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sara callahan
  • Female
  • Clearwater, FL
  • United States Minor Outlying Islands
  • carter west public relations
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Latest ADM Activity - Click "More" at bottom!

sara callahan commented on sara callahan's blog post Vendors: Don’t Be So Darn Annoying!
"Thanks everyone for the comments and I appreciate all of the positive feedback.  @Todd - You hit the nail on the head with the title of the blog. A great headline CAN make or break an article. It certainly wasn't meant to "label"…"
19 hours ago
Todd Vowell commented on sara callahan's blog post Vendors: Don’t Be So Darn Annoying!
"So Sara, I stopped commenting on ADM because dealers never jump in and I care about automotive dealerships and what they think, feel, believe, etc. But your blog strikes me in the heart. I know the title will make or break a blog but calling out…"
20 hours ago
Brian Bennington commented on sara callahan's blog post Vendors: Don’t Be So Darn Annoying!
"Attention Fellow ADM Members: The following is a possible solution to the complaints about vendors put forth in this excellent post authored by our own Sara Callahan. Initially, I want to thank Mr. Steve Duff, my new friend at John Lee Nissan…"
yesterday
Tom Gorham commented on sara callahan's blog post Vendors: Don’t Be So Darn Annoying!
"I'm with you Larry.  You know, I try to be a polite person.  I hate to tell someone I think their career concept is hogwash.  It seems so rude.  I try to respect what they are attempting to accomplish.  But if I'm…"
yesterday
Larry Bruce commented on sara callahan's blog post Vendors: Don’t Be So Darn Annoying!
"Agreed Tom, I am not suggesting a relationship with every salesperson that walks in the door by any means.  If you are going to contact a dealer to introduce your product... provide something of value to that dealer, other than how great you…"
yesterday
Tom Gorham commented on sara callahan's blog post Vendors: Don’t Be So Darn Annoying!
"Nice rant Larry Bruce, and right on target.  We do need each other and we are in this together.  However a dealer can't have a relationship with every sales rep that walks in the door.  That's where this post comes from, I…"
yesterday
Larry Bruce liked sara callahan's blog post Vendors: Don’t Be So Darn Annoying!
yesterday
Larry Bruce commented on sara callahan's blog post Vendors: Don’t Be So Darn Annoying!
"Interesting and well written post, Sarah and Bobbie. I have to be honest I have always hated the term "Vendor" here is how "Vendor" is defined when you do a Google search:  ven·dor ˈvendər,-ˌdôr/ noun a person…"
yesterday
Steve Duff commented on sara callahan's blog post Vendors: Don’t Be So Darn Annoying!
"Brian, I am quite sure we'd get along well over a drink or three. You made me go back and read my own profile (I hadn't remembered what I put in there, especially the part pointing out to Yankees that a harp is a harmonica... believe it or…"
Friday
Brian Bennington commented on sara callahan's blog post Vendors: Don’t Be So Darn Annoying!
"Hey Steve, Thanks for taking time to respond.  First, I've got to tell you you made my day.  I had a case of "writer's block," but when I saw what I had written in that gigantic print you gave me, I thought, "By…"
Friday
Steve Duff commented on sara callahan's blog post Vendors: Don’t Be So Darn Annoying!
"Well I'm happy that you've softened a bit. Your opinion is obviously important to us all. As to your perception that Paul and I issued caustic self-important warnings, that is all fine and well to me. I hope would be vendors to our…"
Friday
Brian Bennington commented on sara callahan's blog post Vendors: Don’t Be So Darn Annoying!
"Great job, Sara!  You've definitely "knocked it out of the park" with this post.  Surprisingly, it almost left me at a loss for words, but note I said "almost."  While I read AN's "40 under 40"…"
Thursday
Bobbie Herron commented on sara callahan's blog post Vendors: Don’t Be So Darn Annoying!
"I wanted to say I really appreciate the replies on this blog and the personal messages I have received. It was always my intention to provide constructive criticsm :)"
Thursday
Bobbie Herron commented on sara callahan's blog post Vendors: Don’t Be So Darn Annoying!
"Robert - That is on the things vendors do that I love list!"
Thursday
Robert W. Linkonis Sr. commented on sara callahan's blog post Vendors: Don’t Be So Darn Annoying!
"Fantastic post!! We can all learn from this exchange! I just show up at the appointment on time and bring food....  "
Thursday
Robert W. Linkonis Sr. liked sara callahan's blog post Vendors: Don’t Be So Darn Annoying!
Thursday

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
carter west public relations
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Marketing Services Provider
REQUIRED: Your Business Phone Number
727-288-2159
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.carterwestpr.com
YOUR Email address for business contacts
carterwestpr@gmail.com
Your Mobile Phone Number, Direct Business Line or Alternate Number
949-742-0477
Select All franchises/brands you are associated with
48-Not Applicable, -Not Applicable...
ADM is a Professional Network, describe YOUR Value Proposition... "Why should anyone do business with you?"
Carter West Public Relations. We are one of the top PR agencies that specializes purely in the retail automotive industry.

