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February 2012 ADM Blog Posts (133)

CarChat24 announces Jeff Sterns as Vice President of Sales and Business Development

CarChat24 announces Jeff Sterns as Vice President of Sales and Business Development

 

Palm Harbor, FL – March 1st, 2012 – ChatLead.com, Inc/CarChat24, a leader in 24/7 Staffed Auto Dealer Chat Support, and Dealer Chat Software as a Service, announced today the appointment of Jeff Sterns as Vice President of Sales and Business Development. Sterns joins the team in a leadership role and will focus on the continued growth of the overall CarChat24 business in…

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Added by Ralph Paglia on February 29, 2012 at 10:02pm — No Comments

3 Tips for a successful aftermarket accessories program

3 Tips for a successful aftermarket accessories program

The vast world of aftermarket can seem like an intimidating experiment for dealers. But, when you are establishing your accessories program that features aftermarket products you don’t have to reinvent the wheel. Insignia Group and many of our dealers and partners have…

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Added by Ashley Poag on February 29, 2012 at 12:47pm — No Comments

Potratz Donates to the Food Pantries for the Capital District

Potratz is excited to announce that with the participation of our team we were able to donate a total amount of $660.00 to the Food Pantries for the Capital District, whose sole mission is to help serve those who are hungry.

Kimberly Roselle our head of Human Resources took the normal practice of casual Friday and put a twist to it; you can dress down on Fridays but for a charitable donation. Dress down day is completely optional but it gives Potratz team members the ability…

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Added by Kimberly Roselle on February 29, 2012 at 9:33am — No Comments

CarFinance Capital Secures $200 Million Credit Facility

Company continues expanding lending programs for the more than one-third of car-buyers with non-prime credit

 

 

Irvine, CA, February 29, 2012– CarFinance Capital LLC (http://www.CarFinanceCapital.com), a specialized provider of non-prime financing for auto dealers, today announced that it has secured a $200 million warehouse credit facility. The new credit line, which is provided by…

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Added by Crystal Hartwell on February 29, 2012 at 6:39am — No Comments

850,000 Reasons Why Google Should Be A Marketing Priority Each Day

Today the Information Week website posted an article by Eric Zeman that shared a statement by Andy Rubin, SVP of mobile and digital content for Google, stating that today over 850,000 Android devices are activated PER DAY.

 

This is up from 550,000 activations a day just 4…

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Added by Brian Pasch on February 28, 2012 at 6:00pm — 5 Comments

Toyota Partners with Samsung

The cars that are being driven on the roads today are more advanced in terms of technology that most people ever thought would happen. And this phenomenon of cars becoming more advanced is only beginning as more and more companies team up with electronic providers to…

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Added by Ralph Paglia on February 28, 2012 at 2:48pm — No Comments

Please Help Summit High's Performing Arts Attend Fringe Festival

The Douglas Auto Group had a successful Fill 'Er Up Food Drive at the end of 2011. A large portion of the credit goes to these wonderful kids who make up Summit High School's Performing Arts Group. They passed out flyers and came out in the freezing cold to help collect food for the needy. Now they have been selected to attend the world's largest performing arts festival, The Fringe Festival, in Scotland this August. They are in need of help in making this trip a reality. If you can spare to…

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Added by Patrick Nash on February 28, 2012 at 2:39pm — No Comments

Can Great Data + Great Buying Experience = Great Sales?

I've been involved in the TrueCar discussions for months now, sometimes prominently.  And the idea of protecting the dealers'--nay the industry's--data has become very, very important to me.  Thank you, Jim Ziegler, for goading us to pay attention to these issues.

However, lately I've taken to also looking…

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Added by Keith Shetterly on February 28, 2012 at 12:00pm — No Comments

Title Tag Best Practices for Your Car Dealership Website

Title tags should be a part of the SEO strategy of every car dealership website.  Why?  Its contents not only provide the text for the blue-links shown on search engine result pages (meaning users use them to help decide whether or not to click onto your dealership’s site), but also tell search engines what each unique web page contains.

