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September 2015 ADM Blog Posts (82)

This Week in Social Media with @SocialLittleMan

This Week in Social Media-Facebook Updates!

News for the Week of September 28

Customized Facebook Notes

Facebook users can now look forward to writing notes that are beautiful and customizable, and in addition, notes can be longer than…

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Added by Joey Little on September 30, 2015 at 3:24pm — No Comments


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Leverage these emotions to sell more cars to millennials

Today’s news is full of articles about the buying power and habits of the “millennials”, which has an estimated population of 78 million. This Women’s Wednesday is part of a multi-part series we are exploring about women buyers within this segment. Of millennial buyers, 53% are female. Understanding the nuances of selling to this new generation of women can put…

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Added by Anne Fleming on September 30, 2015 at 9:00am — No Comments

Do More Firefighters At A Fire Cause More Fire Damage? Rethinking Attribution

When thinking about attribution, it would make everyone’s lives much simpler if there was a straight line between marketing, conversion and a sale. As car buyers increasingly…

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Added by David Metter on September 30, 2015 at 6:00am — 2 Comments

Manheim Car Auctions Receive Top Honors from Car Dealers at NAAA

Several Manheim Locations Get Top Honors from NAAA

12 Locations Earned 16 Awards, including Top Performance Award from Chase Auto Finance

 

ATLANTA – Manheim locations across the country were honored by customers for…

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Added by Ralph Paglia on September 29, 2015 at 3:30pm — No Comments

Is There Such a Thing as Bad PR?

How to Turn a PR Nightmare into a Sales Dream 

Right now, the automotive industry is buzzing about Volkswagen and emissions testing. You may think this is a bad time to own a VW dealership, or you may be looking to jump on the bandwagon and grab some marketshare. Just stop and watch this week’s Think Tank Tuesday and I will show you why there is no such thing as bad PR!…

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Added by Paul Potratz on September 29, 2015 at 1:08pm — No Comments

Ken Garff Auto Group Adds CarStory® Market Reports to its Dealer Websites; Giving In-Market Used Car Shoppers Direct Access to Detailed Used Car Data

Auto group integrates Inline CarStory Market Reports into its nearly 50 dealership websites; information-rich reports increase consumer engagement and trust…

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Added by Crystal Hartwell on September 29, 2015 at 10:47am — No Comments


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What’s Happening in Today’s Auto Industry? (Pt. II)

   

With retail sales volume growth declining, key industry stakeholders (including dealers) will find it much tougher to maintain successful year-over-year unit volume increases each month.

 …

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Added by Kris Rosychuk on September 29, 2015 at 10:30am — No Comments


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Don’t Give Up On Your Customers and They Won’t Give Up On You

In life, not everything goes our way. Things happen. Planes get delayed. It rains during a wedding. Life intervenes. In business, the same holds true. If a situation is handled improperly, or is unaddressed, customers are likely to get ignored. With proper attention, however, customers can be…

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Added by Mike Gorun on September 29, 2015 at 7:00am — No Comments

Are Mobile Apps Today's Newspaper?

Today’s World Has Gone Mobile

It’s no secret, the world has gone mobile. Today, nearly two-thirds of all Americans are now smart phone owners, and for many these devices are a key entry point to the online world. Unfortunately, many websites are still not mobile friendly creating a frustrating experience when consumers try to navigate using their smart phones or other mobile devices.  Mobile…

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Added by Owen Moon on September 28, 2015 at 12:47pm — No Comments


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The VW Diesel Situation – Everything Owners Need to Know

Everything You Need to Know About Volkswagen TDI Diesel Situation



We have been receiving a number of questions about the Volkswagen diesel situation that is currently going on, and although we have tried to provide as many answers as we have been able to, the truth is that we don’t really have many answers at this point. A lot of the issues are still being ironed out, and solutions are currently in the works, but as they have not been finalized, those potential solutions have not been shared with any of the dealerships…

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Added by Bradley Paschal on September 28, 2015 at 11:01am — 1 Comment


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Auto/Mate Presents "How to Create Customer Loyalty Without a Customer Loyalty Program" in an Automotive News Webinar

Albany, N.Y. – September 28th, 2015 – Auto/Mate Dealership Systems (http://www.automate.com) announced today that its president and CEO, Mike Esposito, will be presenting a FREE webinar titled "How to Create Customer Loyalty Without a Customer Loyalty Program." The Automotive News webinar is scheduled for Thursday, October 15th, 2015 at 2:00 p.m. EST.

 

"Many dealers rely on customer service training and loyalty programs to…

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Added by Mike Esposito on September 28, 2015 at 8:46am — No Comments


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Social Media Is Becoming a Prime Customer Service Center

Today’s consumers look to social media as a prime way to reach out to businesses for customer service needs. From requesting help with a problem, to simple answers to product questions, many consumers take to platforms such as Twitter and Facebook.

 

Recently, Facebook upped the ante for…

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Added by sara callahan on September 28, 2015 at 7:00am — No Comments

Trade Cycle Infographic: Auto Industry Must Shorten Or SAAR Will Drop!

AutoAlert Study Highlights…

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Added by Ralph Paglia on September 26, 2015 at 6:30pm — No Comments

Do you care?

Start Caring Today

Your marketing needs to be consistent to make a sale. With every new offer, sale, and promotion, your marketing must feel the same throughout. Get all the details this week on…

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Added by Paul Potratz on September 25, 2015 at 12:30pm — No Comments


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How to develop your scrubbers business

Business marketing is really difficult aspect of industry and it needs to be highly developed nowadays. Marketing aspects play great role even when we are talking about various services for our society. That’s why to develop and promote your business first of all you need to create marketing plan that will completely satisfy all possible needs.

So, you decide to promote your walk behind scrubbers. Such scrubbers for sale come in all forms and sizes, there are without a doubt a lot of…

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Added by Elina Sivak on September 25, 2015 at 7:30am — No Comments

Successful Communication for Dealerships

Communication Strategies for Bridging the Generation Gap

Communicating with customers is a constantly changing endeavor for car dealerships. Every few years, more generations are added to your potential car-buyer pool, and your team is tasked with coming up with ways to effectively communicate to a multi-generational market. Keeping up with the younger…

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Added by Joey Little on September 25, 2015 at 7:25am — 1 Comment


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Twitter’s Impact on Car Buyers

Last year, Twitter partnered with the data firm Datalogix to study Twitter’s influence on sales transactions in the car industry. Twitter provided Datalogix with all the data they had about brand, dealership and consumer Twitter accounts. Datalogix then paired actual vehicle purchases by cross-referencing…

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Added by Paul Moran on September 25, 2015 at 6:00am — No Comments

This Week in Social Media With @SeeKristinTweet

Social Update for the week of September 21st

Signal for Facebook and Instagram

News junkies, you’re in for a treat.  Facebook recently introduced Signal for Facebook and Instagram, a free and easy way to make Facebook a part of your news-gathering process. Signal offers users the…

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Added by Joey Little on September 24, 2015 at 3:30pm — No Comments


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How Big Data is Keeping Dangerous Vehicles Off the Road [Infographic]

big data car

How Big Data is Keeping Dangerous Vehicles Off the Road [Infographic]

In 2014, vehicle recalls hit a…

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Added by Larisa Bedgood on September 24, 2015 at 12:30pm — No Comments

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