Automotive Marketing Professional Community for Car Dealers, OEM and Suppliers
I am a vertically enhanced female which I normally see as a benefit, except when I am trying to buy clothing. Most of the clothing options for women do not come with a choice for inseam or length. This often leaves me in the dressing room wondering if I can pull of this dress being too short or do these jeans look like capris or a fashion faux pas. I am…
When considering from where the next big media spike will occur one simply needs to look for a big glaring problem. For it is where problems are created that new opportunities emerge. It seems clear to me now that it is the growing paradox of social networking that will spawn the next genius multi-$ billion giant. So what is the…Continue
So, you market well to your website: Use it across your advertising, put the URL on t-shirts, do fantastic SEO, and run PPC campaigns that would make Best Buy weep with joy. Got your Social Media sending people there, too. After all, we know that everybody (90%+) shops online now! Success for your dealership is…Continue
Added by Keith Shetterly on August 30, 2011 at 4:00am — No Comments
Added by Ralph Paglia on August 29, 2011 at 9:00pm — No Comments
Added by Justin Braun on August 29, 2011 at 9:00am — No Comments
Added by Ralph Paglia on August 29, 2011 at 12:30am — No Comments
Ready to attend the most progressive dealer marketing event in the Auto Industry and don't know how to talk a decision maker into the $699 early bird ($999 at-the-door) price? IM@CS is giving away one entry to the DrivingSales Execute Summit in Las Vegas (Bellagio) October 9-11, just before the JD Power & Associates Internet Round Table at Red Rock. If you win, you just need to get there!
Added by Gary May on August 28, 2011 at 8:23pm — No Comments
Life has changed, the way we sell cars has changed, business, in general, has changed. Now, it's time to embrace it, or fall by the way side. We live in an exciting social world where the new economy is more social in nature. Why? Because we are an untrusting lot. We are putting less and less stock in traditional advertising and more and…Continue
If you've never heard of Erik Qualman, Keynote speaker for the 11th Digital Dealer Conference & Exposition, check out this video.
Erik Qualman has recently advised/given…Continue
Added by Arnold Tijerina on August 25, 2011 at 9:00am — No Comments
I would like to invite members of this community who are going to Las Vegas for the fall conferences to add the AWA Ceremony to your agenda. The Automotive Website Awards recognize the best technology, products, and services offered to car dealers.
The ceremony and…Continue
Facebook announced updated privacy settings today and for the first time one might actually consider them impressive. I mean after years of menus and menus and more menus filled with menus of drop downs with menus...(you get the point) - they have simplified the process with privacy options right at the wall page level. Of course, I expect people will still bitch and complain because hey!…Continue
Added by Timothy Martell on August 24, 2011 at 8:09am — No Comments
Dreams are often the seeds in which goals are grown from, but it takes acting on a dream to achieve a goal. Sometimes big goals can be as overwhelming as a football field to a five year old. Like that scared five year old, we can let a daunting task get in the way of our success because of a fear of failure. When engaging in…Continue
Added by Stephanie Young on August 24, 2011 at 6:30am — No Comments
So after the last couple conferences I have blogged a recap, highlighting tips shared with me, or ones I have learned though personal experience. Because a number of people have commented on these tips, I have decided to make a master list of what I have learned from my…Continue
Added by Ralph Paglia on August 23, 2011 at 7:30am — No Comments
I think on a personal level we all know we use Facebook less and less over time and are generally bored with the experience. According to NielsenWire the average amount of time spent on Facebook per user has gone down every month this year - dropping from 7 hours 25 minutes in January to 6 hours 20 minutes per month until they abruptly stopped making that data available.
Feb. 11: -10.8%
Mar. 11: -0.1%
Apr. 11: -3.0%
May 11: -0.8%
The Official Be One with Vin Giveaway!
5 Easy ways to enter, 5 easy ways to win.
Post "Be One with Vin at DD11" on the VinSolutions' Facebook Fan Page |…Continue
Added by Joey Little on August 22, 2011 at 8:42am — No Comments
I am writing this post to announce that IntellaCar has completed a successful Pilot program. Sales consultants using IntellaCar at several leading Toyota Dealers over a four month period experienced the following successes:
Added by Philip Zelinger on August 21, 2011 at 2:30pm — No Comments