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Rebecca Ward posted blog posts
17 hours ago
Rebecca Ward posted a blog post

FMLA: How and when you can Use It

Most often, when your employees are sick or life takes its toll, taking paid time off is adequate; however, there are times when  employees needs to take extensive time off for more serious issues. This is when the Family Medical Leave Act (FMLA) comes into play. FMLA took effect in 1993, in an effort to balance work and life with medical needs.  FMLA includes many regulations and provisions, which can make it hard to understand. The following simple information can help you begin to understand…See More
yesterday
Brittany Epps liked Rebecca Ward's blog post Auto Parts Suppliers Fall under OSHA’s Focus
Friday
Alexander Lau commented on Rebecca Ward's blog post Where to Start When Creating Content for your Dealership
"Make sure to trust those that rank for 'Automotive Content Marketing'. Never go with a group that claims to understand automotive content and then fails to rank for it as well. Same goes for SEO."
Friday
Alexander Lau commented on Rebecca Ward's blog post How Long Do Your Tweets Work For You?
"Good stuff, but better yet, hunt your prey, don't wait for them to come to you. "
Friday
Alexander Lau commented on Rebecca Ward's blog post Auto Parts Suppliers Fall under OSHA’s Focus
"Interesting article. A good friend of mine is looking to partner with groups like yours @ http://www.csem.com/training/types/osha-training. Give him a ring!"
Friday
Rebecca Ward posted blog posts
Apr 10
Rebecca Ward posted blog posts
Apr 8
Rebecca Ward joined Ralph Paglia's group
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Inventory Marketing for Car Dealers

This group is for all things related to Car Dealers managing and marketing their vehicle inventory...
Apr 3
Alexander Lau commented on Rebecca Ward's blog post How to Boost Your Inventory Using Social Media
"Facebook PowerEditor (potential automotive inventory application mechanism) Custom audience targeted ads are much more relevant than ads just targeted to a business fan’s or some biographical demographic. They can reach people who a…"
Apr 3
Cecil Helton liked Rebecca Ward's blog post How to Boost Your Inventory Using Social Media
Apr 1
Rebecca Ward posted blog posts
Apr 1
Rebecca Ward commented on Rebecca Ward's blog post 9 Ways to Diversify Your Social Content
"Thank you Brittany! Please let me know if I can lend you any help."
Mar 24
Rebecca Ward posted a blog post

Marketing Cars and Hiring Applicants: What do they have in common?

When you’re hiring you want the best possible applicants, but do you know how to get those applicants? How can you improve their quality? You already use social media to market your cars, did you know that you can use it to market your open positions as well?Here’s how you can use social networking to recruit great people:     Maintain a page on your website that shows off your company culture in a compelling way.     Create a separate web page for each job posting.     Make some short,…See More
Mar 24
Brittany Epps commented on Rebecca Ward's blog post 9 Ways to Diversify Your Social Content
"This is a great blog, I will definitely be applying your suggestions to my work."
Mar 24
Brittany Epps liked Rebecca Ward's blog post 9 Ways to Diversify Your Social Content
Mar 24

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
KPA
Location
Denver CO
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Marketing Services Provider
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.kpaonline.com
YOUR Email address for business contacts
rward@kpaonline.com
ADM is a Professional Network, describe YOUR Value Proposition... "Why should anyone do business with you?"
KPA provides marketing services, as well as Environment and Safety and HR Support, to dealerships nationwide. As such we have a variety of followers who review the media, webinars, blogs, and further information we supply.

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Rebecca Ward's ADM Blog

Why Should You Blog?

Posted on April 16, 2014 at 12:00pm 0 Comments

Blogs have become a cornerstone in digital marketing due to their ability to create a casual level of communication, which in turn increases conversation. Trust is built between the blogger and consumer through this dialogue, which allows dealers to provide them with a source to learn about their products in a trust worthy, information based atmosphere. To begin building this relationship you must first provide high-quality, pertinent content. Start off with the following blog topics, to…

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How to Convert Social Media Fans to Customers

Posted on April 16, 2014 at 3:00am 0 Comments

You spend a lot of time updating and managing your social media sites, hoping to increase your fan base and engage past and future clients. But do you know how to convert those social friends into shoppers?  Make sure that you are doing all of the right things to convert your social media following into customers by adopting the following practices:

¨  Combine the right message with the right platform.

You can post messages on your social sites all day long, but if you’re…

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FMLA: How and when you can Use It

Posted on April 15, 2014 at 8:30am 0 Comments

Most often, when your employees are sick or life takes its toll, taking paid time off is adequate; however, there are times when  employees needs to take extensive time off for more serious issues. This is when the Family Medical Leave Act (FMLA) comes into play. FMLA took effect in 1993, in an effort to balance work and life with medical needs.  FMLA includes many regulations and provisions, which can make it hard to understand. The following simple information can help you begin to…

Continue

Auto Parts Suppliers Fall under OSHA’s Focus

Posted on April 10, 2014 at 7:30am 1 Comment

Due to hazards associated with the auto-parts-supplier industry, OSHA has launched a Regional Emphasis Program (REP) to improve conditions. The inspection program will last through January 2015, and will cover Alabama, Georgia, and Mississippi.

Most auto-parts suppliers can expect a comprehensive OSHA inspection within the next two years. Inspections will begin 30 days after notification letters have been mailed to applicable employers. At this point employers can contact their…

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