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All ADM Member Blog Posts (9,450)

Building a Business within a business.

The truth is, selling cars and becoming a True Professional is not easy.  Yes, selling cars is easy for some and tougher for others.  With a great desk manager and some superior training you can even make good money, this series is more about how to make great money every day, not just a few time a month.

That being said there are a few thing you should do to…


Added by Craig Darling on June 26, 2012 at 4:44pm — No Comments

The Road Less Profited

We've talked for years in automotive retail about “The Road to the Sale”, and I’m clearly one of the many supporters of that path to sales success.   However, too many of us are still on "The Road Less Profited".  Why?  Because we are not getting more sales (and…


Added by Keith Shetterly on June 26, 2012 at 4:00pm — 7 Comments

Why Should a Customer Buy From Your Dealership? Three Tips for Building Value.

In this competitive market, we hear from many dealerships that they are struggling to engage their customers in two-way conversations. In particular with Internet leads, increasing the contact rate and getting the customers to respond can be a challenge since many customers receive emails and calls from several dealers in a short period of time. So what can you do to stand out and encourage a response?


Besides the best practices we all know about (respond quickly, give…


Added by Josh Vajda on June 26, 2012 at 2:53pm — No Comments

Haystack Digital Marketing Forms Strategic Alliance with ActivEngage, Inc.

June 26th, 2012.

Today, Haystack Digital Marketing, one of the nation’s largest full-service advertising agencies and audio visual production company for the retail automotive industry announced its strategic alliance with ActivEngage,Inc., the automotive industry’s premium live chat and real-time business intelligence solution, …


Added by Stephen Jackson on June 26, 2012 at 1:08pm — No Comments

I AM A RHINO !!!!!!!!!!


PAGE 8 .



Added by april grindle on June 26, 2012 at 11:46am — No Comments

Keep it Simple, Keep it Fresh!

  I really enjoy watching Gordon Ramsey. Almost all of his shows (Hells Kitchen, Kitchen Nightmares, MasterChef, etc) have a comon theme when it comes to cooking. Keep it simple, keep it fresh. It's as easy as keeping a simple menu to choose from, to the actual food you serve. I've noticed that if you…


Added by Nick Domino on June 26, 2012 at 11:37am — No Comments

Google Enters New Car Lead Generation Business

Another prediction that I wrote about has come true.  Change is in the air again at Google.  Paid Search just took a big step forward or backwards, depending on how you think.  It's called…


Added by Brian Pasch on June 26, 2012 at 11:30am — 53 Comments

“Poke” was soooo 2008... Utilizing @Tagging in Facebook for your dealership‘s fan page.

When I'm working with a dealer on their social media strategies one of the basics I always stress as a useful tool is the "tag" feature in Facebook. There has always been the ability to tag someone you know in a photograph, and that can go a long way for your dealership with delivery or customer event photo.

I wanted to talk about other ways to tag your customers or other pages that may be of interest and benefit to your fan page and your fans. It’s called…


Added by Brent Wees on June 26, 2012 at 10:02am — No Comments

NJ VW | Huge 4th of July Weekend Sale at Douglas VW in Summit NJ | NJ Volkswagen 4th of July Sales Event


*Call Dan Beckelman Internet Specialist right now at

 908-868-3950 for more information

 or to schedule an appointment

Powered by

Douglas Volkswagen

491 Morris…


Added by Ken Beam on June 26, 2012 at 10:00am — No Comments

VinSolutions Needs Your Help!

We made it to the next round of the Social Madness Contest, but for the first time in the Social Madness contest Vin isn't in the lead. We want to show them that the Automotive Industry has just as strong social media presence as any other industry out there!



If a software company can beat out local beer companies and banks then auto, as a whole must be doing something right. To help keep us…


Added by Joseph Little on June 26, 2012 at 9:36am — No Comments

Record numbers of dealers and managers already registered to attend the 13th Digital Dealer Conference and Exposition

If you are looking to improve your dealership, Digital Dealer is the place you need to be. It is quite simply the largest gathering of dealers and managers – your peers, converging in one place to find new ideas and solutions to improve their dealerships.

