Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
There are times when you just cannot plan your own event. Whether you are putting on a car show or teaming up with other auto professionals. From SEMA in Vegas to a sponsored track day marketing events are where you make new business and consumer connections. Events are where people come from abroad to…
Added by Kara Masterson on September 13, 2019 at 2:17pm — No Comments
Added by Courtney Evans on September 13, 2019 at 7:30am — No Comments
Automakers are constantly looking for new ways to boost their productivity and to improve their workers’ efficiency. But as they do it, they have to make sure that they are providing a safe work environment for their employees. Most of the times, auto manufacturers have difficulties in maintaining the high indoor air quality in the facilities where they assemble vehicles. Poor indoor quality is often the main factor that has a negative impact on their goals and damages their workers’…Continue
Added by Cynthia Madison on September 13, 2019 at 6:03am — No Comments
Tom Brady makes $15 million per year. A few months ago Dak Prescott turned down $30 million a year. Financially speaking then he’s at least 2x the value or the player Brady.
Not necessarily. Analytics matter in today’s competitive industries.
Touchdowns. Interceptions. QBR. Percentage of completions. The numbers are endless, but…Continue
Added by Jim Flint on September 13, 2019 at 4:30am — No Comments
Instant gratification is the desire to experience pleasure or fulfillment without delay or deferment. Basically, it's the Veruca Salt complex. Whatever you want, you want it now. Businesses that embrace solutions designed to satisfy…Continue
Added by Christine Plunkett on September 12, 2019 at 8:30am — No Comments
AutoAp, the foremost vehicle safety-recall, monitoring, intelligence and reporting company, announced today availability of Safety Recalls: Think You’re Covered? – Mitigate Your Liability and Increase Profitability, a most-timely and indispensable reference guide…Continue
Added by Jim Leman on September 12, 2019 at 6:40am — No Comments
Here is the most recent auto loan and lease origination data and trends from Equifax.
Key Highlights: The percent of subprime to the total originations is at the lowest point since 2011 (currently at 20.7%).
Auto Loan Originations Observations reported through April 2019
Added by John Sternal on September 11, 2019 at 11:26am — No Comments
If you ain’t first you’re last.
I never would have thought that any valuable internet sales training information would result from a Will Ferrell movie, but here we are. Reese Bobby got it right when he mused that being FIRST is all that matters. Especially…Continue
Added by Christine Plunkett on September 11, 2019 at 8:03am — No Comments
Cyberattacks are on the rise. In the first six months of 2019, the number of data breaches has increased by 54% compared to the same period last year. As of July, more than 4.1 billion customer records have been exposed in approximately 3,800 publicly disclosed data breaches.
If your dealership hasn’t already been targeted, chances are it will…Continue
Added by Erik Nachbahr, CISSP on September 10, 2019 at 4:36pm — No Comments
SEO and SEM are used interchangeably by the novice marketer and the unknowing client. SEM and PPC are used interchangeably by the adept agency and experienced client-side marketer.
This separation of church and state is starting to blend. It used to be that organic and paid search were undeniably, uniquely…Continue
Added by Jim Flint on September 10, 2019 at 5:04am — No Comments
Albany, N.Y. – September 9, 2019 – Auto/Mate Dealership Systems announced today it has successfully completed all dealership management system (DMS) integrations with Text2Drive, an advanced two-way text messaging platform designed to help dealers improve the customer experience, increase profitability and raise CSI scores. Auto/Mate's dealership customers now have the option to use Text2Drive’s platform to communicate with sales and service…Continue
Added by Mike Esposito on September 9, 2019 at 7:36pm — No Comments
Buy/sell market continues strong year with 49 completed transactions in Q2 2019; global trade war brings investors to market; dealership business model proves resilience with increased gross profit, according to Q2 2019 The Blue Sky Report® by Kerrigan Advisors
Irvine, CA –September 9th, 2019 – The 2019 auto dealership buy/sell market stayed steady and on course for yet another 200+ transaction…Continue
Added by Crystal Hartwell on September 9, 2019 at 7:02am — No Comments
There are a huge number of travelers on domestic flights each year. Southwest Airlines, not unlike others, offers these passengers paid wi-fi, but, more importantly, in-flight entertainment. The standard of that entertainment has changed immensely over the years. In the not too distant past, flight attendants collected discarded newspapers and magazines and…Continue
Added by Timmy D. James on September 5, 2019 at 7:00am — No Comments
Online Training Program Helps F&I Personnel Better Understand Product Offerings
To Elevate Profit and Customer Satisfaction Levels
Protective Asset Protection, a provider of F&I programs, services and dealer owned warranty company programs, recognizes the significant importance of ongoing dealer and F&I personnel training with its Training Institute. The online curriculum program offers training…Continue
Added by John Sternal on September 5, 2019 at 6:19am — No Comments
Why we need pre-workout?
Imagine this, don't having pre-workout before to start an exercise or after exercise to not restore to fresh condition.
Mind and body act and have the same logics.
Yes, you can force them but also you need to refresh them.
Building muscle mass and developing size comes not only from what you do in the gym but also what you do throughout the remainder of the day. The food that you eat is much more significant than the…Continue
Added by Blazho Gjorgiev on September 5, 2019 at 6:03am — No Comments
For those of you that know me, or if you have followed my blogs for a while, you probably know that customer service is a passion of mine. I genuinely…Continue
Added by Veronica Dunford on September 4, 2019 at 7:08am — No Comments
Chicago, IL—September 3rd, 2019— Affinitiv, Inc. (“Affinitiv”) and Loop LLC (“AutoLoop”), leading providers of data-driven marketing automation and software solutions to the automotive market, announced that they have received all customary regulatory approvals and that the merger of the two companies is complete.
The combined company will operate under the Affinitiv brand name and will be headquartered in Chicago, IL, with more than 800 employees and…Continue
Added by Scot Eisenfelder on September 3, 2019 at 8:08am — No Comments
Mason City Iowa, August 28, 2019 -- DealerBuilt, a proven enterprise Dealer Management System (DMS) for automobile…Continue
Added by Michael Trasatti on September 3, 2019 at 7:16am — No Comments
Lakeland, FL, September 3, 2019 - fusionZONE Automotive, LLC today announced the appointment of Adam Swanson as OEM Director. Swanson is a successful consulting executive with over ten years of experience at leading teams in enterprise-level automotive consulting strategy. He is also a specialist in…Continue
Added by Ed Barton on September 3, 2019 at 7:04am — No Comments
Tracking Google conversions as if they were the ultimate outcome is like running a race without your shoes. Sure, you’ll eventually get there, but it’s likely your time will be slower, and your pain along the way will be greater.
As we move into an era of digital retailing, zip code sales counts will, if they…Continue
Added by Jim Flint on September 3, 2019 at 5:39am — No Comments