Professional Community for Car Dealers, Automotive Marketers and Sales Managers
Today we’ve decided to feature a great blog by Ryan Holmes, CEO of Hootsuite, about why you should pay your employees to use social media on company time. Sounds crazy? Maybe. But according to Holmes, social media is not a…Continue
Added by Stephen Jackson on November 21, 2012 at 1:00pm — No Comments
The ADM Professional Community was at the center of the storm a…Continue
How to Setup Your Dealerships’ Pinterest Business Page
I think its safe to say that in the past couple of months Pinterest has been working diligently to increase their status as a powerhouse contributor to the social media community, with the…Continue
I appreciate the simplicity of Thanksgiving. It's sincere and open, just a day -- one reserved to pause for a little while, look around at the people and opportunities surrounding me and say, simply, Thank You.
Among the many things I am grateful for this year is the opportunity to be a part of this grand experiment called digital communications. Those of us who work in the digital space are pioneers of a world that is redefining how people communicate, transact and…Continue
Added by Brian Chee on November 21, 2012 at 7:30am — No Comments
|In the market for a Sporty, Fun-to-drive Hatchback?
Douglas VW in…
Added by Ken Beam on November 21, 2012 at 4:39am — No Comments
Over the last couple of days, a major controversy has been brewing regarding a specific Facebook post made by a woman by the name of Lindsey Stone, and the online…Continue
Are you a die-hard football fan? Enter Local Search Group’s “Football Squares Giveaway” and enjoy some friendly competition with fellow dealers.
To kick off the countdown to Digital Marketing Blitz (hosted in Houston on January 23, 2012), Local Search Group is sponsoring two football square giveaway games:
Added by Kathleen Perley on November 20, 2012 at 2:41pm — No Comments
Upgrades to award-winning site include industry-first dScore to measure relevant user activity
Added by Crystal Hartwell on November 20, 2012 at 2:00pm — No Comments
Natural disasters are often referred to as catastrophic for a reason - the sheer nature of their damage is not limited to a ripple effect but a flat out splash - covering individuals, infrastructure, businesses, and more. Hurricane Sandy has passed, but many northeast residents are still without basic supplies, while others may have lost their homes, businesses, cars, and more.
It is estimated that the damage from the superstorm will…Continue
Added by Jeffrey Schwartz on November 20, 2012 at 9:57am — No Comments
Have you wondered why certain things online go viral? Why do we share each other’s blogs, links, and video content? Think about it. Is it because you want to promote a brand? No. Is it because you follow a user religiously and want to share everything and anything they post? Nope. …Continue
As vehicles begin to get replaced or traded in, it's important for drivers and dealers to understand the full picture in terms of the impact Hurricane Sandy has had on certain types of vehicles. In particular, leases are treated differently than financed vehicles. Leases must be maintained in accordance with the agreed upon terms from the bank. And when leases are transferred, cars that originated in the Northeast may be returned to…
Added by John Sternal on November 20, 2012 at 9:03am — No Comments
Bing remains slightly inscrutable to many people. Due to Google’s overwhelming domination in the search engine market, Bing is often forgotten about entirely. Don’t let Microsoft’s brainchild remain a mystery to you though, because there is help! This week, Microsoft has (finally) released a list of Bing Webmaster…Continue
Added by Timothy Martell on November 20, 2012 at 6:30am — No Comments
FOR IMMEDIATE RELEASE
ADDITIONAL DETAILS: email@example.com
WILMINGTON, NC - NOVEMBER 20, 2012 - After careful evaluation, New York publishers John Wiley & Son have selected two of Americas top trainers to be added to the family of books known as the "Dummies" franchise. Trainers John Fuhrman and Anthony Bartoli have agreed to be co-authors for the…Continue
Added by John Fuhrman on November 20, 2012 at 4:01am — No Comments
There was a time not too long ago when it was hard to get dealers to post enough. The mythical beast known as EdgeRank (which Facebook technically hasn't used in a long time, but that's not important now) compels people to want to maximize the exposure of their posts by keeping a constant flow of positive engagement going towards their Facebook…Continue
It isn't uncommon for a page to be created on Facebook, only to be abandoned. Many dealers started off with multiple pages and then consolidated to one. Others had an internet manager who has since left the dealership and they didn't even know there was an additional…Continue
Added by J.D. Rucker on November 19, 2012 at 10:00pm — No Comments
It’s that time of year when giving takes priority over getting. Most dealerships I know are extremely generous when it comes to charitable causes, but there’s no need to be humble about it. The more you engage your customers in your holiday gift drives, the more you will be building loyalty with them.
In this recent…Continue
Added by Mike Gorun on November 19, 2012 at 10:08am — No Comments
In ActivEngage’s 5 years of operation, we’ve collected a whole lot of data about the buying habits of online shoppers. We use this data to keep our eyes on the big picture, and we’ve noticed a startling trend: More web shoppers are active early in the…Continue
Added by Stephen Jackson on November 19, 2012 at 9:00am — No Comments
I'm not one to stand in lines on Friday in the store or head to a midnight opening. This was the perfect…Continue
Does Your Dealership Have a Good Incentive Based Marketing Program?
Incentive based marketing can in large be defined as the use of motivational devices such as competitions, games,…Continue