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All ADM Member Blog Posts (11,053)


Influencer
Man Dresses As Goat And Frolics With A Herd!

Listen, sorry about the headline, that’s not actually what this is about (though it is a true story)…but it proves a point: people can’t help but click on weird news headlines!

We all know blogging is a crucial aspect of any business’s…

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Added by Timothy Martell on August 6, 2012 at 6:02am — No Comments

TrueCar: Is It Time For Car Dealers To Reevaluate?

Is It Time To Reevaluate Your Opinion About TrueCar?

 

I have seen many issues polarize dealers, and at times energize them during my 30 years in the car business.…

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Added by Ralph Paglia on August 6, 2012 at 1:30am — 48 Comments


Influencer
Any Customer Complaint Can Go Viral

We all know it's impossible to make every customer happy. There are often confusions in the automotive industry that consumers simply do not understand. They can do unreasonable things to try to get back at the dealership when they perceive that they were not treated properly.

This was a challenge a decade ago and before when word-of-mouth was arguably the most important factor in the success of a dealership.…

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Added by J.D. Rucker on August 6, 2012 at 1:00am — 1 Comment


Influencer
How to Uncover Consumer Emotional Needs

Having looked back over nearly two decades of automotive advertising from newspapers to niche auto and RV magazines, I find it interesting that nothing has changed. The methodology and strategy has had no improvements which begs to ask: are the results getting any better or are they continuing to diminish?

One of the…

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Added by Michael Cirillo on August 5, 2012 at 2:36pm — 2 Comments

What is a "Car-Guy"?

     When my, then girlfriend, now wife Bernadette and I announced to our families that we were going to get married it was met with let’s call it muted approval (concern and disapproval really).  First off, we were thousands of miles away from either of our kin, stationed on the island of Guam.  Secondly, we were young, 19 and 21.  Finally, we hadn’t known each other very long (I proposed on our second date!).  We had met in Colorado at Lowry, AFB and I arranged an…

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Added by Brad Alexander on August 4, 2012 at 7:11pm — 1 Comment

AutoCon 2012 Two For Tuesday Registration Promotion

AutoCon 2012 Special 2-for-Tuesday discount – Please include the name of the SECOND ATTENDEE in the attendee shirt box in the form that appears on the linked page...

 

The 2012 AutoConnections Conference & Exposition (aka AutoCon 2012) brings unrivaled energy, experience, and education to the fall conference circuit. Held at the majestic Aria Hotel and Casino in Las Vegas, this conference was created to help all members of your…

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Added by Ralph Paglia on August 4, 2012 at 2:00pm — No Comments

What Should a Customer Do?

The customer / vendor relationship is an important one. Customers rely on vendors for different aspects of their business that affect their bottom line, in one way of another. Vendors rely on customers for income — and a bad experience can lead to a drop off in current and future business.

Following up on the last blog "Who's Fault is it?" this article, I will recommend 10 things that a customer must do to preserve the value of a relationship with the Vendor. And since relationships…

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Added by Todd Katcher on August 4, 2012 at 1:30pm — No Comments

TrueCar® AutoCon 2012 Scholarship Awarded to Ashley Lopez of Access Ford in Corpus Christi, TX

AutoCon 2012 Scholarship Sponsored by TrueCar® Awarded to Ashley Lopez of Access Ford Ltd.

Automotive Media Partners LLC and First Class Educators are pleased to announce the fourth recipient of the…

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Added by Ralph Paglia on August 4, 2012 at 2:00am — 2 Comments


Influencer
Google Acquires Wildfire

Social media is a broad term that covers a lot of sites on the web these days. Its a term that has a lot of connotation attached to it, and recently, companies have been paying big money for anything that shows a hint of success in the world of…

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Added by Timothy Martell on August 3, 2012 at 6:17am — No Comments


Influencer
New Scholarships Offered For August Digital Warrior Academy

ADM Scholarship Winners

Last month we gave away 5 scholarships to Digital Warrior Academy to ADM members and they all had a great time.  Don't take my word for it, just watch the video.

