Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Owning a car brings on the responsibility to take care of it. Regardless of how much you care for your car, there will be a time when you will need a mechanic to carry out some repairs. There will be a long list of mechanics in your locality and all of them promise to be reliable and skilled in their profession. However, not all of them are perfect for your car, and this is also one reason why numerous people are not happy with their…Continue
Added by Evan Javier on April 28, 2017 at 11:00pm — No Comments
Most people need to finance their car when buying. The choice of financing can have a major impact on the overall cost of the purchase. There are also many possible options for financing, and buyers can save a great deal of money by doing a little research and understanding the impact different financing choices will have.
Added by Dixie Somers on April 28, 2017 at 2:28pm — No Comments
Ready to make your Facebook Live game even stronger? As a business, it’s important to have brand ambassadors or other individuals to help promote your products and content. With this latest Facebook update, you can do just that.
Facebook has given business pages the ability to add individuals as contributors without giving full admin access to the page. This will allow them to go live on behalf of your business page right through the Facebook…Continue
Added by Paul Potratz on April 28, 2017 at 11:25am — No Comments
Almost every vendor and/or marketing source requires time to perform – whether that’s PPC, SEM, SEO, TV, radio, newspaper, email, lead providers or third-party listing sites – it’s all the same. Give any source a mere 30-day judgement call…Continue
Added by Steve White on April 28, 2017 at 6:28am — No Comments
Do you know what the first thing is that you need to do when showing your rig to a prospective RV buyer? Talk. Many of us don’t think much about this part of the deal. Most sellers when thinking about ways to enhance the possibility of their RV sale just focus on upgrading existing amenities or adding more features to their RVs. However, in real life, you need to strike up a conversation when your buyers come to take a look at your motor home. Remember those sales…
Added by Linda Wilson on April 27, 2017 at 11:11pm — No Comments
Have you ever misinterpreted the tone of an email that a colleague wrote to you? Perhaps you thought a tersely written email meant that person was angry, but in fact, they…Continue
Added by Timmy D. James on April 27, 2017 at 6:55am — No Comments
Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, today announced an exclusive ad sales representation agreement with CarStory®, a website and app that matches car shoppers with the right vehicle using patented technology and industry-leading datasets.
CarStory, the automotive brand of big data company, Vast Inc., leverages data and analytics to provide customers the information they need to make educated car-buying decisions.…Continue
Added by John Sternal on April 26, 2017 at 7:01am — No Comments
According to an article in Tire Business, it is essential for automotive service repair facilities to adopt and embrace technology. Last year was the first year Millennials outnumbered Baby Boomers and GenX in the workplace, representing…Continue
Added by Tim Clay on April 26, 2017 at 7:00am — No Comments
Black Book, a division of Hearst Business Media that provides industry-leading used vehicle valuation and residual value forecast solutions, announced today it will power the online trade appraisal resource for NsightLive, a leading content engagement company that delivers quality leads to dealers through its pioneering Live content platform.
With Black Book’s trade appraisal engine, NsightLive is filling the void for independent auto dealers who currently do not…Continue
Added by Black Book on April 26, 2017 at 6:59am — No Comments
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download…Continue
Added by Black Book on April 26, 2017 at 6:58am — No Comments
At Eagle rent a car in Cairo, not only does one get an excellent deal-you get a good vehicle too. Thrifty offers an oversized choice of high-quality vehicles at nice rates, from sports cars to SUVs, sedans to minivans.Continue
Added by Kathy Wheat on April 25, 2017 at 11:30am — No Comments
At the recent Adobe Summit, executive vice president and general manager, Brad Rencher, advised businesses that if they wish to survive in the future, they have to become “experience businesses.” He feels this is what will separate market leaders from…Continue
Added by Mike Gorun on April 25, 2017 at 6:49am — No Comments
A damaged windshield can be both frustrating and costly. As hard as we try, some of us seem to experience this event on a frequent basis. If you are constantly dealing with windshield damage, take a look at the 5 ways that you can avoid windshield damage below.
Large trucks have the tendency to kick up…Continue
Added by Dixie Somers on April 24, 2017 at 12:06pm — No Comments
There are some things about summer travel that are great: time with family and friends, open attractions, great weather almost everywhere, and some things that aren’t so great: crowded highways, long lines, and peak-season prices. Thankfully, with the presence of ubiquitous smartphones and wireless data, we have the assistance of some amazing technology for our summer…Continue
Added by Freya Gilbert on April 23, 2017 at 12:36pm — No Comments
When navigating through the car insurance process following an accident on the road, four easy steps must be followed. These strategies are very effective because they simplify the most challenging insurance claim phases.
A claim should only be processed when the situation is ideal. According to insurance experts, the best time to process insurance paperwork is when:
Added by Eileen O'Shanassy on April 22, 2017 at 1:30pm — No Comments
Do you measure up? We spend so much money on television, radio, coupons, and other broadcasting for our marketing campaigns that we don't have a ton of attribution for.
So how do we track these results?
On this week's Hard Facts, Samantha is giving you a tip to better measure how your campaigns are performing. By using UTM codes and Google Analytics, you'll be able to decipher where your traffic is coming…Continue
Added by Paul Potratz on April 21, 2017 at 1:46pm — No Comments
Three things in life are certain: Death, Taxes, and Website Bot Traffic.
The good news is you can do something about that last one. Advantage Dealer Services recently partnered with Orbee, an online analytics company, and their…Continue
Convenience is one of the biggest factors that influences customers when choosing where to take their vehicles for service. For the younger generation it even trumps price. Independents know this and it is one of their key marketing messages, along with speed of service.
Dealers tend to fall behind in this type of messaging in general and have to fight…Continue
Added by Ujj Nath on April 20, 2017 at 6:28am — No Comments
Added by Ralph Paglia on April 19, 2017 at 7:30pm — No Comments