Professional Community for Car Dealers, Automotive Marketers and Sales Managers
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This trend of the savvy, informed consumer is affecting the automotive sector as ninety-four percent of potential car buyers research different cars online before they purchase.…
Mazda is making all the right moves. Mazda has developed and is implementing groundbreaking technology known as Skyactiv and is available in all 2014 vehicles. To say Skyactiv technology is revolutionary would be insincere. It is…Continue
Autotrader was the first “big name” site to sell your vehicle online and rightfully so. Autotrader has massive name recognition with tons of auto listings. It incorporates a user-friendly search interface with tons of options for narrowing your search like transmission type, interior options, and engine type. With a massive database of vehicles there comes with it some drawbacks.
Because of Autotrader’s massive database users typically overprice their…Continue