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Featured ADM Member Blog Posts – April 2014 Archive (56)

Facebook Cleans Up News Feed Spam: What it Means for Car Dealers

Facebook Moves to Clean Up News Feed Spam:…

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Added by Ralph Paglia on April 30, 2014 at 9:00pm — 2 Comments

Do You Choose Your Customers Or Do They Choose You?

I recently read a very thought-provoking article asking this very question; “Is the simple fact that the customer has money enough to make the purchase a determining factor for you?” Too often the customers dealerships…

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Added by Mike Gorun on April 30, 2014 at 5:07am — No Comments

Live Chat doesn’t mean thinking outside of the box

Adding Live Chat software or a hosted / managed chat option to your website doesn’t mean you have to think outside of the box - in fact it is another way to get more buyers INTO THE BOX! I’m sure in the 1930s having a phone was ‘new’ thinking, just like adding a website or…

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Added by Big Tom LaPointe on April 29, 2014 at 8:00pm — No Comments

It's Time to Tweak Your Twitter Account



Rob Christianson, Cobalt Sr. UX Designer
by Rob Christianson, Sr. UX Designer





It's Time for a Twitter Tune Up!



If your dealership is active on the social network Twitter (and really, why wouldn't you be?), you may have just received an email or…

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Added by CDK Global on April 29, 2014 at 12:28pm — 2 Comments

Big Data In Action

Big Data In Action
Big Data has Changed the Business and Consumer Landscape
 
It effects business operations, it can improve customer satisfaction and it can measure…
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Added by Ralph Paglia on April 29, 2014 at 10:00am — 1 Comment

Sales Training: Building Relationships on Social Media

Rejection is part of the sales professional experience, but selling is a personal experience for both the salesperson and the buyer.

Long sales cycles, endless follow ups via email and phone and no-after-no cannot only be brutal on the morale of a salesperson; it is often not much fun for the buyer…

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Added by Stephanie Young on April 29, 2014 at 9:10am — No Comments


Influencer
Free Nissan Car Care Clinic by Barberino Nissan on May 3, 2014!

Barberino Nissan is hosting a Car Care Clinic Day on May 3, 2014.

If you have Service or Technical related questions about your Nissan, then this event is for you! Everyone who attends will not always receive detailed informative answers from our experience Nissan sales, service and parts staff…

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Added by Jonathan Morales on April 29, 2014 at 7:30am — No Comments


Influencer
#Selfie - Internet Sales 20 Group - Atlantic City, NJ - Subi Ghosh & Dealer Synergy



http://www.internetsales20group.com 856-546-2440

#Selfie - Internet Sales 20 Group - Atlantic City, NJ - Subi Ghosh & Dealer…

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Added by Sean V. Bradley on April 28, 2014 at 8:41pm — No Comments

"Why Bad News Could be Good News "

In 2004, the Lego Company was on the Verge of Bankruptcy

Kids had started to focus on less traditional forms of play and were surging towards electronic toys. Plain old interlocking bricks just weren't as cool as they had been before the computer age. Instead of folding, Lego decided to go a new direction,…

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Added by Chris Saraceno on April 28, 2014 at 8:00am — No Comments

Ten Marketing Statistics Recently Released That Car Dealers Should Review

New Digital Marketing Statistics for Automotive Marketing Professionals Released Over Past Ten Days...

Highlights include a user milestone for…

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Added by Ralph Paglia on April 27, 2014 at 6:30am — 6 Comments

AskPatty.com CEO Jody DeVere to Join NCM OnDemand as Thought Leader

Jody DeVere, entrepreneur, spokesperson, and CEO of AskPatty.com Inc., a website, blog, and online resource that serves as a safe haven for women to get advice on automotive issues, is pleased to announce that she will be joining retail automotive management training and consulting company, NCM® Associates, to…

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Added by Jody DeVere on April 25, 2014 at 8:36am — No Comments


Influencer
The Bullhorn Necessity of Facebook Ads

Facebook is about as crowded as any marketing venue on the internet. There might be hundreds of sites vying for keywords that pertain to you on search (and no, having millions of results does not mean that they're all going for that keyword) and dozens of dealers selling cars in your local…

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Added by Tyson Madliger on April 25, 2014 at 2:27am — No Comments

Buying a Car? Look at the Benefits of Leasing!

Did you know that last year, women purchased an estimated 27 million vehicles? That is the equivalent of 75,000 cars a day at new and used car dealerships. Women are now the fastest growing segment of vehicle buyers and car dealerships are taking notice. To that end, there is much more flexibility when buying a car more than ever!

It seems that women are still more reluctant than men when it comes to the advantages of leasing a car. With the car industry back on its feet…

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Added by Anne Fleming on April 24, 2014 at 7:00pm — No Comments


Influencer
MSADA & Toyota Are Aligning For Internet Sales 20 Group 6 In Boston - September 22 -24 - Automotive Sales Training



http://www.eventbrite.com/e/internet-sales-20-group-is20g-boston-ma-tickets-11285560415?aff=es2&rank=1#

MSADA & Toyota Are Aligning For Internet Sales 20 Group 6 In Boston - September 22 -24 - Automotive Sales…

Added by Sean V. Bradley on April 24, 2014 at 5:27am — No Comments


Influencer
Are Service Customers Defecting Due to Trust and Price Transparency?

A recently released white paper based on a collaborative study between Cars.com and GFK, reported that consumers are leaving dealership service in favor of independents due to a…

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Added by Richard Holland on April 24, 2014 at 5:00am — No Comments


Influencer
Federal Judge Decides FTC Can Hold Companies Liable For Data Security

Earlier this month, a Federal District Court judge ruled that the Federal Trade Commission…

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Added by Kenny Alward on April 23, 2014 at 5:57am — No Comments

Discover the Effect of Google's Knowledge Graph on Your SEO



Ben Brockhaus-Hall, Cobalt SEO Specialist
by Ben Brockhaus-Hall, Cobalt SEO Specialist

Google has gotten smarter. Just this past September, they surprised everyone with a complete…

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Added by CDK Global on April 22, 2014 at 5:36pm — No Comments

AutoNation Gains Confidence To Become Their Own Lead Generation Provider

autonation-build-buy

By Brian Pasch

This week, Automotive News…

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Added by Brian Pasch on April 22, 2014 at 3:30pm — No Comments

Why Work Harder For Less?

Why Work Harder For Less?

On this week's Think Tank Tuesday:
  ✓ Learn how to identify your clients
  ✓ Find out what you need to be spending time on
  ✓ Determine key mistakes in your sales process

Added by Paul Potratz on April 22, 2014 at 12:30pm — No Comments

Automotive Management Training: Recycling Your Perspective

 Perfection is unsustainable, while personal progress is obtainable.

Stay green and let yourself grow!

When someone claims to be “green”, what first comes to your mind?  They are making an effort to reduce their carbon foot print on mother earth?  Maybe they are a vegetarian?  Or they are actively recycling?

When I hear the…

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Added by Stephanie Young on April 22, 2014 at 7:30am — No Comments

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