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All ADM Member Blog Posts (13,372)

5 Interview Questions When Hiring a Superstar Event Planner



There are times when you just cannot plan your own event. Whether you are putting on a car show or teaming up with other auto professionals. From SEMA in Vegas to a sponsored track day marketing events are where you make new business and consumer connections.  Events are where people come from abroad to…

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Added by Kara Masterson on September 13, 2019 at 2:17pm — No Comments

Use Data to Improve the Customer Experience

When we think of using customer data, it’s often in the context of marketing. I’ve written previously on how…

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Added by Courtney Evans on September 13, 2019 at 7:30am — No Comments


Vendor
How automakers are dealing with air quality issues

Automakers are constantly looking for new ways to boost their productivity and to improve their workers’ efficiency. But as they do it, they have to make sure that they are providing a safe work environment for their employees. Most of the times, auto manufacturers have difficulties in maintaining the high indoor air quality in the facilities where they assemble vehicles. Poor indoor quality is often the main factor that has a negative impact on their goals and damages their workers’…

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Added by Cynthia Madison on September 13, 2019 at 6:03am — No Comments

What Dak’s Contract Means

Tom Brady makes $15 million per year. A few months ago Dak Prescott turned down $30 million a year. Financially speaking then he’s at least 2x the value or the player Brady.

Not necessarily. Analytics matter in today’s competitive industries. 

Touchdowns. Interceptions. QBR. Percentage of completions. The numbers are endless, but…

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Added by Jim Flint on September 13, 2019 at 4:30am — No Comments

Spoiled Rotten Customers

Instant gratification is the desire to experience pleasure or fulfillment without delay or deferment. Basically, it's the Veruca Salt complex. Whatever you want, you want it now. Businesses that embrace solutions designed to satisfy…

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Added by Christine Plunkett on September 12, 2019 at 8:30am — No Comments

Sanity for Safety Recall Madness

First-of-Its-Kind Reference Guide and User’s Manual from AutoAp Addresses ‘Cancerous Grave Risk’ Overwhelming Auto Industry

AutoAp, the foremost vehicle safety-recall, monitoring, intelligence and reporting company, announced today availability of Safety Recalls: Think You’re Covered? – Mitigate Your Liability and Increase Profitability, a most-timely and indispensable reference guide…

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Added by Jim Leman on September 12, 2019 at 6:40am — No Comments

Auto Loan & Lease Origination Data Through April 2019

Here is the most recent auto loan and lease origination data and trends from Equifax. 

 

Key Highlights: The percent of subprime to the total originations is at the lowest point since 2011 (currently at 20.7%).

 

Auto Loan Originations Observations reported through April 2019

  • 7.96 million auto loans, totaling $183.9 billion were originated year-to-date. This is a 0.3% decrease in accounts and a 2.3% increase in…
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Added by John Sternal on September 11, 2019 at 11:26am — No Comments

First or Fifth? What’s Your FQR?

If you ain’t first you’re last. 

I never would have thought that any valuable internet sales training information would result from a Will Ferrell movie, but here we are. Reese Bobby got it right when he mused that being FIRST is all that matters. Especially…

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Added by Christine Plunkett on September 11, 2019 at 8:03am — No Comments

How to Build a Human Firewall

Cyberattacks are on the rise. In the first six months of 2019, the number of data breaches has increased by 54% compared to the same period last year. As of July, more than 4.1 billion customer records have been exposed in approximately 3,800 publicly disclosed data breaches.

 

If your dealership hasn’t already been targeted, chances are it will…

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Added by Erik Nachbahr, CISSP on September 10, 2019 at 4:36pm — No Comments

Cooking Google’s Golden Goose - What we Know of Google’s Behavior

SEO and SEM are used interchangeably by the novice marketer and the unknowing client. SEM and PPC are used interchangeably by the adept agency and experienced client-side marketer.

