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Steven Moore
  • Male
  • Marietta, GA
  • United States
  • SMS,Inc.
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Latest ADM Activity - Click "More" at bottom!

Steven Moore commented on Tom Nicholl's group Google Wave
"http://completewaveguide.com/ is a 100+pgs guide that is free to view online and can be brought if you need to make copies.. This covers a ton of stuff and is very helpful. I am at smallbiztwit@googlewave.com see ya there.. Also have 11 more…"
Dec 5, 2009
Steven Moore commented on Ron Morrison's blog post Planning to hire Social Media talent...
"Ron, It had been a while since we connected here.. Hope all is well. This post really hit home for me because for the last 6 weeks I have been engaged in a project with a very fast growing social media outsourcing company and helped them hire over…"
Dec 4, 2009
Tom Nicholl and Steven Moore are now friends
Dec 4, 2009
Steven Moore and Dr. Harold Elam Jr. are now friends
Dec 4, 2009
Steven Moore commented on Todd Smith's blog post Facebook for Auto Dealers
"Todd, nice ebook and nice to share it here..."
Nov 16, 2009
Steven Moore and Brandon are now friends
Nov 16, 2009
Steven Moore and Paisley Wood are now friends
Nov 2, 2009
Steven Moore commented on Steven Moore's blog post Social Media ROI and Ralph’s “ Accidental Car Sales” – the story as I see it.
"@ ralph just spent more time with your comment- the end is great ( sounds to me Human touch/intelligence and personalization thru Technology - Human voice thru Machines... Your marketing and competitive matrix is so so true- we can find a number to…"
Oct 26, 2009
Steven Moore commented on Steven Moore's blog post Social Media ROI and Ralph’s “ Accidental Car Sales” – the story as I see it.
"@ralph Wow thanks for such a commitment of your time in your comment. I will spend time really taking this info into the old chrome dome.. How large of a commitment is ADP making here in this area? It seems to me to be unbelievably huge. I am…"
Oct 26, 2009
Ralph Paglia commented on Steven Moore's blog post Social Media ROI and Ralph’s “ Accidental Car Sales” – the story as I see it.
"@Steven - Great Post! Yes, this is a VERY important and critical issue for any of us trying to find ways to monetize the ability to reach car buyers as they spend an increasingly enormous amount of their time during waking hours online... Of course,…"
Oct 26, 2009
Steven Moore posted a blog post

Social Media ROI and Ralph’s “ Accidental Car Sales” – the story as I see it.

For the last few months I have been engaged to fix ,modify ,rebuild a total outsourced solution for Executives and SmallBiz owners which has been meeting with mixed results. This program engages them into X number social outposts and then a team of smart folks dedicate 10-14 hrs of time per month moving their brands forward. While doing this and outlining the business processes and engagement, I am also entrusted to develop the ROI modeling it didn’t exist which causes the inconsistencies among…See More
Oct 25, 2009
Steven Moore replied to Ron Morrison's discussion Twitter/Facebook will soon dominate the world... not Google.
"Collection of people is more important than data- best quote in article. It is fun collecting knowledge thru data and everyone has done that at one time or another. But when you collect people you collect wisdom and the ability to get answers to…"
Oct 25, 2009
Steven Moore has set up their private workspace using Huddle Workspaces.
Oct 25, 2009

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
SMS,Inc.
Location
Atlanta < GA
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Marketing Services Provider, Consultant
REQUIRED: Your Business Phone Number
770-596-4926
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.smallbiztwit.info
YOUR Email address for business contacts
smallbiztwit@gmail.com
Your Mobile Phone Number, Direct Business Line or Alternate Number
770-596-4926
Select All franchises/brands you are associated with
Ford
What will YOU contribute to the ADM Community?
My background and social graph is available at www.smallbiztwit.info and hit my Twitter, Facebook, Linkin, Freindfeed etc...
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://www.easyautosales.com
INVENTORY MERCHANDISING or listing site you recommend (ie; www.Cars.com)
http://www.craigslist.com
Your FACEBOOK Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://www.kkb.com
Your YouTube Channel, or Video site you recommend (ie; youtube.com/AutoDigitalMarketing)
http://www.youtube.com
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
Dealerskins, Not Applicable
INTERNET LEAD Suppliers You Have Experience Using
Not Applicable
DEALER MANAGEMENT SYSTEM (DMS) You use
Not Applicable
Used Car Inventory Management Solutions You Use
Not Applicable

Steven Moore's ADM Blog

Social Media ROI and Ralph’s “ Accidental Car Sales” – the story as I see it.

