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Robert E. Krasow
  • BDCinMotion, LLC
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EXPECTATIONS

Replied Apr. 29, 2009

EXPECTATIONS
2 Replies

Started this ADM discussion. Last reply by Robert E. Krasow Apr. 29, 2009.

 

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Latest ADM Activity

January 26
June 27, 2009
Thomas McGovern and Robert E. Krasow are now friends
May 18, 2009
All about what's going on in the blogosphere and the implications for automotive digital marketing professionals.
May 2, 2009
Robert E. Krasow was featured
May 1, 2009
I would also recommend the Pasch Consulting Group. Brian has proven to master the SEO and SEM craft. www.paschconsulting.com
April 29, 2009
April 29, 2009
Anyone can come up with a brilliant idea. It's the execution and know-how that make any idea fly. This team is brilliant. Chip, Matt, Heather, Johnny and the rest of the crew make Dealerrater.com what it is. BRILLIANT! I am excited and feel privileg…
April 29, 2009
Using DealerRater.com as part of an automotive digital marketing reputation management strategy.
April 29, 2009
Thanks for the response, Stan. I see it all the time. Dealers will spend the money on the technology and services but when it comes time to give their workers the knowledge they fall short. To take it a step further, if people are not conditioned th…
April 29, 2009
These are some huge points to consider. I cannot tell you how many times I have seen the sales floor completely mishandle the customer that the BDC has brought in. The only way to TO and save the deal was to have myself as the BDC Manager go in and…
April 29, 2009
Robert E. Krasow added a discussion
There are a lot of great vendors out there who offer some fantastic solutions in driving traffic to your web sites and ultimately into your stores. SEO/SEM is definitely the most powerful tool out there. I have been working in the automotive realm s…
April 29, 2009
April 29, 2009
Robert E. Krasow updated their profile photo
April 29, 2009
April 29, 2009
Stan, all I can say is keep at it. You have what it takes to make it all work for you. I greatly appreciate the kind words and look forward to helping you in any way I can. Remember this, "Those who can do. Those who can't, talk!" You are obviously…
April 25, 2009

ADM Profile Information

Enter Name of Your Dealership, Business or Employer:
BDCinMotion, LLC
Location
Boston, MA
Auto Industry Business Segment or Affiliation:
Marketing Services Provider, Dealership Solution Provider
If a Dealer, OEM, Agency or Dealership Associate, please select the brands that you are affiliated with:
Acura, Aston Martin, Audi, BMW, Buick, Cadillac, Chevrolet, Chrysler, Dodge, Ferrari, Fisker, Ford, GMC, Honda, Hummer, Hyundai, Infiniti, Isuzu, Jaguar, Jeep, Kia, Lamborghini, Land Rover, Lexus, Lincoln, Lotus, Maserati, Maybach, Mazda, Mercedes Benz, Mercury, MINI, Mitsubishi, Nissan, Pontiac, Porsche, Rolls-Royce, Saab, Saturn, Scion, Smart, Subaru, Suzuki, Tesla, Toyota, Volkswagen, Volvo
OPTIONAL: Email for ADM Members to contact you (to avoid spambots, this will NOT be a live link):
rob@bdcinmotion.com
REQUIRED: Your Business Phone Number:
508-963-7751
REQUIRED: Primary URL for YOUR Business, Professional or Blog Website (example = www.ADPdigitaladvertising.com)
http://www.bdcinmotion.com
Describe YOUR Value Proposition... Why should people do business with you? (this text box OK for HTML)
www.bdcinmotion.com
With over 50 years of Automotive Experience, we offer comprehensive retail automotive Process and Training Services.
Describe your background, when you first got into the car business, what you are PASSIONATE about... Tell us who you REALLY are:
Robert Krasow
Partner
BDCinMotion, LLC

Rob is a true veteran of the “technology revolution” brought on by the “influence of the internet” upon the automotive industry.

Rob’s journey began in 1985 at the age of 16 as a lot attendant for a Rolls Royce, Maserati, BMW dealership in CT. In 1988 Rob entered Lynchburg College in Virginia where he studied foreign languages and majoring in Spanish.

He quickly put his education and skills to work teaching Spanish along with coaching the Varsity ski team at a prestigious preparatory school in Massachusetts. In 1994 Rob accepted a job with a Charlotte, NC based import / export company doing business in Mexico.

His mastery of the Spanish language led him to his first entrepreneurial experiment as the founder, President & CEO of a translation services company he established in 1996.

Rob sold his company after 6.5 years of successful operations and followed his lifelong love of automobiles to the Hendrick Automotive Group based in Charlotte, NC, focusing on sales & leasing to the Spanish speaking market.

He quickly identified a unique opportunity, using his education in foreign languages and his attraction to the automobile business and returned to his native New England to establish & become Director of Multi-Cultural Sales & Marketing for the Harr Automotive Group in Worcester, MA.

Rob’s skills and talents were recognized & he was quickly promoted to the position of Director, Business Development for the Harr Group and thus began a six year career and journey of perfecting the product, process & people skills needed for successful Business Development operations.

In 2006, Rob’s commitment to the changing automotive retail process and culture led him to establish, BDC in Motion, as a consultant working with automotive groups throughout the Northeast and Midwestern United States establishing strategy, developing management, hiring and training personnel for Business Development Departments using the Four Portal Approach.
Enter the URL of a DEALER Website you recommend (example = www.SandersonFord.com):
http://www.floodauto.com
Enter URL of OEM or affiliated site you recommend (example = www.FLMDigital.com):
http://www.mini.com
Enter URL of a CLASSIFIED AD or INVENTORY LISTING site you recommend (example = www.Cars.com):
http://www.cars.com
Enter URL of YOU or YOUR COMPANY'S Facebook Profile or Fan page (example = www.facebook.com/RPaglia):
http://www.dealerrater.com
Enter URL of YOU or YOUR COMPANY'S YouTube Channel (example = www.youtube.com/AutoDigitalMarketing):
http://www.youtube.com
Check the Dealership WEBSITE PROVIDERS you currently use, or have experience using in the past:
ADP Dynamic Websites, BZ Results, Dealer.com, Dealerskins, Izmocars
Select the Automotive Internet Lead Providers You Currently Use, or have Used in the Past:
Dealix, Autobytel, AutoUSA, iMotors, Cars.com NewLeadsPlus, CarsDirect.com
Select the Dealer Management System(s) (DMS) You Currently Use:
ADP, Reynolds ERA
Select the Inventory Management or Used Car Inventory Marketing Solution You Use (if applicable):
Not Applicable

Comment Wall (1 comment)

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At 10:17pm on April 24, 2009, Stan Sher said…
Hey...you are here. Read my blog and enjoy.
 
 

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