Steven Moore Male Marietta, GA United States SMS,Inc.: Share; Share on Twitter; Share on Facebook

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Steven Moore's ADM Discussions

Twitter/Facebook will soon dominate the world... not Google.

Replied Oct. 25, 2009

Danger: Your Dealership Sucks!!! ... and Google easily broadcasts that message to the social world...

Replied Sep. 30, 2009

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Steven Moore's ADM Page

Working on a Green Cleaning Program now.. I am working outside of the auto biz. Will keep reading what is going on here for the future... Jan 19

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Conte Veronica left a comment for Steven Moore

January 26

Working on a Green Cleaning Program now.. I am working outside of the auto biz. Will keep reading what is going on here for the future...

January 19

Steven Moore commented on Tom Nicholl's group 'Google Wave'

http://completewaveguide.com/ is a 100+pgs guide that is free to view online and can be brought if you need to make copies.. This covers a ton of stuff and is very helpful. I am at smallbiztwit@googlewave.com see ya there.. Also have 11 more invites…

December 5, 2009

Steven Moore commented on Ron Morrison's blog post 'Planning to hire Social Media talent...'

Ron, It had been a while since we connected here.. Hope all is well. This post really hit home for me because for the last 6 weeks I have been engaged in a project with a very fast growing social media outsourcing company and helped them hire over 1…

December 4, 2009

Tom Nicholl and Steven Moore are now friends

December 4, 2009

Steven Moore commented on Tom Nicholl's group 'Google Wave'

I am at smallbiztwit@gmail.com to wave add me and if you need an invite let me know and I will add you, I just got 10 new ones added to my account...

December 4, 2009

Steven Moore joined Tom Nicholl's group

Google Wave

Google Wave promises to be the next generation of e-mail and interactive communications. As auto dealers there are tons of applications from communicating with customers, project development and of course...selling cars.

December 4, 2009

Steven Moore and Dr Harold Elam Jr are now friends

December 4, 2009

Steven Moore commented on Todd Smith's blog post 'Facebook for Auto Dealers'

Todd, nice ebook and nice to share it here...

November 16, 2009

Steven Moore and Brandon are now friends

November 16, 2009

Working on my 5f5a program for social business design. Post coming this week.. Making time for it now.

November 2, 2009

Steven Moore and Paisley Wood are now friends

November 2, 2009

Steven Moore commented on Steven Moore's blog post 'Social Media ROI and Ralph’s “ Accidental Car Sales” – the story as I see it.'

@ ralph just spent more time with your comment- the end is great ( sounds to me Human touch/intelligence and personalization thru Technology - Human voice thru Machines... Your marketing and competitive matrix is so so true- we can find a number to…

October 26, 2009

Steven Moore commented on Steven Moore's blog post 'Social Media ROI and Ralph’s “ Accidental Car Sales” – the story as I see it.'

@ralph Wow thanks for such a commitment of your time in your comment. I will spend time really taking this info into the old chrome dome.. How large of a commitment is ADP making here in this area? It seems to me to be unbelievably huge. I am workin…

October 26, 2009

Ralph Paglia commented on Steven Moore's blog post 'Social Media ROI and Ralph’s “ Accidental Car Sales” – the story as I see it.'

@Steven - Great Post! Yes, this is a VERY important and critical issue for any of us trying to find ways to monetize the ability to reach car buyers as they spend an increasingly enormous amount of their time during waking hours online... Of course,…

October 26, 2009

Steven Moore added a blog post

Social Media ROI and Ralph’s “ Accidental Car Sales” – the story as I see it.

October 25, 2009

ADM Profile Information

Enter Name of Your Dealership, Business or Employer:

SMS,Inc.

Location

Atlanta < GA

Auto Industry Business Segment or Affiliation:

Marketing Services Provider, Consultant

If a Dealer, OEM, Agency or Dealership Associate, please select the brands that you are affiliated with:

Ford

OPTIONAL: Email for ADM Members to contact you (to avoid spambots, this will NOT be a live link):

smallbiztwit@gmail.com

REQUIRED: Your Business Phone Number:

770-596-4926

Your Mobile Phone Number:

770-596-4926

REQUIRED: Primary URL for YOUR Business, Professional or Blog Website (example = www.ADPdigitaladvertising.com)

http://www.smallbiztwit.info

Describe your background, when you first got into the car business, what you are PASSIONATE about... Tell us who you REALLY are:

My background and social graph is available at www.smallbiztwit.info and hit my Twitter, Facebook, Linkin, Freindfeed etc...

