Automotive Digital Marketing

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

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Richard Roy
  • Coppell, TX
  • United States
  • Lead Dispatch
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Richard Roy's ADM Friends

  • Jack Lintol
  • Sara Bell
  • Richard Plat
  • J.D. Rucker
  • James A. Ziegler
  • Ralph Paglia

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Richard Roy's ADM Profile page

Latest ADM Activity - Click "More" at bottom!

Richard Roy joined Meg's group

Facebook Users

Facebook is growing fast, let's connect and grow with it!See More
Sep 28
Richard Roy joined Manny Luna's group

SEO & Microsites for Car Dealers | Geotargeting | What Is Search Engine Optimization?

 Microsites are typically used in web design to add a specialized group of information either editorial or commercial. Such sites may be linked in to a main site or not or taken completely off a site's server when the site is used for a temporary purpose. The main distinction of a microsite versus its parent site is its purpose and specific…See More
Sep 28
Richard Roy joined Ralph Paglia's group

Inventory Marketing for Car Dealers

This group is for all things related to Car Dealers managing and marketing their vehicle inventory...
Sep 28
Richard Roy commented on Ralph Paglia's blog post Research Shows Desktop Users Buy More Cars Than Mobile Using Car Shoppers
"Great article. I've joked about this for years, but I learned a long time ago looking at data that most browsing activity occurs between 9-5 when most US employees are at work. It makes sense that desktop traffic peaks Mon-Fri vs. mobile…"
Sep 28
Richard Roy replied to Ed Brooks's discussion Craigslist to start charging $5.00 per listing...
"I think this will also open the door to other  classified sites that can generate quality traffic or leads for dealers at a lower ad cost than CL. Will be interesting to see how things evolve. With dealers now paying for each ad the issue of ad…"
Dec 3, 2013
Richard Roy replied to Ralph Paglia's discussion Is It Time For Car Dealers To Provide Customers With Online Review Resources?
"After reading recent article with auto dealer's frustration with Google + and other review resources I'd like to move forward in developing out - I've been sitting on this domain for some time, but would like to…"
Jan 28, 2013
Richard Roy joined Ralph Paglia's group

Wired Magazine Subscribers

This group is for fans of, and subscribers to Wired Magazine... See the Wired Cars 2.0 Articles feed which is updated daily! Links and reviews of news and articles that will make you THINK!
Jan 28, 2013
Richard Roy joined Automotive Social Marketing's group

Public Relations Best Practices

For the exchange of strategies, techniques, tips and tactics used to leverage free information and news distribution channels as a means of creating dealership top of mind awareness and brand recognition.
Jan 28, 2013
Richard Roy joined Ralph Paglia's group

Chevrolets We Love

Photos and Photo Albums of Chevys that we think are worth sharing!
Jan 28, 2013
Richard Roy joined Ralph Paglia's group

Ning Platform Users

For automotive marketing professionals using Ning platform based sites and networks within their digital marketing strategy.
Jan 28, 2013
Richard Roy joined Ralph Paglia's group


Never Shop Alone. Use group buying power to get the best deals on new and used vehicles.GroupAutos is a consumer car club that leverages the groups purchasing power to get its members the best deals for buying and servicing their vehicles. Leverage the group purchasing power to get better deals on your next vehicle. GroupAutos negotiates for the group to get guaranteed low prices from certified dealers who commit to a hassle-free 60 minute…See More
Jan 28, 2013
Richard Roy joined Ralph Paglia's group


For Mazda Dealers, Mazda North American Operations associates, Mazda Customers and fans... This group is al about the Zoom Zoom of the auto industry! "We build Mazdas, what do you drive?"See More
Jan 28, 2013
Richard Roy joined Ralph Paglia's group


This ADM Group serves Toyota Dealers, Toyota Motos Sales associates, Toyota Region and Distributor associates and Toyota Customers and fans... See More
Jan 28, 2013
Richard Roy joined Ketty Colom's group

Managed Live Chat

This group was created to discuss the benefits of adding live chat to your dealership's website. See More
Jan 28, 2013
Richard Roy joined Ralph Paglia's group


Many car dealers and automotive marketing professionals have discovered the powerful effectiveness of using to enhance their content marketing.  Slideshare provides the single most effective platform i have ever seen for leveraging model year brochures in PDF file format for the dealer's…See More
Jan 28, 2013
Richard Roy joined Ralph Paglia's group

Internet Sales 20 Group

What is an Internet Sales 20 Group?A typical “20 group” is structured for Dealer Principals and General Managers to meet and discuss some ideas and techniques for success. Most “20 Groups” are brand specific to a manufacturer or franchise. Dealers from the same OEMs would get together and compare numbers, discuss…See More
Jan 28, 2013

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
Lead Dispatch
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Marketing Services Provider, Consultant
REQUIRED: Your Business Phone Number
REQUIRED: YOUR Business Website URL (ie;
YOUR Email address for business contacts
Select All franchises/brands you are associated with
Not Applicable
ADM is a Professional Network, describe: "Why should anyone do business with you?"
Lead Dispatch is a "pure" lead generator to the automotive industry. We generate all of our leads in-house and do not buy leads from third parties. We are also experts at search engine marketing with various disciplines and happy to work directly with auto dealers as your in-house lead generator. We are a Google Certified Partner in good standing.
"What will YOU contribute to the ADM Community?"
Got started with SEO / SEM back in 1999 when the Internet was just a fad. Have worked with several technology companies and start-ups over the years. Got involved with auto dealer marketing through a friend and business partner who owned a dealership in the Dallas market.

We have a wide variety of niche automotive websites that we are developing to better serve the auto industry.
YOUR Twitter profile, or one you recommend (ie;
YOUR Facebook Profile/Page, or one you recommend (ie;
YOUR YouTube Channel, or one you recommend (ie;
Not Applicable
INTERNET LEAD Suppliers You Have Experience Using
Not Applicable
Not Applicable
Used Car Inventory Management Solutions You Use
Not Applicable

Richard Roy's ADM Blog

Corvette Review Site Launched

Posted on January 29, 2011 at 1:46am 0 Comments

Just launched a Corvette review site at Looking for Corvette dealers that would like to add their inventory to the site as well as articles, video, and customer reviews.

For more details on adding inventory dealers can find information on sending data feed under the Corvette News section.

This site is a work in progress so we are open to any ideas that will help or benefit Corvette dealers.

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