Professional Community for Automotive Marketers, Car Dealers, OEM and Suppliers
With the end of the cold season, the classic car season begins!
However, waking a vintage car out of hibernation after a long break poses dangers to the technology. Has your favourite run-around spent the last few months in a dry winter garage or was it left…
Added by Philip Michael on January 31, 2018 at 7:30am — No Comments
Added by Chris Miller on January 31, 2018 at 6:00am — No Comments
Learning how to drive does not end after getting your driver license.
It is a lifetime skill a lot of talented drivers have perfected over time. Here are four driving tips that experienced truckers feel you should know:
Added by Hannah Whittenly on January 30, 2018 at 12:30pm — No Comments
It struck me that many times in Customer Service, the person I am engaged with is “learning to shave” with me. What…Continue
This week’s Black Book Market Insights report offers insight into moving car and truck trends…Continue
Added by Black Book on January 30, 2018 at 7:00am — No Comments
The way consumers can pay for goods has dramatically changed over time. From bartering, to cash, to checks, to debit cards, all these shifts had one thing in common: More convenience and reduced friction.
Well, what are consumers doing now?
In a very interesting dynamic shift, consumers are increasingly changing how they want to interact with businesses for customer…
As a seasoned road warrior, I don’t always look forward to the next airport, cab ride or hotel destination.
There are definitely some aspects of traveling that are forgettable. However, over the years I have developed a list of favorites, as in favorite restaurants and hotels…
Added by Bill Wittenmyer on January 30, 2018 at 5:30am — No Comments
Whether you have more than one driver in the house, or a wide range of ages to transport, choosing a car, truck, or van that is good for the entire family is tough. While style, performance, and comfort are great things to look at when deciding which vehicle to purchase,…Continue
Added by Meghan Belnap on January 29, 2018 at 2:30pm — No Comments
Most diesel truck owners depend on their vehicle to perform a multitude of towing and carrying tasks at a moment’s notice.
In order to be sure your truck is ready to perform when you need it most, there are a few things you should keep in mind to properly maintain your…Continue
Added by Anica Oaks on January 29, 2018 at 10:26am — No Comments
With the shift towards digital marketing happening more than ever before, it only makes sense for your dealership to really amp up their marketing game. Taking your web marketing to the next level will set you ahead of the curve, in a space that can be difficult to compete in. Here are 5 new marketing ideas for your dealership’s website:
1. Create Content / Blogs for Both Your Customers as Well as SEO…Continue
Added by Tony Melhulsh on January 29, 2018 at 6:36am — No Comments
Die Welt der Story-Arc-Maschinen ist so großartig und vielfältig, dass die Benutzer ihre Augen vor all der Pracht der Spiele blitzen lassen. Manchmal ist es sehr schwierig, sich für eine Entscheidung zu entscheiden, denn es gibt viele anständige…Continue
Added by Denis Shpak on January 28, 2018 at 8:28am — No Comments
Let’s be honest—it’s easy to put off car repairs until the last minute.
No one likes taking time out of their day to bring their car to the shop, especially if they’ll need to leave it there a few hours. And it’s not like your car immediately stops working when…
Added by Kara Masterson on January 27, 2018 at 6:30am — No Comments
Small businesses are often unsure how to implement data security, and may not have the time or budget to do it effectively. But everybody, from private citizens to the U.S. Government, is vulnerable to clever and determined hackers. Loss of data could cost your company a great deal, including losing the trust of your customers. Here are some tips for keeping your business data more secure.…Continue
Added by Kara Masterson on January 26, 2018 at 3:08pm — No Comments
Your ability to stand out from the crowd and get positive attention from your customers is an essential component to your business’s overall level of success and profitability. However, finding a way to stand out and get noticed is not always easy. After all, it may seem like the competition is using all of the good ideas that you would have thought of yourself. If you are looking for a better way…Continue
Added by Brooke Chaplan on January 26, 2018 at 1:03pm — No Comments
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full…Continue
Added by Black Book on January 26, 2018 at 12:59pm — No Comments
Black Book, a division of Hearst Business Media that provides industry-leading used vehicle valuation and residual value forecast solutions, announced today it has signed a partnership agreement with Autosoft, Inc., a leading national dealer management system (DMS) provider. Under the agreement, Black Book will integrate its vehicle valuation data into Autosoft’s DMS offering for dealers around the…Continue
Added by Black Book on January 26, 2018 at 12:54pm — No Comments
Swapalease.com, the nation’s largest online auto lease marketplace, offers new data that show the growth of Alternative Fuel vehicles in the lease marketplace, including hybrid and Electric Vehicles (EV). The analysis shows that Alternative Fuel vehicles now make up roughly 7.5% of the Swapalease.com marketplace, up from 5.5% back in 2015.
The analysis comes on the heels of a report by …Continue
Added by John Sternal on January 26, 2018 at 11:18am — No Comments
Added by Steve White on January 26, 2018 at 6:55am — No Comments