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April 2018 ADM Blog Posts (95)

Jumpstart Automotive Media Path To Purchase Insights: Consumer Interest Across Trucks, Utilities and Cars, with Emphasis on Refreshes and Launches

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, today released its monthly shopper interest data, with results showing increased shopper interest in key vehicle refreshes and upcoming launches, as well as pickups, utility vehicles and…

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Added by John Sternal on April 24, 2018 at 8:00am — No Comments

Compact Cars in Demand

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. …

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Added by Black Book on April 24, 2018 at 7:48am — No Comments

Carvana Teams Up with SpringboardAuto to Offer End-to-End, Hassle-free Car Finance and Purchase Experience

Partnership puts the car buying experience online – from finance to purchase to home delivery

Irvine, Calif. – April 24, 2018 – Carvana (NYSE: CVNA)…

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Added by Crystal Hartwell on April 24, 2018 at 6:30am — 1 Comment

Jumpstart Automotive Media Path To Purchase Insights: Consumer Interest Across Trucks, Utilities and Cars, with Emphasis on Refreshes and Launches

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, today released its monthly shopper interest data... The results showing increased shopper interest in key vehicle refreshes and…

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Added by John Sternal on April 23, 2018 at 12:00pm — No Comments

The Top 5 Features of the Newly Redesigned Sedan: Kia Cadenza

When most people think of high quality sedans, they immediately start to think of cars like Mercedes Benz, Toyota Corolla, Honda Accord (and usually in that order).

In recent years, however,…

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Added by Ben Jansen on April 23, 2018 at 9:00am — No Comments

4 Steps to Advertising that Converts

Nowadays, the competition for consumer attention is fierce. Many dealers focus on attempting to do a better job than their competition when it comes to ads. But, the truth is, you aren’t only competing with other dealerships, but with every retail business which does digital marketing.

 

Think about it. Those consumers you send your messages to aren’t in an…

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Added by Steve White on April 23, 2018 at 6:55am — No Comments

Plugging In: How Electric Vehicles Could Impact Your Service Department

Love him or hate him, Tesla’s Elon Musk is brilliant. As both a businessman and a marketer, he has created a loyal following of brand advocates – some of whom don’t even own the products he sells. There are consumers literally willing to wait years just to purchase a Tesla vehicle. He recently launched a car into orbit, which is now on its way to Mars -- the man continues to…

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Added by Chris Miller on April 23, 2018 at 6:40am — No Comments

Auto/Mate Integrates DMS with Dealer Wizard’s Database Intelligence Solutions for Auto Dealerships

Albany, NY – April 23, 2018​ – Auto/Mate Dealership Systems has integrated its dealership management system (DMS) with Dealer Wizard, a provider of database intelligence solutions for auto dealerships. Dealerships that use both Auto/Mate’s DMS and Dealer Wizard’s suite of equity mining, performance metrics and service drive solutions will benefit from the real-time data exchange between the two…

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Added by Mike Esposito on April 23, 2018 at 6:15am — No Comments

5 Tips to Keep Your Teen Drivers Safe

When teens grow up and become independent, a parent’s responsibilities are reduced. For instance, when your son or daughter gets a driving license, you won’t have to drop them off at school every day or pick them up from their friends’ house. However, you should note that teens are not as responsible as adults and thus should be given proper guidance. According to the National Highway Traffic Safety and Administration, the crash rate for teenagers is higher due to lack of experience,…

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Added by Derek Crowden on April 23, 2018 at 6:00am — No Comments


Marketer
Most affordable SEO: Key points to focus on

Search engine optimization (SEO) is essentially targeted to improve the search engine ranking of a site that will broaden its global reach, improve visibility, lead to higher conversion ratio of prospective visitors and enhance and sustain the return on invested capital. The internet abounds in agencies that offer SEO services and opting for most affordable SEO partners can be a daunting task as one cannot afford to compromise on the quality of promotion for his services or…

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Added by Deena Lewis on April 23, 2018 at 1:00am — No Comments


Dealer
3 Tips to Choose Best Car Buying Websites of the UAE

Car buying websites are the latest trend of selling a used car in the UAE. If you are a first-time car seller then you might want to try the easiest way to sell a car for a more convenient and hassle-free sale. As the car selling process is not very simple in the UAE and the car market is very dynamic, first time or even second-time car sellers find it difficult to sell a car.

The internet has made our lives easy and…

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Added by Tom Harding on April 22, 2018 at 11:00pm — No Comments

5 Surefire Ways to Keep Your Car Safe from Break-Ins

Buying a car and maintaining it is an absolute necessity in today’s world. You need your car for transportation to work, to school, to the store and everywhere else. So it really sucks when your car gets broken into. If you’ve ever experienced this, it’s a really terrible feeling. You feel so violated. It feels…

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Added by Dixie Somers on April 22, 2018 at 5:30pm — No Comments

Lover of Classics? Top Tips for Building Your Vintage Car Collection

Vintage cars are not only beautiful. They can also represent a significant investment. This makes the idea of having your very own vintage car collection a smart one. The following are a few tips that should help you reach your vintage car goals.

Start…

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Added by Meghan Belnap on April 22, 2018 at 8:30am — No Comments

SEO: Building The Right Links, The Right Way Still Works!

90 Link Building Strategies to Use in 2018 [Infographic]

Contrary to what you may have been told, links to your dealershiop's various websites are still one of the most effective ways to drive traffic and…

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Added by Ralph Paglia on April 21, 2018 at 2:00pm — No Comments

Social Media Marketing for Car Dealers; Inhouse, Outsource or Hybrid?

The argument for social media as a highly effective automotive marketing tool is not new and I'm certain we don't need to waste energy or bandwidth defending it. The prediction that Facebook will be the most dominant online property of 2018 - even…

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Added by Ralph Paglia on April 21, 2018 at 11:44am — No Comments

Looking for a Used Car? 4 Tips to Steering Clear of the Lemons

There are many benefits that can be reaped from buying a used car. Not only are used cars cheaper, but they also depreciate at a slower rate. However, you will have to take special care in order to avoid getting a lemon.

Comparison Shopping

It is not a…

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Added by Kara Masterson on April 20, 2018 at 10:47am — No Comments

5 Auto Warranty and Insurance Tips

With new cars now costing an average of $25,499, it’s important for drivers to protect their investment with a warranty and insurance. But if you’re planning to a buy a car in the near future, you should follow some tips to save money on these protection services. Although warranties and…

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Added by Dixie Somers on April 19, 2018 at 4:15pm — No Comments

BLACK BOOK AND AUCTIONACCESS ANNOUNCE AUCTIONACCESS MOBILE PROMOTION

Dealers using the new AuctionACCESS Mobile App will be eligible for discounted Black Book Digital

Black Book, a division of Hearst that provides industry-leading used vehicle valuation and residual value forecast solutions, announced today it has partnered with AuctionACCESS, a leading dealer…

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Added by Black Book on April 19, 2018 at 10:44am — No Comments

Negative Reviews Can be Sales Gold!

Study after study finds that word-of-mouth is the single greatest influencer when it comes to marketing.

Providing a consistently excellent customer experience, then having those customers go out and tell their family and friends about it is the marketer’s holy grail. According to many,…

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Added by sara callahan on April 19, 2018 at 6:30am — 2 Comments

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