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Robert E. Krasow's ADM Discussions

EXPECTATIONS

Started this ADM discussion. Last reply by Robert E. Krasow Apr 29, 2009. 1 Reply

 

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Latest ADM Activity - Click "More" at bottom!

Robert E. Krasow and Blair J. Monroe are now friends
Jun 27, 2009
Thomas McGovern and Robert E. Krasow are now friends
May 18, 2009
Robert E. Krasow joined Ralph Paglia's group
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Blogosphere

All about what's going on in the blogosphere and the implications for automotive digital marketing professionals.
May 2, 2009
Robert E. Krasow was featured
May 1, 2009
Robert E. Krasow replied to Ralph Paglia's discussion Email Templates, Phone Scripts - Share The Winners!
"I would also recommend the Pasch Consulting Group. Brian has proven to master the SEO and SEM craft. www.paschconsulting.com"
Apr 29, 2009
Robert E. Krasow updated their profile
Apr 29, 2009
Robert E. Krasow commented on Ralph Paglia's group DealerRater.com Reputation Management
"Anyone can come up with a brilliant idea. It's the execution and know-how that make any idea fly. This team is brilliant. Chip, Matt, Heather, Johnny and the rest of the crew make Dealerrater.com what it is. BRILLIANT! I am excited and feel…"
Apr 29, 2009
Robert E. Krasow joined Ralph Paglia's group
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DealerRater.com Reputation Management

Using DealerRater.com as part of an automotive digital marketing reputation management strategy.
Apr 29, 2009
Robert E. Krasow replied to Robert E. Krasow's discussion EXPECTATIONS
"Thanks for the response, Stan. I see it all the time. Dealers will spend the money on the technology and services but when it comes time to give their workers the knowledge they fall short. To take it a step further, if people are not conditioned…"
Apr 29, 2009
Robert E. Krasow posted a discussion

EXPECTATIONS

There are a lot of great vendors out there who offer some fantastic solutions in driving traffic to your web sites and ultimately into your stores. SEO/SEM is definitely the most powerful tool out there. I have been working in the automotive realm since I was 16 (40 now) and have seen the industry change drastically. I started in 2000 working with Internet sales and have been very fortunate to work for some large groups both in NC and now in MA.Now to my point. The challenge has always been to…See More
Apr 29, 2009
Robert E. Krasow added the App Twitter Tracker
Apr 29, 2009
Robert E. Krasow updated their profile photo
Apr 29, 2009
Robert E. Krasow is now friends with Craig Belowski and Ralph Paglia
Apr 29, 2009
Robert E. Krasow left a comment for Ralph Paglia
"It was great meeting you at Digital Dealer this past week. Cheers, Rob Krasow BDCinMotion, LLC"
Apr 24, 2009
Robert E. Krasow is now a member of Automotive Digital Marketing ProCom
Apr 24, 2009

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
BDCinMotion, LLC
Location
Boston, MA
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Marketing Services Provider, Dealership Solution Provider
REQUIRED: Your Business Phone Number
508-963-7751
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.bdcinmotion.com
YOUR Email address for business contacts
rob@bdcinmotion.com
Select All franchises/brands you are associated with
Acura, Aston Martin, Audi, BMW, Buick, Cadillac, Chevrolet, Chrysler, Dodge, Ferrari, Fisker, Ford, GMC, Honda, Hummer, Hyundai, Infiniti, Isuzu, Jaguar, Jeep, Kia, Lamborghini, Land Rover, Lexus, Lincoln, Lotus, Maserati, Maybach, Mazda, Mercedes Benz, Mercury, MINI, Mitsubishi, Nissan, Pontiac, Porsche, Rolls-Royce, Saab, Saturn, Scion, Smart, Subaru, Suzuki, Tesla, Toyota, Volkswagen, Volvo
ADM is a Professional Network, describe YOUR Value Proposition... "Why should anyone do business with you?"
www.bdcinmotion.com
With over 50 years of Automotive Experience, we offer comprehensive retail automotive Process and Training Services.
What will YOU contribute to the ADM Community?
Robert Krasow
Partner
BDCinMotion, LLC

Rob is a true veteran of the “technology revolution” brought on by the “influence of the internet” upon the automotive industry.

Rob’s journey began in 1985 at the age of 16 as a lot attendant for a Rolls Royce, Maserati, BMW dealership in CT. In 1988 Rob entered Lynchburg College in Virginia where he studied foreign languages and majoring in Spanish.

He quickly put his education and skills to work teaching Spanish along with coaching the Varsity ski team at a prestigious preparatory school in Massachusetts. In 1994 Rob accepted a job with a Charlotte, NC based import / export company doing business in Mexico.

His mastery of the Spanish language led him to his first entrepreneurial experiment as the founder, President & CEO of a translation services company he established in 1996.

Rob sold his company after 6.5 years of successful operations and followed his lifelong love of automobiles to the Hendrick Automotive Group based in Charlotte, NC, focusing on sales & leasing to the Spanish speaking market.

He quickly identified a unique opportunity, using his education in foreign languages and his attraction to the automobile business and returned to his native New England to establish & become Director of Multi-Cultural Sales & Marketing for the Harr Automotive Group in Worcester, MA.

Rob’s skills and talents were recognized & he was quickly promoted to the position of Director, Business Development for the Harr Group and thus began a six year career and journey of perfecting the product, process & people skills needed for successful Business Development operations.

In 2006, Rob’s commitment to the changing automotive retail process and culture led him to establish, BDC in Motion, as a consultant working with automotive groups throughout the Northeast and Midwestern United States establishing strategy, developing management, hiring and training personnel for Business Development Departments using the Four Portal Approach.
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://www.floodauto.com
INVENTORY MERCHANDISING or listing site you recommend (ie; www.Cars.com)
http://www.cars.com
Your FACEBOOK Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://www.dealerrater.com
Your YouTube Channel, or Video site you recommend (ie; youtube.com/AutoDigitalMarketing)
http://www.youtube.com
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
ADP Dynamic Websites, BZ Results, Dealer.com, Dealerskins, Izmocars
INTERNET LEAD Suppliers You Have Experience Using
Dealix, Autobytel, AutoUSA, iMotors, Cars.com NewLeadsPlus, CarsDirect.com
DEALER MANAGEMENT SYSTEM (DMS) You use
ADP, Reynolds ERA
Used Car Inventory Management Solutions You Use
Not Applicable

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