Automotive Digital Marketing

Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders

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Zack Powell
  • Male
  • Tampa, FL
  • United States
  • Ferman Nissan Tampa
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Zack Powell's ADM Discussions

Listing used cars online without photos? Any stats?

Started this ADM discussion. Last reply by David Robertson May 6, 2010. 6 Replies

Demo the Dealer Dashboard!

Started this ADM discussion. Last reply by Zack Powell Feb 19, 2009. 12 Replies

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Let's discuss internet sales best practices!

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
Ferman Nissan Tampa
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Car Dealer, Dealership Manager, Dealership Marketing Professional - Tier 3, Technology Professional
Your Business Phone Number (country code - number)
YOUR Business Website URL (ie:
Select All franchises/brands you are associated with
1-Acura, 3-Audi, 4-BMW, 16-Hyundai, 23-Land Rover, 27-Maserati, 28-Maybach, 30-Mercedes-Benz, 33-Nissan, 35-Porsche, 40-Subaru, 44-OEM Certified Used Vehicles, 46-Volkswagen, -Ford..., -Hyundai..., -Mazda..., Audi, BMW, Hummer, Land Rover, Maserati, Porsche, Subaru, Volkswagen
ADM is a Professional Network, describe: "Why should anyone do business with you?"
We make it easy for the dealer to manage thier online spending.
"What will YOU contribute to the ADM Community?"
17 plus years of automotive sales and management. Currently the New Car Sales Manager for Ferman Nissan Tampa.
CAR DEALER or OEM Website you recommend (ie;
Social Media, Network or Blog site you recommend (ie;
INVENTORY MERCHANDISING or Classified Listing site you recommend (ie;
YOUR Twitter profile, or one you recommend (ie;
YOUR Facebook Profile/Page
YOUR YouTube Channel, or one you recommend (ie;
Reynolds Web Solutions, BZ Results, The Cobalt Group,,,
INTERNET LEAD Suppliers You are using now, or in the past
Dealix, Autobytel, AutoUSA, Jumpstart,, NewLeadsPlus,,,
Reynolds ERA, Arkona
Used Car Inventory Management Solutions You Have Used
HomeNet, vAuto, vinSolutions, HomeNet..., vAuto...

Zack Powell's ADM Blog

How Do You Track Your Online Spending?

Posted on January 29, 2009 at 11:00am 0 Comments

Dealers are finally moving into the 21st century with new technology that makes it easier to monitor and measure the real results their e-commerce departments are attaining all in real time.

Hi guys and gals, I have recently left the retail side of the business to focus on a dream of mine. From the day I took over as the internet director for a great Tampa highline dealership Reeves Import Motorcars, I knew I wanted to help dealers… Continue

Comment Wall (2 comments)

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At 9:32pm on October 21, 2008, Ralph Paglia said…

It is great to see you here... I am in my home office all week working on several Digital Marketing proposals after one of those too-much-travel weeks facilitating Digital Advertising Dealer Summits that started in Phoenix, then Dallas, followed by Houston on Thursday and finishing with a Summit Meeting in San Antonio, TX. I am in my home office preparing for next week's gun fight and trying to get caught up on expense reports.

On behalf of both myself, and the rest of the 1,450+ member ADM family, welcome to our online community and file sharing repository... We are very happy to see you have joined our community of automotive marketing and sales professionals.

Please take a moment to share some more information about yourself and your professional role. More information links, some blog postings with PPT, XLS, DOC and PDF files attached are particularly welcome. And of course we all love to see and listen to your music, photo and video uploads. I pay extra for additional server storage capacity for ADM and any valuable content you upload to make use of it is all appreciated.

Please note that you can upload documents into any blog post, forum discussion, group, comments and other sections for ADM members to download. There are already hundreds of PowerPoints, Excel Spreadsheets, Word Doc's, PDF files and more... We would be thrilled to get you to upload a few of yours to share with the community.

VERY IMPORTANT - All of us at ADM very much appreciate that you took the time to complete your profile section by uploading a photo of yourself. Most ADM members would like to put a face with your name and profile... Based on what i have seen since starting the ADM Professional Community at the beginning of 2008, I can promise you that you'll get more out of ADM when other members see that you have uploaded a profile photo!

I love seeing more and more automotive professionals and auto industry colleagues like yourself join the ADM community... When I checked the membership section a moment ago, I was pleasantly surprised to see that as of today, and thanks to your enrollment we are now up to over 1,450 automotive sales and marketing professionals who have joined the ADM Community... With help from automotive marketing professionals like yourself, we broke the 1,000 member mark on the 4th of July, 2008!

Amazing support from an amazing industry... Makes the aggravation of flying around the country with a guy sitting next to me who keeps sticking his elbow into my ribs, somehow worth it!

One of the greatest features that ADM provides is that you have full access to your very own blog web site within your personal profile section (here) of the ADM community. So feel free to get into the swing of things and use this website and the resources you get at no extra cost (because the ads here pay for them), as a means of sharing information, files, updates, proposals, photos, videos, etc.with your associates, customers, clients and friends!

Ralph Paglia
cell: 1-505-301-6369

Here's an article as an example of a file attached:
At 2:18pm on October 4, 2008, Tiny Malone said…
Hey Zack...thanks for the note and I am available just about any day except Sundays and Thursdays.

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