Automotive Digital Marketing

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

Loading... Be Patient!

All ADM Member Blog Posts (12,734)

Why Dealers Should Embrace Digital Retailing

All indicators point to 2018 as a milestone year for automotive digital retailing.

 

Manufacturers including Ford, Toyota and BMW are working to develop products that allow customers to buy a vehicle from their dealerships’ websites.

 

Large dealer groups like AutoNation, Sonic Automotive, Asbury and Penske have developed, or are in the process of developing, online car shopping tools and software for their dealers’…

Continue

Added by Bill Wittenmyer on February 21, 2018 at 6:11am — No Comments


Vendor
5 satvic food that makes for a perfect yoga diet to balance your body and mind

It is said that ‘when the diet is wrong medicine of no use’ and ‘when the diet is correct medicine is of no need’. Diet plays an important role in the functioning of our body and mind. Even while practicing yoga, diet plays an important role in reaping the benefits. Yoga is one of the most important regimes which when complemented with a healthy diet, works wonders! In fact, eating the right kind of food is an integral part of living a yogic…

Continue

Added by Olivia Smith on February 20, 2018 at 9:03pm — No Comments


Vendor
8 things to do after completion of yoga teacher training

Yoga teachers training is a life-changing experience on both, personal and professional level. Once you have completed your training, you are ready to embark on a new journey! You are an official yoga tutor now. No matter how accomplished you feel, there is still a lot which needs to be done as this is just the beginning. From exploring various opportunities to keeping up with your regular yoga practice, you need to put efforts to establish yourself as a yoga…

Continue

Added by Merry Green on February 20, 2018 at 9:01pm — No Comments

Auto Insurance: How to Find the Best Deal for Your Car

Car insurance can get fairly expensive, regardless of where you live. You can easily find yourself paying too much and if you’re a fairly safe driver, you have every reason to be concerned. While it is possible to get a better deal, you might need some advice on how to go…

Continue

Added by Lizzie Weakley on February 20, 2018 at 4:41pm — No Comments


Media
100+ Used Car Dealers per Week Listing on New Classified Site at No Charge for Listings or Leads!

The concept is quite simple; give used car dealers a place to list their inventory, send them free leads, and get someone else to pay for it! Seems simple enough right?

www.UsedCarsForSale.com staff is signing 100+ dealers per week to their state-of-the-art automotive classified site that they espouse as being “free for life” to any and all car dealers with used car inventory. For any dealers with doubts as to the expected veracity of this…

Continue

Added by Kelly Kleinman on February 20, 2018 at 12:36pm — No Comments

Olympics & Toyota Advertising Effectiveness

Toyota debuted its "Start Your Impossible" Olympics-themed ad campaign and launched in time for last week's Opening Ceremonies. Jumpstart Automotive Media tracked the launch of the campaign to analyze if the ad spots had any immediate impact in boosting shopper interest of Toyota vehicles across Jumpstart's network of automotive publishing sites.…

Continue

Added by John Sternal on February 20, 2018 at 8:36am — No Comments

Mainstream Car Segments Holiding Prices

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. …

Continue

Added by Black Book on February 20, 2018 at 8:27am — No Comments

The Golden Rule for Change and Improvement

The automotive industry as we know it is undergoing a transition. From electric cars, to ride sharing, to autonomous cars, the landscape is rapidly changing. With consumers demanding convenience, and technology that radically changes the customer experience, we should brace for a decade of disruptive…

Continue

Added by Ujj Nath on February 20, 2018 at 7:10am — No Comments

Swapalease.com Unveils Quarterly Auto Lease Trends Report For Q4 2017

Swapalease.com, the nation's largest online car lease marketplace, today released its quarterly lease trends report…

Continue

Added by John Sternal on February 20, 2018 at 7:02am — No Comments

Making a Better Mousetrap: Leverage Consumer Behavior to Increase Conversions

As I have mentioned in past blogs, few customers complete lead forms, making it very difficult for dealers to track the source of their sales. Without this information, it’s virtually impossible to make educated decisions about how to spend your marketing dollars. It’s time to build a better mousetrap so that…

Continue

Added by Steve White on February 20, 2018 at 6:48am — No Comments

Don’t Forget Mr. & Mrs. Cellophane!

