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June 2014 ADM Blog Posts (118)


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Certified Pre-Owned G37 Convertible & more Great Deals at Douglas Infiniti

Summer is here & we have some outstanding Deals on

 Pre-Owned Vehicles at Douglas Infiniti!



**Click any image below to see a LIVE Walk-around

 Video of that particular vehicle!…

 photo 11G37Convertible.jpg
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Added by Ken Beam on June 30, 2014 at 3:09pm — No Comments


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Portect Your Company - Always Confirm Employment Eligibility with E-Verify

Get a jump on proposed new Immigration regulations. Under proposed federal immigration reform all employers would be required to use the E-Verify. Already many states required the use of the E-Verify system. Make sure that you complete a new I-9 form within three days of hire and take the extra step of confirming eligibility to work in the United States by using E- Verify.

E-Verify is fast, free, and easy to use, and it’s the best way employers can ensure a legal…

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Added by Rebecca Ward on June 30, 2014 at 11:00am — No Comments


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Used Car Market Is Active With Greater Weakness

Hello and welcome to the final Beggs on the Used Car Market video blog for June and also for the first half of 2014, with data and insight from Ricky Beggs and Black Book. It is amazing how fast the days and weeks have been checked off the calendar. We have dealt with a spring market that was delayed, a spring market that extended into the middle of May, and an active new car sales market unaffected by record…

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Added by Black Book on June 30, 2014 at 9:05am — No Comments


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Why Your Sales Event Isn’t A Sales Event

Car dealerships have been marketing sales events from the beginning of … well… car sales. Not a weekend goes by when the newspaper, radio and television aren’t filled with messages from car dealers proclaiming that THIS is the weekend to buy a car. This has…

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Added by Misti Miller on June 30, 2014 at 5:17am — No Comments

The Absolute Importance of Accountability When Running a Dealership

It’s amazing. And I’ve seen it a hundred times. They don’t realize they’re doing it but they still do it. That’s for sure. I heard a salesman with his chest puffed out (as it should be) reliving the story of a terrific job done with the happy new owner of a car. The salesman DID do a great job. These…

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Added by Jeffery Sterns on June 29, 2014 at 6:00pm — 1 Comment


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Protecting your Dealership - Benefiting from Social Media While Limiting Risk

Social media is no longer a new concept; it has become a common and highly used tool in society today. Often a free tool, social media can help take your dealership to new heights; however, it can also create legal risk if taken advantage of or used improperly. To keep your dealership on the right side of social media, utilize the following best practices:

Currently it is illegal to request employee’s passwords in 12 states and many other states may be following suit. Never ask for…

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Added by Rebecca Ward on June 29, 2014 at 11:00am — No Comments


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Mindfulness - How to Increase Efficiency, Creativity, and Workplace Harmony

What is mindfulness anyway? Mindfulness has become the antithesis to multitasking; instead of focusing on many things at once, which can cause poor decision making and lead to confusion, stress, and poor communication, mindfulness includes calming and focusing of the mind, often through meditation and breathing practices. A 2003 study, and 6 week implementation of a mindfulness program, showed that 70% of participants took fewer sick days due to depression and anxiety. In the following 3…

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Added by Rebecca Ward on June 28, 2014 at 11:00am — No Comments


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Conquest is Great, but Connect with Your Own Customers First

Conquest sales can be exhilarating. Let's face it, there's something medieval, even carnal about the concept of taking sales from your competitors. Even the action itself has an incredible name. "Conquest" - it sounds epic and it's something that we all want to do.

It's more than that,…

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Added by Jon Lamb on June 27, 2014 at 7:31pm — 2 Comments

Major Mistakes Car Dealers Make Communicating With Customers

The Biggest Mistakes Car Dealers Make With Their Customers

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Added by Ralph Paglia on June 27, 2014 at 6:08pm — 3 Comments


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7/10/14 - BMW's Un4gettable Test Drive at BMW of Bridgewater

BMW 4 Series Ultimate Driving Experience. 

BMW of Bridgewater is taking part in the Un4gettable Test Drive Event, a BMW Event designed to allow drivers the chance to drive the following:…

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Added by Jonathan Morales on June 27, 2014 at 8:30am — No Comments


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Google Android Auto: What It Means For Your Dealership

Yesterday Google revealed “Android Auto ” its latest play in the connected car game. The new android-based screen-casting feature connects your smartphone directly to your in-car infotainment system creating a unified in-car experience.