This separation of church and state is starting to blend. It used to be that organic and paid search were undeniably, uniquely…

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Added by Jim Flint on September 10, 2019 at 5:04am — No Comments

Auto/Mate Integrates DMS with Text2Drive Text Messaging Platform

Albany, N.Y. – September 9, 2019 – Auto/Mate Dealership Systems announced today it has successfully completed all dealership management system (DMS) integrations with Text2Drive, an advanced two-way text messaging platform designed to help dealers improve the customer experience, increase profitability and raise CSI scores. Auto/Mate's dealership customers now have the option to use Text2Drive’s platform to communicate with sales and service…

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Added by Mike Esposito on September 9, 2019 at 7:36pm — No Comments

Auto Dealership Buy/Sell Market Slows Slightly, Still on Pace for Sixth 200+ Transaction Year; Blue Sky Valuations Stabilize with Dealership Earnings Improvement

Buy/sell market continues strong year with 49 completed transactions in Q2 2019; global trade war brings investors to market; dealership business model proves resilience with increased gross profit, according to Q2 2019 The Blue Sky Report® by Kerrigan Advisors

 

 

Irvine, CA –September 9th, 2019 – The 2019 auto dealership buy/sell market stayed steady and on course for yet another 200+ transaction…

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Added by Crystal Hartwell on September 9, 2019 at 7:02am — No Comments

Video is Everywhere!

There are a huge number of travelers on domestic flights each year. Southwest Airlines, not unlike others, offers these passengers paid wi-fi, but, more importantly, in-flight entertainment. The standard of that entertainment has changed immensely over the years. In the not too distant past, flight attendants collected discarded newspapers and magazines and…

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Added by Timmy D. James on September 5, 2019 at 7:00am — No Comments

PROTECTIVE ASSET PROTECTION INTRODUCES ITS DEALER TRAINING INSTITUTE

Online Training Program Helps F&I Personnel Better Understand Product Offerings

To Elevate Profit and Customer Satisfaction Levels

Protective Asset Protection, a provider of F&I programs, services and dealer owned warranty company programs, recognizes the significant importance of ongoing dealer and F&I personnel training with its Training Institute. The online curriculum program offers training…

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Added by John Sternal on September 5, 2019 at 6:19am — No Comments

What's the BEST NATURAL PREWORKOUT

Why we need pre-workout?

Imagine this, don't having pre-workout before to start an exercise or after exercise to not restore to fresh condition.

Mind and body act and have the same logics.

Yes, you can force them but also you need to refresh them.

Building muscle mass and developing size comes not only from what you do in the gym but also what you do throughout the remainder of the day. The food that you eat is much more significant than the…

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Added by Blazho Gjorgiev on September 5, 2019 at 6:03am — No Comments

Is Your Hair on Fire?

"There are two ways of meeting difficulties: you alter the difficulties; or you alter yourself to meet them," ~Writer, Phyllis Bottome.

 

For those of you that know me, or if you have followed my blogs for a while, you probably know that customer service is a passion of mine. I genuinely…

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Added by Veronica Dunford on September 4, 2019 at 7:08am — No Comments

Affinitiv and AutoLoop Complete Merger

Chicago, IL—September 3rd, 2019— Affinitiv, Inc. (“Affinitiv”) and Loop LLC (“AutoLoop”), leading providers of data-driven marketing automation and software solutions to the automotive market, announced that they have received all customary regulatory approvals and that the merger of the two companies is complete.

 

The combined company will operate under the Affinitiv brand name and will be headquartered in Chicago, IL, with more than 800 employees and…

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Added by Scot Eisenfelder on September 3, 2019 at 8:08am — No Comments

DealerBuilt Appoints Automotive Industry Veteran Keith Baker as Chief Revenue Officer

Mason City Iowa, August 28, 2019 -- DealerBuilt, a proven enterprise Dealer Management System (DMS) for automobile…

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Added by Michael Trasatti on September 3, 2019 at 7:16am — No Comments

fusionZONE Automotive Hires Automotive Industry Digital Marketing Specialist Adam Swanson as OEM Director

Lakeland, FL, September 3, 2019 - fusionZONE Automotive, LLC today announced the appointment of Adam Swanson as OEM Director. Swanson is a successful consulting executive with over ten years of experience at leading teams in enterprise-level automotive consulting strategy. He is also a specialist in…

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Added by Ed Barton on September 3, 2019 at 7:04am — No Comments

When Counting Google Conversions that Shouldn’t Count

Tracking Google conversions as if they were the ultimate outcome is like running a race without your shoes. Sure, you’ll eventually get there, but it’s likely your time will be slower, and your pain along the way will be greater.

As we move into an era of digital retailing, zip code sales counts will, if they…

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Added by Jim Flint on September 3, 2019 at 5:39am — No Comments

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