People are motivated by many different things. Some by money. Some by time off. But one of the most universal ways to motivate an employee is by recognition. For the most part that recognition comes from external sources; perhaps a customer compliments the employee either in person or via an online forum – then…

Continue

Added by Mike Gorun on February 20, 2018 at 6:37am — No Comments

‘Customer Satisfaction Surveys Are Dead’

The District Manager has just left the GM’s office.…

Continue

Added by CPI Results on February 20, 2018 at 5:45am — No Comments

Round Robin vs Lead Grabber - FAIR Does Not Mean BEST

Round Robin is one of the most common way leads are assigned to sales reps. And there are strong arguments like fair and equal distribution in favor of round robin. However FAIR does not essentially mean the BEST as

  • The odds of qualifying a lead drop 21 times if called in 30 minutes vs 5…
Continue

Added by Vidushi Jain on February 19, 2018 at 4:57pm — No Comments

"Sell a lot of Product. And Make a lot of People Happy"

Continue

Added by CPI Results on February 19, 2018 at 11:30am — No Comments

Pirelli Develops New Tire Specific To New McLaren Sports Car

PIRELLI P-ZERO AND MCLAREN SENNA:

A SHARED JOURNEY FROM TRACK TO ROAD

 

Milan – Pirelli and McLaren have started a new chapter in their long-standing technical partnership, which will…

Continue

Added by Ralph Paglia on February 19, 2018 at 11:00am — No Comments

Fort Bend Kia Adds More Than $416,000 to its Bottom Line with Affinitiv’s Social Roots™ 1:1 Facebook Campaigns

Chicago, IL—Feb 19, 2018—In 2017, Fort Bend Kia added more than $416,000 to its bottom line with Affinitiv’s Social Roots TM 1:1 Facebook campaigns. Social Roots 1:1 is a unique digital advertising solution that leverages DMS data…

Continue

Added by Scot Eisenfelder on February 19, 2018 at 6:30am — No Comments

Expand Your Digital Service Marketing Strategy

When a person wants to buy a vehicle, a dealership is the first place they think of. When a person needs to get their vehicle serviced, a dealership is not necessarily the first place they think of. For service, there’s plenty of choices and competition for dealers.

 

That’s why service marketing is…

Continue

Added by Scot Eisenfelder on February 19, 2018 at 6:30am — No Comments

ELEAD1ONE Introduces DealBuilder Digital Retailing Solution for Auto Dealers

Game-changing application is designed to keep dealerships central to the online car-buying process

Atlanta, GA – Feb 19, 2018 – ELEAD1ONE today introduced DealBuilder for auto dealerships, an online car-buying application that guides customers through the entire vehicle purchase…

Continue

Added by Bill Wittenmyer on February 19, 2018 at 6:24am — No Comments

Want to Change the World? Start by Making Your Bed

If you make your bed every morning, you will have accomplished that first task of the day.

When Adm. William H. McRaven, retired, was…

Continue

Added by CPI Results on February 18, 2018 at 5:48am — No Comments

How Galpin Became Legendary

Bert Boeckmann never intended to be the largest Ford retailer.

But he found that having well-run sales and fixed operations led to economies of…

Continue

Added by CPI Results on February 17, 2018 at 1:00pm — No Comments

ADM Blog Topics by Tags

Monthly Archives

2018

2017

2016

2015

2014

2013

2012

2011

2010

2009

2008

2007

1999

ADMPC is a Network for Car Dealers, Automotive Marketing, Advertising and Management Pros sharing Digital Strategies and Execution Tactics.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

ADM Consulting, LLC

Onsite/Offsite Combination ADM Consulting & Coaching
Select the maximum amount you want to pay each month
$USD
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

Top Automotive Marketing Forum Discussions

2. How to Excel at Managing Change!

Posted by Garry House on January 25, 2018

Share the Best Content w/AutoMarketing Community

© 2018   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service