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Featured ADM Member Blog Posts – March 2013 Archive (103)


Influencer
Make Money Mondays With Sean V. Bradley "Its All Up To You & Your S.W.O.T."



http://www.internetsales20group.com

Make Money Mondays With Sean V. Bradley "Its All Up To You & Your…

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Added by Sean V. Bradley on March 25, 2013 at 9:00am — No Comments

Using Questionable Reputation Management Tactics Is Risky Business

There’s no doubt that it takes a lot of hard work and dedication to maintain your online reputation, and it may be tempting to look for ways to ease the burden. One way is to hire a company that specializes in reputation management. There are plenty of companies out there that offer seemingly quick and easy ways to improve your online ratings. Unfortunately, some of these…

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Added by Jim Radogna on March 24, 2013 at 6:03pm — No Comments

Finding the Right Mix of Conversion and Conversation Content

The rise of content marketing and more importantly the focus that Google and Bing have…

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Added by J.D. Rucker on March 24, 2013 at 5:00pm — 4 Comments

CRM Triggered Personalized Customer Emails Outperform Bulk Email Campaigns for Car Dealers

Personalized Promotional Offers and Event/Time CRM Triggered Emails Seen Delivering Stronger Results than Mass Email Campaigns for Car Dealers and Automotive Marketers…

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Added by Ralph Paglia on March 23, 2013 at 10:30pm — 5 Comments

Pepsi's Jeff Gordon Viral Video May have been Fake, but Nobody will Care

The social media world and offices across America were joined in laughter last week when a video by Pepsi featuring race car driver Jeff Gordon exploded all over…

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Added by J.D. Rucker on March 23, 2013 at 5:00pm — 5 Comments

Focus Your Social Media on Customers and Community

People in the world of marketing and businesses trying to use social media for promotions almost always face a paradox. It’s like a Chinese finger trap – the harder you pull, the more trapped you can…

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Added by J.D. Rucker on March 22, 2013 at 5:00pm — 3 Comments

Why Content is the Pinnacle of Online Marketing

There’s a saying in online marketing that has been around for a while. “Content is king.”

The truth is this – before the last year, it really wasn’t. Content has always been important, but it wasn’t until recent updates in…

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Added by J.D. Rucker on March 21, 2013 at 4:30pm — 13 Comments

Online Car Selling Checklist

Can a computer sell a car?

While much of the online car selling process is automated these days, the answer is still no. To successfully sell a car online, there are a few essential points that auto dealers and individual sellers need to remember. Mere hours of work, invested by a few people, can…

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Added by Trish Rowsell on March 21, 2013 at 11:30am — 2 Comments

From the NCM Institute: Debunking “Retail Recon”: Why Your Used Cars Aren’t Competitive Written By: Wayne George

Today's blog post is by Wayne George, an NCM Executive Conference Moderator for several NCM 20 Groups. Prior to joining NCM, Wayne spent 29 years in the retail automotive world. He was also a charter member of the NCM General Managers Top Twenty Group for seven years.

  

Your service department charging retail rates to recondition your vehicles…

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Added by Garry House on March 21, 2013 at 7:00am — 6 Comments

Access to data is changing the way companies do business The Auto industry is no exception!

The use of “big data” (the massive amount of customer information available to companies today) will become an even stronger advantage for the automotive industry. From the standpoint of competitiveness and operational effectiveness, all companies need to take big data seriously. In most industries today, a well-leveraged, data-driven strategy is used to create a…

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Added by Joey Little on March 19, 2013 at 2:06pm — 1 Comment

Let’s Face It. Google Is Search.

Let’s call it what it really is, shall we? Despite efforts by Bing/Yahoo to stay relevant as well as efforts by Facebook and Twitter to enter the search game, there really is only one. For years, I’ve always had to add the caveat when discussing search marketing that “When I say Google, I mean Bing and Yahoo as well.”

I…

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Added by J.D. Rucker on March 19, 2013 at 7:00am — 1 Comment

Are you an email junkie?

What’s the first thing you do when you get off a plane...or just after you’ve woken up in the morning...or in a restaurant while waiting for your partner to arrive?

 …

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Added by charles bayer on March 18, 2013 at 9:00pm — No Comments


Influencer
10 ways for dealers to make the most of Google+

Hi ADM!  First post here so will jump right in...

Google+ is Google’s social media platform that was set up to rival Facebook, Twitter et al. I am sure that almost everyone has heard of it but what we find (certainly in the UK) is that people don’t quite understand where it sits.…

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Added by Darren Preston on March 18, 2013 at 3:30pm — 1 Comment


Influencer
Seriously, Why Aren't You Blogging?

Blogs are more influential than social networks in shaping consumers’ opinions and purchase decisions, according to Technorati’s 2013 Digital Influence Report.



Even so, brands seem to be investing more on other social channels, particularly Facebook,…

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Added by Ketty Colom on March 18, 2013 at 8:16am — 6 Comments

Educate, Advise, Entertain...Oh, And Be Human!

Every day in North America, millions of people utilize search engines with the intent to find answers to their implied questions, or identify solutions for their problems.  Think about the last search you conducted online. Was it with the intent to find answers or solve problems? Of course it was.These days, anytime I want an answer for something whether it’s who…

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Added by Michael Cirillo on March 18, 2013 at 8:00am — 2 Comments

SXSW Confirmation: Links Are Still King in SEO

Pound for pound, SXSW was a little disappointing this year, at least for search professionals. It's not that there wasn't plenty to do, plenty see, and plenty to hear. That's always going to happen when you're at a conference/festival…

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Added by J.D. Rucker on March 18, 2013 at 7:00am — No Comments

10 Things to Consider Before You Blow Off the Idea of Transparency

Dealers are constantly looking for ways to get an edge in the digital age, yet many continue to follow the same sales and advertising practices that they’ve been using for decades.

The problem is that the game has changed and consumers have access to much more information and choices than ever…

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Added by Jim Radogna on March 17, 2013 at 12:30pm — 7 Comments

How Dealers can Post Successfully on Facebook [Infographic]

This is a topic that has been covered so many times that one might wonder how it keeps popping up. The reality (from a content perspective) is that Facebook posting best practices is the gift that keeps on giving. It’s frustrating to dealers and annoying to bloggers, but at the end of the day there’s one simple…

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Added by J.D. Rucker on March 17, 2013 at 7:00am — 5 Comments


Influencer
Facebook Promoted Posts Explained

It is always important to understand the tools and opportunities that are offered to you to help expand your brand. In this instance, learning what a Facebook Promoted Post is and does for your Facebook…

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Added by Erin Ryan on March 16, 2013 at 12:00pm — No Comments

Creating Content Is Like Going Potty?

When my wife and I were in the process of potty training our toddler; CORRECTION: When my wife was in the process of potty training our toddler (I liked to think of myself as the fan that cheered him on from the bleachers), we tried a million different “strategies” to get the idea of going potty to stick in his head.



After…

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Added by Michael Cirillo on March 16, 2013 at 10:30am — 6 Comments

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