All ADM Member Blog Posts (8,133)

In the B2B world, we’re seeing a shift in importance and shopping behaviors by business buyers. What’s interesting is that business buyers are starting to behave more like consumers when making business purchase decisions. A…

Have you ever heard of Nostradamus? He’s a crazy guy who wrote a bunch of super vague poems and know he gets credit for predicting all kinds of major world events. Was he clairvoyant? We have to say no, because if he was, he probably would have written something that’s actually useful, like the sports almanac from Back…

Who isn’t seeing the value in your content? Is it Facebook, or is it your followers?

There has been some debate lately about Facebook’s News Feed updates. Facebook wants to offer more quality content…

Here is the latest Used Car Market report, with data from Ricky Beggs and Black Book. With an overall average segment depreciation of -1.7% during November, the market appeared to be better than the October average…

As I think about the sheer lack of training that exists in the car industry today.

I find myself disgusted by the lack of expectations dealers have for their…

There's been a lot of talk recently about the keyword (not provided) ordeal that has been increasingly plaguing users of Google Analytics. Pretty much every single blog that talks about digital marketing (including…

Some clouds are huge, with small silver linings.  Other clouds are small, dwarfed by the silver lining they bring.  This cloud snuck up on many dealers who rely upon Craigslist (CL) to generate a steady source of leads: now, all posts by dealers for their cars and trucks will cost $5 each.

Gone are they days of capriciously spamming the CTD (Cars and Trucks by Dealer) board with hundreds of ads.  And I, for one, welcome it.  Because now, gone too are the days of…

Use These Two Tactics To Increase Conversions

► You Won't See This In Brick-and-Mortar

► Create A Hard-To-Ignore Call To Action

► Get Customers Taking Action Sooner

► Attract Those Looking To Buy Right Now



Today, I have two proven tactics for you to increase your conversions. One tactic appeals to those shopping to buy now and the other will bring in those with selective interests. That's this week on…

If a sales presentation hits a customer’s most compelling need, chances are the vehicle’s sold and frequently with a stronger gross profit than a typical sale. When the sales associate can find the prospect’s hot button and works the deal to meet that need, shoppers turn into profitable buyers. 

A case in point is Draper Chevrolet and Draper Toyota, both of Saginaw, MI.  These stores use of database analysis tools helps to identify existing customers whose situations present unique…

IRVINE, CA –December 3, 2013 – CarFinance Capital LLC, a leading auto-finance provider, today announced that it has completed its second rated asset-backed securitization of $304 million of Notes in a transaction that closed on October 24, 2013.  The Offered Notes were assigned ratings by Standard & Poor’s Ratings Services (“S&P”), Moody’s Investor Services, Inc. (“Moody’s”) and Kroll Bond Rating Agency, Inc (“KBRA”).  The senior class of Offered Notes were rated A…

Would your customers get a tattoo of your brand?

A recent article on Forbes told the story of…

A recent analysis of prices on today’s most popular car leases from Swapalease.com reveals that the Ford Fusion and Escape have the second- and third-highest jump in prices, respectively, over the last twelve months. Monthly lease prices on the Escape have risen 13.0% since November 2012, and prices on the Fusion have gone up 17.1% during the same period. Only the Infiniti G37 has risen more at 20.2% over the last twelve months. The twist to this data is that a recent…

When is the last time your dealership had a progressive training solution?

Is your dealership handling phone calls just like the “guy” down the street?

For generations automotive professionals have been provided automotive phone training…

Today I want to share with you another list from the SEO GOAT, Matt Cutts. In a classic webmaster help video on Google's channel, he tackles a very interesting question: "what are the top 4 mistakes that SEOs make?" If you read this blog every day, chances are you aren't making these mistakes, but if you're new to…

Two of the most popular compact cars on the market consist of the Mini and Fiat 500 and over the years many trim levels and special editions to compete with each other. 

Ramsey Fiat recently wrote an article covering the 6 Best Reasons why you should buy a Fiat 500 over a Mini; visit their blog post to find out more: …

The team at Salerno Duane Commercial Truck Center have a large inventory of Ford & Ram commercial trucks for sale in New Jersey. For over 30 years, Craig has been selling commercial trucks throughout the tri-state. He'll even give you his personal email or phone to reach him 24/7. 

Learn more here: …

Salerno Duane Summit (http://www.salernoduanesummit.com/) has extended their special pricing to support all US Military Veterans, Active & Reserve Duty as well as their Military Service Families. 

You’re service is appreciated! Our Salerno Duane Summit dealership would like to give special pricing and consideration in addition to any factory military…

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That`s right! Douglas VW Service Xpress is coming!

 

Service with a Smile, No Appointment Necessary! Just Come On In!



The the ultimate way to service your VW in Union Co. New Jersey!



Click the image above to learn more about the

 Douglas Volkswagen Service Xpress Program! …

The merging of search, social, and content marketing into a single digital marketing strategy has been happening for years. Intuitively, many of us have been guided by this fact to create the type of strategies that bring the disciplines together appropriately. As the evolution of the three reach a tipping…