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Steve Camp
  • Lisle, IL
  • United States
  • Infiniti of Lisle
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ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
Infiniti of Lisle
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Manager
REQUIRED: Your Business Phone Number
(630) 241-3000
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.infinitioflisle.com
YOUR Email address for business contacts
infinitismith@gmail.com
Select All franchises/brands you are associated with
17-Infiniti, -Honda..., -Infiniti..., -Volvo...
ADM is a Professional Network, describe: "Why should anyone do business with you?"
Our goal is to deliver the BEST quality product at every customer touch point.
"What will YOU contribute to the ADM Community?"
Can't stop, never stop, always move the ball forward. If I'm not creating or re-creating a product, process , or service I feel the day has been wasted. I wish I could stop the madness.
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://www.tonkin.com/
Social Media, Network or Blog site you recommend (ie; www.AutomotiveSocial.com)
http://www.automotivedigitalmarketing.com/
INVENTORY MERCHANDISING or Classified Listing site you recommend (ie; www.Cars.com)
http://www.cars.com
YOUR Twitter profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://twitter.com/RalphPaglia
YOUR Facebook Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://www.facebook.com/#!/PCGDigitalMarketing?ref=ts
YOUR YouTube Channel, or one you recommend (ie; youtube.com/AutoDigitalMarketing)
http://www.youtube.com/user/AutoDigitalMarketing
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
The Cobalt Group, Dealer.com, Izmocars, DealerImpact, VinSolutions.com
INTERNET LEAD Suppliers You Have Experience Using
Dealix, Autobytel, AutoUSA, iMotors, AutoNetUSA, CarPrices.com, CarsDirect.com, CarSmart, InvoiceDealers.com
DEALER MANAGEMENT SYSTEMS (DMS) You use
OTHER
Used Car Inventory Management Solutions You Use
vAuto, HomeNet..., vAuto..., vinSolutions...

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Steve Camp's ADM Blog

QR Codes in Automotive Print Advertising - 8 Week Real World Results

Posted on May 14, 2011 at 4:53pm 8 Comments

A full eight (8) week review  with data to support a continuation of our QR code(s) in print advertising.

After three weeks of what I considered to be decent results from my previous post, I decided to change things…

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QR Code advertising in print media - Real World Results

Posted on April 4, 2011 at 7:01pm 2 Comments

I am half way through my six week QR code print advertising experiment. I wanted to post my results to date and make adjustments based on forum input. So please let me know your thoughts.

61% - Unique QR Searches

30% - Unique Telephone Calls

9% - Unique URL Referrals

Here’s the scenario; I placed a QR code in my local newspaper (Chicago Tribune) advertising. The Chicago market is still very strong for print media and it makes up about 33% of my advertising…

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