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All ADM Member Blog Posts (9,370)

Who's Lazy: Car Dealers or Vendors?

Recently, I read a post on DealerRefresh entitled: "Dealership Employees Blogging in the Land of Unicorns and Rainbows." An odd title that touches on a very important reality -- or at least a perception that has become…

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Added by Timothy Martell on June 13, 2012 at 6:13am — 32 Comments

Why AutoCon 2012 for Dealer Principals?

Why AutoCon 2012 for Dealer Principals?

Ralph Paglia, Chris Saraceno, Mike Myers, Carrie Hemphill and the entire AutoCon 2012 management team understands that Dealers have many choices where to invest their time out of the office. We have made AutoCon 2012 the ideal choice for dealers by focusing on what we know will enhance the value they will receive from attending any event…

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Added by Ralph Paglia on June 13, 2012 at 6:00am — 1 Comment

Zuck Gets Fancy. So Should You.

Zuck gets Fancy - PIN THIS!

When Zuckerberg acts, rumors and a mass of people follow.

Recently Zuckerberg "liked" a post on Facebook and the comment went from less then 20 to 20,000 in a matter of minutes. It was a random comment, but the point is that people follow Mark.

the fancy So, when Mark recently joined Fancy (thefancy.com), people started asking - what's so Fancy? (…

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Added by Todd Katcher on June 13, 2012 at 5:30am — No Comments

From the Trenches - Why am I Here?

 

Just thought I would give you an update on my LinkedIn profile because it really defines me.  I began writing on ADM, not to become a superstar.  I came to share my experiences and reassure people who are going through the same experiences that they are worthy and, to me, they are…

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Added by Tom Gorham on June 12, 2012 at 6:00pm — 11 Comments

Has Google Punished You? Part 2

Get Yourself Re-indexed

Please visit Part 1 for the set up.

SEER Interactive was de-indexed because they had some significant problems with their website that only caught up with them after Google’s recent Penguin update. This update was focused primarily on links; both links from other sites pointing to theirs and those on their site…

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Added by Jeremy Brown on June 12, 2012 at 3:09pm — No Comments

Stair Step Programs; What’s Your Plan of Execution?

 

As many of you know, several automakers have rolled out incentive programs that pay dealers escalating bonuses as you sell more of a specific model.  This has been a selling tactic that has been used for many years.  Instead of advertising rebates to the consumer, the manufacturers incent the dealers with these stair-step programs with the hopes of lifting sales.  

If you…

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Added by David Metter on June 12, 2012 at 10:23am — No Comments

Selling More Cars to Millennials

As of 2012 Generation Y accounts for 40% of the car buying public, yet traditional methods of advertising don't reach them. Don't miss out on this growing and often ignored market.

They’re young, they’re social and they’re totally in love with the internet. In fact, research tells us…

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Added by Jim Fitzpatrick on June 12, 2012 at 10:10am — No Comments

Pin Master: Become A Pinterest Pro!

Pinterest is a pretty easy thing to grasp, right? You just pin pictures and hope that someone likes them or comments on them. We all know that Pinterest is quickly becoming the go-to social media site and if you have a Pinterest account and a decent amount of followers/likes, you may be asking yourself, now what? You think you might have mastered the art of the pin, but have you thought about making words pinnable? Let’s say you have a great blog you want to share on Pinterest. Take a simple…

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Added by Ketty Colom on June 12, 2012 at 8:02am — 3 Comments

All Inclusive Dealer Registration Package at AutoCon 2012 - AutoConnections Conference and Exposition

AutoCon 2012 - AutoConnections Conference and Exposition; All Inclusive Registration Package

Changing The Way Conferences Are Organized

AutoCon 2012 is changing the way that automotive conferences are created, organized, and presented to dealers.  We…

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Added by Ralph Paglia on June 12, 2012 at 4:35am — No Comments

Discussing "Pay Plans", Commissions, Bonuses (And WHY) Inside an Automotive Internet Sales 20 Group - Sean V. Bradley

http://www.automotiveinternetsales.com

Discussing "Pay Plans", Commissions, Bonuses (And WHY) Inside an Automotive Internet Sales 20 Group - Sean V.…

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Added by Sean V. Bradley on June 12, 2012 at 1:06am — No Comments

Has Your Business Unexpectedly Taken a Downturn? The Cause May Be a Penguin!

