Automotive Marketing Professional Community for Car Dealers, OEM and Suppliers
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At this point after reading Part one and two, you should be seeing the big picture of the possibilities of SMS marketing in relation to selling automobiles. With this article, I want to cover the life cycle, which starts the moment we sell a car.
Now using the NADA numbers, we know that the average PVR is $1,700. So let’s use that as our base. Now we also…Continue
What is the single most cost effective way to get direct access to a consumer? If you said anything other than through a mobile device, then you are wrong. Mobile devices are proliferating at an exponential rate and nearly 40% of all Internet traffic now, is on a mobile device. Mobile marketing reached $2.7…Continue