Automotive Marketing Professional Community for Car Dealers, OEM and Suppliers
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Posted on September 26, 2011 at 9:22am 0 Comments 1 Like
I know a lot of us use the Ning social media platform to run our automotive communities. What impact do you think Glam's purchase will have on you?
Glam Media, a women-focused online content and advertising company, has acquired social network creator Ning, in a large advertising and online media tie-up. Financial terms were not…
ContinuePosted on July 21, 2011 at 8:49am 0 Comments 0 Likes
Few guys will turn down a little extra help in the dating scene -- just like few car makers will turn down the chance to add some sex appeal to their brand. With their "Date Drive" project, Volkswagen is taking advantage of this natural partnership opportunity. They're helping guys out by loaning them a new car for first dates and then making it easy for others to follow the feedback of these test drivers. Everyone's a winner. The guys get a nice car for an evening and VW gets a lot of…
ContinuePosted on March 15, 2010 at 7:38pm 0 Comments 0 Likes
A new study concludes that last summer's government-funded "Cash For Clunkers" program didn't hurt car sales rates in future months, and in fact did just what it set out to do: get old, low-mileage cars off the road and stimulate auto sales in the U.S.
An analysis by Maritz Research refutes one of the main concerns over the Car Allowance Rebate Systems (CARS) program, usually called "Cash for Clunkers."…
ContinuePosted on December 4, 2009 at 10:38am 0 Comments 0 Likes
Posted on August 22, 2009 at 11:34am 1 Comment 0 Likes
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April 26, 2018 from 12pm to 1pm – https://www.dealeron.com/webinar/audience-first-marketing-strategy
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Posted by Ralph Paglia on April 4, 2018
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