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All ADM Member Blog Posts (9,895)

Shetterly's Three Laws of Dealer Data

1) No Dealer shall allow access by any Vendor to their business data (DMS, CRM, etc.) without restrictions to specific data needed and on the use of such data by the Vendor for only providing a clear and very strong business advantage…

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Added by Keith Shetterly on December 3, 2011 at 12:30pm — 7 Comments

Has anyone seen a six star rating on Google Places?

One of our dealers just brought this to our attention. I've never seen six stars available before. Have you?

Added by Bill Playford on December 2, 2011 at 1:48pm — 15 Comments

Pandora Ads Compete for Local Radio Dollars

Pandora is now touting itself to local advertisers as one of the strongest radio stations in every local market.



“We’ve now moved into a position of one of the largest radio stations in each of our markets effectively and typically the largest among the (18 to 35-year-old) demographic,” says Pandora CEO Joe Kennedy in a conference call according to…

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Added by Terry Lancaster on December 2, 2011 at 9:30am — No Comments

"HERE COMES THAT BUS I'M GOING TO PUSH YOU UNDER" - A LESSON IN PRODUCT KNOWLEDGE

I'm sure by the time I'm finished writing this blog post it will feel more like a rant than my usual posts.

Yesterday I found myself explaining to 2 different vendors and the dealership they are doing business with how their products work. This isn't the first time this has happened, I get calls from dealers in a regular basis looking for help or insight on how the technology they're paying for actually works. Yesterday's discussion came out of a request that…

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Added by Brent Wees on December 2, 2011 at 7:26am — 1 Comment

Jerry Petrotto Joins DealerOn as Chief Sales Officer

I am so excited to announce that Jerry Petrotto has joined the DealerOn family as our Chief Sales Officer.

Rockville, MD -- DealerOn.com, the premier auto dealer website provider is expanding its executive team to further accelerate the steady growth trajectory of its business.  DealerOn, Inc., a leading online marketing company serving the retail automotive industry – today announces the appointment of Gerard J. (Jerry) Petrotto…

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Added by Ali Amirrezvani on December 2, 2011 at 6:30am — No Comments

Will Google's Honda Classified Advertising Model Ruffle Feathers?

I'm back on the Google Beat covering the latest discoveries for the automotive industry on search marketing strategy.  I want to thank Craig Waikem for commenting on my blog post about new Google PPC Adwords formats that collect email addresses. 

 

What Craig shared was a…

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Added by Brian Pasch on December 2, 2011 at 4:30am — 2 Comments

Welcome N-Motion Auto Transport

N-Motion Auto Transport is a fully Licensed, Bonded, and Insured shipping company that is here to facilitate your every need. Whether you are moving a small sedan, oversized vehicle, or anything over 500 lbs., we will make the process simple and smooth for you. 
We know how frustrating it can be to move from one location to another, be it city-to-city or state-to-state. That’s why we are here to handle all of the logistics and headaches that come with the whole process.

Don’t you just…

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Added by Joshua Boyle on December 1, 2011 at 2:21pm — No Comments

The Dealer Behind Dealers United

The Dealer Behind Dealers United

By Matt Buchanan

 

For those who know my family’s history in the automotive space, you know that we’ve seen this business from two distinct sides: first, as a good-sized group that enjoyed…

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Added by Laurie Halter on December 1, 2011 at 11:30am — 5 Comments

DrivingSales Acquires Revenue Guru; Dennis Galbraith to Head Research and Data for DrivingSales

Digital marketing veteran to focus on delivering unbiased actionable business intelligence to Tier 3 retailers

 

SALT LAKE CITY, Dec. 1, 2011 -- DrivingSales announced today that it has acquired consulting, training and research company Revenue Guru.  As part of the acquisition, Revenue Guru founder and veteran automotive digital marketing expert…

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Added by Crystal Hartwell on December 1, 2011 at 10:36am — 1 Comment

The Reality of Zag.com/TrueCar

Friends,



I send this message as a true friend in the automotive industry.  As

some of you already know it is my mission to help dealers be

profitable and grow their results.

I wanted to reach out to you and send you this message to inform you

of what has been going on with Zag.com/TrueCar and the current

discussion.



I know that a lot of dealers are using Zag.com because they are sold

on the fact that they never pay for a lead and only pay…

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Added by Stan Sher on December 1, 2011 at 10:30am — 11 Comments

Some cool Clips from the Douglas Auto Group in Summit New Jersey

 7.jpg .
 