Enter the URL of a DEALER Website you recommend (example = www.SandersonFord.com):

http://www.easyautosales.com

Enter URL of OEM or affiliated site you recommend (example = www.FLMDigital.com):

http://www.ford.com

Enter URL of a CLASSIFIED AD or INVENTORY LISTING site you recommend (example = www.Cars.com):

http://www.craigslist.com

Enter URL of YOU or YOUR COMPANY'S Facebook Profile or Fan page (example = www.facebook.com/RPaglia):

http://www.kkb.com

Enter URL of YOU or YOUR COMPANY'S YouTube Channel (example = www.youtube.com/AutoDigitalMarketing):

http://www.youtube.com

Check the Dealership WEBSITE PROVIDERS you currently use, or have experience using in the past:

Dealerskins, Not Applicable

Select the Automotive Internet Lead Providers You Currently Use, or have Used in the Past:

Not Applicable

Select the Dealer Management System(s) (DMS) You Currently Use:

Not Applicable

Select the Inventory Management or Used Car Inventory Marketing Solution You Use (if applicable):

Not Applicable

Steven Moore's ADM Blog

Social Media ROI and Ralph’s “ Accidental Car Sales” – the story as I see it.

For the last few months I have been engaged to fix ,modify ,rebuild a total outsourced solution for Executives and SmallBiz owners which has been meeting with mixed results. This program engages them into X number social outposts and then a team of smart folks dedicate 10-14 hrs of time per month moving their brands forward. While doing this and outlining the business processes and engagement, I am also entrusted to develop the ROI modeling it didn’t exist which causes the inconsistencies among… Continue

Posted on October 25, 2009 at 4:17pm — 3 Comments

2009 Ad-ology Media Influence on Consumer Choice survey- Auto.

Had just a quick moment so here is the whole article-

Automaker Web Sites Most Influential on Buyers; Newspaper, TV Still Effective
WESTERVILLE, Ohio--(Business Wire)--
Thirty-eight percent of U.S. auto buyers are willing to drive more than an hour
for their best deal, highlighting the importance of aggressive advertising by
dealers. The Fall 2009 Ad-ology Media Influence on Consumer Choice survey also
found online media is now more influential than social or traditional media on
auto purchasin… Continue

Posted on October 23, 2009 at 4:02pm —

How to Claim Your Dealer Website’s Google Sidewiki

I just have a moment today over lunch. Here is a great post and video on how to claim your sidewiki on your site. Dealers should follow this post and then you have claimed your space and will be able to montior but more importantly you will be able to comment back and engage your customers, or even competitors who may get nasty. Just kidding no one would do that!

Here is the link

Hope th… Continue

Posted on October 7, 2009 at 8:30am — 1 Comment

Follow up on Fluent Report from Razorfish - Social Infleunce Marketing in the AutoBiz

Measuring Social Influence Marketing in the automotive industry
By Shiv Singh

Fluent, a new Razorfish report, examines the rise of Social Influence Marketing – the method of employing social media and social influencers to meet a company’s business and marketing objectives. The report features a new proprietary survey that explores how social media informs consumer purchase behavior, and introduces the SIM Score – a new benchmark Razorfish developed to measure a brand’s social influence and fav… Continue

Posted on August 24, 2009 at 9:24am — 1 Comment

Razorfish new report- Fluent the Social Influence marketing report.

Razorfish a world class agency that has done some great work in the auto industry has just came out with their report on Social Influence Marketing called Fluent.

Social Influence Marketing (SIM) is about employing social media and social influencer's to achieve the marketing and business needs of an Organization.

The report is here at http://fluent.r… Continue

Posted on August 21, 2009 at 4:14pm — 3 Comments

Comment Wall (7 comments)

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At 10:20am on September 30, 2009, Keith Shetterly said…: Thanks Steven! SM is not just the Next Big Thing. It's ALREADY the Next Big Thing. ;)

At 10:03am on September 1, 2009, Andrew David Baron said…: Thanks for the add Steven. I'm adding your blog's RSS feed to my read list. :D Great to be connected!

At 1:27pm on August 26, 2009, Rob Hagen said…: You look familiar Steve. Thanks for the friend request!

At 7:16am on August 22, 2009, Megan E. Bucher said…: Hi new friend! Glad to be connected!

At 11:50am on August 14, 2009, Nick said…: Hi!
Just wanted to let you know:
Incentive Research is now offering a FREE TRIAL - We provide real-time manufacturer incentive data to your existing website....saving you time!
Call me 720-308-7210 for details

check it out:
www.IncentiveResearch.com

At 1:04pm on August 7, 2009, Ron Morrison said…: Thanks Steven! Glad to have you as a friend - one with LOT's of INDUSTRY EXPERTISE and great input for everyone.

At 12:09pm on August 7, 2009, Larry Bruce said…: Thanks Steven, Always good to have fellow Georgian in the friends list. Hope ur a DAWG fan.

I will be in Atlanta next week for the David Kain / NCM event if ur attending look forward to meeting you there.

LB

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