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Robert E. Krasow
- BDCinMotion, LLC
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Robert E. Krasow's ADM Discussions
Email Templates, Phone Scripts - Share The Winners!
Replied Apr. 30, 2009
EXPECTATIONS
Replied Apr. 29, 2009
EXPECTATIONS
2 Replies
Started this ADM discussion. Last reply by Robert E. Krasow Apr. 29, 2009.
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All about what's going on in the blogosphere and the implications for automotive digital marketing professionals.
I would also recommend the Pasch Consulting Group. Brian has proven to master the SEO and SEM craft. www.paschconsulting.com
Anyone can come up with a brilliant idea. It's the execution and know-how that make any idea fly. This team is brilliant. Chip, Matt, Heather, Johnny and the rest of the crew make Dealerrater.com what it is. BRILLIANT! I am excited and feel privileg…
Using DealerRater.com as part of an automotive digital marketing reputation management strategy.
Thanks for the response, Stan. I see it all the time. Dealers will spend the money on the technology and services but when it comes time to give their workers the knowledge they fall short. To take it a step further, if people are not conditioned th…
These are some huge points to consider. I cannot tell you how many times I have seen the sales floor completely mishandle the customer that the BDC has brought in. The only way to TO and save the deal was to have myself as the BDC Manager go in and…
There are a lot of great vendors out there who offer some fantastic solutions in driving traffic to your web sites and ultimately into your stores. SEO/SEM is definitely the most powerful tool out there. I have been working in the automotive realm s…
ADM Profile Information
- Enter Name of Your Dealership, Business or Employer:
- BDCinMotion, LLC
- Location
- Boston, MA
- Auto Industry Business Segment or Affiliation (check all that apply):
- Marketing Services Provider, Dealership Solution Provider
- REQUIRED: Primary URL for YOUR Business Website or Blog (example; www.ADPsocial.com)
- http://www.bdcinmotion.com
- OPTIONAL: Email Listing for ADM Members interested in doing business:
- rob@bdcinmotion.com
- REQUIRED: Your Business Phone Number for Members:
- 508-963-7751
- If affiliated with a Dealer or OEM, please check franchise you are associated with:
- Acura, Aston Martin, Audi, BMW, Buick, Cadillac, Chevrolet, Chrysler, Dodge, Ferrari, Fisker, Ford, GMC, Honda, Hummer, Hyundai, Infiniti, Isuzu, Jaguar, Jeep, Kia, Lamborghini, Land Rover, Lexus, Lincoln, Lotus, Maserati, Maybach, Mazda, Mercedes Benz, Mercury, MINI, Mitsubishi, Nissan, Pontiac, Porsche, Rolls-Royce, Saab, Saturn, Scion, Smart, Subaru, Suzuki, Tesla, Toyota, Volkswagen, Volvo
- Describe YOUR Business Value Proposition... Why does anyone do business with you?
- www.bdcinmotion.com
With over 50 years of Automotive Experience, we offer comprehensive retail automotive Process and Training Services.
- What interesting insights can you contribute to the ADM Community? Are you PASSIONATE about anything? Tell us who you REALLY are!
- Robert Krasow
Partner
BDCinMotion, LLC
Rob is a true veteran of the “technology revolution” brought on by the “influence of the internet” upon the automotive industry.
Rob’s journey began in 1985 at the age of 16 as a lot attendant for a Rolls Royce, Maserati, BMW dealership in CT. In 1988 Rob entered Lynchburg College in Virginia where he studied foreign languages and majoring in Spanish.
He quickly put his education and skills to work teaching Spanish along with coaching the Varsity ski team at a prestigious preparatory school in Massachusetts. In 1994 Rob accepted a job with a Charlotte, NC based import / export company doing business in Mexico.
His mastery of the Spanish language led him to his first entrepreneurial experiment as the founder, President & CEO of a translation services company he established in 1996.
Rob sold his company after 6.5 years of successful operations and followed his lifelong love of automobiles to the Hendrick Automotive Group based in Charlotte, NC, focusing on sales & leasing to the Spanish speaking market.
He quickly identified a unique opportunity, using his education in foreign languages and his attraction to the automobile business and returned to his native New England to establish & become Director of Multi-Cultural Sales & Marketing for the Harr Automotive Group in Worcester, MA.
Rob’s skills and talents were recognized & he was quickly promoted to the position of Director, Business Development for the Harr Group and thus began a six year career and journey of perfecting the product, process & people skills needed for successful Business Development operations.
In 2006, Rob’s commitment to the changing automotive retail process and culture led him to establish, BDC in Motion, as a consultant working with automotive groups throughout the Northeast and Midwestern United States establishing strategy, developing management, hiring and training personnel for Business Development Departments using the Four Portal Approach.
- Enter URL of DEALER Website you recommend (example; www.SandersonFord.com):
- http://www.floodauto.com
- Enter URL of OEM site you recommend (example; www.FLMDigital.com):
- http://www.mini.com
- Enter URL of a Dealer INVENTORY ADVERTISING site you recommend (example; www.Cars.com):
- http://www.cars.com
- Enter URL of a Facebook Profile/Page you recommend (example; facebook.com/ADMcommunity):
- http://www.dealerrater.com
- Enter URL of a YouTube Channel you recommend (example; youtube.com/AutoDigitalMarketing):
- http://www.youtube.com
- Check all INTERNET LEAD PROVIDERS You have direct experience using as a supplier:
- Dealix, Autobytel, AutoUSA, iMotors, Cars.com NewLeadsPlus, CarsDirect.com
- Select DEALER MANAGEMENT SYSTEM (DMS) You Currently Use:
- ADP, Reynolds ERA
- Select all Vehicle Inventory Management Solutions You Have Used:
- Not Applicable
Comment Wall (1 comment)
- At 10:17pm on April 24, 2009,
Stan Sher said…
- Hey...you are here. Read my blog and enjoy.
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Automotive Digital Marketing Professional Community
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Phone Skills that Sell
September 10, 2010 from 12pm to 1pm – WebEx
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9th Digital Dealer Conference and Exposition
October 12, 2010 at 10am to October 14, 2010 at 2pm – Mirage Hotel, Las Vegas, Nevada
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ADM Member Reception at 9th Digital Dealer Conference
October 12, 2010 from 8pm to 11pm – "The Mirage","Las Vegas"
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2010 Driving Sales Executive Summit
October 18, 2010 at 9am to October 20, 2010 at 6pm – Las Vegas
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J.D. Power and Associates 2010 Automotive Internet Roundtable
October 20, 2010 to October 22, 2010 – Red Rock Resort - Las Vegas, NV
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