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Featured ADM Member Blog Posts – July 2017 Archive (30)


Vendor
The Way to Pitch Your Program and Get It Reviewed

Every program developer wants his program reviewed on popular sites, as it is most likely among the very best way (with voucher campaigns) to put on a great deal of vulnerability and receive downloads.

Just just how can one get such a critique? Well, if you are not among those big…

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Added by ChrisGonzales on July 31, 2017 at 6:00am — No Comments

How to Accurately Measure and Track your Customer’s Full Journey

Creating an Attribution Infrastructure 

 …

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Added by Steve White on July 28, 2017 at 6:30am — No Comments

Best Practices for Google Search Engine Advertising (Adwords)

Best SEM Practices For Creating Google Adwords Search Engine Advertising...

There is not much that has not already been said about setting up and running Google Adwords campaigns... However, when you want to run ads for a car…

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Added by Ralph Paglia on July 27, 2017 at 11:00pm — No Comments

5 Auto Industry Impacts of Millennials

5 Auto Industry Impacts of Millennials

A generational shift is underway in America: Baby Boomers are retiring, while Millennials are taking the wheel. According to Rainmaker Thinking, by 2020 under 6% of the workforce will be first wave baby boomers (1946-1950).

Simultaneously, Millennials have been growing. The second wave of Millennials (1990-2000) alone will make up more than 28% of the workforce…

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Added by Kevin Root on July 27, 2017 at 12:41pm — No Comments

Communication: The Glue that Holds Teams Together

One very important thing some leaders fail to realize is that communication is the glue …

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Added by Bill Wittenmyer on July 27, 2017 at 6:39am — No Comments

Auction Buzz

 "Your 5 years in solitary confinement are at an end"

"You've paid your debt to France"

 

The movie "Papillon" 1973 starring Steve McQueen…
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Added by Barry Neuman on July 26, 2017 at 4:17pm — No Comments

To Grow Big Try Thinking Small

Every business wants to be the market leader and have success. Yet to do so, many have the mindset that it is necessary to spend more money. “Buy a Super Bowl ad,” they say. “Spend hundreds of thousands on TV and radio.” The trick to getting big isn’t always about trying to reach…

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Added by Ujj Nath on July 25, 2017 at 7:09am — No Comments

The State of Customer Loyalty

Colloquy just came out with its…

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Added by Mike Gorun on July 25, 2017 at 6:54am — No Comments

Advantages and disadvantages of texting

Mobile smartphones have become an evermore important part of our lives since their introduction a tad over ten years ago.

One of the most convenient things about today’s phones is the simplicity of texting. Obvious advantages include fast and direct communication, but texting does have…

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Added by Thomas F. Jung on July 25, 2017 at 1:00am — No Comments

How To Create a Dealership Facebook Page

Did you know that social media engagement improves car dealership website search engine rankings?

Facebook is the most used social media platform in North America – are you leveraging its power to generate sales and service leads?

Having a Facebook page for your dealership is the best way to access and target this ever-growing user base.

If your dealership doesn’t already have a Facebook business…

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Added by Ralph Paglia on July 24, 2017 at 8:30pm — No Comments


Influencer
Dealers Best-Suited to Handle Mobility Services | by John F. Possumato, Esq.

Where do dealers fit in the world of car sharing, ride sharing and ride hailing? Is it a big threat or great opportunity? This is a big-picture topic and concerns nothing less than the future of automotive retailing as we know it today.

I’ve thought about and studied this topic as someone with one…

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Added by Elena Ciccotelli on July 24, 2017 at 4:17pm — No Comments

4 Tips to Master Your Dealership’s Online Presence: Show Your Assets

(Part 1 of a 4-…

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Added by Devin Daly on July 24, 2017 at 7:30am — No Comments

How A Young New GM Doubled Profitability In One Year

Emanuel Jones II became General Manager in 2016 and immediately increased profitability 90% for Legacy Ford and 120% for Legacy Hyundai.

He didn’t double sales, he doubled profitability! In one year!! 

No wonder he was named to Automotive News 40 Under 40 and has been recognized as…

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Added by Chip Dorman on July 21, 2017 at 9:00am — No Comments

A Dependable Drive: The 5 Safest Cars of 2017

Safety is obviously one of the primary concerns when shopping for a new vehicle. No amount of fancy bells and whistles will matter if a vehicle can't properly protect you and your family should you get into an accident. Luckily, auto manufacturers have made huge strides in this area…

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Added by Dixie Somers on July 18, 2017 at 3:49pm — No Comments

Jumpstart Automotive Media Path to Purchase Report: Subcompact SUVs/CUVs Fastest Growing Vehicle Segment

Jumpstart Automotive Media, a leading media, insights and marketing solutions company, released its monthly share of shopper interest data.

The report reveals that Subcompact SUVs and CUVs saw a 37% increase in interest across Jumpstart’s portfolio of sites in the first half of…

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Added by John Sternal on July 18, 2017 at 7:30am — No Comments

Don’t Let Digital Data Trump the Human Touch

Businesses large and small use data to learn and then make decisions about their customer’s behavior. However, be warned, as decisions based solely on data alone can sometimes not be the best… as was the case with a Denver Broncos season ticket holder.

In a …

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Added by Mike Gorun on July 18, 2017 at 6:51am — No Comments

AUTO LEASE PRICES REMAIN RELATIVELY STABLE THROUGHOUT JUNE

Wantalease.com, the nation’s first online car lease marketplace for new lease deals, reports the latest update on new lease offerings, with prices on most of today’s popular leases holding steady from last month.

Thirty-nine vehicles maintained their prices from the previous month to this month.…

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Added by John Sternal on July 18, 2017 at 6:00am — No Comments

Car Dealers Often Make These Mistakes In Online Marketing

Online marketing is nowadays practically a necessity for all businesses and automotive dealers cannot dismiss this. Unfortunately, because of the fact that digital marketing has not been used for car dealers too much till now, various mistakes tend to happen. It is really important to avoid the following since they are by far the most…

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Added by Derek Crowden on July 17, 2017 at 12:00pm — No Comments

PCG Research Report Finds That Video Marketing Presents Massive Opportunity for Auto Dealerships

22-Page Report Summarizes Market Potential and Provides In-Depth Evaluation of Flick Fusion's Smart Flicks Video Marketing Platform

Urbandale, IA--July 17, 2017--Flick Fusion today announced that PCG Research, a premier product research provider for retail automotive companies, released an in-depth evaluation of Flick Fusion's…

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Added by Timmy D. James on July 17, 2017 at 6:00am — No Comments

How to Insulate Your Dealership From the Next Sales Downturn

What is profit? Quite simply, it's the difference between what you spend and what…

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Added by Josh Blick on July 13, 2017 at 6:57am — No Comments

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