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Steve Camp
  • Lisle, IL
  • United States
  • Infiniti of Lisle
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Steve Camp's ADM Friends

  • Jay Radke
  • Matt Palmer
  • AutoQueen Christine
  • James Stayton
  • Lizelle Landino
  • Scott Falcone
  • Brian Pasch
  • Keith Shetterly
  • Joe Webb
  • James A. Ziegler
  • Ralph Paglia

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Steve Camp's ADM Profile page

Latest ADM Activity - Click "More" at bottom!

Steve Camp posted a video

FREE Infiniti Vehicle Pick up and Delivery Service from Infiniti of Naperville-Lisle

Infiniti of Lisle-Naperville expands it's Free Vehicle Pick-up & Delivery Service to include the entire Chicago area. Northern Illinois Infiniti owners can n...
Aug 6, 2012
Steve Camp liked Glenn Pasch's video
Jun 26, 2012
Micah Basarich liked Steve Camp's video
Mar 13, 2012
Steve Camp's video was featured

Infiniti of Lisle-Naperville Internet Department Introduction Video

Infiniti of Lisle-Naperville's Internet Director Micah Basarich introduces himself to all dealership prospects in his own way. Every BDC/Internet department professional should use a method to communicate with their audience that best conveys their…
Mar 11, 2012
Steve Camp commented on Ralph Paglia's video

2012 DMSC Brian Pasch Video Vehicle Presentation Award Las Vegas

"Thanks Brian, Carrie, and Ken. Even though we've completed over 5,000 one-to-one video's it took Rob Fontano's Audi walkaround to spur Infiniti of Lisle to create a series of model videos. We couldn’t have done it without the…"
Feb 8, 2012
Steve Camp might attend Ralph Paglia's event

ADM Member Reception at NADA at The Pub at the Monte Carlo Hotel

February 3, 2012 from 6pm to 9pm
ADM Professional Community Member Reception at 2012 NADA Convention and Exposition will be from 6:00 PM to 9:00 PM on Friday at the "The Pub" inside the Monte Carlo Hotel and Casino.Many thanks to Brian Pasch, PCG Digital Marketing and the other sponsors for supporting this event and securing the venue...Monte Carlo Resort &…See More
Jan 28, 2012
Steve Camp liked Ralph Paglia's event ADM Member Reception at NADA
Jan 28, 2012
Steve Camp posted a video
Jul 9, 2011
Steve Camp commented on Brian Pasch's blog post Paglia Kruse Rucker Pasch To Speak At California Automotive Conference July 16th
"Wish I could be there for a ton of great speakers! The beach and pier would be an added bonus."
Jul 9, 2011
Jay Radke and Steve Camp are now friends
Jun 22, 2011
Steve Camp and Lizelle Landino are now friends
Jun 9, 2011
Steve Camp commented on Brian Pasch's blog post The PCG Pit Stop Conference Format
"Brian, I will be happy to make some calls to our dealership friends and to vendors that could use the training to better understand Digital Marketing. We look forward to a big turn out! "
Jun 6, 2011
Steve Camp commented on Brian Pasch's blog post The PCG Pit Stop Conference Format
"Pit Stop Digital Marketing is a no-brainer. The ability to train 4 of our staff locally without the typical associated travel expense is a great opportunity. Educate different levels and departments on your team so more are on the same…"
Jun 6, 2011
Julia Spivak commented on Steve Camp's blog post QR Codes in Automotive Print Advertising - 8 Week Real World Results
"Hi Steve, Using SMS Id numbers is very simple, If you want to use them for vehicles on your lot you can place the sign that says "text 2222(ID number) to 73363(short code)", when people text they get informaion about the car, as well as…"
May 18, 2011
Steve Camp and Brian Pasch are now friends
May 18, 2011
Steve Camp commented on Steve Camp's blog post QR Codes in Automotive Print Advertising - 8 Week Real World Results
"Tony, I think your comment about high end customers using QR is valid. We intend to roll this out to a few of the Honda stores in our group next. I will post more totals soon with a copy of our ad as well. Thanks for the comments!"
May 18, 2011

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Infiniti of Lisle
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Steve Camp's ADM Blog

QR Codes in Automotive Print Advertising - 8 Week Real World Results

Posted on May 14, 2011 at 4:53pm 8 Comments

A full eight (8) week review  with data to support a continuation of our QR code(s) in print advertising.

After three weeks of what I considered to be decent results from my previous post, I decided to change things…


QR Code advertising in print media - Real World Results

Posted on April 4, 2011 at 7:01pm 2 Comments

I am half way through my six week QR code print advertising experiment. I wanted to post my results to date and make adjustments based on forum input. So please let me know your thoughts.

61% - Unique QR Searches

30% - Unique Telephone Calls

9% - Unique URL Referrals

Here’s the scenario; I placed a QR code in my local newspaper (Chicago Tribune) advertising. The Chicago market is still very strong for print media and it makes up about 33% of my advertising…


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