ADM serves Car Dealers, Automotive Marketing Pros and Internet Sales Managers
As I mystery shop automotive dealers on a weekly basis, I am amazed at the lack of follow up phone skills that are still out there. Even more, I am amazed at the lack of follow up attempts that most Internet and BDC departments have. This is either lack of training, lack of…
Added by Stan Sher on February 2, 2011 at 11:05am — No Comments
Added by Paul Potratz on February 2, 2011 at 10:39am — No Comments
Let online trust be a part of your New Year's resolution... and your success!
Trust... a concept you probably spend a lot of time pondering at the dealership, and you need to know that trust is becoming even more critical than ever to every link in your business chain, from brand credibility to each car you sell. It's on your prospective customers' minds…Continue
Added by Camille Forte on February 2, 2011 at 7:45am — No Comments
If you stuck around for the final General Session at the 9th Digital Dealer…Continue
Added by Paul N. Long on February 1, 2011 at 9:06pm — No Comments
The results may surprise you, but based on your brand and your location you might be very interested to see who exactly is using Smartphone so you can better optimize your digital marketing. Asians and Hispanics lead the way with Whites the laggards. How would this data change your digital marketing strategy?
This week’s snowstorm is affecting dealerships across the country as they plan to deal with the weather: getting ready to dig out the lot and preparing for fewer customers to come in. But bad weather can be the perfect opportunity to send out a special offer. Your auto dealership’s marketing campaign needs to connect…Continue
Added by Paul Potratz on February 1, 2011 at 12:15pm — No Comments
AdAgenyOnline.Net, a nationally recognized automotive advertising resource / networking portal, reviews cutting edge automotive advertising technologies and vendor solutions on their hosted blog talk radio station -- WAAOL, All Automotive Advertising News All The Time. This week's Lunch With Phil Discussing Automotive Advertising show, moderated by Philip Zelinger, the…Continue
Added by Philip Zelinger on February 1, 2011 at 8:30am — No Comments
Las Vegas, NV February 1, 2011 — Mobile Productivity, Inc., (MPi) (www.mpifix.com) the leading provider of vehicle inspection tools, processes, and consulting for auto dealer service departments, today announced that it will offer dealers a sneak preview of its latest service selling and customer retention tool, KnowYourVehicle.com, at booth # 4235N, at the 2011 NADA Convention and Expo in San Francisco, CA, February…Continue
Added by sara callahan on February 1, 2011 at 6:20am — No Comments
Added by Sean V. Bradley on January 31, 2011 at 9:41pm — No Comments
DALLAS, Jan. 31, 2011 /PRNewswire/ -- SiSTeR Technologies, a provider of applications and hosted services for the automated creation and management of multimedia marketing content for online retail and mobile environments, today announced that AutoRevo, one of the fastest growing dealer websites and Internet Marketing companies, will offer SiSTeR Technologies'…Continue
Added by Philip Zelinger on January 31, 2011 at 6:36pm — No Comments
When it comes to Super Bowl advertising, auto marketing expert Max Steckler has one piece of advice for auto dealers: don’t forget about breakfast.
What does he mean? “The Super Bowl is the dance,” Steckler, Vice President of Advertising Products for ADP Digital Marketing, explains. “That’s where the courtship between advertisers and consumers begin. It’s a…Continue
Added by Cobalt on January 31, 2011 at 3:02pm — No Comments
VinSolutions LLC. Welcomes Jeff Loos as Executive Vice PresidentContinue
Added by Joseph Little on January 31, 2011 at 1:36pm — No Comments
If it’s not the most visited area in an automotive dealership, it’s arguably one with the most captive audiences.
No, it’s not the sales floor; it’s your automotive service area.
Whether it’s waiting for a vehicle to get prepped for delivery or waiting for it to get serviced, the automotive service area—more specifically the lounge—is home to the section of your dealership that has few distractions for customers, i.e. an audience that has little to do but wait.
Added by Stacy Mueller on January 31, 2011 at 12:41pm — No Comments
NAPLES, FL, January 31, 2011 – TimeHighway.com (www.timehighway.com), recently announced several major updates to its real-time, online service scheduling solution that greatly benefit auto dealer service departments, increasing service revenue by creating a more efficient way to schedule service.
Added by sara callahan on January 31, 2011 at 6:48am — No Comments
I would like to offer my ADM friends a sneak peak at a Press Release planned to coincide with the NADA launch of IntellaCar.
After all, what are friends for! See you at NADA!
INTELLACAR LAUNCHES MOBILE SALES PRESENTATION PLATFORM – STARTING WITH TOYOTA DEALERS
THOUSAND OAKS, CA, JANUARY 31, 2011 – IntellaCar, LLC…Continue
I hope all ADM members that are heading to the 2011 NADA Convention will join me at at my workshop entitled "Blogs, Microsites, and SEO". I am scheduled to conduct this workshop three times; Friday, Sunday, and…Continue
Added by Brian Pasch on January 31, 2011 at 5:21am — No Comments
This is a fascinating instructional and inspirational video on using social media to advance your business operating, CRM and marketing objectives... 19 Best-in-Class Practices illustrated and explained. Turn up the sound, it has an unusual but very cool sound track!
Social media best practices are…Continue
Added by Ralph Paglia on January 30, 2011 at 10:30pm — No Comments
Added by Jim Radogna on January 30, 2011 at 6:38pm — No Comments
Dealerships Need to Ensure Correct Listing Data is Published Across Hundreds of Directories, Search Engines, GPS Navigation and Business Listing Services...
What if you could complete a single detailed work flow process on a one-time basis and have your dealership listed within the following databases, directories and search engines?
The list of directories, business…Continue
Added by David Johnson on January 29, 2011 at 10:53am — No Comments