Professional Community for Car Dealers, Automotive Marketers and Sales Managers
We all know blogging is a crucial aspect of any business’s…Continue
Added by Timothy Martell on August 6, 2012 at 6:02am — No Comments
I have seen many issues polarize dealers, and at times energize them during my 30 years in the car business.…Continue
We all know it's impossible to make every customer happy. There are often confusions in the automotive industry that consumers simply do not understand. They can do unreasonable things to try to get back at the dealership when they perceive that they were not treated properly.
This was a challenge a decade ago and before when word-of-mouth was arguably the most important factor in the success of a dealership.…Continue
Having looked back over nearly two decades of automotive advertising from newspapers to niche auto and RV magazines, I find it interesting that nothing has changed. The methodology and strategy has had no improvements which begs to ask: are the results getting any better or are they continuing to diminish?
One of the…Continue
When my, then girlfriend, now wife Bernadette and I announced to our families that we were going to get married it was met with let’s call it muted approval (concern and disapproval really). First off, we were thousands of miles away from either of our kin, stationed on the island of Guam. Secondly, we were young, 19 and 21. Finally, we hadn’t known each other very long (I proposed on our second date!). We had met in Colorado at Lowry, AFB and I arranged an…Continue
AutoCon 2012 Special 2-for-Tuesday discount – Please include the name of the SECOND ATTENDEE in the attendee shirt box in the form that appears on the linked page...
The 2012 AutoConnections Conference & Exposition (aka AutoCon 2012) brings unrivaled energy, experience, and education to the fall conference circuit. Held at the majestic Aria Hotel and Casino in Las Vegas, this conference was created to help all members of your…Continue
Added by Ralph Paglia on August 4, 2012 at 2:00pm — No Comments
The customer / vendor relationship is an important one. Customers rely on vendors for different aspects of their business that affect their bottom line, in one way of another. Vendors rely on customers for income — and a bad experience can lead to a drop off in current and future business.
Following up on the last blog "Who's Fault is it?" this article, I will recommend 10 things that a customer must do to preserve the value of a relationship with the Vendor. And since relationships…Continue
Added by Todd Katcher on August 4, 2012 at 1:30pm — No Comments
Automotive Media Partners LLC and First Class Educators are pleased to announce the fourth recipient of the…Continue
Social media is a broad term that covers a lot of sites on the web these days. Its a term that has a lot of connotation attached to it, and recently, companies have been paying big money for anything that shows a hint of success in the world of…Continue
Added by Timothy Martell on August 3, 2012 at 6:17am — No Comments
Last month we gave away 5 scholarships to Digital Warrior Academy to ADM members and they all had a great time. Don't take my word for it, just watch the video.
If your dealership is willing to send you to Dallas, August 14-15th, apply for one of the 5 scholarships that we have available for the August session. Don't miss this…Continue
THE INTIMIDATION NETWORK ZEROING IN ON CHICK-FIL-A
By James A. Ziegler
Recently I’ve had it up to my eyeballs with the concentrated attack on Chick-Fil-A regarding statements made by CEO, Dan Cathy concerning his views on Gay Marriage.
I have seen blogs and social media attacks on Chick-Fil-A stating they discriminate against gays and mistreat gays, which is TOTALLY untrue. Chick-Fil-A has NO policy concerning their gay employees or gay customers.
And, now we’re seeing a…
Added by James A. Ziegler on August 2, 2012 at 10:01am — No Comments
You know, the group of sales associates standing together commiserating…Continue
When I lived in Okinawa, Japan for four years I learned a significant amount of how their collective culture works. In particular, their management style is vastly different from that of the Western culture. Things like verbal arguments, tantrums, and egos were non-existent in the workplace.…Continue
Added by Ketty Colom on August 2, 2012 at 6:19am — No Comments
Digg has been trying to make a comeback recently and even went so far as to completely redesign their site in the hopes that they can climb back towards the top of the social media ranks. Once upon a time Digg was at the…Continue
Added by Timothy Martell on August 2, 2012 at 6:07am — No Comments
With so many choices this fall, we hope that AutoCon 2012 will be on your conference short list. First Class Educators is very excited to have been selected to produce AutoCon in conjunction with Automotive Media Partners (AMP).
There has been great buzz about AutoCon 2012; the exhibitor hall is full! The 70+ workshops on the…Continue
Added by Carrie Hemphill on August 2, 2012 at 2:56am — No Comments
Successful service consultants in the automobile industry do the following:
1. They plan their day the night before. They review all appointments and service histories for potential sales opportunities before the customer’s arrival.
2. They show up for work early:
a. Write up “drop off” appointments.
b. Review the day’s staff, and any issues or concerns.
c. Review special…
**Contact Keith Kaiser at email@example.com**
Performance Automotive Group represents a new type of car dealership. If you’re motivated to make a difference in the emerging space of digital media we want you on our team. We’ve created a colorful loft work space for our digital team to provide a fun and engaging work environment, and to show our commitment to being leaders in the digital space.
Added by Christine Rochelle on August 1, 2012 at 1:44pm — No Comments
When business listings were managed under "Google Places," it was very common for a dealer to call me in a panic because unprofessional photos were showing on their places page.
I recently received some clarification on this matter, and the solution requires another process that dealers should put…Continue
Added by Brian Pasch on August 1, 2012 at 1:00pm — No Comments
Master Your Craft
Do you want to be successful in…Continue
Added by Sean V. Bradley on August 1, 2012 at 7:17am — No Comments