 8.jpg .
 
 2012-Passat-Car-of-Year.jpg .…
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Added by Ken Beam on December 1, 2011 at 8:08am — No Comments

Simple Equipments handy in Trade In walk around

The resent article " Trade In Walk Around to set right the customers expectation" was a ground reality that we face in daily trade in situations around the world , I recommend using some simple tools such as paint thickness measuring gauge to make the process more lively interesting and convincing to the Customer because we with our skills can tell which areas are repainted but the customer might not be able to see the color fade, back drop base lines or roughness pertaining to body…

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Added by Mohammad Siddiqui on November 30, 2011 at 10:59pm — No Comments

Google Places Bugs Drops 7 Days Of Analytics Traffic in November

If you have been wondering why your Google Places analytics data has been light in November, it looks like there is a systemwide data evaporation across the Google network from November 20th thru November 27th.

 

I also have found this problem being discussed online on this…

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Added by Brian Pasch on November 30, 2011 at 1:00pm — No Comments

21 Keys To A Happy Life

Yesterday, one of our sales managers passed this around to everyone at the dealership.  Just as it was pertinent to our work environment, I wanted to pass it on because it's relevant in every aspect of what we do... even here on ADM.  Hope you don't mind.



21 Keys To A Happy Life



1. Compliment three people a day.

2. Watch a sunrise.

3. Be the first to say “Hello”.

4. Live beneath your means.

5. Treat everyone as you want to be…

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Added by Tom Gorham on November 30, 2011 at 9:38am — No Comments

Top Ten Reasons TrueCar is GOOD for Dealers

10. It will, eventually, greatly reduce payroll.

9. That damnably expensive, OEM-required facility upgrade will no longer be a worry.

8. Your Internet Manager can finally get some sleep.

7. You'll be able at last to watch Oprah's cable channel.

6. Phone training expense and time will be eliminated.

5. Your work with search engines will simplify down to selling your stock in them in order to eat.

4. Your current lot will look GREAT as a weekend flea…

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Added by Keith Shetterly on November 30, 2011 at 7:00am — 8 Comments

Are Your Billboards Dominant On The Internet Highway?

If you have been around long enough, you'll remember that when the Internet first came to national attention, it was often called the Internet Highway.  Business owners were told that they needed to get their business on this promising new road.

 

I chuckled last year…

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Added by Brian Pasch on November 30, 2011 at 4:19am — No Comments

From the Trenches - Eyes Wide Open



It seemed really simple to me.  So in trying to make others understand, I wrote this great paper where I illustrated the idea, dissected it piece by piece, and gave step-by-step instructions as to how to make it work with detailed justifications and cost analysis each…

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Added by Tom Gorham on November 29, 2011 at 7:30pm — 12 Comments

Wine & Rides in the Village w/ N-Motion Auto Transport

Come join N-Motion Auto Transport and SRS Racing at Felix 55 for an event to remember. Wine & Rides in the Village is Houston’s newest and hottest car show. While offering a mix of some of the most exotic cars and finest wines, everyone can get a little taste of the high life. Felix 55, one of the Village’s premier wine bars, is hosting this exclusive gathering and will be offering a wide array of food, drinks, and entertainment. We cordially invite everyone to come out and start the…

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Added by Joshua Boyle on November 29, 2011 at 2:00pm — No Comments

RapidFire Auto on AutoDealerTarget Roundtable Tonight

The AutoDealerTarget Roundtable, hosted by Tom Kain and John Miller is broadcast LIVE every Tuesday night at 10pm Eastern / 9pm Central.



This Week

When: Tuesday, November 29th @ 10pm Eastern / 9pm Central

Join Us: Google Hangout, Live Broadcast at http://autodealertarget.com/roundtable

Featured Guest: Greg Clausen and Jae Chang of RapidFire Auto (…

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Added by Tom Kain on November 29, 2011 at 1:03pm — No Comments

Google Search Advertising With Lead Capture Form in The Actual Sponsored Listing

Google Search Engine Advertising Now Allows Car Dealers to Create a Lead Capture Form Inside the Actual Sponsored Listing... This could become a High Value tool for Automotive Marketers!…

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Added by Ralph Paglia on November 29, 2011 at 11:30am — 2 Comments

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