Clients most like the communication results we offer them. Because we focus so specifically on automotive retail and technology, we have a depth of knowledge, experience and established relationships that are simply not available with other firms. Our focus ensures that we have the best relationships with automotive and technology media, journalists and industry thought leaders. We always know what's going, who's doing what, and we then strategically align our clients opportunities based on customized strategic plans.
Here is what one of our clients, MenuVantage had to say about working with us:


"Without a doubt, making the decision to allow Carter West to become our public relations firm was the absolute best decision that we could have made.
In addition to being entirely professional, Carter West has elevated our national image and name recognition by a factor of ten — all within budget and by staying on top of us to get what they need so that they could do their job. With our fast moving company, that level of polite persistence is exactly what is required.
I can unequivocally state the highest return on investment that we have ever received from our advertising dollars is that which is related to Carter West."
Robert M. Steenbergh, Esq.
CEO
MenuVantage
We offer comprehensive public relations and social media services, focused on automotive retail and technology. This includes all services associated, including consulting, strategic communication planning, press releases, social media releases, media relations, events, speaking engagements, case studies, eBooks, company profiles, articles, blogs and media placements. Depending on each individual client's needs, we create an ongoing tactical plan for execution, based on our strategic communication plan. We also provide detailed reporting so clients can see all results and always stay abreast of current and upcoming activities.
Founded in 1990, Carter West Public Relations specializes in B-to-B retail automotive and technology. This laser focus means that clients receive the most targeted, strategic public relations results, based on a proven plan for success. Our boutique size also means that no clients get lost in the shuffle of larger agencies
What will YOU contribute to the ADM Community?
I grew up in the UK and moved to the US about 30 years ago and love the opportunties this country presents for entrepreneurs!

I am passionate about human rights, good food, long walks, good friends and good conversations.
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://www.checkeredflag.com
Social Media, Network or UGC site you recommend (ie; www.AutomotiveSocial.com)
http://www.drivingsales.com
INVENTORY MERCHANDISING or listing site you recommend (ie; www.Cars.com)
http://www.cars.com
Your TWITTER profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://www.twitter.com/briansolis
Your FACEBOOK Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://www.facebook.com/skydiver
Your YouTube Channel, or Video site you recommend (ie; youtube.com/AutoDigitalMarketing)
http://www.youtube.com/AutoDigitalMarketing
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
Not Applicable
INTERNET LEAD Suppliers You Have Experience Using
AutoUSA, Not Applicable
DEALER MANAGEMENT SYSTEM (DMS) You use
Not Applicable
Used Car Inventory Management Solutions You Use
Not Applicable

Sara callahan's ADM Blog

Vendors: Don’t Be So Darn Annoying!

Posted on July 16, 2014 at 5:00am 28 Comments

As a PR professional, my primary goal is to assist my clients in achieving the most exposure possible and build top-of-mind brand awareness among their potential customers. To help better understand how to best position my clients for success, I did a little research on how dealers perceive vendors and their…

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Why Speeling and Grandma Is Impotent

Posted on June 25, 2014 at 6:00am 3 Comments

When writing content – whether that content is a short, social media post or blog article, or a full-length feature article – form is just as important as the content itself.

Proper spelling and grammar can dictate whether your content is received well or…

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Is Tesla’s Open Sourcing of Its Technology Simply Brilliant PR?

Posted on June 18, 2014 at 5:00am 4 Comments

Last week, Tesla Motor’s CEO, Elon Musk, announced via the Tesla Blog that Telsa would be making its technology available to any…

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How Social Media Can Affect Your B2B Opportunities

Posted on May 28, 2014 at 4:51am 2 Comments

Just like any business, I have potential clients that I reach out to in an effort to see whether my services are a good fit. Recently, a potential client, who I had been talking to but hadn’t heard from in a little bit, suddenly “liked” one of my posts on my personal Facebook profile. While this does happen occasionally, I…

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