Many auto dealers leave this important SEO aspect up to their dealership website providers.  For those…

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Added by Ali Amirrezvani on February 28, 2012 at 11:34am — No Comments

Creating Efficient Processes: Part 1

The future of the retail automotive industry has arrived. Going forward, only the most efficient dealerships will survive. What do I mean by efficient? Well, first cutting fat (unnecessary spending), and second becoming lean, and by that I mean making your dealership extremely efficient.

 

I know what you’re thinking. All analysts point to improving auto sales in 2012. Most dealers just spent the last several years cutting unnecessary expenses and streamlining operations. And…

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Added by Mike Esposito on February 28, 2012 at 10:30am — No Comments

Smart Web Concepts Joins Facebook® Preferred Developers Consultant Program

Smart Web Concepts Joins Facebook® Preferred Developers Consultant Program

Smart Web Concepts is One of the First Consultants Recommended for Building Automotive Brand Presence with Facebook

Smart Web…

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Added by Ralph Paglia on February 28, 2012 at 10:00am — No Comments

Is the Customer Still Always Right?

The customer is always right.” was coined and made famous by retailers including Selfridges and Marshall Field’s (now Macy’s) around the turn of the 20th century. It’s a phrase that most of our parents and grandparents had ingrained into their brains as children, and yet it somehow appears to have been lost in…

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Added by Mike Gorun on February 28, 2012 at 8:21am — No Comments

GroupCars Wins a Gold Stevie Award

Sales Automation Solution – New

GOLD STEVIE WINNER:

GroupCars

Memphis, TN:

GroupCars automotive purchasing…

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Added by Ralph Paglia on February 28, 2012 at 5:30am — 1 Comment

Niche Social Networks Continue to Attract More Members

Users and Marketers Warm to Niche Social Networks



Pinterest, Tumblr show fast growth and increased potential for marketers…


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Added by Ralph Paglia on February 28, 2012 at 3:30am — No Comments

Google Channel Partnerships Team News

A few updates from your Google Channel Partnerships Team

We finally have the updated webinar list - which starts tomorrow! - available for you and included at the bottom of this email.  We look…

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Added by Ralph Paglia on February 27, 2012 at 5:00pm — 3 Comments

Virality: The Value of Pinterest for Car Dealers

As Pinterest continues to rise in exposure and prominence in social media, many dealers have been asking me how to make it work for them. There are certain techniques that we, fortunately or unfortunately, save for clients, but here's one that you can use today to help improve the virality and SEO of your website.

It starts with being interesting. Nobody on Pinterest (and social media in…

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Added by J.D. Rucker on February 27, 2012 at 3:16pm — No Comments

This is Ken Beam's Walk-Around Video Prize?

According to Brian Pasch, Ken Beam was a very close 2nd in his $2000 Video Walk-Around Contest. Kenny was promised a prize by Brian (right here on ADM) "Actually, Ken's video was in the tight race for #1...and we have a special gift for Ken Beam who has innovated the video…

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Added by Patrick Nash on February 27, 2012 at 3:00pm — 8 Comments

The Social Dealership Magazine – February 2012 Issue

Welcome to the February edition of the Social Dealership Magazine! In this edition you will find:

 

  • 5 Content Marketing Tips To Include In Your Social Strategy
  • Keep It Real
  • Bridge Social Gaps
  • The Zero Moment Of Truth About Automotive Social Media
  • Are You Keeping The Social In Social Networking?
  • How I Bought An Explorer Through Twitter And Email
  • Ask The Experts
  • Five Tips For Your…
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Added by David Johnson on February 27, 2012 at 12:01pm — 2 Comments

The era of ‘big data’ is NOW

“Radical customization, constant experimentation, and novel business models will be new hallmarks of competition as companies capture and analyze huge volumes of data.”

READ MORE

McKinsey & Company, a globally recognized management consulting firm, has been placing a lot of focus on ‘big data’ in…

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Added by Amanda Meuwissen on February 27, 2012 at 7:59am — 1 Comment

Seven Reasons Live Chat Fails [New Ebook]

ActivEngage has found the number one cause of automotive live chat failure is the misconception that simply adding a chat application to a dealership website will produce results.  Last week we released a new ebook to help auto dealers learn how to…

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Added by Justin Braun on February 27, 2012 at 7:00am — No Comments

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