Professional Community for Automotive Marketers, Car Dealers, OEM and Suppliers
Rick Wise has not received a gift from an ADM Member
Years ago I had the honor to be introduced to a gentleman who would change my life. He was Robert Worthington, President of Royal Oldsmobile in Stone Mountain Georgia. Bob as many knew him (I always addressed him as Mr. Worthington) had a commanding way about him. He was proud of our industry and the success of his dealership.
His pride did not come from what he had done, but rather what his managers and employees had accomplished during their years with Royal Oldsmobile. You see Mr.…Continue
What follows is nothing new, but maybe it is a re-fresher we all can use to fine tune our Sub-Prime Sales Process. Yeah sounds boring, right? Maybe it is, yet once again this was the subject of choice in a most recent 20 group meeting. So go get a beverage of choice, find a comfortable seat and start this read.
We asked 10 of our top Sub-Prime Managers to give us a blue print to success and this is what we go: