Automotive Digital Marketing

Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders

Loading... Be Patient!

All ADM Member Blog Posts (13,954)

Digital Ad Budget Allocation

In this video blog, Jim Flint, CEO, and Founder of Local Search Group discusses advertising spend, and various ways to allocate your budget via cost per sale thinking.

Added by Jim Flint on July 12, 2019 at 7:00am — No Comments

Shifting to a Razor and Razor Blade Business Model

In the last seven years, new vehicle gross margins have declined from four percent to two percent.

If that pace continues, profit margins will be wiped out by 2025. It appears that the front-end grosses dealers enjoyed 10 or 15 years ago are never coming back.




Added by Scot Eisenfelder on July 12, 2019 at 6:00am — No Comments

CULA Makes Vehicle Leasing Seamless For Credit Unions

New 'Seamless Lease Connection' from Credit Union Leasing of America streamlines the lease management process for credit unions and enhances the member experience



Added by Crystal Hartwell on July 11, 2019 at 11:00am — No Comments

Service Marketing: To Reach Younger Drivers, Go Beyond Recommendations

Though every vehicle today comes with a recommended maintenance schedule from the manufacturer, many consumers don’t follow them.

What’s worse, some may not even know they exist! We recently surveyed 1,000 auto dealer customers and found that younger generations are less…


Added by Jeff Giere on July 11, 2019 at 7:30am — No Comments

A Simple Way to Capture Additional Service Revenue

In a quick review of dealership’s websites, I find that many are almost entirely sales focused and tend to neglect the one department that brings the most significant percentage of profit… service.

Go ahead. Take a look at a few dealership websites. Service tends to be the…


Added by Ed Barton on July 11, 2019 at 7:00am — No Comments

4 Ways to Keep Your Transport Trucks in Tip-Top Shape

Maintaining your fleet is a critical part of any business operation. The potential losses from a breakdown are huge. There could be late shipments, spoiled product, or even an accident, any of which will result in big costs to the business. On top of that, there will be repair bills that will ring up much higher than the appropriate preventive steps would have been. It is absolutely true that an ounce of prevention is worth a pound of cure. Here are some simple steps for keeping your trucks…


Added by Lizzie Weakley on July 10, 2019 at 2:46pm — No Comments

Warning: BlueKeep Malware Could be as Bad as WannaCry

Dealers, do your computers still run the Windows 7, Windows XP, Windows Vista or Windows 2003 operating systems? Do you have a Windows Server 2008? Be aware that your machines are vulnerable to a new type of malware called BlueKeep that’s seeking to infect thousands of computers and could be more destructive than the WannaCry ransomware outbreak of 2017.



Added by Erik Nachbahr, CISSP on July 10, 2019 at 6:32am — No Comments

What Problems are Solved by Manufacturers of Light Commercial Vehicles?

Global LD Trucks and Pick Up Sales to hit 6.7 million and 5.6 million respectively in 2019.

North America, India, Latin America, China, Japan and Korea will lead the growth of the global LCV market, while the US leads the pick up sales, China is the clear…


Added by Jitender Sharma on July 10, 2019 at 1:30am — No Comments

Mobile Phone Holders

Mobile phone holders are now more reliable than ever with iFreqs- an advanced holder for travelers who take special care of their mobile devices while on journey.

Mobile devices such as smartphones and other GPS devices are an…


Added by Michael Dearing on July 9, 2019 at 5:00pm — No Comments

Local Search Group Digital Marketing Turns Nine

There are thousands of you reading our blogs, watching our videos, and keeping up with our activities on various platforms where we publish. 


I believe we all have something in common: We enjoy learning, understanding and developing…


Added by Jim Flint on July 9, 2019 at 5:00am — No Comments

Garage Clean Up—What to Keep and What to Toss

Perhaps you’ve noticed that your garage is getting a little too cluttered. If you want to free up some space to store extra tools, machinery, and equipment, you’ll need to clear out some of the miscellaneous items that you’ve been hanging onto for too long.

Whether you choose to sell them, donate them, recycle…


Added by Anica Oaks on July 8, 2019 at 10:30am — No Comments

What to Expect When You and Your Luxury Car Are Involved in an Accident

Practically every driver is going to be involved in at least a few accidents over the years, and those situations can quickly spiral out of control when luxury vehicles are involved. Luckily, you should be able to avoid major legal and financial problems as long as you plan ahead and know exactly what to expect.

Focus on Your Health First



Added by Anica Oaks on July 8, 2019 at 8:52am — No Comments

fusionZONE Automotive Forms New Dealer Advisory Council

Advisors from a mix of dealers and dealer groups will help shape future company processes & product development


Lakeland, FL, July 8, 2019 - fusionZONE Automotive, LLC today announced the formation of a dealer advisory council to gather feedback and insights directly from its dealer clients to help shape future product development based on the exact needs of its…


Added by Ed Barton on July 8, 2019 at 7:01am — No Comments

Important Tips for Excellent Auto Service

Auto repair service can often be a frustrating experience. Where should you go for service? What should I look for in a mechanic? Knowing the answers to these questions is a sure way to improve your service experience. Keep reading to discover the steps you can take to experience great auto repair service.

Your owner’s manual is usually the most important (and most overlooked!) tool in helping you service your…


Added by Jitender Sharma on July 8, 2019 at 2:05am — No Comments

Highway Assistance - How to Pick the best Company

When it comes to roadside assistance, choosing the right company is as crucial as choosing the right coverage. Roadside elderly care at home are only as reliable while the company that provides them, all things considered.


Coverage, Cars, and Buyers - Pay Attention to the Fine Print


When you are choosing which…


Added by Mike KO on July 6, 2019 at 8:42am — No Comments

Click Share vs Impression Share

In this video blog, Jim Flint, CEO, and Founder of Local Search Group discusses the differences between Click Share and Impression Share,

and why knowing the difference can generate more traffic.…


Added by Jim Flint on July 5, 2019 at 8:00am — No Comments


It is fundamental for human beings to eat right, exercise and take care of themselves. This same theory applies to our cars if we want them to last longer.

Car maintenance is something that has to be performed routinely and properly. If not, you will end up wasting money on repairs that could otherwise be avoided if only you did routine checks.…


Added by Jitender Sharma on July 4, 2019 at 2:32am — No Comments

Blending offline and digital marketing is the key to business success

In the era of digitization, most marketers have turned to online marketing tools and praise them as being the most effective.


On the other hand, there are also marketers that still preach…


Added by Cynthia Madison on July 3, 2019 at 11:30pm — No Comments

How to Avoid Getting into an Accident in the Parking Lot

Parking lots can be a dangerous place when driving a vehicle. According to the National Safety Council, tens of thousands of car accidents occur in parking lots each year. During the holidays, these numbers spike as shoppers fill stores looking for gifts. Stay safe in the parking lot and avoid getting into a car accident with these tips.

Drive slowly

Many parking lots have speed signs posted in order to encourage drivers to drive slowly. When a parking lot doesn’t have a sign…


Added by Anica Oaks on July 2, 2019 at 12:30pm — No Comments

ADM Blog Topics by Tags

Monthly Archives















Automotive Professional Network and Resource Exchange for Car Dealers, Managers, OEM and Marketing Practitioners seeking Best Practices.

ADM Sponsor

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge


Based On Your Interests...

ADM Consulting, LLC

Onsite/Offsite Combination ADM Consulting, LLC Professional Services
Select the maximum monthly investment you plan to make
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Top Automotive Marketing Forum Discussions

Share the Best Content w/AutoMarketing Community

© 2019   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service