Smartphones are…

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Added by Josh Knutson on June 26, 2014 at 10:00am — 2 Comments


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Subaru Eyesight Technology, a Great Achievement

For Subaru, the Eyesight Technology has earn them countless recognitions from the IIHS for Front Crash Prevention. 

Subaru Eyesight Technology is designed to provide the drive with an extra set of eyes on the road. The Eyesight technology is available on the new Outback, Legacy and Forester models. Most automakers do not even offer all the features that the…

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Added by Jonathan Morales on June 26, 2014 at 8:30am — No Comments


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Cut the SPAM and Serve Up More Content

What do consumers want from mobile marketers? It’s obvious that prospective customers want a lot less spam and a lot more ham.

A recent  industry study, examining consumer attitudes and perceptions about mobile marketing, indicated that 66 percent of consumers say they have received a text message or mobile alert from a brand. However, consumers complain that the…

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Added by Elena Ciccotelli on June 26, 2014 at 8:30am — 3 Comments


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Audi Wants To Supervise Your Technicians… With Robots

Last week, Wired magazine featured an article describing Audi’s ambitious plans for robots in local dealerships. A remote technician at Audi headquarters controls the “Audi Robotic Telepresence” robot. According to Wired…

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Added by Richard Holland on June 26, 2014 at 5:42am — 3 Comments


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Offline and Online Marketing Tactics Combined

Most online marketers will tell you that old school brick-and-mortar advertising techniques are long dead- digital is now the way-to-go. Facebook, Twitter, Instagram, Pinterest and other social networking are your friends, and online followers have more income-generating potential than people on the street.

And you know what, they're not exactly wrong per se. There are lots of success stories about small businesses who managed to get ahead of larger competition through the use of…

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Added by Kerry Blake on June 26, 2014 at 3:30am — No Comments


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Say Good Bye to the Mitsubishi Lancer Evolution!

Sadly there will be no 2015 Mitsubishi Lancer Evolution, Grab up a 2014 before they are gone!

Since 1992, the Mitsubishi Lancer Evolution has been an iconic Mitsubishi…

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Added by Jonathan Morales on June 25, 2014 at 2:30pm — No Comments


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Your Personal Brand is Who You Are

In my teaching and recruiting, I am amazed at how few individuals have consciously built their personal Brand.  I guess it’s because they don’t think of themselves as a Brand.

The American Marketing Association (AMA) defines a brand as a "name, term, sign, symbol or design, or a combination of them intended to identify the goods and services of one seller or group of sellers and to differentiate them from those of other sellers. “  I…

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Added by Charles Shillingburg on June 25, 2014 at 1:21pm — No Comments


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Your Website is #1 With Women

Most auto shoppers start their search on the web but would it surprise you to know that the #1 online destination for women shoppers is your dealership’s website? That’s right, our research lists the top sites nationally that women visit prior to buying a vehicle. They include:

  1. Dealership
  2. Manufacturer
  3. KBB.com
  4. Consumer Reports
  5. AutoTrader.com
  6. Edmunds.com
  7. Cars.com
  8. Carfax.com
  9. Craigslist.com

We also…

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Added by Anne Fleming on June 25, 2014 at 9:30am — No Comments

New Research: The Top Things Drivers Do to ‘Fight the Drowse’ – Caffeine, Open Windows, Stretch, Loud Music, AC – Do Not Work

DMEautomotive survey reveals that less than one in four drivers do what experts recommend most: pull over and take a nap

With more than half of Americans planning road trips this summer – and the majority intending to drive 7 or more hours a day – dangerous, drowsy driving looks to intensify

Daytona Beach, FL – June 25, 2014  With the summer road-trip season hitting high gear July 4th,,…

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Added by Crystal Hartwell on June 25, 2014 at 8:34am — No Comments


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Be the Cristiano Ronaldo of Dealerships

News about the FIFA World Cup and rock-star soccer players have been making headlines lately. One of the hottest player’s of the moment is Cristiano Ronaldo, who’s not only an exceptional player but a major brand ambassador for big hitters like Nike. So, how can you brand your dealership like Ronaldo?

 

BE 2 PERSONAS

According…

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Added by Lisandra Ramos on June 25, 2014 at 8:25am — No Comments

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