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All ADM Member Blog Posts (10,098)

Allow your customers to keep up with your dealership and your industry

Multichoice Apps makes great mobile apps for automobile dealerships that are equipped with some great features such as Roadside Assistance, QR Code readers, and an Inventory Manager for displaying available vehicles. However, many dealers that are interested in having mobile apps created for their businesses are not aware that we also create a News module that allows them to keep customers informed on what’s going on at their favorite dealership as well display other useful information that…

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Added by Dmitriy Goroshin on January 7, 2012 at 12:08pm — No Comments

Understanding a salvage title

Do you have any questions about purchasing a Salvaged Car, check out our web site www.revolvercars.com. Or you can call me directly. I want to help educate those who don't fully understand what Prior Salvage and salvgaed Titles means.
I have been reading so many negative thing the public has to say. Well, now it is time to give them the real answers.
If you have answer let me know and I will get you the truth

Added by Jessica Birkholz on January 6, 2012 at 10:05pm — No Comments

Is SEO More Important than "TLC" Online?

People like acronyms, they always have. Acronyms are easy to understand.

I want to talk briefly about the acronym - “S.E.O. “. This has been the most common "word" found in subject lines, in every dealer’s email inbox this year. It is a very misunderstood word lately, it doesn't mean to "get customers" . It’s fun to say - and hip to talk about, but what does it mean? 

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Added by Andrew Myers on January 6, 2012 at 6:00pm — No Comments

Building Value Still Relevant Online??

Industry Leaders,

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Added by Andrew Myers on January 6, 2012 at 6:00pm — No Comments

NJ Infiniti - Check out this awesome 2007 Infiniti 6MT G35 Coupe Sport at Douglas Infiniti in Summit NJ

 Click-the-picG35Coupe.jpg

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Watch Ken Beam Show-n-Tell you all about this beautiful 2007 G35 6MT

 Sport Coupe at Douglas Infiniti in Summit New Jersey.…




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Added by Ken Beam on January 6, 2012 at 2:43pm — No Comments

That Negative Review Can Bite Into Your SEO

That Negative Review Can Bite Into Your SEO

By: Brent Albrecht, SOCIALDEALER

 

Search Engine Optimization (SEO) is a staple in the majority of automotive dealers’ marketing budgets for 2012. The industry has fully embraced the Internet, so logically dealers are investing additional money in search engine rankings to get their websites seen as much as possible.  However, Social Media and Web 2.0 have changed the landscape, specifically in…

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Added by Laurie Halter on January 6, 2012 at 11:16am — No Comments

38 Reasons To Attend DMSC 2012 in Las Vegas

If you need a reason to register for DMSC 2012 in Las Vegas, I created a list below that speaks for itself.  

 

ADM founder Ralph Paglia will be conducting two workshops at DMSC that you will not want to miss!  The one workshop of particular interest for me will be strategies for attracting, hiring, and training…

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Added by Brian Pasch on January 6, 2012 at 10:30am — 4 Comments

Is Your Dealership a Bad First Date?

Most dealership fan pages on Facebook are a lot like really bad first dates, they won’t stop talking about themselves.  The words “I” and “we” tend to be the most used words when dealerships post to Facebook.  Check your last 10 posts or your last 10 tweets. Are they all about you? Are they all about your…

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Added by Joseph Little on January 6, 2012 at 7:37am — No Comments

Is An In Store Review Station or iPad a Bad Thing?

A few people today forwarded me the latest DealerRater newsletter which had a very interesting warning to car dealers, as shown below in the red rectangular area:

 

 

What is your take on asking a satisfied customer to post a review when they are in the dealership?   Whether it's a…

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Added by Brian Pasch on January 5, 2012 at 11:18am — 49 Comments

Inbound Marketing Trends for Automotive Dealerships

Inbound Marketing is the most effective technique to sell vehicles on the Internet and automotive …

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Added by Justin Braun on January 5, 2012 at 8:30am — No Comments

Majority of Mobile Visitors Can't See Flash Websites

In a recent study from retail analysis firm, RichRelevance, iPads and iPhones make up over 90% of online purchases that don't happen on a desktop device.  That means that 9 out of 10 mobile purchases come from an Apple product, a device that can't read anything in Flash. This is up from 88% when RichRelevance conducted the same study just last April.

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Added by Ali Amirrezvani on January 5, 2012 at 7:09am — No Comments

AutoMazing Podcast

The AutoMazing Podcast is a group of cars guys (Larry Bruce, Chris Saraceno, Eric Miltsch, Bryan Armstrong, Shaun Raines, Tracy Myers & Rob Campbell) that get together 2 to 3 times per month and discuss the topics affecting our industry.

 

12/29/11 - What Makes A Great Customer Experience &…

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Added by Larry Bruce on January 4, 2012 at 3:19am — No Comments

TrueCar, KBB & Edmunds: an Objective View

TrueCar has certainly stirred up a hornet’s nest with “Know the REAL Price”. To be fair they are not the only online lead generator that uses dealership transactional data in an effort to get between the customer and the dealership and get a piece of the car sale either through a pay for lead or pay for sale pricing model.

Both KBB and Edmunds use transactional data also, the difference… their billing model doesn’t require them to dial into your system so it doesn’t appear that they…

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Added by Larry Bruce on January 3, 2012 at 7:30pm — 13 Comments

Epic Social Media Fail: Hey Buddy, It's Always About the Service

Oh, the good tidings of a New Year.  Just when we thought it was going to be a quiet final week filled with gingerbread lattes and post-family-get-together rehab, we had bestowed upon us what is arguably the worst Social…

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Added by Kathi Kruse on January 3, 2012 at 11:30am — No Comments

Inventory Management Pioneer Bruce Thompson’s Workshop Reveals Revolutionary Smartphone-Centric Tools That Optimize Auto Dealer Inventory, Maximize Profit

Dallas, TX – January 3, 2012 – Auto dealer inventory management systems on the market today have not kept up with the advances in Internet and mobile technology. Inventory Management pioneer Bruce Thompson, former CEO and founder of American Auto Exchange (AAX), will sponsor a workshop with Digital Dealer on Thursday, January 26, 2012 at 11:30 am EST, to reveal the latest tools from his new company RedBumper; revolutionary new…

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Added by sara callahan on January 3, 2012 at 6:36am — No Comments

Thanks from the Douglas Auto Group for making the Food-Drive a success!

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Added by Ken Beam on January 2, 2012 at 1:41pm — No Comments

How Will Automotive Retail Change in 2012? Is This The Year That the "One Price, No Haggle" Model is Resurrected?

We've all seen the Truecar commercial blitz by now and yesterday, I saw a Vehix commercial that appeared to be an attempt to piggyback on Truecar's message http://www.youtube.com/watch?v=GoEfU73YbOM.  Well come to find out, Vehix is now a Truecar affiliate / subsidiary.  There is a clear attempt underway to transform the way that cars are sold in the U.S.  A quick trip to Yahoo today showed…

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Added by Mike Warwick on January 2, 2012 at 7:49am — 3 Comments

Happy New Year to all ADM`ers! Here`s my last Video for 2011 - Thanks! Ken-



*Click the picture below to see a LIVE Walk-Around Video


Jetta-TDI.jpg .



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Added by Ken Beam on December 31, 2011 at 9:39am — No Comments

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