 

If your dealership is willing to send you to Dallas, August 14-15th, apply for one of the 5 scholarships that we have available for the August session.  Don't miss this…

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Added by Brian Pasch on August 2, 2012 at 12:39pm — 3 Comments


Influencer
THE INTIMIDATION NETWORK ZEROING IN ON CHICK-FIL-A By James A. Ziegler

THE INTIMIDATION NETWORK ZEROING IN ON CHICK-FIL-A

By James A. Ziegler

Recently I’ve had it up to my eyeballs with the concentrated attack on Chick-Fil-A regarding statements made by CEO, Dan Cathy concerning his views on Gay Marriage.

I have seen blogs and social media attacks on Chick-Fil-A stating they discriminate against gays and mistreat gays, which is TOTALLY untrue. Chick-Fil-A has NO policy concerning their gay employees or gay customers.

And, now we’re seeing a…

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Added by James A. Ziegler on August 2, 2012 at 10:01am — No Comments


Influencer
Huddles Are Killers - Let’s show up and go to work

If you doubt the validity of the saying “misery loves company,” look no further than a typical dealership huddle.

 

You know, the group of sales associates standing together commiserating…

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Added by Patrick Kelly on August 2, 2012 at 7:30am — 16 Comments


Influencer
Kaizen “Continuous Improvement”

When I lived in Okinawa, Japan for four years I learned a significant amount of how their collective culture works. In particular, their management style is vastly different from that of the Western culture. Things like verbal arguments, tantrums, and egos were non-existent in the workplace.…

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Added by Ketty Colom on August 2, 2012 at 6:19am — No Comments


Influencer
The Decline Of Digg

Digg has been trying to make a comeback recently and even went so far as to completely redesign their site in the hopes that they can climb back towards the top of the social media ranks. Once upon a time Digg was at the…

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Added by Timothy Martell on August 2, 2012 at 6:07am — No Comments


Influencer
FCE Events Are A First Class Learning Environment For Dealers

With so many choices this fall, we hope that AutoCon 2012 will be on your conference short list.  First Class Educators is very excited to have been selected to produce AutoCon in conjunction with Automotive Media Partners (AMP).

There has been great buzz about AutoCon 2012; the exhibitor hall is full! The 70+ workshops on the…

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Added by Carrie Hemphill on August 2, 2012 at 2:56am — No Comments


Influencer
Secrets of the Best Automotive Service Consultants



 Successful service consultants in the automobile industry do the following:

1. They plan their day the night before. They review all appointments and service histories for potential sales opportunities before the customer’s arrival.

2. They show up for work early:

a. Write up “drop off” appointments.

b. Review the day’s staff, and any issues or concerns.

c. Review special…

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Added by Chris Saraceno on August 1, 2012 at 2:32pm — 1 Comment

Now Hiring - Director of Digital Media at Performance Automotive Group

**Contact Keith Kaiser at kkaiser@performanceauto.com**

Performance Automotive Group represents a new type of car dealership.  If you’re motivated to make a difference in the emerging space of digital media we want you on our team.  We’ve created a colorful loft work space for our digital team to provide a fun and engaging work environment, and to show our commitment to being leaders in the digital space. 

 

The…

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Added by Christine Rochelle on August 1, 2012 at 1:44pm — No Comments


Influencer
Google+ Local Merchandising Tip For Car Dealers

Have you ever wondered where Google gets some of the photos that is uses to display on Google+ Local?

When business listings were managed under "Google Places," it was very common for a dealer to call me in a panic because unprofessional photos were showing on their places page.

 

I recently received some clarification on this matter, and the solution requires another process that dealers should put…

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Added by Brian Pasch on August 1, 2012 at 1:00pm — No Comments

Master Your Craft - August 2012 - AutoSuccess Magazine

http://www.seanvbradley.com

http://www.dealersynergy.com

Master Your Craft

 

Do you want to be successful in…

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Added by Sean V. Bradley on August 1, 2012 at 7:17am — No Comments

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