With 118 days and counting to DD 13, we’ve never had this many dealers and managers registered to attend. And why not, Digital Dealer is the industry’s premier learning and networking event. Exhibitors also…


Added by Jim Apistolas on June 26, 2012 at 7:36am — No Comments

Car Buyers Use Mobile to Research Vehicle Purchases


Added by Lisa Sarata on June 26, 2012 at 6:30am — 2 Comments

Content Is King

I’ve noticed recently that there are many,many articles out there entitled something like “21 Point Checklist For Good SEO” or “Ten things you need to change after the Panda/Penguin updates” etc. This is nice and all but honestly put all of that extraneous stuff aside, if there is ONE thing you need to know…


Added by Timothy Martell on June 26, 2012 at 4:30am — No Comments

Grasshopper Pie

A traveling salesman had come to the end of a long day and was very hungry. He had not made many sales and was feeling a little frustrated with his results. He decided to stop and get something to eat and mull over his next step.

He stopped in town, parked on Main Street and looked around. He found two restaurants side by side.  Above each there was a sign.

The one on the left said “Food, more…


Added by Leonard Buchholz on June 25, 2012 at 10:30am — No Comments

Online Reviews (Good & Bad) can help sell your vehicles…or Not

Today, more than ever, online reviews can make or break your month selling vehicles.  We can search for online reputation management companies and we will get hundreds if not thousands of opinions on how to manipulate the system of posting positive reviews.  Many of these companies state that they have a secret to help your dealership look like they are flawless.  This is done utilizing a lot of smoke and mirrors.

Studies by consumer behavior and search experts say that 7 out of 10…


Added by James Schaefer on June 25, 2012 at 9:04am — No Comments

Gen Y: The Go Nowhere Generation?

After watching this 60 Minutes bit on The Age of Millennials, I thought to myself- oh great, apparently we are the doom of civilization. Being born in the 80’s lumped me into the Generation Y category, but I felt insulted when we were described as narcissistic praise-hounds that didn’t know how to cope with…


Added by Ketty Colom on June 25, 2012 at 6:34am — No Comments

Billy Beane of ‘Moneyball’ Fame to Keynote 2012 DrivingSales Executive Summit

Early Bird Registration at


SALT LAKE CITY, UT – June 25, 2012 – DrivingSales today announced that Billy Beane, the focus of the recent Academy Award nominated film ‘Moneyball,’ will keynote the fourth annual DrivingSales Executive Summit (DSES)…


Added by Crystal Hartwell on June 25, 2012 at 5:44am — No Comments

Top Tips On Locally Targeted SEO

When dealing with your company’s SEO, you obviously want to rank highly for all relevant terms. For some companies though, it’s more important to rank well locally. A recent survey has revealed some of the most important factors when it comes…


Added by Timothy Martell on June 25, 2012 at 4:50am — No Comments

Is This A Career?

Years ago I had the honor to be introduced to a gentleman who would change my life. He was Robert Worthington, President of Royal Oldsmobile in Stone Mountain Georgia. Bob as many knew him (I always addressed him as Mr. Worthington) had a commanding way about him. He was proud of our industry and the success of his dealership.

His pride did not come from what he had done, but rather what his managers and employees had accomplished during their years with Royal Oldsmobile. You see Mr.…


Added by Rick Wise on June 24, 2012 at 6:34pm — No Comments

15 Steps to Sub Prime Success

What follows is nothing new, but maybe it is a re-fresher we all can use to fine tune our Sub-Prime Sales Process. Yeah sounds boring, right? Maybe it is, yet once again this was the subject of choice in a most recent 20 group meeting. So go get a beverage of choice, find a comfortable seat and start this read.

We asked 10 of our top Sub-Prime Managers to give us a blue print to success and this is what we go:

  1. Plan for the sale. If you do this you will increase your…

Added by Rick Wise on June 24, 2012 at 6:31pm — No Comments

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