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Rob Hagen
  • Male
  • Hampton, NH
  • United States
  • Next Generation Dealer Services…
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  • Borrell Associates
  • Mitch Kalmus
  • Chris Swanson
  • Jason Schroeck
  • Jim Kristoff
  • Ian Nethercott
  • Candace Lawley
  • Jae Chang
  • Bill Goodfriend
  • Kathi Kruse
  • Fred G. Slabine
  • Nicolas Warren
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  • Phil Cohen
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Latest ADM Activity - Click "More" at bottom!

Rob Hagen posted a blog post

Social Content Examples for October 2014

Let me start off by stressing the word social, these are going to be topics, events and days of interest that you can use to be conversation pieces with people in your online communities. None will be car specific but instead topics that might stimulate two-way conversations and recognition. People are pretty smart, they know ABC Toyota sells Toyota’s, you don’t have to tell them every day.These topics will fall into the fun section of my 4-3-2-1 Rule of Facebook Posting. Each month, I will…See More
1 hour ago
Rob Hagen commented on Rob Hagen's blog post What You Can Do with $100 to Promote Your Dealership!
"Thanks Manny!!! Gary rocks!!!"
yesterday
Rob Hagen commented on Rob Hagen's blog post What You Can Do with $100 to Promote Your Dealership!
"Not sure what you mean by contests being damaging in the long run Jeff but the dealers page has continued to steadily grow, currently sitting at 1592 page likes that have all been harvested from people local to the dealer. Also, we have continued to…"
yesterday
Rob Hagen was featured
yesterday
Jeff Glackin commented on Rob Hagen's blog post What You Can Do with $100 to Promote Your Dealership!
"The stats all look good I just wonder what long term affects this has on the dealerships account. Games contest and giveaways all have similar stats but usually prove to be damaging in the long run. Not dumping on what you have accomplished by any…"
yesterday
Manny Luna commented on Rob Hagen's blog post What You Can Do with $100 to Promote Your Dealership!
"Great Marketing Idea Rob Hagen! There's really no such thing as Social Media, It's important to jump on this thing called the internet or you're gonna lose:)  "
yesterday
Rob Hagen's 2 blog posts were featured
Monday
Rob Hagen posted blog posts
Monday
Manny Luna liked Rob Hagen's blog post Stop Doing These Five Things and People Will Stop Unliking Your Page
Sunday
Rob Hagen is now friends with Borrell Associates, Candace Lawley and Mitch Kalmus
Aug 12
Rob Hagen posted a blog post

Daily Dealer Engagement Tips – 10/6/2012

Engagement is everything! If your online community is not engaging you, they aren’t seeing your message. I went into a lot more detail in a recent blog post that I wrote entitled “Car Dealers Are Not the Kardashians”. One note before I begin, having a lot of Facebook likes is great but having quality LOCAL likes is so much more important. A lot of what I will talk about will be general tips but take them and put a local twist whenever possible. Find topics that people in your community are…See More
Oct 6, 2012
Rob Hagen posted a discussion

Car Dealers are not the Kardashian’s

The paparazzo isn’t hiding in your bushes trying to get a picture of you. Media sources aren’t following you on vacation to capture a picture of you in a bathing suit. No need for security when you leave the building. If there is, you have bigger problems!People don’t have the same passion level for your dealership that they do…See More
Sep 27, 2012
Rob Hagen shared Ralph Paglia's video on Twitter
Sep 13, 2012
Rob Hagen shared Ralph Paglia's video on Facebook
Sep 13, 2012
Rob Hagen commented on Ralph Paglia's video
Thumbnail

Car Buying Social Media Impact - Toyota Knowledge Center

"Great video, right to the point, lt's of info in 3 minutes!"
Sep 13, 2012
Rob Hagen commented on Amberly Collins's blog post Ford Dealer Drives Sales with Social Media
"Aaron, social media is not a direct sales tool, it is a relationship building tool in the category of branding. Does your dealership have billboards? How about a landscape company? How many cars do these sell? Hard to say but Both affect…"
Aug 9, 2012

