Professional Community for Car Dealers, Automotive Marketers and Sales Managers
Would you rather have 1 million Facebook fans or 100 loyal customers? Until recently, businesses have generally focused on the number of fans they acquired, trying to get a high number of people to “like” their page. The number of Facebook fans your business has, however, is immaterial if you have no relationship with them as customers.
A recent post on All Facebook: The…Continue
Added by Mike Gorun on November 16, 2011 at 2:54pm — No Comments
This is a simple editorial: STOP supporting the review sites that make you or your customers jump through hoops in order to use them. Despite what the review site companies and some of your peers claim, NOT EVERY REVIEW SITE IS IMPORTANT FOR DEALERS.
If you sell a hundred cars a month, we don't want to…Continue
How reasonable do you think it is to spend hundreds of thousands of dollars to build a monument to a brand these days? When we were all flush with cash, it made some sense to upgrade dealership facilities to appease the manufacturer. …Continue
HTML5 has been in the tech news lately, especially since Adobe announced that they are going to stop developing Flash in favor of HTML5 on mobile browsers. This doesn’t mean the company is abandoning the technology on desktops, but according to Mike Chambers, the lead in Adobe developer relations, “a lot of the things that you have done via Flash in the past will increasingly be done via HTML5 and CSS3…”.
Added by Ali Amirrezvani on November 16, 2011 at 11:41am — No Comments
Yelp has come under criticism because of their "Filtered Review" process which takes certain reviews, mostly those from Yelp users who…Continue
DAYTONA BEACH, Fla., Nov. 16, 2011 -- DMEautomotive (DMEa), the industry leader in science-based,…Continue
Added by Crystal Hartwell on November 16, 2011 at 10:08am — No Comments
Watch Ken Beam Show-n-Tell you all about this beautiful All-Wheel Drive 2009 Infiniti G37X Coupe at Douglas Infiniti in Summit New Jersey!
Black Obsidian with Graphite Leather! *Only has 32,146 miles!
*Being offered for $31,388!
*Car Fax Clean! No Accidents!
*Click this link for your Free Car Fax Report on the beautiful 2008…
Added by Ken Beam on November 15, 2011 at 7:03pm — No Comments
I don't normally mention my dealership by name... but it's not that I am not proud of it. It's out of courtesy and the fact that ADM is my personal venue, not that of my dealership. But today I would like to share an email I sent to the troops of my dealership. It is heartfelt and sincere. And it applies directly to Digital Marketing.
To all managers and sales staff:
In case you have any illusions about today's car marketing by your dealership, you must…Continue
Is The Road to the Sale Obsolete?
The AutoDealerTarget Roundtable, hosted by Tom Kain and John Miller is broadcast LIVE every Tuesday night at 10pm Eastern / 9pm Central.
***Don't Miss This One***
This weeks Featured Guest is Jesse Biter of Dealers United
When: Tuesday, November 15th @ 10pm Eastern / 9pm Central
Join Us: Google Hangout, Live Broadcast at…
Added by Tom Kain on November 14, 2011 at 9:28pm — No Comments
Tracy Myers has made his Cinnamon Challenge famous in YouTube. You can watch a number of staff members attempt the Cinnamon Challenge and the videos are great!! …Continue
Added by Ralph Paglia on November 14, 2011 at 11:30am — No Comments
We’d like to believe…Continue
For Immediate Release:
CLIFTON PARK, N.Y. – November 14, 2011 – Auto/Mate Dealership Systems (http://www.automate.com) announced today it has entered into a joint marketing agreement with Constellation Automotive Software, developers of the Management System Plus Buy Here - Pay Here software for auto dealerships (MSP). The agreement allows both companies to promote each other’s dealership management solutions to their respective customers.…Continue
Added by Mike Esposito on November 14, 2011 at 7:57am — No Comments
Ryan (George Clooney) and Alex (Vera Farmiga) are in a hotel lounge, and are emptying the contents of their wallet - and purse - respectively all over a table. It is all MEMBERSHIP CARDS.
Alex: "Oh my gosh, I've heard about these but never actually seen one," she says while grabbing a black card from Ryan. "Is this an...."
Ryan: "Onyx card. Yeah. I was pretty excited the day that puppy came in."…
Added by Will Michaelson on November 14, 2011 at 7:16am — No Comments
Added by Sean McKinnon on November 14, 2011 at 6:30am — No Comments
Added by Rocco Penn on November 14, 2011 at 2:00am — No Comments
Some boats are challenging. Search engine optimization is a big boat that's often hard to steer. Facebook is another big boat that often challenges businesses when it comes to pointing the boat in the right direction.
Tumblr is an easy boat. It's easy because it takes very little time to learn, master, and develop a strategy. In the automotive industry, it's also one that is drastically under-used. Here is a video tip of the day that talks about the basics of Tumblr as a search and…Continue