Highlights include a user milestone for…
Automotive Marketing Professional Community for Car Dealers, OEM and Suppliers
With this Women’s Wednesday we will focus on the Service Drive at your store.
Women buy a car about once every 6-7 years, but they visit the service lane several times a year. The good news? This is where on-going loyalty is developed. The not-so-great news is that 42% of women report they no longer go to the service department where they purchased their vehicle. And, you will never know it is their LAST visit, because they may smile, pay the bill, and never say a word, even…Continue
I recently read a very thought-provoking article asking this very question; “Is the simple fact that the customer has money enough to make the purchase a determining factor for you?” Too often the customers dealerships…Continue
Added by Mike Gorun on April 30, 2014 at 5:07am — No Comments
Adding Live Chat software or a hosted / managed chat option to your website doesn’t mean you have to think outside of the box - in fact it is another way to get more buyers INTO THE BOX! I’m sure in the 1930s having a phone was ‘new’ thinking, just like adding a website or…Continue
Added by Big Tom LaPointe on April 29, 2014 at 8:00pm — No Comments
Bridgewater BMW Announces their 6-Month BMW Lease Pull Ahead Program!
Who doesn't want to get out of their current BMW lease early? Well, now you can! BMW of Bridgewater is offering a Lease Pull-Ahead Program where they'll waive up to 6 months of your current lease payments. Contact Bridgewater BMW directly below to find out more about their BMW Pull-Ahead Lease Program today!…
Added by Jonathan Morales on April 29, 2014 at 5:00pm — No Comments
Added by Paul Potratz on April 29, 2014 at 12:47pm — No Comments
|by Rob Christianson, Sr. UX Designer|
It's Time for a Twitter Tune Up!
If your dealership is active on the social network Twitter (and really, why wouldn't you be?), you may have just received an email or…
OLATHE, KS, April 25, 2014 – LotPop, which provides offsite contract management of a dealership’s virtual Internet processes, reports delivering significant sales performance gains by dealerships using its online inventory monitoring and Internet sales services.
LotPop dealerships are seeing their average used car age drop almost in half and up to a 200 percent increase in Internet sales. Internet closing percentages are increasing by 3-4…Continue
Added by Jim Leman on April 29, 2014 at 11:58am — No Comments
Long sales cycles, endless follow ups via email and phone and no-after-no cannot only be brutal on the morale of a salesperson; it is often not much fun for the buyer…Continue
Added by Stephanie Young on April 29, 2014 at 9:10am — No Comments
When deciding if FMLA is the appropriate leave, employers should consider the interpretation of “son“ or “daughter” issued by the Department of Labor under the Family and Medical Leave Act (FMLA). The Administrator’s interpretation gives employees, who care for a child, parental rights to family leave regardless of the legal or biological relationship. The “son” or “daughter” being defined is under Section 101(12) of the FMLA as it applies to an employee standing “in loco parentis” to a…Continue
Added by Rebecca Ward on April 29, 2014 at 8:30am — No Comments
Barberino Nissan is hosting a Car Care Clinic Day on May 3, 2014.
If you have Service or Technical related questions about your Nissan, then this event is for you! Everyone who attends will not always receive detailed informative answers from our experience Nissan sales, service and parts staff…Continue
Added by Jonathan Morales on April 29, 2014 at 7:30am — No Comments
I was a little skeptical about the new 2015 BMW i8. After all, unlike most of its world class launches, the i8 has been completely conceptualized by BMW's new i division that has been building progressive sport cars. So I had kept my expectations low. But did BMW surprise me or what?
This is without doubt one of the most stylish cars that has been launched in recent times.…Continue
Added by Bill Jayson on April 29, 2014 at 4:54am — No Comments
#Selfie - Internet Sales 20 Group - Atlantic City, NJ - Subi Ghosh & Dealer…
Added by Sean V. Bradley on April 28, 2014 at 8:41pm — No Comments
Study details unexpected benefits: Benny Boyd Auto Group lost 4 cars to fake IDs prior to using ID Drive scanner; after using for one year: ID fraud eliminated – sales across 9 stores increased 10% - and sales process slashed by 30 minutes
Mission Viejo, CA – April 28, 2014 – ID fraud is a massive national problem – and a growing dealership issue. The Benny Boyd Auto Group, with nine stores in Texas, lost four vehicles to…Continue
Added by Crystal Hartwell on April 28, 2014 at 11:18am — No Comments
Black Book, a division of Hearst Business Media Corporation that provides new- and used-vehicle valuation services, custom data licensing solutions, as well as lender origination and risk analysis, has partnered with Chicago-based Cars.com to become the company’s official vehicle valuation service.
“Cars.com is a leader in providing consumers with the resources they need during the buying and selling process,” said Black Book’s Jared Kalfus, vice president of data licensing. “We…
Added by John Sternal on April 28, 2014 at 8:42am — No Comments
Kids had started to focus on less traditional forms of play and were surging towards electronic toys. Plain old interlocking bricks just weren't as cool as they had been before the computer age. Instead of folding, Lego decided to go a new direction,…Continue
Added by Chris Saraceno on April 28, 2014 at 8:00am — No Comments
The Nissan Resonance Concept - The 2015 Nissan Murano!
I've driven several of the different Nissan Murano model styles since I use to work at a Nissan dealership but none have caught my attention like the Resonance Concept. And well for Nissan, it seems like so many people loved it that they actually made the new 2015 Nissan Murano look very similar to it! …Continue
Added by Jonathan Morales on April 27, 2014 at 9:00am — No Comments
Highlights include a user milestone for…
Jody DeVere, entrepreneur, spokesperson, and CEO of AskPatty.com Inc., a website, blog, and online resource that serves as a safe haven for women to get advice on automotive issues, is pleased to announce that she will be joining retail automotive management training and consulting company, NCM® Associates, to…Continue
Added by Jody DeVere on April 25, 2014 at 8:36am — No Comments