Over the past month we have seen an incredible increase in dealer enrollment on MyDealerReport.com. It probably has something to do with our site now being “free” for dealers to setup and manage their accounts. Most dealers are… Continue
Added by John H. Isaac on August 31, 2010 at 7:30am —
by Stephanie Marcus
For all the praise that brand advertisers have for social media, they must be aware that it’s very much a double-edged sword. And for all the free marketing, advertising and brand promotion via Facebook, Twitter, Foursquare, and other platforms used to…
Added by Gary Weinberg on August 30, 2010 at 11:30am —
Google AdWords Sitelinks and Extensions Provide New Search Engine and Display… Continue
Added by Ralph Paglia on August 30, 2010 at 3:30am —
Added by Ralph Paglia on August 27, 2010 at 3:30pm —
DealerFire Websites Stand Out From The Crowd
I had the opportunity to review the latest enhancements to the DealerFire website platform this week with the presentation coming from company
founder Eric Hoopman.
Last year DealerFire was one of the nine award winning companies in the 2009 ASMA Study. (… Continue
Added by Matthew Cole on August 27, 2010 at 9:14am —
*Please share this Digital Ad with your co-workers, friends & family members too. Thank you.…
Added by Ken Beam on August 27, 2010 at 8:30am —
Football season is just around the corner, so naturally many local businesses are linking up with some of their city’s NFL starts, as they seek to get a leg up on competitors and capture market share.
In Miami, where superstar athletes are becoming commonplace in the glitzy city, the Dolphins' Brandon Marshall will be broadcast not only on Sundays catching passes,… Continue
Added by Blue Dog Productions on August 26, 2010 at 8:04am —
This might be the dirty little secret that no one wants to admit. That if they had their druthers, they would outsource their social media activities. Why? Because what they won’t admit is that social media is a big time suck and furthermore, they might not even admit that they are tired of “engaging” every day. Why? because they didn’t know it was going to be like this.
It’s hard to be “On” every day isn’t it?
There is the pretty side of social… Continue
Added by Gary Weinberg on August 25, 2010 at 8:47pm —
Added by Ralph Paglia on August 25, 2010 at 5:00am —
Have you ever been in your dealership where you have to explain to
someone what he or she needs to do? They look at you and you see them nodding, but you are not sure they “get” what you mean.
perspective, the commentary in their head is saying,
” I hope he does not ask me what they just said. I have no idea what he means and I don’t want to look stupid or lose my job. Go away, go away, go away”.…
Added by Glenn Pasch on August 25, 2010 at 4:39am —
Added by Joe Kyriakoza on August 24, 2010 at 9:20am —
Added by Ralph Paglia on August 22, 2010 at 3:30pm —
The New Twitter Browser Button released this week will make it so easy for…
Added by Ralph Paglia on August 21, 2010 at 5:00am —
Dealers use a variety of software applications as part of their sales process. Using too many software applications requires a lot of duplicate data entry and jumping through different tools. This can create errors and slow down the process.
Here is a scenario of how customer information flows through a typical deal:
- Customers submits a lead on the internet
- Lead transfers to Internet lead management tool which is used to set an…
Added by Matt Watson on August 20, 2010 at 7:47pm —
Added by Ralph Paglia on August 20, 2010 at 4:00am —
Who. What. When. And now Where.
Added by Ralph Paglia on August 20, 2010 at 3:00am —
Added by Ralph Paglia on August 20, 2010 at 1:05am —
A Car Dealer Field Guide to Using Facebook Places…
Added by Ralph Paglia on August 19, 2010 at 10:00pm —
Automotive News Dealer Intelligence Webinar:
Moving the Metal Through Social Media… Continue
Added by Ralph Paglia on August 19, 2010 at 12:30pm —
Facebook executives yesterday announced the launch of Facebook Places, which seems to be taking on popular location based applications such as Foursquare and Gowalla. Facebook Places will allow people to use the GPS on their mobile phones to let friends know exactly where they are.
Facebook Places is available immediately on the latest version of Facebook's iPhone app and, for other advanced mobile… Continue
Added by Brian Pasch on August 19, 2010 at 5:30am —