Professional Community for Car Dealers, Automotive Marketers and Sales Managers
Please visit Part 1 for the set up.
SEER Interactive was de-indexed because they had some significant problems with their website that only caught up with them after Google’s recent Penguin update. This update was focused primarily on links; both links from other sites pointing to theirs and those on their site…Continue
Added by Jeremy Brown on June 12, 2012 at 3:09pm — No Comments
As many of you know, several automakers have rolled out incentive programs that pay dealers escalating bonuses as you sell more of a specific model. This has been a selling tactic that has been used for many years. Instead of advertising rebates to the consumer, the manufacturers incent the dealers with these stair-step programs with the hopes of lifting sales.
Added by David Metter on June 12, 2012 at 10:23am — No Comments
As of 2012 Generation Y accounts for 40% of the car buying public, yet traditional methods of advertising don't reach them. Don't miss out on this growing and often ignored market.
They’re young, they’re social and they’re totally in love with the internet. In fact, research tells us…Continue
Added by Jim Fitzpatrick on June 12, 2012 at 10:10am — No Comments
Pinterest is a pretty easy thing to grasp, right? You just pin pictures and hope that someone likes them or comments on them. We all know that Pinterest is quickly becoming the go-to social media site and if you have a Pinterest account and a decent amount of followers/likes, you may be asking yourself, now what? You think you might have mastered the art of the pin, but have you thought about making words pinnable? Let’s say you have a great blog you want to share on Pinterest. Take a simple…Continue
AutoCon 2012 - AutoConnections Conference and Exposition; All Inclusive Registration Package
AutoCon 2012 is changing the way that automotive conferences are created, organized, and presented to dealers. We…Continue
Added by Ralph Paglia on June 12, 2012 at 4:35am — No Comments
Discussing "Pay Plans", Commissions, Bonuses (And WHY) Inside an Automotive Internet Sales 20 Group - Sean V.…
Added by Sean V. Bradley on June 12, 2012 at 1:06am — No Comments
Having run my own brick and mortar businesses for a number of years I am very familiar with the ebb and flow of customers and their spending habits. I have always tracked sales, customer count, costs and how effective my marketing has been. Whenever I noticed any kind of downturn I immediately looked for answers.
If I were to have had an unexpected downturn in the last month or so I would have been scratching my head wondering why just like many of you may be doing right now. One of…
Added by Reg Proctor on June 12, 2012 at 12:56am — No Comments
After more than a week of preparation, the day had finally come: I was ready for my first live chat interaction as an ActivEngage VSA. I looked over at Jake, who took off his Phillies cap and scratched his head. Like all of our…
Added by Stephen Jackson on June 11, 2012 at 2:17pm — No Comments
Last Thursday Google announced the integration of its mobile ad network AdMob, acquired by Google in the summer for 2010, with its easily accessible Adwords platform. AdMob is extremely specialized in mobile devices targeting; it allows you to target groups of mobile applications such as games, weather, travel, and shopping apps. You can also target a specific…Continue
Added by Devin Jones on June 11, 2012 at 1:04pm — No Comments
CLIFTON PARK, N.Y. – June 11, 2012 – Auto/Mate Dealership Systems (www.automate.com) today announced Open/Mate, an open integration program that allows third-party software vendors to fully integrate with Auto/Mate’s dealership management system (DMS). With Open/Mate, all data exchanged between an auto dealer’s DMS and third-party software systems is delivered instantly and securely in both…Continue
Added by Holly Forsberg on June 11, 2012 at 9:51am — No Comments
Learn more about AutoCon2012 at their website -http://www.autocon2012.com/
Added by Stan Sher on June 10, 2012 at 6:03pm — No Comments
Have you ever attended a workshop and had questions that you did not want to ask publically? Did a workshop presentor spark your interests but there was not enough time to dig into specific questions you had? You are not alone. We have modified AutoCon to meet the feedback we received from automotive professionals. They wanted more, and we delivered.
At the end of each full…Continue
Added by Carrie Hemphill on June 10, 2012 at 5:00pm — No Comments
For the first time, the book will be made available at no cost to all dealers in the US and Canada.
Added by Carrie Hemphill on June 10, 2012 at 7:30am — No Comments
First Class Educators is excited to announce that Jim Ziegler has been selected as the opening night Keynote Speaker at the 2012 AutoCon Conference and Expo.
Jim will kick off this groundbreaking automotive conference at 5pm on…Continue
Eatontown, NJ – First Class Educators is pleased to announce that CAR-MERCIAL has signed on as a platinum…Continue
Added by Ralph Paglia on June 9, 2012 at 10:00pm — No Comments
It is highly likely that the vast majority of emails that your dealership is sending to customers and prospective clients are being opened on a mobile device. Reports show that mobile email clients are set to surpass desktop and webmail client usage by the end of 2012.
The reports also show that mobile email usage jumps on weekends, when most people are away from work computers. What is…Continue
Added by Rob Fontano on June 9, 2012 at 6:34am — No Comments
It's official! Google has finally announced guidelines and recommendations on how to build mobile websites that work best for users and Google.Continue
Added by Ali Amirrezvani on June 8, 2012 at 9:19am — No Comments
The final keynote speaker at the 2012 Automotive Boot Camp was Patrick Kelly, President and COO of CAR-Research. Prior to this event, I never had the pleasure to see Patrick speak. I've attended many conferences and it is an understatement that I was blown away with his passion and knowledge of the car business.
I was already familiar with the CAR-Research CRM product called "XRM", which won…Continue
Added by Brian Pasch on June 8, 2012 at 9:00am — No Comments
Crank up those speakers, grab some popcorn & enjoy the show
Added by Ken Beam on June 8, 2012 at 7:45am — No Comments