Professional Community for Automotive Marketers, Car Dealers, OEM and Suppliers
A universal challenge for business is the ongoing quest for quality feedback from our clients, customers and patients. So often, almost in desperation, we adopt third party platforms that promise improved response results only to discover that the return on investment falls short of expectations. …Continue
Added by Steve Santorsola on June 30, 2016 at 12:45pm — No Comments
I have discovered the absolute best way to build dealerships’ brands while assuring that their contact information remains at their customers’ and prospects’ fingertips.
If a dealership creates a digital business card that functions in the contact app across all operating systems (IOS,…Continue
Added by charles corson on June 30, 2016 at 8:49am — No Comments
Content Rally is a guest post blog to read, write and support stories or ideas that matter to you. Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content…Continue
Added by Ariana Smith on June 30, 2016 at 7:00am — No Comments
Social media platforms increasingly give video content preferential reach and content producers have adjusted their strategies accordingly.
In retail automotive, video is used very…Continue
This common saying is certainly one that everyone knows. And, whether it’s true or not, has endured time. Why? Because someone cooking for you is an intimate act that is satisfying and elicits fond memories. In essence, this act accomplished on a regular basis is supposed to be the recipe (pun intended) to win the…Continue
Added by Mike Gorun on June 30, 2016 at 6:45am — No Comments
As more and more vehicles tout a range of exciting features, better safety, connectivity and the next best thing in car design, manufacturers and dealers will need to compete on a different sphere – the…Continue
Added by Larisa Bedgood on June 30, 2016 at 6:00am — No Comments
The latest craze to hit London is car sharing, and with so many benefits for both the car owner and the borrower, its popularity is steadily growing. Most of us don’t drive our car for any more than an hour or two per day, and the rest of the time, the vehicle is sitting in the driveway doing nothing. With online car sharing, a borrower can source a vehicle, check on its availability, and arrange to meet the owner at an agreed location.
Added by Rahul Paul on June 30, 2016 at 1:30am — No Comments
If you have a classic car that isn’t in good condition, consider refinishing it by implementing a few simple procedures. Depending on the kind of vehicle that you own, you may have to follow strategic steps in order to protect and preserve the paint.
Added by Lizzie Weakley on June 29, 2016 at 2:00pm — No Comments
There was a time when dealerships hated the internet. I know, it’s hard to believe. What is interesting is that while most dealerships have learned to embrace the internet, many still feel it is an obstacle to overcome, a nuisance that interferes with the old adage: “Say anything you…Continue
Added by Kim Orr on June 29, 2016 at 7:01am — No Comments
Wrongful death claims are very common in Louisiana and are the result of any death that is caused by another entity to any degree of negligence. Damages can be awarded even in a case where the decedent was largely at fault involving an accident, as Louisiana implements the pure comparative negligence model when determining damage awards. Wrongful death is the most serious of any type of injury, and standing to sue regarding the death is normally assigned to the spouse or…Continue
Added by Leona Zoey on June 28, 2016 at 12:30pm — No Comments
When you entrust a physician to care for you or a loved one, it is important to know that you are going to get the quality of care and skill that you agreed to. Especially if you or a loved one are having a major operation, it is important to be aware of potential dangers and/or risks of the surgery and to be given informed consent. If there are unsuccessful results to the surgery, then it is important to know, that if it is proven that there were any errors on the part…Continue
Added by Leona Zoey on June 28, 2016 at 12:00pm — No Comments
Search engine marketing is valuable tool when used correctly. But it's not the be all, end all of digital marketing. You need to be able to step outside of your comfort zone if you want to achieve digital marketing success.
If you haven't already begun experimenting with other tools; now is the time. The first tool you should start with is email marketing. Tap into your current database and gather more information about your customers.…
Added by Paul Potratz on June 28, 2016 at 12:00pm — No Comments
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download…Continue
Added by Black Book on June 28, 2016 at 10:53am — No Comments
Hopefully you’re already convinced social selling has a lot to offer your dealership. In fact, dealerships that want to win in today’s marketplace will need to get social—and fast—if they want to keep up with the competition. In addition to building…Continue
Added by Joey Little on June 28, 2016 at 8:00am — No Comments
News for the Week of June 27…Continue
Added by Joey Little on June 28, 2016 at 7:30am — No Comments
Unique social engine lets shoppers select, build common ground with sales associate of choice before store visit
TAMPA, FLA, June 28, 2016 –…Continue
Added by Jim Leman on June 28, 2016 at 6:58am — No Comments
Welcome to Parts.fo – the largest price comparison shopping engine which provides you with the best replacement parts you are interested in and features a full range of motorcycle models. If you have been trawling through the masses of online shops that all look the same, we hope…Continue
Added by Rahul Paul on June 28, 2016 at 6:00am — No Comments
Does Your Dealership Management Team Periodically Review, Evaluate and Update Email Marketing Strategies and Tactical Execution?
Added by Ralph Paglia on June 27, 2016 at 7:50pm — No Comments
Added by Michael Thomas on June 27, 2016 at 8:00am — No Comments
The service department is typically the largest revenue source for a dealership. In some cases, service departments carry the dealership and keep it in the black. Yet, no matter how much revenue a service department brings in, it would be hard to believe there is a single dealer out there that wouldn’t want to see it…Continue
Added by Tim Clay on June 27, 2016 at 6:58am — No Comments