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All ADM Member Blog Posts (11,681)


Vendor
BLACK BOOK LAUNCHES THE USED VEHICLE RETENTION INDEX FOR ACCURATE VIEW OF THE WHOLESALE USED VEHICLE MARKET

Black Book, a division of Hearst Business Media that provides industry-leading used vehicle valuation and residual value forecast solutions, announced today the Black Book Used Vehcile Retention Index, designed to offer an unbiased, accurate view of the strength of today’s used wholesale market values. Click here to obtain a copy of the latest Index.

The Black Book Used Vehicle Retention Index is calculated…

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Added by Black Book on March 13, 2017 at 7:43am — No Comments


Influencer
Decluttering Dealership Websites Increases Profit, Data Collection and Click-throughs, According to PERQ Consumer Behavior Data

New data reveals key tips to clean up websites leading to 42% increase in CTRs, 15% profit lift, and a 5-fold increase in lead data

INDIANAPOLIS, IN - MARCH 13, 2017 - Decluttering dealership websites and focusing on targeted messaging and “personalized” Calls to Action (CTA) can significantly increase click-through rates, lead data collection, and, ultimately, dealership profits, according to consumer website data(1) analyzed by PERQ. PERQ, who are experts in website…

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Added by Crystal Hartwell on March 13, 2017 at 7:19am — No Comments


Vendor
Helion Automotive Technologies Issues Proactive Security Recommendations for Auto Dealerships' Customer Data Breaches

Timonium, MD – March 13th, 2017-- Helion Automotive Technologies, a leading Information Technology (IT) Managed Services Provider, today issued proactive security recommendations for auto dealerships that may experience customer data breaches. The recommendations come on the heels of an incident that occurred last month and was widely reported in news outlets.

 

In…

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Added by Erik Nachbahr on March 13, 2017 at 6:33am — No Comments


Influencer
Tailor-Made...just for you.

In your marketing strategies, you should be working hard to tailor your message to specific audiences. Luckily, Google has a tool that can be used to help you. It allows us to show a certain piece of content to an audience if it meets a certain criteria. Learn more by watching this week's Hard Facts with Samantha!…

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Added by Paul Potratz on March 10, 2017 at 11:03am — No Comments

What Happens When Recalls Start Influencing Buyers?

With the massive onslaught of vehicle recalls it is pretty much guaranteed that all parties involved are paying attention. Today that ranges from consumers to OEMs to dealers to insurance companies; and tomorrow that will soon include rideshare companies like Uber and Lyft.

 

One of the biggest, and…

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Added by Chris Miller on March 10, 2017 at 10:34am — No Comments


Influencer
Women’s Buying Trends & Best Practices to Put Women in the Driver’s Seat

In today’s hyper-competitive industry, women buyers are crucial for dealer’s success.

Almost 8 million new cars are being purchased by women alone. And, Certified Trusted Dealers are expanding their business to this powerful buying segment. In fact, these Certified Trusted Dealers have a…

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Added by Anne Fleming on March 9, 2017 at 2:00pm — No Comments

Shopping for Automotive spares? Ways to Find Quality, Affordable Parts

The car has become an article of dress without which we feel uncertain, unclad, and incomplete in the urban compound.” – Marshall McLuhan

 

 

Do you enjoy repairing and servicing your own motor vehicle? Are you on a limited budget, or do you have oodles of spare change to spend on…

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Added by Ann Hoge on March 8, 2017 at 9:51pm — No Comments


Vendor
Small Cars, Small SUVs and Vans Performed Best Last Week

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to…

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Added by Black Book on March 8, 2017 at 10:14am — No Comments


Vendor
BLACK BOOK DEPRECIATION REPORT SHOWS INCREASED RETENTION STRENGTH FOR CARS

 

 

 According to Black Book® data, the average price of a used vehicle for model years 2011-2015 depreciated by -0.8% in February. Cars overall saw depreciation of –0.8% versus trucks, which saw –0.7% depreciation. All vehicles are averaging a 12-month depreciation change of –17.9%.

