Professional Community for Car Dealers, Automotive Marketers and Sales Managers
“The Pocket Revolution: The Complete Guide to a Killer Mobile App,” from DMEautomotive, is the first-ever guidebook designed to help dealerships understand and create successful consumer-facing mobile apps; incorporates cutting-edge research from DMEa; available at Amazon.com and www.DMEautomotive.com
Orlando, FL –February 8, 2013 – DMEautomotive (DMEa), the leader in…Continue
Added by Crystal Hartwell on February 8, 2013 at 6:38am — No Comments
There's something special about the annual National Automobile Dealers Association convention that cannot be matched by other events throughout the year. There is certainly value in the education at events like…Continue
Added by J.D. Rucker on February 7, 2013 at 11:00pm — No Comments
As smartphones or similar device usage increases in popularity for automotive consumers to research vehicles, it's important to identify ways in which you can use the available technology to help drive qualified traffic to your dealership.
QR codes; also known as Quick Response Codes, aren't that new anymore, yet in my opinion dealerships are only scratching the…Continue
Added by Michael Cirillo on February 7, 2013 at 7:34pm — No Comments
This is one of the modules on my NEW "Video On Demand", Training, Tracking Testing Platform...
This is ONLY a sample! Please call me if you would like a FREE Test Drive!!
Or go to…
Added by Sean V. Bradley on February 7, 2013 at 5:22pm — No Comments
The article below was written by NCM Associates Moderator, Joe Basil.
A top 10 nationally-ranked auto dealer called me recently and asked me to do an assessment. I said no problem, I’ll send the list of schedules that I need from your controller and we can get started. The dealer responded no, not that assessment, the management assessment that we did two years ago. Based on the urgent tone in his voice, I asked, “Tell me what’s going on?” The dealer explained that in 2011, the store…Continue
Added by Garry House on February 7, 2013 at 1:17pm — No Comments
No matter the size of your company, people will always find a way to distance themselves from one another and form cliques; or in this case--fiefdoms. Some may say that they don’t like the people in the front of the office because they play their music too loud or they some may feel that people in the back of the office receive better treatment from the boss…Continue
Added by Ketty Colom on February 7, 2013 at 11:59am — No Comments
|What do Macy's, Martha Stewart, and Cobalt have in common? According to PCG CEO Brian Pasch, the answer is a "very cool" retargeting capability. This past Wednesday, Brian Pasch published an article complimenting Cobalt's…|
Added by Joe Schwartz on February 7, 2013 at 7:00am — No Comments
Providers can now influence live conversations initiated through their services.
Contact At Once! is launching new integration capabilities in its chat platform that allows authorized partners to share key sales messaging and talking points with dealers while a chat is in progress. The first partner to create a plug-in for sharing real-time data in an ongoing chat is PureCars.…
Added by Aaron Hassen on February 7, 2013 at 6:40am — No Comments
On February 6th, Google had an announcement that enhances their online advertising solutions, so here is the the post that was shared on the Google blog. You can also get more information about this on this link: Google Adwords Enhanced…Continue
Added by Brian Pasch on February 7, 2013 at 2:30am — No Comments
February 6, 2013 – Dealer.com, a leading provider of digital marketing and operational products and services for the automotive industry, announced today that it has partnered with Contact At Once! to provide its automotive customers with greater visibility into the effectiveness of dealer live chat on their websites.
The seamless integration of the live chat data will allow Dealer.com’s customers to view the…Continue
Added by Brian Pasch on February 7, 2013 at 2:14am — No Comments
As human beings we have a tremendous ability to deceive ourselves. Jesus taught in parables so that those who thought they ‘knew it all’ wouldn't understand. Within the parable of the Talents the one who hid his…
Added by Tom 1TeamSynergy Wiegand on February 6, 2013 at 11:41am — No Comments
ActivEngage has made perfecting your website easier than ever. With our free newActivEyeMap tool, we can help you find simple ways to improve your dealership’s onlineusability. This technology has already enabled us to help auto dealers make alterations to their sites that get more shoppers into your inventory and planning their next vehicle. Even the…Continue
Added by Stephen Jackson on February 6, 2013 at 11:15am — No Comments
Added by Stephanie Young on February 6, 2013 at 10:00am — No Comments
AddOnAuto Accessories Trend Report reveals strong in-dealership accessories sales; average dealership analyzed sold accessories to over 50% of customers and generated 48+% average gross profit marginContinue
Added by Crystal Hartwell on February 6, 2013 at 9:46am — No Comments
Comprehensive Data of Live Chat Function will Enhance Automotive Customers’
Ability to Intelligently Connect with Car Shoppers
Dealer.com, a leading provider of digital marketing and operational products and services for the automotive industry, announced today that it has partnered with Contact At Once! to provide its automotive customers with greater visibility into the effectiveness of…Continue
Added by Aaron Hassen on February 6, 2013 at 8:30am — No Comments
In an environment with a billion users, millions of business pages, and just about every company in every industry trying to play along, it’s hard to post content to Facebook as a local business that can truly resonate within the venue. Local businesses have it harder than most as their goal should be to stay local but the attitude is one that demands mass acceptance.
How can a business be relevant on Facebook within their…
Added by J.D. Rucker on February 6, 2013 at 7:30am — No Comments
Added by Paul Potratz on February 6, 2013 at 7:08am — No Comments
Kelley Blue Book Research Verifies That Both New and Used Vehicle Shoppers Respond to Actual Photos, Not Stock Photography on Dealer Web Sites
According to a new study conducted by…Continue