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January 2012 ADM Blog Posts (114)

DrivingSalesTV to Provide Video Coverage of NADA 2012

Video Platform Expands Content to Include Exclusive Interviews with Gary Vaynerchuk, Rob Siefker, Jason Falls, Aaron Strout and others.

 

January 31 , 2012 - Salt Lake City, UT. -DrivingSalesTV (DSTV) will report on the National Automobile Dealers Association (NADA) 2012 convention and post video news released at the show, as well as interviews with leading automotive industry executives and dealers. DSTV recently expanded its video content to include exclusive interviews with…

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Added by Crystal Hartwell on January 31, 2012 at 9:00pm — No Comments

Automotive Advertising Compliance Panel Added to DMSC

In recent months, many state regulators have been actively voicing concerns regarding third party automotive advertising and marketing companies that may be violating State and Federal laws and placing dealers at risk.

 

 

In addition, regulators have been…

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Added by Brian Pasch on January 31, 2012 at 3:30pm — 2 Comments

I Keep Stumbling upon new places for Reviews

Reviews are creeping up everywhere

 

I was checking in online the other day for my trip to DMSC conferenceand Continental had placed the following set of tabs at the bottom of my boarding…

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Added by Glenn Pasch on January 31, 2012 at 8:05am — No Comments

Stu Mittleman World Record Setting Ultra Marathoner To Speak at DMSC

EATONTOWN, NJ – First Class Educators has just announced that ultra marathon runner, fitness expert and author, Stu Mittleman, will speak at the 2012 Digital Marketing Strategies Conference (DMSC).  

 

 …

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Added by Brian Pasch on January 31, 2012 at 7:30am — No Comments

Contact At Once! Announces Fully Managed Chat Offering

Provides a comprehensive outsourced automotive chat solution for auto dealers.

Contact At Once!, the dealer chat leader, today announced the addition of a fully managed chat offering to its family of dealer chat solutions.  In contrast to the still-available Dealer Edition packages, in which a software solution is employed to allow automobile dealers to directly answer in-bound chats, the…

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Added by Aaron Hassen on January 31, 2012 at 4:00am — No Comments

Who is John Zeiglar ?

Who is John Zeiglar ?

 

How can I find the company he is said to work for, Performance Company?

 

What is a “performance writer”?

 

Why would an author allow his name to be mis-spelled regularly in the same publication repeatedly over many months?

 

Has anyone seen him registered on any Automotive blogs, Facebook,…

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Added by Thomas A. Kelly on January 31, 2012 at 2:52am — 26 Comments

Google Analytics Announces New Version

Google Analytics Product Update
 …
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Added by Ralph Paglia on January 30, 2012 at 10:00pm — No Comments

Craigslist

I am just starting to do my own posts on Craigslist.  Does anyone have any good ideas for me?  Keep it simple to start, I am a blonde:)  I just want to know the best ways to keep my posts current and avoid being ghosted and flagged.  Any help would be greatly appreciated.  Thanks!

Added by Kelly Morrisette on January 30, 2012 at 5:49pm — 2 Comments

DiscountBomb.Com Discount Offer/Visitor Conversion Toolbox For Sales and Service

It’s no big secret that saturated mail brings in customers with a high upfront investment, and no matter if your campaign includes discount offers/specials, free prizes and even a FREE CAR GIVEAWAY, it is still a high risk maneuver in the present economy.   Media Ad Group has completed development on an online version of an exciting consumer take-action component that enhances your marketing efforts and white labeled to fit your business model. Controlled costs are realized with 3…
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Added by Ken Dugas on January 30, 2012 at 3:01pm — No Comments

Dick Brooks Honda Increases Sales, Lowers Cost Per Sale with AutoUSA’s ShowPro Incentive Program

Fort Lauderdale, FL – January 30th, 2012 – BOOTH 1415, NADA 2012—AutoUSA Internet Sales Solutions (www.autousadealers.com) announced today that Dick Brooks Honda in South Carolina has generated an average of 60 showroom visits per month using one of AutoUSA’s products, ShowProSM, powered by HookLogic. ShowPro is an incentive marketing program that offers consumers a $25 gift card for showing up at a particular…

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Added by Holly Forsberg on January 30, 2012 at 7:59am — No Comments

