William Phillips's ADM Profile page

If You Want to Change the Job Your People Do, Change the Job You Hire Them to Perform



This years NADA meeting was interesting I will post about that later. It’s amazing how I talk to dealers from all over the nation and I hear about hiring the right GUY!! In early October of 2008 I wrote the following. I was getting home from the J.D. Power and Associates Automotive Internet Roundtable in Las Vegas, where a wealth of great information was presented. The best thing I learned from this… Continue

Is your Internet Department like a Bank?



Is your Bank getting robbed??



Why is it dealers allow their Internet sales department to disregard valuable leads?



Ask yourself:

Do you know what the process is in your Internet department for each lead that comes in?



Is each and every lead being handled in a proper and timely manner?



Internet departments benefit when Internet leads are treated by employees like a… Continue

Management Attention, Direction Drives Internet Department Results



By William Phillips

Automotive Internet Management Inc.



Anyone who has spent time working in a retail automotive environment knows that what we focus on is what produces results. The most common gaffe I observe in almost every dealership I visit is upper management’s lack of oversight of their internet departments. While these managers know how many ups… Continue