In February, Small Pickups preformed the best, increasing their value by 0.2%. Vehicles in the Small Pickups segment include the Toyota Tacoma, Chevrolet…

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Added by Black Book on March 8, 2017 at 9:58am — No Comments


Influencer
Why Changing Your Mindset as a Business Owners is so Difficult

Business owners and marketers alike have long been set in the idea that in order to make money you must spend money. While this is inherently true, the amount spent and on what mediums, can drastically vary. Since 2009, before the height of social media and paid digital advertising, I have been focused on finding alternative strategies for my clients and my own companies, instead of opting for the expensive clutter-filled traditional mediums like print and radio.

 

While…

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Added by Paul Potratz on March 7, 2017 at 10:17am — No Comments


Influencer
Five Fun Team-Building Exercises for Your Next Sales Meeting

I'm a big advocate for sales training. I think meetings and training are important aspects of building a strong sales team. However, there's more to team building than just meetings and trainings. Sometimes your team needs to step out of their…

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Added by Mike Esposito on March 7, 2017 at 10:14am — No Comments


Media
What Kind of Distractions Are Putting You at Risk in Your Car?

While you're driving, you want to keep both eyes on the road and your hands on the steering wheel. If there is an emergency, it's best to pull to the side of the road to get it handled. There are several distractions that you might do on a regular basis while you're driving that can put you at risk as well as other drivers on the road.

Eating and Drinking

When…

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Added by Hannah Whittenly on March 7, 2017 at 9:10am — No Comments


Influencer
Transparency: The Key to Customer Loyalty

An associate of mine recently told me an interesting story about their 75-year-old father, who purchased an import, rather than a domestic vehicle, for the first time in over 60 years. This was sometime around 2010.

When it was time to replace his domestic minivan, the first thing my associate’s father did was…

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Added by Mike Gorun on March 7, 2017 at 6:32am — No Comments


Vendor
The Black Hole that is your Marketing Data

Per Wikipedia, a black hole is a region of spacetime exhibiting such strong gravitational effects that nothing – not even light – can escape from inside it. For many dealers, trying to make sense of the data provided by a vendor’s dashboard can be like trying to escape from a black hole. Most don’t understand what the…

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Added by Steve White on March 7, 2017 at 6:00am — No Comments


Coach
Choosing the Right Wheel for Your Car's Style

People change their wheels to improve their driving, whether it is speed or traction. Depending on your vehicle make and model, find a specific set of wheels and tires that fits. Make the process of changing your car parts less complicated than it has to be. Here are several tips…

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Added by Dixie Somers on March 6, 2017 at 3:35pm — No Comments


Media
Auto Maintenance: 3 Tips For Extending The Life Of Your SUV

A car is a significant investment, so it is worthwhile to give it the care it deserves. A properly maintained vehicle can last for many years and hundreds of thousands of miles of use. It is worthwhile to spend a little extra in maintenance to avoid the much greater…

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Added by Emma Sturgis on March 6, 2017 at 2:55pm — No Comments

DealerTeamwork Announces Partnership with InteractiveT

Houston, TX — (March 6, 2017) InteractiveTel (www.interactivetel.com), a system that tracks, monitors, and reports each interaction by phone or text to give dealers comprehensive knowledge of their customers, today announced a new partnership with DealerTeamwork focused on improving…

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Added by Laurie Halter on March 6, 2017 at 12:30pm — No Comments

Optimize Your Social Media Marketing Budget For Improved ROI

Over the past ten years, Social Media has become a major part of many car dealership marketing budgets.

During the next five years, social media marketing budgets are projected to increase by 90%...…

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Added by Ralph Paglia on March 5, 2017 at 9:30am — No Comments


Agency
Pickup Men: 4 Tips for Taking Care of Your Truck

There are two kinds of people in the world: Those who drive trucks, and those who don't. It takes a certain individual to drive and handle a truck. There's a unique charisma and character associated with this type of vehicle. For those of us who own a pickup, we understand the…

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Added by Lizzie Weakley on March 3, 2017 at 2:22pm — No Comments


Agency
Legendary Skills: How to Fix Your Own Car Like a True Mechanic

Being able to work on your car is not only a satisfying pastime, but it could also save you quite a bit of money over the years. For those who don't have much DIY experience, it is important that you remain cautious when you begin tackling larger projects. A few minor mistakes could end up costing you…

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Added by Rachelle Wilber on March 3, 2017 at 8:51am — No Comments

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