Auto/Mate Launches Guard/Mate; First-of-its-Kind Data Protection Service for Auto Dealers

CLIFTON PARK, N.Y. – January 30th, 2012Booth #320, NADA 2012  Convention & Expo—Auto/Mate Dealership Systems (www.automate.com) today launched Guard/Mate, the industry’s first data protection service for auto dealerships. In response to the growing concerns of many auto dealers about third-party vendors’ access to dealership data, Auto/Mate is taking a proactive approach to help dealers manage vendor…

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Added by Holly Forsberg on January 30, 2012 at 7:57am — No Comments

Behavioral Targeting

The Holy Grail of Marketing

A recent article by Harvard Business Review very succinctly gets at the heart of marketing success.

“Targeting individuals with perfectly customized offers at the right moment across the right channel is marketing’s…

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Added by Amanda Meuwissen on January 30, 2012 at 7:33am — 1 Comment

Contact At Once! Dealer Chat Software Now Available to VinSolutions Automotive Clients

VinSolutions dealer chat software

VinSolutions selects Contact At Once! and embeds new dealer chat communications product.

Contact At Once!, the dealer chat software leader, and VinSolutions, an industry-leading developer of Internet-based Customer Relations Management (CRM), Internet Lead Management…

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Added by Aaron Hassen on January 30, 2012 at 6:04am — No Comments

New Year, New You

Don’t you just hate New Year resolutions?

Regardless of how determined you are to stick to them, very few of us do. I’m told however, that if you write them down you have a better chance of making them happen...

Now if I was an auto dealer looking for dynamic new ways…

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Added by charles bayer on January 29, 2012 at 8:24pm — No Comments

ADM Members Invited to Automotive Boot Camp May 15-17 Las Vegas

When the dates and location of the 2012 Automotive Boot Camp were announced, a flurry of calls hit Carrie Hemphill, Managing Director of First Class Educators (FCE).

 

According to Carrie, "In the first week we sold out all the Gold Sponsorship levels and in first two weeks over 50% of the exhibit hall was sold out.  This will be our biggest conference to…

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Added by Brian Pasch on January 29, 2012 at 5:00am — 2 Comments

Give Your Customers The Hook To Get In Your Showroom

I have written about the influence of Jim Lecinski's book "Winning The Zero Moment of Truth" and the data that confirms that consumers are actively researching online during the Zero Moment of Truth prior to contacting a local car dealer.

 

 

This first contact, called the…

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Added by Brian Pasch on January 28, 2012 at 12:30pm — 4 Comments

Google's New Approach to Privacy Policies

One policy, one Google experience

Google is getting rid of over 60 different privacy policies across Google multiple platforms, applications and websites... replacing them with one that’s a lot shorter and easier to read. Google's new policy covers multiple products and features, reflecting their…

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Added by Ralph Paglia on January 28, 2012 at 11:30am — 1 Comment

NJ Volkswagen - Beetle | Douglas VW | Ken Beam shows Low Mileage Beetle at Douglas VW in Summit NJ!



Watch Ken Beam Show-N-Tell you all about this beautiful, very low mileage 2007 VW Beetle at Douglas Volkswagen in Summit New Jersey! What an awesome color! Gecko Green! Very LOW mileage! *This may very well be the lowest mileage Gecko Green 2007 Beetle on the entire Internet! Only has 26,019 original low miles! Automatic! CFC..... Car Fax Clean! No Accidents!… Continue

Added by Ken Beam on January 27, 2012 at 6:51pm — No Comments

$2,000 To be Paid For Best Dealer Walk-Around Video in Las Vegas

Dealer employees can submit a video walk-around that features themselves in a video walk-around. The car featured can be new or used, but the person in the video must be a current employee of the car dealership.

 

The videos will be judged by an industry panel that includes …

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Added by Brian Pasch on January 27, 2012 at 5:30pm — 1 Comment

No, we Are Not DealerRater.

Since we started our pre-launch of our ISR 'In Store Review' Mobile Web App a large number of dealerships have decided to participate. Unfortunately, about 2% of the dealerships were under the impression we were DealerRater. So I wanted to go on the record and let everyone know we are MyDealerReport.com, not DealerRater. We don't want the 2% to be mislead…

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Added by John H. Isaac on January 27, 2012 at 4:14pm — No Comments

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