Automotive Digital Marketing Professional Community

ADM serves Car Dealers, Automotive Marketing Pros and Internet Sales Managers

Tharon Lambert
  • Male
  • Savannah
  • United States
  • J.C. Lewis Ford
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Tharon Lambert updated their profile
April 22, 2009
All about how to grow link networks. This group is for exchanging ideas, links and techniques for getting your site referenced in online directories, and increasing the sheer number of referring links to dealer sites.
February 13, 2009

ADM Profile Information

Enter Name of Your Dealership, Business or Employer:
J.C. Lewis Ford
Location
Savannah, GA
Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Manager
REQUIRED: Primary URL for YOUR Business Website or Blog (example; www.ADPsocial.com)
http://www.jclewisford.com
OPTIONAL: Email Listing for ADM Members interested in doing business:
internet.sales@jclewisford.com
REQUIRED: Your Business Phone Number for Members:
912-629-9234
If affiliated with a Dealer or OEM, please check franchise you are associated with:
Ford
What interesting insights can you contribute to the ADM Community? Are you PASSIONATE about anything? Tell us who you REALLY are!
E-Commerce Director at J.C. Lewis Ford for 9 years. We have five Internet Sales Specialists that handle internet customers. Biggest challenge is adapting to new internet sales trends while maintaining current process. There is always something new that everyone swears by.
Enter URL of DEALER Website you recommend (example; www.SandersonFord.com):
http://www.jclewisford.com
Enter URL of OEM site you recommend (example; www.FLMDigital.com):
http://www.fordvehicles.com
Enter URL of a Social Media/UGC site you recommend (example; www.AnciraCommunity.com):
http://www.hondamallofgeorgia.com
Enter URL of a Dealer INVENTORY ADVERTISING site you recommend (example; www.Cars.com):
http://www.cars.com
Enter URL of a TWITTER profile you recommend following (#FF; twitter.com/ADMcommunity):
http://www.cars.com
Enter URL of a Facebook Profile/Page you recommend (example; facebook.com/ADMcommunity):
http://www.blueovalnews.com
Enter URL of a YouTube Channel you recommend (example; youtube.com/AutoDigitalMarketing):
http://www.youtube.com/watch?v=NazvDwZcn5U
Check all INTERNET LEAD PROVIDERS You have direct experience using as a supplier:
Cars.com NewLeadsPlus
Select DEALER MANAGEMENT SYSTEM (DMS) You Currently Use:
Arkona
Select all Vehicle Inventory Management Solutions You Have Used:
Other

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Comment Wall (8 comments)

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At 1:31am on January 27, 2009, Emmett said…
Tharon,
Join us.... There are new companies owned by pro athletes looking to make partnerships their network in order to sell to current and future pro athletes...
Visit How To Advertise To Professional Athletes
At 10:08am on June 20, 2008, Fred Haney said…
Thanks for your kind words, I do work hard to stay current and to do my workshops where everyone can get something.
Thanks,
Fred
At 8:04am on May 12, 2008, Jay Austin said…
Nice profile. If you don't mind me asking, what CRM tool to you use?
At 9:00am on April 11, 2008, Terry Alling said…
Ralph Paglia from ADP invited me to join group. Will be attending Digital Dealer and would like to meet you in person and discuss our sales and marketing internet program. Below is an over view of our program for automotive dealerships.
Our program is internet based and called Sensible Driver which is an integrated sales and marketing program designed to increase dealer ups to your website and brick & mortar. We use the Internet to retain existing customers while attracting new prospects for your dealership. It delivers results at a fraction of the cost of traditional direct mail and newspaper.

The flagship of the Sensible Driver program is an e-magazine sent to your customers and prospects. It is a "soft sell" packed with high-quality editorial content that targets all four profit centers for your dealership: new cars, used
cars, service and parts. After all, the best people to buy your products and services are those customers who have purchased from you in the past.

Sensible Driver goes way beyond the capabilities of traditional direct mail and newspaper. It ties in seasonal specials to drive traffic and prompts recipients to take action through exclusive offers. Our custom dealer satellite website integrates tightly with your existing website to maximize its value and improve SEO for the dealership. All aspects of the program include extensive reporting so you can track the effectiveness of your campaigns. It can also be used for SEM.
At 11:38am on February 16, 2008, Philip Zelinger said…
Hello Tharon, It is always nice to have someone on the virtual showroom join ADM since today's experiences translate into tomorrow's best practices. I would appreciate your input on some of the forums I have posted and perhaps some suggestions or comments based on your experiences as well. I also suggest that you visit our auto industry networking portal - www.autoadcreative.com. We broadcast live dealer call in questions on our blog radio show - "Auto Industry Insiders" featuring cutting edge technology providers. Your success suggests an understanding of the tools that exist on today's virtual showrooms and your insights would be appreciated by our dealer clients and recommended vendors. Besides, you may accidentally learn something while you are teaching your fellow car dealers visiting the FREE site. In any case, welcome to ADM - I look forward to your contributions to the forums.
At 3:47pm on February 15, 2008, Brian Epro said…
Hey Tharon- good to see you here also!
At 5:26pm on February 14, 2008, Ralph Paglia said…
Tharon,

It would be great to see you update your profile with your real name, but what the heck, you are welcome with any name you wish to use!

I am back home in Phoenix after a long 8 days on the road... After 2 days in Irvine and San Diego early last week, I arrived in San Francisco last Wednesday evening so I could attend the J. D. Power Automotive Roundtable, prior to the NADA marathon madness...

After 5 grueling days of listening to speeches, taking notes, delivering presentations, schmoozing the industry, I left San Francisco and flew directly to Boston on an unplanned mission. I am now in my home office in Phoenix and when I logged in to ADM a moment ago, I was pleasantly surprised to see that we are now at 463 automotive professionals who have joined the ADM Community!

Amazing support from an amazing industry... Made my day worth the aggravation of cross country travel.

Thanks for helping us get to this critical mass... I am thrilled and delighted to see that you have joined our community... Welcome and THANK YOU!

We are looking forward to any best practices, guidance, tactics, files, photos and videos you are willing to share with us.

Also, you have full access to your very own blog web site within this community, so feel free to get into the swing of things and use this community as a means of sharing with associates, customers, clients and friends!

Ralph Paglia
rpaglia@gmail.com
cell: 1-505-301-6369
At 2:20pm on February 14, 2008, Alvin Newton said…
Tharon,

It was a pleasure speaking with you this morning. I can be some what speratic, when I am explaining Digital Marketing Practice, so I hope I made sense. If you and your dealership
are looking at building 10-15 MicroSites, please let me know and I will give you a bid far below the market price of what is being charged to build these sites. There is only a one time build fee and a small monthly hosting fee per site. I could have a killer campaign live and kicking in about 1-2 months for your store. Remember there is going to be 1million less cars sold this year, How are you going to get your share?

Welcome aboard a great community,
Alvin Newton
 
 
 

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