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Steve Buckly
  • Pittsburgh, PA
  • United States
  • explainervideocost
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Steve Buckly's ADM Discussions

Reaching Thousands With Video For FREE

Started on Thursday 0 Replies

I have a that I use to promote my personal brand. I have been using more and more video every month. I have…Continue

Calling all Members, Vendors and Partners!

Started on Thursday 0 Replies

Dear Independent Dealer, Did you know that DealerTrack has a Dealer Management System for Independent Dealers (DMS)? The DealerTrack DMS for independent dealers gives you a more efficient way to…Continue

Why Amazon Vehicles Doesn't Have to Mean the Demise

Started on Thursday 0 Replies

Amazon made headlines last year with the launch of Amazon Vehicles, its new research site for auto buyers. Consumers can explore and compare makes, models, features, and even MSRP data. Franchise…Continue

Painfully Easy Ways to Stay Top of Mind With Clients and Prospects

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We know that the record sales we’ve enjoyed in recent years cannot—and will not—continue much longer. Soon, dealerships may have to look elsewhere for ways to maintain their revenue and…Continue

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Steve Buckly is now a member of Automotive Digital Marketing ProCom
Jul 19, 2016

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Steve Buckly's ADM Blog


Posted on April 26, 2017 at 2:39am 0 Comments

Several posts on automotive digital marketing forums have asked the question, "Pandora, Yes or No?" At String we analyze millions of traffic combinations through the power of our predictive analytics platform. Based on the conversions that we see inside the String Dealer Positioning System, our answer is, not surprisingly, "It depends."  

As this post will focus on evaluating the decision of the dealership to add or expand their budget with Pandora, based on the "opportunity" in their…


Automotive Dealers

Posted on April 26, 2017 at 2:37am 0 Comments

Social media is interwoven into our everyday lives and the opportunities for the automotive industry are bigger than ever. In 2015, many in the automotive industry viewed social marketing with mixed reviews. It was something you had to do but the question was always there: “Does this bring any real value?” With the advancement of faster and better technologies, new ways to mine for social purchase intent, and more options for personalization that can lead to conversion, now is the time for…


current events to drive traffic

Posted on April 26, 2017 at 2:28am 0 Comments


Whether you’ve been publishing your law firm’s blog for several years or for just a few months, it can be a challenge to come up with relevant legal topics that will engage loyal readers and attract new followers.

One effective way to drive blog traffic is to write about current events in the news.

According to the Pew Research Centre, four in 10 Americans get their news online ‒ and that number increases as the audience gets younger. Tying your blog posts…


How to add value to your online content

Posted on April 26, 2017 at 2:26am 0 Comments


In his ground-breaking book SPIN Selling, behavioural scientist turned sales training guru Neil Rackham stated that the definition of a  successful sales call is one after which the client would have been happy to write the seller a cheque in exchange for the value they received. The same could be …

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