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Professional Community for Car Dealers, Automotive Marketers and Sales Managers
Yesterday I conducted an interview with Scott Painter, CEO of TrueCar. I asked him some tough questions and he candidly provided the answers. Answers that I didn't always agree with, but he did answer my questions. I commend Scott Painter for reaching out to people like myself and Jim Ziegler.
There is no doubt that Mr. Painter is very passionate about his business. He believes in what he is doing and he's defending his vision, and I can't fault the man for attempting to…
Tonight I am in Minneapolis Minnesota and I was checking a few searches for the Morries Automotive Group, who I will be visiting with tomorrow from my iPhone.
When I searched the phrase "Morries Reviews" this is the search results page that Google displayed on my iPhone:
Added by Adam Ross on December 13, 2011 at 5:07pm — No Comments
Facebook Marketing Solutions recently held a series of six marketing bootcamp webinars for Facebook business pages. In case you missed them, here are brief summaries of some of the highlights:
1) Why Facebook for Business? Besides the fact that 800 million people are on Facebook, word of mouth marketing is twice as likely to result in engagement and four times as likely to result in purchase than any other form of marketing.
2) Connecting with Customers: Facebook provides…Continue
Added by Mike Gorun on December 13, 2011 at 9:55am — No Comments
1. Essential Live Chat DO's & DON'Ts
2. Google+, Facebook & Chat
3. Saturday Sales & Chat
Click to read the best advice of 2011 on our blog now.Continue
Added by Aaron Hassen on December 13, 2011 at 7:45am — No Comments
Management features help auto dealers comply with texting-related regulations.
ALPHARETTA, GA. December 13, 2011 – Contact At Once! (www.autodealerchat.com), the leading dealer chat provider to the automotive industry, today announced the beta release of a new SMS text-to-chat feature for automotive…Continue
Added by Aaron Hassen on December 13, 2011 at 4:30am — No Comments
I have first hand knowledge that State Automotive Associations are preparing memos to their members that the TrueCar.com platform may violate a number of state advertising…Continue
Move over Facebook, LinkedIn, and Twitter—there’s a new kid in town!
At long last Google has opened the door for dealerships and other businesses to get a piece of the Google Plus social hype. Now Dealers can begin to build their social influence on Google + Page in addition to the already existing social networks.
Added by Daymond Decker on December 12, 2011 at 7:00pm — No Comments
Added by Kenneth Sparks on December 12, 2011 at 1:20pm — No Comments
Added by Jody DeVere on December 12, 2011 at 1:11pm — No Comments
Mercedes-Benz of Santa Rosa Increases Monthly Parts/Labor Sales by over $100,000 With Consistent Approach to Vehicle Inspections
Las Vegas, NV, December 12, 2011 –MPi (www.mpi-edge.com), the pioneer and leader in vehicle inspection tools, service workflow expertise, and consulting for automotive dealership…Continue
Added by sara callahan on December 12, 2011 at 10:54am — No Comments
A mobile app smarter than Google and Yelp? That was the headline that Inc Magazine published this past Friday about Ness, a new dining recommendations mobile app. What caught my eye about the piece is that the CEO believes that dining recommendations are only the start.
Right now it’s only for…
I'm tired of hearing it. As you all know I'm a social media guy, different than the rest. I believe that in order to truly harness the business changing aspects of social media that you must first create a social change, not only in your own dealership but within the entire industry as a whole. I'm tired of hearing, "That's not the way we do…Continue
Added by David Johnson on December 12, 2011 at 9:00am — No Comments
AUTO/MATE COMPLETES INTEGRATION OF ITS DEALERSHIP MANAGEMENT SYSTEM (DMS) WITH SUBARU OF AMERICA
CLIFTON PARK, N.Y. – December 12, 2011 – Auto/Mate Dealership Systems (http://www.automate.com) announced today that it has completed integration of its dealership management system, Automotive Management Productivity Suite (AMPS), with…Continue
Added by Holly Forsberg on December 12, 2011 at 8:22am — No Comments
There is a huge ‘certification’ gap in our industry that represents a potential loss of billions of dollars by used car dealers.
Consider: over 35 million used cars were sold last year, but fewer than 2 million of them were certified by OEM-sponsored programs. This is a stunning fact given that consumers are willing to pay, on average, a 12-27% premium on a certified vehicle.
Let’s add the numbers up: the average cost of a used…
Added by Jeffrey Schwartz on December 12, 2011 at 8:09am — No Comments
The world is full of people whose notion of a satisfactory future is, in fact, a return to the idealized past. Robertson Davies,
Here are the best 32 quotes from the book "Word of Mouth Marketing by Andy…Continue
Added by Tom Gorham on December 11, 2011 at 12:00pm — No Comments
I received this email about eight hours ago from an employee of DealerTrack. They asked me that I kept it discreet so I will not be mentioning who it was that sent this to me. It is amazing that DealerTrack's own employees have certain opinions about DealerTrack selling ALG to TrueCar. Does it mean that DealerTrack's own employees are against this deal too? I know that I myself could not work for a company that would allow something like this (no matter how much money I was getting…