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November 2016 ADM Blog Posts (97)

Electrocution Hazards of Electric Cars

Get ready for the Rise of Electric Vehicles! With over 1,000,000 EVs on the road today, and 62% growth expected this year in North America, it’s clear we need to prepare for a world full of electric cars.  That’s why we’re dedicating this blog to identifying and raising awareness to some of the safety hazards that we need to solve as soon as possible.

Can I Get Electrocuted By Driving My Electric…

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Added by Kathy Wheat on November 21, 2016 at 7:55pm — No Comments

Interactive Content Provides Higher Conversion Rates

The success of most marketing campaigns comes down to user conversion. This metric could include clicking on a link, downloading an app, or providing their information for future emails or phone calls. Most marketing campaigns have a conversion rate of around5% or less, and even fewer people are actually paying for a service. One of the ways marketers and businesses can increase their conversion rates is to invest in interactive content, which has proven to increase time-on-page and…

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Added by Kathy Wheat on November 21, 2016 at 7:43pm — No Comments

A Marketplace of Empowered Consumers

Today’s automotive consumers are more educated than ever, and that plays an enormous role in how they interact with your dealership. 

Shoppers expect even more from your team, and it’s important everyone is prepared to interact with the newest consumer generations—savvy, connected…

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Added by Joey Little on November 21, 2016 at 10:30am — No Comments

Seven Call Stats That Every Dealer Needs to Know

My friends at CallRevu are allowing me to share some interesting statistics from their most recent 2 million call report. This quarterly report aggregates data from over 1,200 dealerships and is sure to be eye opening for many dealers.

 …

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Added by Erik Nachbahr, CISSP on November 21, 2016 at 8:44am — No Comments

Auto/Mate Employees Surpass 1,000 Years Combined Experience Working in Auto Dealerships

DMS Designed By Car People For Car PeopleTM Remains #1 in Customer Satisfaction

Albany, N.Y. – November 21st, 2016 – Auto/Mate Dealership Systems announced today that with its latest round of hiring, its employees have surpassed 1,000 years of combined experience working in car dealerships. Auto/Mate's dealership management system (DMS) software was Designed By Car People For Car…

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Added by Mike Esposito on November 21, 2016 at 7:38am — No Comments

Customer Service: Your Customers Aren’t Going To Take it Anymore

An Insight into Human-Centric Design

 

One click ordering. Buy it now. Same day delivery. Dash buttons where all you have to do is press a button and the item is shipped. You can even place orders through Amazon’s Alexa with a voice command.



Businesses like Amazon have grown into hugely popular industry giants because…

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Added by Ujj Nath on November 21, 2016 at 6:39am — No Comments

Anticipation Is Not What’s Making Them Wait – It’s Inefficiency!

Recently I’ve seen several blogs and articles about the customer experience and an article in Automotive News really caught my attention and sparked my interest. It is all about how seven minutes is far too long for a service customer to wait before they are even…

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Added by Tim Clay on November 21, 2016 at 5:47am — No Comments

Auction Buzz

 

9 Seconds

Ask, Believe, and Receive

One of the objectives I'll be working on in the coming year is to refine the tactics I'll be using to reach out to all the people I think will be able to move us forward.....

We, here at Rechtschaffen Motors will be reporting on the changes…

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Added by Barry Neuman on November 20, 2016 at 5:53pm — No Comments

Marketing Career Opportunities Advantages Of Marketing Career

An encouraging, valuable or advantageous circumstance or combination of circumstances is called opportunity, this is a very general description, and can mean diverse things to different people. As far as marketing career opportunity concerns it states the chances to enter in marketing field.



Marketing could be used as the intermediary role between product development and sales. Marketing career can take you in numerous different directions. Marketing is covered with many features…

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Added by Thomas Beaudette on November 19, 2016 at 1:00pm — No Comments

Access the Best Bentley and Rolls Royce Hire Services in London

Do you want to get the best Rolls Royce wedding car hire London has to offer but you are unsure where to get it? At Crystal Chauffeurs you are guaranteed that you will get nothing but premium quality services at all times. This company is devoted to making sure that clients receive nothing but excellent chauffeured services without any hassle. The quality of products that they have to offer is going to…

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Added by Sanj on November 18, 2016 at 10:00pm — No Comments

How to Increase YouTube Video Views

Have you ever wanted to increase the number of views on your YouTube videos?