Having run my own brick and mortar businesses for a number of years I am very familiar with the ebb and flow of customers and their spending habits. I have always tracked sales, customer count, costs and how effective my marketing has been. Whenever I noticed any kind of downturn I immediately looked for answers.



If I were to have had an unexpected downturn in the last month or so I would have been scratching my head wondering why just like many of you may be doing right now. One of…

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Added by Reg Proctor on June 12, 2012 at 12:56am — No Comments

Becoming an ActivEngage Virtual Sales Assistant: Day 10



After more than a week of preparation, the day had finally come: I was ready for my first live chat interaction as an ActivEngage VSA. I looked over at Jake, who took off his Phillies cap and scratched his head. Like all of our…

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Added by Stephen Jackson on June 11, 2012 at 2:17pm — No Comments

Google steps up its Mobile Display game

Last Thursday Google announced the integration of its mobile ad network AdMob, acquired by Google in the summer for 2010, with its easily accessible Adwords platform. AdMob is extremely specialized in mobile devices targeting; it allows you to target groups of mobile applications such as games, weather, travel, and shopping apps. You can also target a specific…

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Added by Devin Jones on June 11, 2012 at 1:04pm — No Comments

Auto/Mate Announces Open/Mate, Allowing Third-Party Vendors to Fully Integrate with its Dealership Management System

CLIFTON PARK, N.Y. – June 11, 2012 – Auto/Mate Dealership Systems (www.automate.com) today announced Open/Mate, an open integration program that allows third-party software vendors to fully integrate with Auto/Mate’s dealership management system (DMS). With Open/Mate, all data exchanged between an auto dealer’s DMS and third-party software systems is delivered instantly and securely in both…

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Added by Holly Forsberg on June 11, 2012 at 9:51am — No Comments

Meet and Greet - Automotive Sales Training - Dealer eTraining

http://dealeretraining.com/

http://www.linkedin.com/in/stansher83

https://www.facebook.com/dealeretraining



As automotive dealerships start to accept internet marketing and even working with a…

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Added by Stan Sher on June 10, 2012 at 6:03pm — No Comments

Sponsored Labs at AutoCon 2012

Have you ever attended a workshop and had questions that you did not want to ask publically?  Did a workshop presentor spark your interests but there was not enough time to dig into specific questions you had?  You are not alone.  We have modified AutoCon to meet the feedback we received from automotive professionals.  They wanted more, and we delivered.

At the end of each full…

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Added by Carrie Hemphill on June 10, 2012 at 5:00pm — No Comments

2012 AWA Awards Research Book Will Be Delivered To All Dealers

The data and results of the 2012 Automotive Website Awards (AWA) research and product evaluations will be compiled in a 250+ page book and presented at the AWA Awards Ceremony on September 5, 2012.

 

For the first time, the book will be made available at no cost to all dealers in the US and Canada.

 

 

In…

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Added by Carrie Hemphill on June 10, 2012 at 7:30am — No Comments

Jim Ziegler Selected For Opening Conference Keynote at AutoCon 2012

Jim Ziegler Selected For Opening Conference Keynote at AutoCon 2012



First Class Educators is excited to announce that Jim Ziegler has been selected as the opening night Keynote Speaker at the 2012 AutoCon Conference and Expo.

Jim will kick off this groundbreaking automotive conference at 5pm on…

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Added by Ralph Paglia on June 9, 2012 at 11:30pm — 1 Comment

CAR-MERCIAL to Sponsor 2012 AutoCon Conference

CAR-MERCIAL Sponsors 2012 AutoCon Conference - the largest automotive industry event showcasing an unprecedented quality of speakers, workshops, and exhibition space

Eatontown, NJ – First Class Educators is pleased to announce that CAR-MERCIAL has signed on as a platinum…

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Added by Ralph Paglia on June 9, 2012 at 10:00pm — No Comments

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