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
Next Generation Dealer Services (NextGenDealer.com)
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Sales Professional, Marketing Services Provider, Consultant
REQUIRED: Your Business Phone Number
225-938-0993
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.specialfinancecoach.com
YOUR Email address for business contacts
rob@specialfinancecoach.com
Select All franchises/brands you are associated with
48-Not Applicable, Scion
ADM is a Professional Network, describe YOUR Value Proposition... "Why should anyone do business with you?"
Training for special finance and bhph departments
Department setup
bankruptcy department setup
Marketing
Lead handling
What will YOU contribute to the ADM Community?
!7 years of retail automotive sales experience with 15 of them spent behind the desk running a special finance departments from 25 deal per month departments to 200+ departments.
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://planetford.com
Social Media, Network or UGC site you recommend (ie; www.AutomotiveSocial.com)
http://www.facebook.com/rob.hagen1
INVENTORY MERCHANDISING or listing site you recommend (ie; www.Cars.com)
http://OVE.com
Your TWITTER profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://twitter.com/Rob_Hagen
Your FACEBOOK Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://KBB.com
Your YouTube Channel, or Video site you recommend (ie; youtube.com/AutoDigitalMarketing)
http://youtube.com
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
ADP Dynamic Websites, Reynolds Web Solutions, BZ Results, TK Carsites
INTERNET LEAD Suppliers You Have Experience Using
Dealix, Autobytel, iMotors, ACE, Cars.com NewLeadsPlus, Customer Funding, DealerLink, DriverLoans, United Auto Finance
DEALER MANAGEMENT SYSTEM (DMS) You use
ADP, Reynolds ERA
Used Car Inventory Management Solutions You Use
vAuto

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Rob Hagen's ADM Blog

Social Content Examples for October 2014

Posted on October 1, 2014 at 7:55am 0 Comments

Let me start off by stressing the word social, these are going to be topics, events and days of interest that you can use to be conversation pieces with people in your online communities. None will be car specific but instead topics that might stimulate two-way conversations and recognition. People are pretty smart, they know ABC Toyota sells Toyota’s, you don’t have to tell them every day.

These topics will fall into the fun section of my 4-3-2-1 Rule of Facebook Posting. Each month,…

Continue

What You Can Do with $100 to Promote Your Dealership!

Posted on September 29, 2014 at 8:00am 4 Comments

As social media continues to grow, it’s about time it gets its own line item on your advertising budget. I’m not saying you need to totally replace other advertising means, but just that you need to trim a small portion off and dedicate it to social media.

As an example, I want to share with you a case study of a Valentine’s Day contest we did with…

Continue

Stop Doing These Five Things and People Will Stop Unliking Your Page

Posted on September 28, 2014 at 1:01pm 0 Comments

Losing a friend stinks; losing a client costs you money; people unliking your Facebook page is both! Historically, people have had a somewhat negative opinion of car dealers in general, and not many of them want to be friends with a dealer on Facebook. However, when you get the chance to build that relationship, that relationship that may one day lead to a sale, so don’t…

Continue

Daily Dealer Engagement Tips – 10/6/2012

Posted on October 6, 2012 at 6:17am 0 Comments

Engagement is everything! If your online community is not engaging you, they aren’t seeing your message. I went into a lot more detail in a recent blog post that I wrote entitled “Car Dealers Are Not the Kardashians”.

One note before I begin, having a lot of Facebook likes is great but having quality LOCAL likes is so much more important. A lot of what I will talk about will be general tips but take them and put a local twist whenever possible. Find topics that people in your community…

Continue

Comment Wall (1 comment)

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At 10:10am on March 24, 2010, Keith Shetterly said…
Rob, sent the file. Let me know if you have other problems. Thanks!

Keith
 
 
 

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