Automotive Marketing Professional Community for Car Dealers, OEM and Suppliers
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Until this announcement, Facebook collected data from three sources which it used to accurately target…Continue
If you have flown recently there are two inescapable and related facts: (1) nearly every seat is full and (2) nearly every seat is priced differently.
This is because airlines realize that planes taking off with empty seats represents lost revenue that will never come back.…
For most dealers, ranking organically for search terms is difficult because their websites are optimized for sales and…Continue
As new vehicle sales profits become more difficult, it is important to increasingly turn your attention to growing your service business. Dealers are rightly interested in finding new service customers to replace lost customers. However, service conquest is very difficult because you must overcome three challenges:…Continue