chief Sales Officer.
Rockville, MD -- DealerOn.com, the premier auto dealer website provider is expanding its executive team to further accelerate the steady growth trajectory of its business. DealerOn, Inc., a leading online marketing company serving the retail automotive industry – today announces the appointment of Gerard J. (Jerry) Petrotto…Continue
Added by Ali Amirrezvani on December 2, 2011 at 6:30am — No Comments
I'm back on the Google Beat covering the latest discoveries for the automotive industry on search marketing strategy. I want to thank Craig Waikem for commenting on my blog post about new Google PPC Adwords formats that collect email addresses.
What Craig shared was a…Continue
N-Motion Auto Transport is a fully Licensed, Bonded, and Insured shipping company that is here to facilitate your every need. Whether you are moving a small sedan, oversized vehicle, or anything over 500 lbs., we will make the process simple and smooth for you. We know how frustrating it can be to move from one location to another, be it city-to-city or state-to-state. That’s why we are here to handle all of the logistics and headaches that come with the whole process.
Don’t you just…Continue
Added by Joshua Boyle on December 1, 2011 at 2:21pm — No Comments
By Matt Buchanan
For those who know my family’s history in the automotive space, you know that we’ve seen this business from two distinct sides: first, as a good-sized group that enjoyed…Continue
SALT LAKE CITY, Dec. 1, 2011 -- DrivingSales announced today that it has acquired consulting, training and research company Revenue Guru. As part of the acquisition, Revenue Guru founder and veteran automotive digital marketing expert…Continue
I send this message as a true friend in the automotive industry. As
some of you already know it is my mission to help dealers be
profitable and grow their results.
I wanted to reach out to you and send you this message to inform you
of what has been going on with Zag.com/TrueCar and the current
I know that a lot of dealers are using Zag.com because they are sold
on the fact that they never pay for a lead and only pay…
Added by Ken Beam on December 1, 2011 at 8:08am — No Comments
The resent article " Trade In Walk Around to set right the customers expectation" was a ground reality that we face in daily trade in situations around the world , I recommend using some simple tools such as paint thickness measuring gauge to make the process more lively interesting and convincing to the Customer because we with our skills can tell which areas are repainted but the customer might not be able to see the color fade, back drop base lines or roughness pertaining to body…Continue
Added by Mohammad Siddiqui on November 30, 2011 at 10:59pm — No Comments
If you have been wondering why your Google Places analytics data has been light in November, it looks like there is a systemwide data evaporation across the Google network from November 20th thru November 27th.
I also have found this problem being discussed online on this…Continue
Added by Brian Pasch on November 30, 2011 at 1:00pm — No Comments
Yesterday, one of our sales managers passed this around to everyone at the dealership. Just as it was pertinent to our work environment, I wanted to pass it on because it's relevant in every aspect of what we do... even here on ADM. Hope you don't mind.
21 Keys To A Happy Life
1. Compliment three people a day.
2. Watch a sunrise.
3. Be the first to say “Hello”.
4. Live beneath your means.
5. Treat everyone as you want to be…
Added by Tom Gorham on November 30, 2011 at 9:38am — No Comments
10. It will, eventually, greatly reduce payroll.
9. That damnably expensive, OEM-required facility upgrade will no longer be a worry.
8. Your Internet Manager can finally get some sleep.
7. You'll be able at last to watch Oprah's cable channel.
6. Phone training expense and time will be eliminated.
5. Your work with search engines will simplify down to selling your stock in them in order to eat.
4. Your current lot will look GREAT as a weekend flea…Continue
If you have been around long enough, you'll remember that when the Internet first came to national attention, it was often called the Internet Highway. Business owners were told that they needed to get their business on this promising new road.
I chuckled last year…Continue
Added by Brian Pasch on November 30, 2011 at 4:19am — No Comments
“It seemed really simple to me. So in trying to make others understand, I wrote this great paper where I illustrated the idea, dissected it piece by piece, and gave step-by-step instructions as to how to make it work with detailed justifications and cost analysis each…
Come join N-Motion Auto Transport and SRS Racing at Felix 55 for an event to remember. Wine & Rides in the Village is Houston’s newest and hottest car show. While offering a mix of some of the most exotic cars and finest wines, everyone can get a little taste of the high life. Felix 55, one of the Village’s premier wine bars, is hosting this exclusive gathering and will be offering a wide array of food, drinks, and entertainment. We cordially invite everyone to come out and start the…Continue
Added by Joshua Boyle on November 29, 2011 at 2:00pm — No Comments
The AutoDealerTarget Roundtable, hosted by Tom Kain and John Miller is broadcast LIVE every Tuesday night at 10pm Eastern / 9pm Central.
When: Tuesday, November 29th @ 10pm Eastern / 9pm Central
Join Us: Google Hangout, Live Broadcast at http://autodealertarget.com/roundtable
Featured Guest: Greg Clausen and Jae Chang of RapidFire Auto (…
Added by Tom Kain on November 29, 2011 at 1:03pm — No Comments
If you aren't already planning on attending the Digital Edge Summit, Tuesday, December 6, 2011 in Los Angeles, pay attention.
I wanted to share an article written by Paul Long, explaining the way companies can express their appreciation to their customers, and how inexpensive it can be. Take a look, and see how you can thank your loyal customers in an easy and effective way.
‘Putting a Lid on Loyalty – Little Things Can Mean a Lot’
Since we are in the business of loyalty marketing – and indeed it is our only…Continue
Added by Will Michaelson on November 29, 2011 at 6:45am — No Comments
I'm sure there are plenty of people out there that are going to disagree with me on what I'm about to disclose – and that's okay; as long as they have put them both to…Continue