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After an accident, you might think that you…

Interactive, personalized website experiences ramp up dealer conversions; Canadian dealer sees 31% lead to sale conversion rate in just one month on PERQ’s platform

Indianapolis, IN - July 12, 2017 - PERQ, which offers a game changing web-engagement platform, now offers its services in Canada where early adopters are already reaping significant results.

The…

I’m sure that you’ve all heard the tale of the princess and the frog. In the beginning, the princess despises the frog and doesn’t want to interact with it – especially not to kiss it – but through personal interaction and a little time, the frog wins her over, gets that kiss and transforms into the prince he actually…

As opposed to static signs, dynamic signage is considered one of the best investments into business. Even though it has been around for more than a decade, many car dealers still do not see the full scope of its application, so they avoid using it thinking that it is made for…

Even if you generally follow local weather advisories, sometimes hailstorms catch people off guard. Whether you were driving when a hailstorm hit, or were away from your vehicle, it is understandably upsetting to hear the ice stones falling. It is even more upsetting to discover damage to your home or vehicle. Read on for some helpful tips about what to do for your car post hailstorm.

Check for Damage

Wait to check your vehicle for damage…

If you are like many truck owners, you might be really proud of your vehicle. You probably also want to make sure that you take excellent care of it so that you can keep it in good condition. These are four steps that you can take if you'd like to take good care…

Hendricks brings over 15 years of auto dealership public accounting and financial consulting experience to the leading auto dealer buy/sell advisory firm

Irvine, CA, July 10, 2017 – Kerrigan Advisors, the leading buy/sell advisory firm to auto dealers in the US, today announced that Mercedes Hendricks has joined the firm as Vice President. Hendricks brings extensive CPA-level expertise and a deep understanding of the…

Baltimore, MD – July 10th, 2017 – Helion Automotive Technologies, the retail automotive industry's leading Information Technology (IT) managed services provider (MSP), today announced it has been ranked # 69 out of 501 top managed services providers in the world according to the 2017 MSPmentor 501 Global Edition - Worldwide Company Rankings. The list is compiled annually…

From the CEO of a Fortune 500 company, to the local school kids, everyone is intrigued by some of the most amazing cars available on the market. As a matter of fact, its very likely to be the dream of every car lover to own or test drive some of the most expensive cars in the world. Off course you could start by learning about them through a car blog - however nothing beats the real thing.

While most people think it is…

It is very common for auto dealers to be running remarketing campaigns, also known as retargeting. The remarketing concept, which puts the dealer's brand message in front of a consumer (who visited their website) with "online billboards" is appealing to managers. A marketing…

Ask anyone in the industry who’s paying attention and they will tell you that the future of the auto sales industry is online. While auto dealers have long resisted the shift to online sales, it’s not immune, and everyone from established online retailers to tech disruptors have their eye on one of the biggest markets in America. Given how much money Americans spend every year on vehicles, it’s incredible how resistant to change the industry has really been. But that’s finally changing, and…

Both of the Race to the Top assessment consortia published frameworks that provide some clues as to what we can expect in the new tests that will be introduced in the next few years. Both organizations are inviting feedback. SMARTER Balanced Assessment Consortium…

ALBANY, N.Y. – July 5th, 2017 – Auto/Mate Dealership Systems (http://www.automate.com) announced today that Lisa Copeland of Lisa Copeland Global Enterprises has been chosen as the keynote speaker for its Customer User Summit on October 11-13, 2017, in San Antonio, TX. Copeland will…

Who is the most important person in your dealership? Every time I ask this question I get different answers ranging from the…

10 Social Media Hacks For Automotive Marketers

Let’s start with the bad news first. It’s tougher than ever to get content noticed.

Changes to Google search results pages have further obscured content organically, especially on competitive commercial…

Ten years back, the 2017 Hyundai Elantra was a compact car. It was not anywhere close to the rates of the best retailers or greatest performers-cars like the Honda Civic, Toyota Corolla, and Ford Focus.

A 2011 redesign changed all that, today the Elantra is one of our top-rated overall economy sedans and, in the same little league as the Concentrate, Mazda 3, and the amazing new Honda Civic. The 2011 Elantra obtained with its…