QR codes are all the rage, but do they…
Professional Community for Car Dealers, Automotive Marketers and Sales Managers
QR codes are all the rage, but do they…
There are tools. Tools are great if used properly. The biggest challenge with tools is that they can be turned into a crutch that actually takes away from the exposure of the post. In other words, you can "tool yourself out of the message" by overusing them or by using them improperly.
Today's webinar was…Continue
Special thanks to ADM contributor Rob Fontano from for his comment on why Yelp and other networks have slapped dealerships with removal of so many good and honest reviews overnight.
Rob said it best…
We have all seen the recent commercials Bing has launched claiming to be a better search engine than Google by offering blind tests to pedestrians around San Francisco, right?
Whether you fancy…Continue
The 13th Digital Dealer Conference & Exposition is fast approaching - just 3weeks left!
Not only is DealerOn a Title Sponsor, we will also have a booth (#1211), and many of us will be speaking as well! Going to be a busy, busy few days for the DealerOn group.
Here are the sessions we are going to be presenting:
"Double Your Fixed…Continue
Added by Ali Amirrezvani on October 3, 2012 at 7:38am — No Comments
The Truth About 3rd Party Lead Source Providers, Aggregators and Online Classifieds
I hear all the time that…Continue
Added by Sean V. Bradley on October 3, 2012 at 7:30am — No Comments
DealerTrack's announcement that they acquired ClickMotive for 48.9 million in cash came as no surprise to me. It was not a surprise because I had insider information. Quite the contrary. I have been predicting that the marketplace would have to consolidate based…Continue
Added by Brian Pasch on October 2, 2012 at 10:00pm — No Comments
DealerTrack Announces the Acquisition of ClickMotive
Added by Ralph Paglia on October 2, 2012 at 5:30pm — No Comments
General Motors recently announced a customer loyalty initiative to increase its customer retention rates from 52% to 58%. The car manufacturer has assigned a concrete value for every percentage point of improvement in customer retention rates: $700 million. If GM achieves their goal of 58% customer retention, it will add $4.2 billion in annual revenue to the bottom line.
Six percentage points may not sound like a lot, but 52% is the industry’s average and 58% would put GM in the same…Continue
Added by Mike Gorun on October 2, 2012 at 11:40am — No Comments
Your dealership, like any business, has a mission. It might be to sell the most cars in the region. Maybe you’re focused on retention through your service department or simply providing the best dealership shopping experience for your customers. Whatever your business…Continue
Added by Stephen Jackson on October 2, 2012 at 11:30am — No Comments
I read this article yesterday, AutoNation is stepping up their game...
AutoNation's big digital push…
Scott Painter appears exclusively at October event for one-on-one discussion on industry innovation and dealer pain points with DrivingSales CEO
SALT LAKE CITY, UT – October 2, 2012 – DrivingSales today announced that Scott Painter, Chairman and CEO of TrueCar, Inc., will take center stage for a one-on-one interview with DrivingSales CEO Jared Hamilton at the 4th annual…Continue
Added by Crystal Hartwell on October 2, 2012 at 7:42am — No Comments
Webinar on October 9th at 2 p.m. EDT shares key insight into generating more customer pay dollars from current and next generation consumers
Daytona Beach, FL – October 2, 2012 – DMEautomotive (DMEa), the science-inspired, results-based automotive marketing leader, announces its upcoming webinar hosted with WardsAuto on October…Continue
Added by Crystal Hartwell on October 2, 2012 at 7:06am — No Comments
LAKE SUCCESS, N.Y., Oct. 2, 2012 /PRNewswire/ – DealerTrack (Nasdaq: TRAK) today announced the …
Added by Arnold Tijerina on October 2, 2012 at 5:25am — No Comments
All too often in the Automotive world, we let our salespeople fend for themselves every month. There are not enough dealerships, managers or salespeople that sit down…
What was your September like? Or how do the year-to-date numbers look? How is the sales force working out? How many are left? How is inventory? Do you have enough of the right stuff? How did you feel reading your last aged unit report?
Those questions could have good answers or bad answers. The future depends on what you're ready to do regardless of the answer. This also applies to your entire operation. How you answer the tough questions determine how you fare…Continue
Added by John Fuhrman on October 2, 2012 at 3:29am — No Comments
Apple Honda Wins automotive internet sales Dealership of the Month Using DealerSocket CRM
Eric Nichols serves as Internet sales manager for Apple Honda in Long Island, NY. A month before Nichols…Continue
Added by Stan Sher on October 1, 2012 at 5:00pm — No Comments
October 1, 2012 - New York, NY Major NY Publisher Announces New Auto Sales Book - John Wiley & Son, the oldest professional publisher in the United States has announced another edition to add to it's highly successful "Dummies" franchise. The "Dummies" books have sold millions of copies on a variety of subjects from technology to small business. Their highly recognizable yellow and black covers are instantly recognizable and mean that the selected authors were…Continue
Added by John Fuhrman on October 1, 2012 at 2:15pm — No Comments