Posted on October 25, 2009 at 4:17pm 3 Comments

For the last few months I have been engaged to fix ,modify ,rebuild a total outsourced solution for Executives and SmallBiz owners which has been meeting with mixed results. This program engages them into X number social outposts and then a team of smart folks dedicate 10-14 hrs of time per month moving their brands forward. While doing this and outlining the business processes and engagement, I am also entrusted to develop the ROI modeling it didn’t exist which causes the inconsistencies among… Continue

2009 Ad-ology Media Influence on Consumer Choice survey- Auto.

Posted on October 23, 2009 at 4:02pm 0 Comments

Had just a quick moment so here is the whole article-



Automaker Web Sites Most Influential on Buyers; Newspaper, TV Still Effective

WESTERVILLE, Ohio--(Business Wire)--

Thirty-eight percent of U.S. auto buyers are willing to drive more than an hour

for their best deal, highlighting the importance of aggressive advertising by

dealers. The Fall 2009 Ad-ology Media Influence on Consumer Choice survey also

found online media is now more influential than social or… Continue

How to Claim Your Dealer Website’s Google Sidewiki

Posted on October 7, 2009 at 8:30am 1 Comment

I just have a moment today over lunch. Here is a great post and video on how to claim your sidewiki on your site. Dealers should follow this post and then you have claimed your space and will be able to montior but more importantly you will be able to comment back and engage your customers, or even competitors who may get nasty. Just kidding no one would do that!



Here is the… Continue

Follow up on Fluent Report from Razorfish - Social Infleunce Marketing in the AutoBiz

Posted on August 24, 2009 at 9:24am 1 Comment

Measuring Social Influence Marketing in the automotive industry

By Shiv Singh



Fluent, a new Razorfish report, examines the rise of Social Influence Marketing – the method of employing social media and social influencers to meet a company’s business and marketing objectives. The report features a new proprietary survey that explores how social media informs consumer purchase behavior, and introduces the SIM Score – a new benchmark Razorfish developed to measure a brand’s social… Continue

Razorfish new report- Fluent the Social Influence marketing report.

Posted on August 21, 2009 at 4:14pm 3 Comments

Razorfish a world class agency that has done some great work in the auto industry has just came out with their report on Social Influence Marketing called Fluent.



Social Influence Marketing (SIM) is about employing social media and social influencer's to achieve the marketing and business needs of an Organization.



The report is here at… Continue

Comment Wall (7 comments)

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At 10:20am on September 30, 2009, Keith Shetterly said…
Thanks Steven! SM is not just the Next Big Thing. It's ALREADY the Next Big Thing. ;)
At 10:03am on September 1, 2009, Andrew David Baron said…
Thanks for the add Steven. I'm adding your blog's RSS feed to my read list. :D Great to be connected!
At 1:27pm on August 26, 2009, Rob Hagen said…
You look familiar Steve. Thanks for the friend request!
At 7:16am on August 22, 2009, Megan E. Bucher said…
Hi new friend! Glad to be connected!
At 11:50am on August 14, 2009, Nick said…
Hi!
Just wanted to let you know:
Incentive Research is now offering a FREE TRIAL - We provide real-time manufacturer incentive data to your existing website....saving you time!
Call me 720-308-7210 for details

check it out:
www.IncentiveResearch.com
At 1:04pm on August 7, 2009, Ron Morrison said…
Thanks Steven! Glad to have you as a friend - one with LOT's of INDUSTRY EXPERTISE and great input for everyone.
At 12:09pm on August 7, 2009, Larry Bruce said…
Thanks Steven, Always good to have fellow Georgian in the friends list. Hope ur a DAWG fan.

I will be in Atlanta next week for the David Kain / NCM event if ur attending look forward to meeting you there.

LB
 
 
 

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