Of course you have!

Who wouldn’t?

But when there are over 100 hours of video uploaded to YouTube every minute, it can be hard to get yours at the…

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Added by Paul Potratz on November 18, 2016 at 12:30pm — No Comments

Search Optics Releases Automotive Digital Marketing Trends Report

Search Optics Announces Results From 1st Annual U.S. Automotive Digital Marketing Trends Survey

More than 160 automotive dealers reveal their needs, wants, and…

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Added by Ralph Paglia on November 18, 2016 at 12:00pm — No Comments

People Aged 55 And Older Interact With More Branded Content Than Younger Generations

 

 

Knowing your audience is important when it comes to creating engaging content.

A recent study revealed that those aged…

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Added by Joey Little on November 18, 2016 at 11:30am — No Comments

More on Cyber Security and Cars

The truth is, the more connected and complicated a car is the more vulnerable it becomes to hacker attacks. Cars are part of the IoT paradigm. When home thermostats are under attack, car dealers, owners and manufacturers should be prepared for cyber attacks on cars.…

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Added by Yan Roberts on November 18, 2016 at 10:42am — No Comments


Influencer
Why Automotive Marketing Must Evolve to Win with Today’s Mobile-First Auto Shoppers

Why Automotive Marketing Must Evolve to Win with Today’s Mobile-First Auto Shoppers

 

Today’s car shoppers spend more time researching their next vehicle on their smartphones than at the dealership lot. Automotive marketers must follow suit and evolve their strategies to win with this growing…

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Added by Larisa Bedgood on November 18, 2016 at 7:50am — No Comments

The Five Safest Cars Coming in 2017

The new year is almost here, and you know what that means: new cars! But you don't want the flashiest, or the fastest; you want the safest. So what does 2017 have in store on the safety front? Wonder no longer, we've got the five highest-rated safety picks for the new year below.

1. Ford Fusion

Ford has made great improvements with the new…

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Added by Dixie Somers on November 18, 2016 at 7:15am — No Comments

The True Cost of Google Analytics

A question that often arises in talking about Multi-Touch Sales Attribution, one of Clarivoy’s core products, is: “How are you doing anything different from what Google Analytics already does for me?”

 

Well, Multi Touch Sales Attribution incorporates offline sales data and connects ALL the online AND offline marketing touchpoints on a consumer’s purchase path to…

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Added by Steve White on November 18, 2016 at 6:36am — No Comments

Creating Confidence in Consistency Is Key to Customer Loyalty

Great customer experiences can win customer loyalty.

That’s why dealerships install restaurants, movie theatres and Starbucks. But while that customer experience is integral to keeping the customer’s business and loyalty, it doesn’t take much to shatter that loyalty and see that…

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Added by Mike Gorun on November 18, 2016 at 6:00am — No Comments

Wie man bei BlackJack gewinnt

Blackjack ist nur eine Wahrscheinlichkeit und Zahlen. Daher können Sie mit Hilfe der vorgeschlagenen Strategie Ihr Einkommen im Casino erheblich steigern.

In diesem Artikel werden wir über eine Strategie sprechen, mit der Sie die Qualität der Spiele im Casino verbessern können. Es ist sehr wichtig, alle Punkte der Strategie vollständig einzuhalten, da nur in diesem Fall ein positives Ergebnis erzielt werden kann.

Der Hauptzweck des Spiels in Black Jack ist es, zwei Karten zu…

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Added by MartinHertz on November 17, 2016 at 9:00am — No Comments

Auto Lenders: Why Small Cars Might Be Deserving

Smaller cars, such as Sub-Compact Cars, have faced much higher depreciation recently compared with Full-Size Pickups. This might make an auto lender prefer the pickup over the small car for their portfolio. However, residual forecast data from Black Book show that the pickups will face a steeper depreciation curve in the coming years. Which one is better for a lender's portfolio going forward?

 

 

Sub-Compact…

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Added by Black Book on November 17, 2016 at 7:18am — No Comments

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